The Boss Mom Podcast

This is a Nurture Your Business segment with Dana. In today's podcast episode she talks about the power you have as an entrepreneur to change your mind and how it will benefit you in a positive way. Subscribe to the podcast in iTunes: In this episode you'll hear: Dana shares three times when it is good to change your mind: When a new priority comes up, give yourself permission to change something. You really want to do something else… and it aligns with your goals. Overwhelm hits and you can pinpoint why. It is important to recognize and embrace that you can make changes when you want to. Recommended links and resources: The Boss Mom Academy Taki Moore Can I quote you on that? We get to be the decision maker, we as entrepreneurs have that power. - Dana If it is scary, it's okay. As entrepreneurs, we're jumping off a cliff and making our own way. - Dana Give yourself permission to change your mind. - Dana Allow yourself to have space to think about things more. - Dana When you recognize overwhelm and can pinpoint why, then you can shift something. - Dana Connect with Dana: Instagram / Periscope (her total happy place) We love hearing from you guys! If you've got a question about today's episode or want to leave us some inbox love, you can email us at [email protected] Or, you can always find Dana hanging out in our Boss Mom Facebook Community. We would LOVE it if you'd leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad Launch Apple's Podcast app. Tap the Search tab. Enter the name of the podcast you want to rate or review. Tap the blue Search key at the bottom right. Tap the album art for the podcast. Tap the Reviews tab. Tap Write a Review at the bottom. Enter your iTunes password to login. Tap the Stars to leave a rating. Enter title text and content to leave a review. Tap Send.

Wake to Make with Lilah Higgins. Lilah breathes life into a movement called Wake to Make, which brings together head, heart and hands of every Maker. In this episode of the Boss Mom Podcast, she shares her passion to see every person make something through her movement. She is passionate about the design work she does while loving on her two toddlers at home. In this episode you'll hear: Lilah's Boss Mom journey, which includes her Wake to Make movement idea and visions for the future. Dana and Lilah talk about phases of business that relate to motherhood. Community and collaboration, which is vital to growing a business. Getting through days of overwhelm and what that looks like for Lilah. Recommended links and resources: Trello Kristen Schmucker's Daily Grace Journal The Five Minute Journal The Happiness Project Maker Package The Brand Your Story Kit Gypsy Lamb Earings Pride and Prejudice Ella Enchanted Can I quote you on that? There's this mentality that you can't make your hobby into a business, but you can! – Lilah We believe everyone is called to create in some way. – Lilah I have built a life that is purposeful for me. – Dana The Boss Mom Academy collaboration has been pivotal in my business. – Lilah It's so fun to see the focus on community grow, because we need that support. – Dana Everyone is a maker and it is important to find that inside yourself. – Dana More about our guest, Lilah Higgens. Lilah Higgins is a branding designer based in Cody, Wyoming at the foot of Yellowstone National Park. When she's not chasing around her toddlers like a crazy woman or spending time with her techie husband, she is working alongside amazing Makers by providing them with logos, branding, and design consultation. She creates at The Higgins Creative and loves coffee, filling her home with beautiful people and sharing the stories of Makers through handmade and fairly traded goods. She's also the founder of the #waketomake hashtag on Instagram. Maker Packages The Brand Your Story Kit Website / Facebook / Pinterest / Instagram / Snapchat / Twitter Connect with Dana: Instagram / Periscope (her total happy place) We love hearing from you guys! If you've got a question about today's episode or want to leave us some inbox love, you can email us at [email protected] Or, you can always find both Dana hanging out in our Boss Mom Facebook Community. We would LOVE it if you'd leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad Launch Apple's Podcast app. Tap the Search tab. Enter the name of the podcast you want to rate or review. Tap the blue Search key at the bottom right. Tap the album art for the podcast. Tap the Reviews tab. Tap Write a Review at the bottom. Enter your iTunes password to login. Tap the Stars to leave a rating. Enter title text and content to leave a review. Tap Send.

