The Built For Coaches Podcast
The Built For Life podcast helps coaches and personal trainers inside of the health and fitness industry build their dream businesses by focusing on ethical scaling strategies that are specific to them.
Mark Strathern
Show overview
The Built For Coaches Podcast has been publishing since 2023, and across the 3 years since has built a catalogue of 155 episodes. That works out to roughly 110 hours of audio in total. Releases follow a weekly cadence.
Episodes typically run thirty-five to sixty minutes — most land between 30 min and 53 min — though episode length varies meaningfully from one episode to the next. None of the episodes are flagged explicit by the publisher. It is catalogued as a EN-language Education show.
The show is actively publishing — the most recent episode landed 2 weeks ago, with 41 episodes already out so far this year. The busiest year was 2025, with 71 episodes published. Published by Mark Strathern.
From the publisher
The Built For Life podcast helps coaches and personal trainers inside of the health and fitness industry build their dream businesses by focusing on ethical scaling strategies that are specific to them. The health and fitness industry is saturated with people who are just in it for the money, coaches who can market but have zero coaching skill while many of the great coaches, who live by their morals are being left in the ditch. There's a line between ethical and unethical but also, there's things that just make you feel uncomfortable that you need to build more skill with. This podcast helps you understand that. My first role, was always as a coach. So, knowing that people are having traumatic experiences with other mentors, with little to no support or remorse, doesn't sit well with my approach to helping people achieve their goals and never has. I want to use my platform and influence to show coaches that they can do things in a different way in a forever changing landscape, especially in the digital world.
Latest Episodes
View all 155 episodesEpisode #155 - 4 Simple Steps To Building A Six-Figure Business
Episode #154 - Double Your Income with ZERO Outbound
Episode #153 - How To Close Clients Without Being A Sleazy C*nt
Episode #152 - The #1 Reason Coaches Stay Broke
Episode #151 - The Secret To More Coaching Clients
Episode #150 - What ACTUALLY Gets World Class Results
Episode #149 - Anyone Can Build A £20k/m Coaching Offer
Episode #148 - The future of the Fitness Industry
Episode #147 - What REALLY Works To Build A Successful Online Business
Episode #146 - How to get your stuck clients moving forward
Episode #145 - 4 Funnels That Generate Qualified Leads
Episode #144 - 90 mins to turn your business around
Episode #143 - 4 Ways Top Coaches Are Getting Clients
Episode #142 - The Thoughts That Destroy Founders
Episode #141 - How To Launch Things You Want To Sell
Episode #140 - Master The Rice First
Episode #139 - Get A Grip
Episode #138 - How To Get Any Client A Result
Ep 137Episode #137 - Why Coaches Are Going Out of Business
There's reasons why a massive gap is being created between the coaches who are winning and the ones who aren't. More and more coaches will see themselves leave this industry if they don't focus on the key components of what we discuss in this episode and honestly, they deserve to if they aren't willing to do the work in these areas to rise above the poor standards we're currently seeing across the board.
Ep 136Episode #136 - Is Organic Content Dead?
Is organic content dead? Is ads the way forward? Do I need a massive budget? Do I need to focus on one Vs the other? This is just a few questions I tend to receive from coaches when marketing their businesses and I wanted to give you my views + a simple strategy that can blend the 2 together powerfully.