The Covert Code

This week on The Covert Code, the topic is “emerging technology and innovation,” and I'm excited to introduce Bjorn Arnold, one of the co-founders of Data Motion, Sweden's pioneering 3D animation company. Bjorn's career has been a testament to the power of technology in transforming industries, particularly in marketing. From the early days of Autodesk 3D Studio, Bjorn has been at the cutting edge, helping to revolutionize the way companies present their products to the world. Now retired, Bjorn joins us from his family's century-old country house in Sweden to share his incredible journey and insights into the future of technology. BUY THE COVERT CODE BOOK! Barnes & Noble: ⁠⁠⁠⁠⁠⁠⁠⁠https://rb.gy/vwev0a⁠⁠⁠⁠⁠ ⁠⁠⁠ Target:⁠ ⁠⁠⁠⁠⁠⁠⁠https://rb.gy/jhpxri⁠⁠⁠⁠⁠ ⁠⁠⁠ Amazon: ⁠⁠⁠⁠⁠⁠⁠⁠https://rb.gy/wrht8l⁠⁠⁠⁠⁠ ⁠⁠⁠ Learn More About Anna Covert: ⁠⁠⁠⁠⁠⁠⁠ https://annacovert.com/⁠⁠ ⁠

This week on TheCovertCode the topic is “innovation, technology and design” and I'm pleased to introduce John Pitre President & Founder of Natural Power Concepts (NPC). John is an internationally acclaimed inventor, artist and aviator who holds patents in a wide variety of business fields. In addition to his impressive success as an inventor, Pitre also holds the distinction of being one of the most published American artists in history, whose paintings and reproductions have sold millions of copies worldwide. BUY THE COVERT CODE BOOK! Barnes & Noble: ⁠⁠⁠⁠⁠⁠⁠⁠https://rb.gy/vwev0a⁠⁠⁠⁠⁠ ⁠⁠⁠ Target:⁠ ⁠⁠⁠⁠⁠⁠⁠https://rb.gy/jhpxri⁠⁠⁠⁠⁠ ⁠⁠⁠ Amazon: ⁠⁠⁠⁠⁠⁠⁠⁠https://rb.gy/wrht8l⁠⁠⁠⁠⁠ ⁠⁠⁠ Connect With John: https://johnpitre.com/ Learn More About Anna Covert: ⁠⁠⁠⁠⁠⁠⁠ https://annacovert.com/⁠⁠

This week on TheCovertCode the topic is “niche industries” and I'm pleased to introduce David Pang Owner of Ilio Products, maker of Malama Eco products Paina Products, Kanana Pet Supplies and Teeth Treats. he was also the inventor of Grenades Gum, which he has since sold. I have had the privilege of working with David on Teeth Treats which help protect pets teeth using natural products and always impressed with how he creates niche products that meet consumer needs. BUY THE COVERT CODE BOOK! Barnes & Noble: ⁠⁠⁠⁠⁠⁠⁠⁠https://rb.gy/vwev0a⁠⁠⁠⁠⁠ ⁠⁠⁠ Target:⁠ ⁠⁠⁠⁠⁠⁠⁠https://rb.gy/jhpxri⁠⁠⁠⁠⁠ ⁠⁠⁠ Amazon: ⁠⁠⁠⁠⁠⁠⁠⁠https://rb.gy/wrht8l⁠⁠⁠⁠⁠ ⁠⁠⁠ Malama Eco: https://malamaeco.com/ Learn More About Anna Covert: ⁠⁠⁠⁠⁠⁠⁠ https://annacovert.com/⁠⁠ ⁠

This week on The Covert Code, we delve into the fascinating world of storytelling with Tracy Sierra, the acclaimed author of the best-selling thriller Nightwatching. Tracy’s debut novel has taken the literary world by storm, winning the Fallon Book Club Pick and achieving Best Books of the Year status on Amazon since its release in February. Join us as Tracy shares her journey from concept to bestseller, offering invaluable insights into her creative process, character development, and the secrets behind crafting a compelling narrative. As someone I’ve known since childhood, I’m thrilled to bring her unique perspective to our listeners. BUY THE COVERT CODE BOOK! Barnes & Noble: ⁠⁠⁠⁠⁠⁠⁠⁠https://rb.gy/vwev0a⁠⁠⁠⁠⁠ ⁠⁠⁠ Target:⁠ ⁠⁠⁠⁠⁠⁠⁠https://rb.gy/jhpxri⁠⁠⁠⁠⁠ ⁠⁠⁠ Amazon: ⁠⁠⁠⁠⁠⁠⁠⁠https://rb.gy/wrht8l⁠⁠⁠⁠⁠ ⁠⁠⁠ Connect With Tracy: https://www.tracysierraauthor.com/ Learn More About Anna Covert: ⁠⁠⁠⁠⁠⁠⁠https://annacovert.com/⁠⁠ ⁠

This week on TheCovertCode the topic is “social media influencers” and I'm pleased to introduce Toby Tamaye, President of AT Marketing LLC. Toby has built a reputation for his work focused on niche PR marketing services for the Asian travel market, primarily in the Japanese, Korean and Chinese markets. In recent years he’s become a sort of influencer himself in the Hawaii Food Scene and has helped all types of clients get their feet wet in this evolving social space.

