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E-Commerce & Product Launch - Kelley Thornton
Episode 354

E-Commerce & Product Launch - Kelley Thornton

With a rich history that spans from running a college painting business to navigating the corporate world and back into the thrilling realm of startups, Kelly shares his invaluable insights on product launches, the importance of momentum, and the painful lessons learned from a deodorant presale gone bad. As the founder of Tiege Hanley, Kelley dives into the burgeoning market of men's skincare, discussing the strategic decision to focus on digital sales and the significance of building a direct relationship with consumers. Check this out!

The Business Ownership Podcast · Kelley Thornton, Michelle Nedelec

March 6, 202435m 0s

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Show Notes

Ever wondered what it takes to launch a product that skyrockets? 

In this episode of The Business Ownership Podcast I interviewed Kelley Thornton. After a successful 20-year-career in the throes of Corporate America, Kelley stepped away to found his next company, Tiege Hanley, an e-commerce company with the mission of helping men look and feel amazing. He is focused on enriching the experience for all customers and guiding men to healthier lifestyles founded on self-confidence. Tiege has over 500,000 customers worldwide; shipping over 2,0000,000 boxes in Sept. 2023.

Kelley's candid stories and advice are a treasure trove of knowledge for anyone looking to navigate the choppy waters of business ownership. Tune in to uncover the strategies that have propelled his companies to multimillion-dollar success and learn how to apply them to your own entrepreneurial journey. Don't miss this episode, packed with real-world experiences and actionable tips that could be the catalyst for your next big win in business.

Learn how to scale an e-commerce business.

Check this out!

Show Links:

Tiege Hanley Website: https://www.tiege.com/

Kelley Thornton LinkedIn: https://www.linkedin.com/in/kelleythornton-ceo-tiege-hanley/

Book a call with Michelle: https://www.AwarenessStrategies.com/m30

Join our Facebook group for business owners to get help or help other business owners! The Business Ownership Group - Secrets to Scaling: https://www.facebook.com/groups/businessownershipsecretstoscaling

Looking to scale your business? Get free gifts here to help you on your way: https://www.awarenessstrategies.com/

Digital Adoption Roadmap: https://www.awarenessstrategies.com/digital-adoption-roadmap/

Topics

customer relationshipglobal salesbusiness growthonline salesbrandingglobal businessscaling a businessproduct market fitbrandproduct designentrepreneurshipsalesproduct launch