
Season 3 · Episode 94
94: How did our editors team up to launch ‘Campaign for creativity’ globally?
The Campaign Podcast · Campaign Magazine
August 19, 202236m 56s
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Show Notes
<p>This week, our editors from the UK, US and Asia sit down together to talk about <a href="https://www.campaignlive.co.uk/global" rel="noopener noreferrer" target="_blank">“Campaign for creativity”</a> – a new campaign from all of the editions of Campaign around the world.</p><br><p>Gideon Spanier, UK editor-in-chief, Alison Weisbrott, US editor, and Robert Sawatzky, editorial director of Haymarket Business Media Asia, discuss the inspiration for the campaign and our shared commitment to champion creativity – at a time when the enemies of creativity are growing stronger.</p><br><p>We also talk about what we learned from working together on a three-part editorial series about <a href="https://www.campaignlive.co.uk/article/profit-vs-purpose-advertisings-global-balancing-act/1789559" rel="noopener noreferrer" target="_blank">profit v purpose,</a> the <a href="https://www.campaignlive.co.uk/article/making-global-advertisings-talent-pipeline-open/1789444" rel="noopener noreferrer" target="_blank">talent pipeline</a> and the <a href="https://www.campaignlive.co.uk/article/power-technology-enabler-enemy-creativity/1789445" rel="noopener noreferrer" target="_blank">dominance of technology</a> that launched “Campaign for creativity”.</p><br><p>Also see:</p><br><p><a href="https://www.campaignlive.co.uk/article/global-message-campaign-creativity/1789391" rel="noopener noreferrer" target="_blank">A global message from Campaign: We are for creativity</a></p>
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