The Online Search Wars
Microsoft recently released a new version of Bing, its search engine that has long been kind of a punchline in the tech world. The company billed this Bing — which is powered by artificial intelligence software from OpenAI, the maker of the popular chatbot ChatGPT — as a reinvention of how billions of people search the internet. How does that claim hold up? Guest: Kevin Roose, a technology columnist for The New York Times and host of the Times podcast “Hard Fork.”
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Show Notes
Microsoft recently released a new version of Bing, its search engine that has long been kind of a punchline in the tech world.
The company billed this Bing — which is powered by artificial intelligence software from OpenAI, the maker of the popular chatbot ChatGPT — as a reinvention of how billions of people search the internet.
How does that claim hold up?
Guest: Kevin Roose, a technology columnist for The New York Times and host of the Times podcast “Hard Fork.”
Background reading:
- When Microsoft released the new Bing, it was billed as a landmark event and the company’s “iPhone moment.”
- On the latest episode of “Hard Fork,” OpenAI’s chief executive, Sam Altman, and Microsoft’s chief technology officer, Kevin Scott, talk about an A.I.-powered Bing.
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