In this episode Dana and NJ talk about the importance of self-care and some great ways to invest in yourself and your business. Affiliate links present Subscribe to the podcast in iTunes: In this episode you'll hear: NJ and Dana talk about the importance of self-care. Things you should be doing for yourself. How as a mother, sometimes there can be feelings of guilt spending money on yourself. Ways Dana and NJ take care of themselves. NJ shares how she has thought outside of the box on vacation planning. Recommended links and resources: Thirty One Days of Prayer for the Dreamer and Doer Ontraport Leadpages ConvertKit Jessica Stansberry's blog Connecting ConvertKit with Leadpages AppSumo DepositPhotos Captian Obvious Mic Drop GIF Episode 002: 4 Things I Do Just for Me, that Help Me Be a Better Mom & Entrepreneur Can I quote you on that? Self-care as a mother is so important. - Dana As a business owner and mother, I learned I couldn't give from an empty well. - NJ I had to decide that I was worth investing in. - NJ There is value earned in growing a baby and raising a baby. It's not monetary, but there is value. - Dana Think outside of the box for things you want and ask for it! – Dana Connect with Dana & NJ Dana: Instagram / Periscope (her total happy place) NJ : Website / Instagram (her total happy place) We would LOVE it if you'd leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad Launch Apple's Podcast app. Tap the Search tab. Enter the name of the podcast you want to rate or review. Tap the blue Search key at the bottom right. Tap the album art for the podcast. Tap the Reviews tab. Tap Write a Review at the bottom. Enter your iTunes password to login. Tap the Stars to leave a rating. Enter title text and content to leave a review. Tap Send. We love hearing from you guys! If you've got a question about today's episode or want to leave us some inbox love, you can email us at [email protected] Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

This is a Nurture Your Business segment with Dana. In today’s podcast episode she talks about how to craft checklists that will propel you forward in your goals. In this episode you’ll hear: Dana gives a new definition for a checklist. The tangible things in goals are the tasks to completing the goals. Dana walks through creating an action plan to avoid overwhelm. Insight into understanding why tasks are not being completed, and how to move past that block. Recommended links and resources: Pat Flynn Podcast - Smart Passive Income 210: How to Automate Your Business to Save Time and Make Money with Dana Malstaff Translating Your Business Goals into an Action Plan Webinar Zoom Can I quote you on that? We want to make sure we are not multi-tasking our priorities. - Dana We don’t want to make lists, we want to make action plans. - Dana Break down the obstacle until action easy for you. - Dana Let’s stop being busy, if it’s important, it will get you to your future you want to have. - Dana Creating a workable action plan gives you confidence in your future. - Dana Connect with Dana: Instagram / Periscope (her total happy place) We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at [email protected] Or, you can always find Dana hanging out in our Boss Mom Facebook Community. We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad Launch Apple’s Podcast app. Tap the Search tab. Enter the name of the podcast you want to rate or review. Tap the blue Search key at the bottom right. Tap the album art for the podcast. Tap the Reviews tab. Tap Write a Review at the bottom. Enter your iTunes password to login. Tap the Stars to leave a rating. Enter title text and content to leave a review. Tap Send.