This week on TheCovertCode, the topic is “Incentive-Based Marketing,” and I'm pleased to introduce Drew Brittain, Vice President of Sales for True Incentive, located in Fort Lauderdale. I was recently introduced to Drew at a trade show with my client Evergreen Solar with the goal of filling a void in providing travel rewards and incentives that provide high value to the homeowner while not breaking the bank. So far, I have been very impressed with the ease of redemption, easy to customize offers, and excited to have him on as a guest today. BUY THE COVERT CODE BOOK! Barnes & Noble: ⁠⁠⁠⁠⁠⁠https://rb.gy/vwev0a⁠⁠⁠ ⁠⁠⁠ Target:⁠ ⁠⁠⁠⁠⁠https://rb.gy/jhpxri⁠⁠⁠ ⁠⁠⁠ Amazon: ⁠⁠⁠⁠⁠⁠https://rb.gy/wrht8l⁠⁠⁠ ⁠⁠⁠ Learn More About Anna Covert: ⁠⁠⁠⁠⁠https://annacovert.com/⁠ ⁠

This week on TheCovertCode the topic is the “blockchain” and I'm pleased to introduce Christopher Lansford Chief Information Officer at KILOS foundation, Chief Analyst at fnlcryptodna.com, and Regional Manager for Manatee Solar. I have had the opportunity to work with Chris on the development of the KILOS foundation which focuses on developing community solar farms and making ownership available to any size investor using blockchain technology. BUY THE COVERT CODE BOOK! Barnes & Noble: ⁠⁠⁠⁠⁠⁠https://rb.gy/vwev0a⁠⁠⁠ ⁠⁠⁠ Target:⁠ ⁠⁠⁠⁠⁠https://rb.gy/jhpxri⁠⁠⁠ ⁠⁠⁠ Amazon: ⁠⁠⁠⁠⁠⁠https://rb.gy/wrht8l⁠⁠⁠ ⁠⁠⁠ Learn More About Anna Covert: ⁠⁠⁠⁠⁠https://annacovert.com/⁠ ⁠ Connect With Christopher Lansford: https://www.linkedin.com/in/christopher-lansford-52541825a/

This week on The Covert Code, we're exploring “Public Relations in an Evolving Digital Landscape” with Sean Morris, President of S. Morris & Associates, food critic, and book author. Sean has built a stellar reputation as a leader in public relations, focusing on Asian markets and Hawaii. I first worked with Sean right out of college at Paul Brown Salons & Spas, where his storytelling skills significantly boosted Spa Olakino’s presence at the Marriott Waikiki. Join us as Sean shares his expertise and strategies for navigating the dynamic world of PR. #TheCovertCode #PublicRelations #DigitalPR #SeanMorris #Podcast #AsianMarkets #Hawaii

This week on The Covert Code, we delve into the fascinating world of A.I. with Kevin Sullivan, Managing Partner and Creative Director of ADpocalypse.AI. Kevin brings a rich background in developing award-winning traditional creative from his experience at renowned agencies like AKQA, McCann, and Ogilvy. Join us as Kevin shares insights on the hidden potential of A.I. and what you didn’t know yet. Discover how ADpocalypse.AI is pushing the boundaries of technology and creativity. BUY THE COVERT CODE BOOK Barnes & Noble: ⁠⁠⁠⁠https://rb.gy/vwev0a⁠⁠⁠⁠ Target: ⁠⁠⁠⁠https://rb.gy/jhpxri⁠⁠⁠⁠ Amazon: ⁠⁠⁠⁠https://rb.gy/wrht8l⁠⁠⁠⁠ Learn More About Anna Covert: ⁠⁠⁠https://annacovert.com/⁠⁠ Connect With Kevin Sullivan: ⁠https://www.linkedin.com/in/headplant/⁠

