185. Campaign Podcast: how Mr Bates vs The Post Office changed the TV landscape

<p>The Emmy and Bafta award-winning director and producer James Strong spoke to Campaign UK editor Maisie McCabe about directing ITV’s hit drama Mr Bates vs The Post Office in a session at Campaign’s TV Advertising Summit on Tuesday (27 February).</p><br><p>Listen to audio from the session as Strong and McCabe discuss how the television drama about the British Post Office scandal transcended entertainment and became a catalyst for social change.</p><br><p>They also discuss the implications for the future of TV drama, the portrayal of real-life issues, and how this will influence the strategies of broadcasters seeking to attract advertisers.</p><br><p>More:</p><br><p><a href="https://www.campaignlive.co.uk/article/itvs-mr-bates-vs-post-office-debut-watched-record-92-million-viewers/1856966" rel="noopener noreferrer" target="_blank">ITV’s Mr Bates vs The Post Office debut watched by record 9.2 million viewers</a></p><p><a href="https://www.campaignlive.co.uk/article/mr-bates-vs-post-office-powerful-reminder-tv-deliver-cultural-change/1856964" rel="noopener noreferrer" target="_blank">Mr Bates vs The Post Office is a powerful reminder that TV can deliver cultural change</a></p><p><a href="https://www.campaignlive.co.uk/article/mr-bates-vs-post-office-hit-without-linear-tv/1857960" rel="noopener noreferrer" target="_blank">Could Mr Bates vs the Post Office have been such a hit without linear TV?</a></p><p><a href="https://www.campaignlive.co.uk/article/rsa-signs-mr-bates-vs-post-office-director/1862973" rel="noopener noreferrer" target="_blank">RSA signs Mr Bates vs The Post Office director</a></p><p><br></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>