
Season 4 · Episode 42
Private View with Laura Rogers, Caitlin Ryan, Jonny Parker and Chris Birch
The Campaign Podcast · Campaign Magazine
May 20, 202532m 43sbonus
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Show Notes
<p>In this special episode of <em>The Campaign Podcast</em>, Charlotte Rawlings, deputy creativity and culture editor at Campaign, chats to four of the industry’s top creatives about some recent ads. </p><br><p>Rawlings is joined by Laura Rogers, executive creative director at AMV BBDO; Jonny Parker and Chris Birch, joint chief creative officers at VCCP; and Caitlin Ryan, creative partner at Dentsu Creative. The creatives discuss the longevity of brand mascots, their favourite type of crumpets and how the PG Tips Monkey has transformed into a loving husband.</p><br><p>Listen to their opinions on British Gas, Warburtons, KFC and more. </p><br><p>Further reading: </p><ul><li><a href="https://www.campaignlive.co.uk/article/pg-tips-brings-back-monkey-campaign-featuring-emily-atack/1916908" rel="noopener noreferrer" target="_blank">PG Tips brings back Monkey in campaign featuring Emily Atack</a></li><li><a href="https://www.campaignlive.co.uk/article/british-gas-launches-brand-platform-cosy-characters/1917244" rel="noopener noreferrer" target="_blank">British Gas launches brand platform with cosy characters</a></li><li><a href="https://www.campaignlive.co.uk/article/olivia-colman-takes-crumpet-duty-seriously-warburtons-campaign/1915983" rel="noopener noreferrer" target="_blank">Olivia Colman takes crumpet duty seriously in Warburtons campaign</a></li><li><a href="https://www.campaignlive.co.uk/article/warburtons-radio-ads-feature-olivia-colman-denying-crumpet-heist/1917446" rel="noopener noreferrer" target="_blank">Warburtons radio ads feature Olivia Colman denying 'crumpet heist'</a></li><li><a href="https://www.campaignlive.co.uk/article/kfc-spot-launches-burger-cult-like-dinner-ceremony/1917047" rel="noopener noreferrer" target="_blank">KFC spot launches burger with cult-like dinner ceremony</a></li><li><a href="https://www.campaignlive.co.uk/article/confusedcom-spot-turns-people-helium-filled-inflatables/1917529" rel="noopener noreferrer" target="_blank">Confused.com spot turns people into helium-filled inflatables</a></li></ul>
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