PLAY PODCASTS
Marketing a Heritage Railway
Episode 309

Marketing a Heritage Railway

The Cambridge Marketing Podcast

November 4, 202441m 0s

Audio is streamed directly from the publisher (mcdn.podbean.com) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.

Show Notes

This week, something a little different! We're on location at the beautiful Watercress Heritage Steam Railway in Hampshire.

Built as the Mid-Hants railway in the victorian era, today it comprises 16km of line from Alton to Arlesford.  But how do you market a deeply traditional product in the 21st Century.  We went to find out!