This week on The Covert Code, the topic is “Creating content that resonates,” and we're excited to introduce Heather Wagner, Book Planner and Ghostwriter for Bayberry Creatives. Heather has written 40 nonfiction books and helped countless others share their knowledge. I've had the unique opportunity to work with Heather on creating content that ‘stops the scroll,’ and I’m thrilled to have her as a guest today in preparation for the launch of my book, “The Covert Code - Mastering the Art of Digital Media,” which is hitting shelves on Tuesday. Join us for an insightful conversation about effective content creation and digital media mastery. #TheCovertCode #ContentCreation #DigitalMedia #HeatherWagner #Podcast #BookLaunch PRE-ORDER THE COVERT CODE BOOK! Barnes & Noble: ⁠⁠⁠https://rb.gy/vwev0a⁠⁠ ⁠ Target: ⁠⁠⁠https://rb.gy/jhpxri⁠⁠ ⁠ Amazon: ⁠⁠⁠https://rb.gy/wrht8l⁠⁠ ⁠ Bayberry Creatives:⁠ https://bayberrycreatives.com/⁠ Learn More About Anna Covert: ⁠⁠https://annacovert.com/ ⁠

This week on The Covert Code, we delve into the fascinating world of family businesses with Meghan West, the former CEO of Mastercam. Founded in 1983 by her father, Mastercam has become a global leader in manufacturing software solutions. In this episode, Meghan shares her journey over the past 15 years, leading the company through significant growth and innovation. Recently acquired by Sandvik, a Swedish company, Meghan passed the leadership torch in February of this year. Join us to learn about the challenges and triumphs of managing a family business, the strategies behind Mastercam's success, and the exciting future ahead. Don't miss this inspiring conversation!

Join us for Episode 14 of "The Covert Code" as we welcome Ashton Cudjoe, the Founder & President of Hawaii Medical College. In this enlightening episode, Ashton shares his journey in medical education, the innovative approaches his college takes, and the future of healthcare training. Discover the challenges and triumphs of shaping the next generation of healthcare professionals. Don't miss this inspiring conversation! PRE-ORDER THE COVERT CODE BOOK! Barnes & Noble: ⁠⁠⁠https://rb.gy/vwev0a⁠⁠⁠ Target: ⁠⁠⁠https://rb.gy/jhpxri⁠⁠ ⁠ Amazon: ⁠⁠⁠https://rb.gy/wrht8l⁠⁠ ⁠ Learn More About Anna Covert: ⁠⁠https://annacovert.com/ ⁠ Hawaii Medical College: ⁠https://www.hmi.edu/⁠ HMC Homecare: ⁠https://hmchomecare.com/⁠

This week on The Covert Code, we explore the fascinating world of “innovation” with a special guest, Anthony Baro, the visionary Founder & CEO of E2SOL and PowerDocks. Anthony Baro has been a trailblazer in the fields of sustainable energy and smart technology, consistently delivering groundbreaking solutions that cater to consumer needs across the globe. With years of collaboration, I've witnessed firsthand his unparalleled ability to innovate and lead. Tune in as we dive into Anthony’s journey, uncover his secrets to success, and discuss the future of sustainable innovation. Don’t miss this insightful episode that promises to inspire and inform. PRE-ORDER THE COVERT CODE BOOK! Barnes & Noble: ⁠⁠⁠https://rb.gy/vwev0a⁠⁠⁠ Target: ⁠⁠⁠https://rb.gy/jhpxri⁠⁠⁠ Amazon: ⁠⁠⁠https://rb.gy/wrht8l⁠⁠⁠ Learn More About Anna Covert: ⁠⁠https://annacovert.com/⁠ E2SOL Linkedin: ⁠https://www.linkedin.com/company/e2sol-llc/⁠

Welcome to another episode of The Covert Code! This week, we're diving deep into the dynamic world of transportation and exploring how to achieve outstanding branding and client results. Our special guest is Paul Skellon, the Director of Marketing, Communications & Public Relations for Pacific Air Cargo. Paul brings a wealth of experience and expertise, having worked on numerous projects that have set new benchmarks in the industry. Whether you're a marketing professional, a transportation enthusiast, or just curious about the intersection of branding and logistics, this episode is packed with valuable insights you won't want to miss! PRE-ORDER THE COVERT CODE BOOK! Barnes & Noble: ⁠⁠https://rb.gy/vwev0a⁠⁠ Target: ⁠⁠https://rb.gy/jhpxri⁠⁠ Amazon: ⁠⁠https://rb.gy/wrht8l⁠⁠ Learn More About Anna Covert: ⁠https://annacovert.com/ Paul's Linkedin: https://www.linkedin.com/in/paul-skellon-5093a64/

Join us this week on The Covert Code as we delve into the intricate world of data visualization with our esteemed guest, Rye Zupancis. Rye, a seasoned UX & Data Visualization Engineer at Interos and an influential Professor at Parsons School of Design, shares her expert insights on transforming complex data into compelling visual stories. PRE-ORDER THE COVERT CODE BOOK! Barnes & Noble: ⁠⁠https://rb.gy/vwev0a⁠⁠ Target: ⁠⁠https://rb.gy/jhpxri⁠⁠ Amazon: ⁠⁠https://rb.gy/wrht8l⁠ Whether you're a professional looking to enhance your data presentation skills, a student eager to dive into the field of UX design, or simply a curious listener fascinated by how data can tell a story, this episode is for you! Tune in to gain valuable knowledge!