Episode 50: Finding a Home and Identity in Blogging with Shari Medini. In this episode of the Boss Mom podcast Dana and Shari Medini talk about working with children at home, blogging and Shari's Mom Blog Academy. In this episode you’ll hear: How Shari started her blog and her Boss Mom journey. What the work schedule looks like for Shari with a little one at home. Shari finding her voice in blogging and how to specify who she writes to. Finding appreciation in a Facebook group or Mastermind group. Shari’s Mom Blog Academy. Recommended links and resources: Google Drive Brilliant Business Moms Podcast Beyond Your Blog Podcast EOFire Podcast Atomic Moms Podcast For Crying Outloud Podcast One Bad Mother Podcast All Up In Your Lady Business Podcast Mom Blog Academy Can I quote you on that? In a situation where there are multiple courses or material, the angle you’re coming from will be based on you. It’s unique to you. - Shari If you’re engaging in the community you have, the growth in that community will come. - Dana I knew I wanted to do something. It became clear to me along the way. I had to try several different things first. I encourage you to take on a side project because it could snowball, it will teach you what you enjoy and what you want to do. - Shari You can’t live for what you’ve created now, you have to look for the future of what you’re going to create. - Dana You think you’re living in your world and you think everyone understands what it is you do, and they don’t. Sometimes you need to teach them so they do understand. - Shari It’s not about reaching everyone, it’s about reaching your tribe. - Shari Projects grow because you allow people to help and support you. - Dana I love that my readers are growing in their parenting journey alongside of me and we’re able to support each other in that. - Shari More about Shari Medini Shari Medini lives in Lancaster, PA with her supportive husband & two busy, little boys. She blogs at MomShar, The Huffington Post, & various other places. Shari writes about parenting, blogging, & how the two combine. She loves being able to share support, advice, & information to help fellow moms enjoy the overall experience of motherhood. If you are interested in The Mom Blog Academy provides which provides moms with the practical information they need to start a profitable blog. Here’s what you’ll learn in Mom Blog Academy… How to uncover your niche, writing style, & target audience; & then use that knowledge effectively. How to set up & design your own professional-looking, yet affordable blog. How to write & publish effective blog posts, create great images, & utilize SEO. How to set up a consistent social media & newsletter presence with affordable & time-saving tools. How to monetize your site in a variety of ways – affiliate, sponsored posts, services, products. How to grow your reach & credibility by getting published on other sites & publications. Website / Facebook / Twitter / Instagram / Pinterest / Periscope Connect with Dana Dana: Instagram / Periscope (her total happy place) We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at [email protected] Or, you can always find Dana hanging out in our Boss Mom Facebook Community. We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad Launch Apple’s Podcast app. Tap the Search tab. Enter the name of the podcast you want to rate or review. Tap the blue Search key at the bottom right. Tap the album art for the podcast. Tap the Reviews tab. Tap Write a Review at the bottom. Enter your iTunes password to login. Tap the Stars to leave a rating. Enter title text and content to leave a review. Tap Send. [/et_pb_text][/et_pb_column][/et_pb_row][/et_pb_section]

Episode 49: Childcare Hacks Part Two (Plus Caillou, Social Media Kids, and Cheeseburger Pizza) with Dana & NJ. In this episode of the Boss Mom podcast, Dana & NJ talk about adding more time into your day while working with kids at home. In this episode you’ll hear: How to make more time in your day to make business happen. NJ gives her strategies on how to accomplish more with kids at home. How do you decide about putting your kids on social media for passive income. Adding a babysitter, daycare or a housekeeper into your business goals. How to take the first five minutes to focus on daily tasks and be more productive with your day. Recommended links and resources: Care.com Trello Can I quote you on that? I like creating things I enjoy. - Dana I made babies, and they are going to grow up, and be adults and have families. It's amazing. - Dana Find a business mom friend, have a play date and you both get work done. - NJ I give myself the grace to realize that I didn’t get it right, learn from it, and move on. - Dana Take the first five minutes to figure out what you are going to do for the day. - NJ I decide what my priorities are before I start working so I am focused and able to utilize my time to the fullest extent possible. - Dana Connect with Dana & NJ Dana: Instagram / Periscope (her total happy place) NJ : Website / Instagram (her total happy place) We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at [email protected] Or, you can always find both of us hanging out in our Boss Mom Facebook Community. We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad Launch Apple’s Podcast app. Tap the Search tab. Enter the name of the podcast you want to rate or review. Tap the blue Search key at the bottom right. Tap the album art for the podcast. Tap the Reviews tab. Tap Write a Review at the bottom. Enter your iTunes password to login. Tap the Stars to leave a rating. Enter title text and content to leave a review. Tap Send.

