Will the new Omnicom work?

<p>Omnicom <a href="https://www.campaignlive.co.uk/article/omnicom-closes-interpublic-acquisition-final-purchase-price-9bn/1941006" rel="noopener noreferrer" target="_blank">completed its acquisition of IPG on Wednesday 26 November</a> after <a href="https://www.campaignlive.co.uk/article/eu-clears-omnicom-ipg-26bn-mega-merger/1940627" rel="noopener noreferrer" target="_blank">clearing EU regulation</a>. On the Monday that followed (1 December) the new holding company <a href="Omnicom reveals huge agency shake-up, unveils new leadership, cuts 4000 jobs" rel="noopener noreferrer" target="_blank">revealed a huge restructure including 4000 job cuts</a> to happen by the end of the year, agencies merging, new leadership announced and some networks ceasing to exist.</p><br><p>In this episode of <em>The Campaign Podcast</em>, Campaign's editorial team discuss the shape of the new holding company, which agencies are left and what chief executive John Wren is hoping will make it succeed against its competitors.&nbsp;</p><br><p>Hosted by tech and multimedia editor Lucy Shelley, the episode features editor-in-chief Gideon Spanier, editor Maisie McCabe and news editor Will Green.</p><br><p>Further reading:</p><p><a href="https://www.campaignlive.co.uk/article/john-wrens-defining-moment-last-king-madison-avenue-new-omnicom-work/1941169" rel="noopener noreferrer" target="_blank">John Wren’s ‘defining moment’: can the last King of Madison Avenue make the new&nbsp;Omnicom&nbsp;work?</a></p><p><a href="https://www.campaignlive.co.uk/article/john-wren-omnicom-will-succeed-collaboration-new-bonuses-big-job-cuts/1941811" rel="noopener noreferrer" target="_blank">John Wren on how&nbsp;Omnicom&nbsp;‘will succeed’: more collaboration, new bonuses, big job cuts</a></p><p><a href="https://www.campaignlive.co.uk/article/omnicom-consolidates-global-advertising-agencies-tbwa-mccann-bbdo/1941576" rel="noopener noreferrer" target="_blank">Omnicom&nbsp;consolidates global advertising agencies into TBWA, McCann and BBDO</a></p><p><a href="https://www.campaignlive.co.uk/article/omnicom-keeps-six-media-networks-switches-global-ceos-brand-presidents/1941566" rel="noopener noreferrer" target="_blank">Omnicom&nbsp;keeps six media networks but switches global CEOs to brand presidents</a></p><p><a href="https://www.campaignlive.co.uk/article/adam-eve-ddb-merge-tbwa-london-fcb-fold-amv-bbdo/1941606" rel="noopener noreferrer" target="_blank">Adam & Eve/DDB to merge with TBWA\London and FCB to fold into AMV BBDO</a></p><p><a href="https://www.campaignlive.co.uk/article/omnicom-media-promotes-natalie-bell-katrina-bozicevich-following-ipg-deal/1942243" rel="noopener noreferrer" target="_blank">Omnicom&nbsp;Media promotes Natalie Bell and Katrina Bozicevich following IPG deal</a></p><p><a href="https://www.campaignlive.co.uk/article/fcbs-tyler-turnbull-set-appointed-ceo-mccann-worldgroup/1941545" rel="noopener noreferrer" target="_blank">FCB's Tyler Turnbull set to be appointed CEO of McCann Worldgroup</a></p><p><a href="https://www.campaignlive.co.uk/article/chaka-sobhani-set-new-role-omnicom-acquires-ipg/1941513" rel="noopener noreferrer" target="_blank">Chaka Sobhani set for new role after&nbsp;Omnicom&nbsp;acquires IPG</a></p><p><a href="https://www.campaignlive.co.uk/article/omnicom-ipg-merger-will-reshape-competition/1940989" rel="noopener noreferrer" target="_blank">Omnicom-IPG: How merger will reshape the competition</a></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>