Join us for a riveting episode of 'CRM's Unleashed: Discipline Shaping Success', where our expert guest Steven Shaer, CEO of Atlantic CRM and Cloud Solutions, delves into the transformative power of combining Customer Relationship Management (CRM) strategies with disciplined business practices. Learn how structured workflows, robust CRM solutions, and disciplined execution lead to business growth and customer satisfaction. Tune in to uncover the secrets behind optimizing CRM systems for peak performance. PRE-ORDER THE COVERT CODE BOOK! Barnes & Noble: ⁠https://rb.gy/vwev0a⁠ Target: ⁠https://rb.gy/jhpxri⁠ Amazon: ⁠https://rb.gy/wrht8l⁠ Learn More About Anna Covert: ⁠https://annacovert.com/

Join us this week on The Covert Code as we dive deep with Jason Cutinella, Founder and CEO of NMG Network, an award-winning media conglomerate at the forefront of the luxury travel industry. Discover how Jason's innovative approach has transformed NMG into a powerhouse, captivating over 80 million viewers through cutting-edge video, digital, and print content. From his early days in advertising to leading a multi-Emmy winning company, Jason shares invaluable insights on scaling operations, creating compelling content, and staying ahead in the rapidly evolving digital landscape. Whether you're a budding entrepreneur, a media professional, or someone passionate about luxury and travel, this episode offers a treasure trove of strategies to leverage digital innovation for business success. PRE-ORDER THE COVERT CODE BOOK! Barnes & Noble: ⁠https://rb.gy/vwev0a⁠ Target: ⁠https://rb.gy/jhpxri⁠ Amazon: ⁠https://rb.gy/wrht8l⁠

Join us in this enlightening episode of The Covert Code as we sit down with Michael O'Donnell, the world’s #1 salesman and the mastermind behind a revolutionary sales strategy. With over 12 million watts of solar panels sold, Michael shares his exclusive “today only” closing method that has helped countless salespeople and companies to not just meet but exceed their targets by leaps and bounds.

In a world where digital trends shift with the wind, staying relevant is a challenge for professionals and businesses alike. This week, we're diving deep into the strategies that make the difference between leading the pack and falling behind. 🌟 Special Guest: Jody Shiroma 🌟 We are thrilled to have an extraordinary guest, Jody Shiroma, the Vice President of Communications for PBS Hawaii, and the shining 2023 AdWeek Future Is Female winner. Jody brings a wealth of knowledge and experience in navigating the digital domain with grace and strategy.

Step into the world of cutting-edge web development in this electrifying episode of The Covert Code as we delve into the transformative power of artificial intelligence with the brilliant Cam Tullos. 🚀💡 Cam Tullos, a master Javascript developer and a wizard in React, Node.js/Express, joins us to share his invaluable insights and experiences. Co-authoring a pioneering full-stack decoupled development framework, Cam brings a rare blend of technical prowess and creative vision to the table, effortlessly turning complex ideas into tangible, innovative web solutions.

🌊💡 Dive into the Future of Clean Water on The Covert Code this week! 🚀 Meet Jeff Szur, COO of Altitude Water , a visionary changing the game in renewable energy and clean water solutions. From our first meeting at a Renewable Energy conference in Oahu, I knew Jeff's revolutionary technology and passion were something special. Join us as we explore his journey, dedication, and the impact of his work on organizations around the globe. 🌍✨ Don't miss this episode—it's a splash of inspiration and innovation! #CleanWater #RenewableEnergy #TheCovertCode

Join us in this episode as Scott Aronson shares his journey from humble beginnings at BBB to becoming a key player in the solar business. Learn about his firsthand experience with Tesla's energy journey and much more. Don't miss out on this insightful episode! #ScottAronson #SolarBusiness #TeslaEnergy

Dive into the world of solar energy in California with Brian Kelly of Sea Bright Solar. From the increasing demand for storage batteries and EVs to finding the ideal solar partner, this episode covers it all. #CleanEnergy #solarpanels #sustainability

Join us for an insightful discussion with Ellsworth Corum III from GAF Energy in this episode. Learn about his unique journey, dive into the realm of solar marketing, and uncover the benefits of embracing your own uniqueness. Ellsworth sheds light on the importance of thinking innovatively, breaking free from conventional norms, and recognizing intellectual prowess. #SolarEnergy #Innovation #EmbraceUniqueness

In our debut episode, we have a fascinating conversation with Paul Sullivan about various aspects of the solar industry. From debunking lazy marketing schemes to exploring the significance of agencies in the age of AI, we cover it all! #solarindustry #marketinginsights #ai