This is a Nurture Your Business segment with Dana. In today’s podcast episode she talks about how to translate the content you’ve already created into content you can use on social media. Listen to the podcast: Subscribe to the podcast in iTunes: In this episode you’ll hear: 4 main things you want to pull from your content to put on social media. An easy way to lure readers into your content through great social media connections. Why it’s important to have an conversation with your readers instead of just talking at them. Specific social media actions to take based on platform (Facebook, Instagram, Periscope, Twitter, Snapchat and your newsletter) Recommended links and resources: Good Mythical Morning on You Tube Headline Generator from Marrs Marketing Dana’s Instagram Canva (a great place to make images) Emily Potts Trello Here is the outline Dana references in today’s podcast. Grab it! Can I quote you on that? Your content is a cornucopia of one off statements for social media. – Dana Use your title to speak to the frustration your reader/client is having. Don’t be clever. Be simple. – Dana Stop thinking of your content as a whole, instead think of it as really amazing little bits of genius that you can use on social media. – Dana Don’t give everything away with a quote. Use a quote to draw the reader to your full piece of content. – Dana Everyone can write content for social media. It’s easier than you think! – Dana Connect with Dana: Instagram / Periscope (her total happy place) We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at [email protected] Or, you can always find Dana hanging out in our Boss Mom Facebook Community. We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad Launch Apple’s Podcast app. Tap the Search tab. Enter the name of the podcast you want to rate or review. Tap the blue Search key at the bottom right. Tap the album art for the podcast. Tap the Reviews tab. Tap Write a Review at the bottom. Enter your iTunes password to login. Tap the Stars to leave a rating. Enter title text and content to leave a review. Tap Send.

Tips On How To Have An Engaged Facebook Page + Being A Boss Grandma with Sasha Grey. Sasha Grey leads an amazing Facebook community on her page, Lipstick Margaritas And Hairspray. In this episode of the Boss Mom Podcast, she shares her tips on keeping it real on Facebook and what it is like to be a Boss Grandma. In this episode you’ll hear: Sasha's Boss Mom journey, which includes raising her granddaughter, supporting her husband who travels for work, and caring for her ailing father. How Sasha grew an engaged Facebook community and the unique way Sasha views her Facebook community. Sasha's Facebook Strategy (including how often she schedules content for her page). How Sasha deals with overwhelm. Why Sasha is okay with not doing everything. Sasha records a video update for her Facebook page daily and she shares her tips for putting yourself out there online. Why Sasha ships all of her products personally instead of outsourcing it. The one product that Sasha sells that changes lives everyday. Recommended links and resources: Sasha Grey's online store Can I quote you on that? I was doing motivational speaking, but I had a lot of thoughts that weren't motivational. They were about margaritas.- Sasha My goal is to make people laugh and smile. - Sasha I believe strongly that people want to know you. If you're not personal, they feel like you're a corporation. I let my Facebook community know that I'm just like them. - Sasha My Facebook community feels like my family and friends. I see them and they see me. We've made a connection. - Sasha When I have my plate full, I focus on just what I need to get done today. I focus on the right now. - Sasha Give yourself permission to not make everything happen. Sometimes, you just need to give yourself a break. - Sasha Do what the priority is for you. Own it and enjoy it. - Dana I've come to a point in my life where I don't care what people think. - Sasha More about our guest, Sasha Grey. Sasha Gray is a redneck, barefoot, rum and tequila drinking Southern Belle. She's still trying to figure out what she wants to be when she grows up but knows that anything involving Margaritas is a top choice. Raising a granddaughter, caring for a father who lives in her yard and making sure her husband has clean underwear for all his travels keeps her pretty busy, but she still has time to scope out recipes she'll never make on Pinterest, answer comments from friends on Facebook and pretend she knows what she's talking about at the occasional business meeting. You can find her on Social Media as Lipstick, Margaritas, and Hairspray and she has had her work published in Club Mid and Stir Journal. Sasha is also a contributing author to the book Lose the Cape: Never will I ever (and then I had kids), which was edited by fellow Boss Mom Alexa Bigwarfe and her business partner Kerry Rivera. Website / Facebook / Pinterest / Instagram Connect with Dana: Instagram / Periscope (her total happy place) We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at [email protected] Or, you can always find both Dana hanging out in our Boss Mom Facebook Community. We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad Launch Apple’s Podcast app. Tap the Search tab. Enter the name of the podcast you want to rate or review. Tap the blue Search key at the bottom right. Tap the album art for the podcast. Tap the Reviews tab. Tap Write a Review at the bottom. Enter your iTunes password to login. Tap the Stars to leave a rating. Enter title text and content to leave a review. Tap Send.

