
Season 1 · Episode 14
Media Week Podcast: "The most advanced thing we've created as a species"!!
"The most advanced thing we've created as a species"!!
The Campaign Podcast · Campaign Magazine
January 24, 202429m 22sExplicit
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Show Notes
<p>Crypto, Metaverse, Futureverse, Readyverse...the AI revolution discussed in verse. Hosted by Bukky from Wavemaker, Harriet from Publicis and Jack from Craft Media.</p><br><p>Got a media confession you need to get off your chest? Need some life advice from the gang? Submit your questions here: <a href="https://forms.gle/CXPYw4SDRSqXzZTt8" rel="noopener noreferrer" target="_blank">https://forms.gle/CXPYw4SDRSqXzZTt8</a></p><br><p><u>The Reading List:</u></p><br><p>"Media and Society: Critical Perspectives" edited by Graeme Burton</p><p>"The Long Tail: Why the Future of Business is Selling Less of More" by Chris Anderson</p><p>Convergence Culture: Where Old and New Media Collide" by Henry Jenkins</p><p>The Shallows: What the Internet Is Doing to Our Brains" by Nicholas Carr</p><p>What Marketers Don't Know, Byron Sharp</p><p>Buyology: Truth and Lies About Why We Buy" by Martin Lindstrom</p><p>Stephen King's Planning Guide: https://www.slideshare.net/luciodiasribeiro/stephen-king-jwt-planning-guide-march-1974</p><p>How not to plan: https://www.apg.org.uk/publications-hownottoplan</p><br><p><u>Practitioners worth a LinkedIn follow: </u></p><br><p>Les Binet</p><p>Byron Sharp</p><p>Rory Sutherland</p><p>Sarah Carter</p>
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