102. Campaign podcast: World Menopause Day, Gucci's galactic rave & Baz Luhrmann in adland

<p>Worldwide, it is estimated that the number of menopausal women will reach 1.1 billion by 2025. Then why does the life-changing hormonal chaos of menopause still so feel so taboo? </p><br><p>Hoping to rectify this, as Tuesday (18 October) marked World Menopause Day, <em>Campaign</em>'s work and inspiration editor Imogen Watson talked to industry experts about the need to normalise menopause in the workplace, and how 90% of menopausal women wish brands were more inclusive of menopause.</p><br><p>She was joined by writer and editor Jennifer Small, who recently dug into the <a href="https://www.campaignlive.co.uk/article/brands-600bn-menopause-market-cashing-serving-ignored-consumers/1801811" rel="noopener noreferrer" target="_blank">$600bn menopause market,</a> alongside Helen Normoyle, co-founder of My Menopause Centre, an online clinic and community empowering women to take control of their menopause, and Kate Harris, regional director of Nabs.</p><br><p>And, up for review this week, <em>Campaign </em>highlights some recent ads, from <a href="https://www.campaignlive.co.uk/article/bombay-sapphire-teams-baz-luhrmann-spark-creativity/1801839" rel="noopener noreferrer" target="_blank">Bombay Sapphire's "Saw this, made this"</a> by Abbott Mead Vickers BBDO, <a href="https://www.campaignlive.co.uk/article/resuscitation-council-uk-the-manikin-youd-want-save-pablo/1802254" rel="noopener noreferrer" target="_blank">Resuscitation Council, "The mankini you'd want to save"</a> by Pablo, and <a href="https://www.campaignlive.co.uk/article/pick-week-palace-guccis-galactic-rave-bellissimo/1802620" rel="noopener noreferrer" target="_blank">Palace x Gucci "Things are looking up".</a></p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>