What do you do when you have to work and have kids at home? In this episode Dana and NJ talk about how they work from home with their tiny humans around. This is a part 1 of another 2 part episode. Part 2 will be episode 49, where Dana and NJ will chat all about making child care work when you're not able to do full time care. affiliate links present In this episode you’ll hear: A day in the life in NJ's shoes and why she's up at 4:30 am. Why NJ let's her kids see her work versus working only when they're not around. How to handle working from home when your child is a baby. How to handle working from home when your child is a toddler & preschooler. The power of writing a to do list the night before your business day. Why using voice to text is magical. How Dana and NJ moved their business forward while they had newborns at home. Why NJ only works from home at her desk. How and why Dana and NJ have conditioned their children to learn how to be independent while they're working. Why Dana almost exclusively works with parents. Recommended links and resources: Boss Mom Academy Anchored by Kayla Aimee Can I quote you on that? You can have a little bit of time or a lot of time. You can be busy and not grow your business. If you want to grow, you have to be strategic with your time. - Dana When I had babies, I got a wrap and a stand up desk and made work happen. - Dana As moms and entrepreneurs, it is so important that we let to see our kids work. It gives them an opportunity to make a connection. - NJ My toddler knows when i'm working because I work at the same place all the time. My laptop stays at my desk... it doesn't go anywhere else in the house. - NJ I'm working hard now to grow my business so that when my kids are school aged, I can shut down my work at 3:00 pm when they get home from school. - Dana I have really tight time boundaries because of the way motherhood (and having kids at home) is intersecting with business. And I'm okay with that.- NJ Connect with Dana & NJ Dana: Instagram / Periscope (her total happy place) NJ : Website / Instagram (her total happy place) We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad Launch Apple’s Podcast app. Tap the Search tab. Enter the name of the podcast you want to rate or review. Tap the blue Search key at the bottom right. Tap the album art for the podcast. Tap the Reviews tab. Tap Write a Review at the bottom. Enter your iTunes password to login. Tap the Stars to leave a rating. Enter title text and content to leave a review. Tap Send. We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at [email protected] Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

In this Nurture Your Business With Dana podcast, she takes us through two different brainstorming exercises to use and repurpose the content we create. Listen to the podcast: Subscribe to the Boss Mom podcast in iTunes: Today's podcast sponsor is Do It Together Web Design with Jessica Stansberry. In her 5 week workshop you'll learn how to build your website... instead of a DIY, it will be a DIT. A do it together with Jessica helping you along the way. In this episode you'll hear: An easy exercise to help you figure out how to re-purpose your content A simple brainstorming exercise to re-categorize your content to shoot people to your opt-in or sales funnel Three simple "rules" to think about as you're creating content and re-purposing Can I quote you on that: Getting people to your website isn't enough. You need to bring them on a journey. The best way to do that is to get them on your list. - Dana People don't want you to complicate your life. Guide them through a process, make their life easier, help them make decisions. - Dana Make sure the content you are creating is purposeful and doing something for you. Connect with Dana: Instagram / Periscope (her total happy place) We would LOVE it if you'd leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad Launch Apple's Podcast app. Tap the Search tab. Enter the name of the podcast you want to rate or review. Tap the blue Search key at the bottom right. Tap the album art for the podcast. Tap the Reviews tab. Tap Write a Review at the bottom. Enter your iTunes password to login. Tap the Stars to leave a rating. Enter title text and content to leave a review. Tap Send. We love hearing from you guys! If you've got a question about today's episode or want to leave us some inbox love you can email us at [email protected] Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

The Power Of SEO. SEO can be a powerful tool and if used well, it can make a ton of difference in our businesses. In this episode of the Boss Mom podcast Dana speaks with Charm Fernandez, an SEO specialist who gives us tons of great SEO advice in terms you can understand. Subscribe to the Boss Mom podcast in iTunes. In this episode you’ll hear: Charm's Boss Mom journey, how it started in her childhood, and why she's still working full time in IT. The tension between working from home while having kids at home with a caregiver. How Charm manages overwhelm. SEO tips from Charm The power of Google Analytics How to make your popup work for you. Recommended links and resources: SEO for Wordpress by Yoast Google Analytics PopupAlly Firestarter by Danielle Report Off the Charts Podcast by Natalie Amy Porterfield's Podcast Smart Passive Income by Pat Flynn Can I quote you on that? I'm still juggling my day job, my business, and my family. - Charm All that I do is for my kids. When I'm overwhelmed, I go back to what is the most important. It's my kids. - Charm Make sure your SEO key words are set up well, so people will find you in their search. It's like free marketing. - Charm If you're SEO is working, you'll be able to see it in Google Analytics.- Charm Your popup needs to be worthy of disturbing your readers. Otherwise, it won't work. Design, copy, and opt-in matters. - Charm Connect with Dana & CharmCharm Fernandez is a website strategist specializing in Data Analytics with a strong technical development background. Charm is proud to be Google Analytics Certified, an AmbitionAlly Certified Partner and a MINDBODY approved partner. Her formal education in the fields of Information Systems Management and Web Development help her bring a more cohesive approach to her work with clients.Charm was hired as a full-time web developer when she was just 18 years old, and quickly became the team lead on projects. Since then, she's worked within information technology capacities such as hardware and software support, data and access security, mobility, software and data analytics for large and small clients.Today, Charm helps business owners develop their brand online, and use their website and company data to drive clients to their local or virtual businesses through sound traffic generation and optimization strategies. Charm has a great freebie to give you called 5 Business Must Haves. You can grab it here. If you're curious about how to make Google Analytics or SEO work for you, connect with her on her website. Or, you can be part of her Google Analytics Kick Starter program. Connect with Dana on Instagram and Periscope We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at [email protected] Or, you can always find Dana hanging out in our Boss Mom Facebook Community. We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad Launch Apple’s Podcast app. Tap the Search tab. Enter the name of the podcast you want to rate or review. Tap the blue Search key at the bottom right. Tap the album art for the podcast. Tap the Reviews tab. Tap Write a Review at the bottom. Enter your iTunes password to login. Tap the Stars to leave a rating. Enter title text and content to leave a review. Tap Send.

Part 2 Know Your Worth: When to Give Discounts. Dana and NJ discuss when to give discounts or free services to friends and clients who ask. They talk about when they decide if they want to work for free and how to react when someone asks. Here is part 1. The audio on this episode is less than ideal, Dana was traveling and NJ had two year old Lola at home. Thanks so much for bearing with us! In this episode you’ll hear: How Dana and NJ decide to work for free. When NJ sends her rates. Why people ask for digital skill freebies more often than physical products. One HUGE question to ask yourself. Why NJ needs to get her rear in gear and develop a business website. Why boundaries are important in giving away something for free. If you should consider your opt-in part of working for free. Why NJ is a social media grandma and all about how to use Snap Chat for business Recommended links and resources: Part 1 of this two part episode Dawn Marrs of Marrs Marketing Dana's Trello Training Can I quote you on that? My time is valuable and I'm providing for my family. I'm very unlikely to work for free. - NJ Free doesn't pay the mortgage. - NJ Working for free wasn't about paying my dues, it was about finding my sweet spot with clients. Dana My payments were in Aha! moments. Dana Information is one thing, helping someone execute is a completely different thing. Don't give that away for free. - Dana The struggle in the holding pattern is real. - NJ I know that I'm laying the foundation now. I can lay the foundation now, even though what I want to do can't take off yet. - NJ A plan is key. A plan lets you know if what you're doing on daily basis is going to move you forward. - NJ It is up to us to be good stewards of our time. Make sure what you're giving away is moving your business in some way. - NJ Know what your sweet spot is, but don't give EVERYTHING away. - Dana Connect with Dana & NJ Dana: Instagram / Periscope (her total happy place) NJ : Website / Instagram (her total happy place) We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad Launch Apple’s Podcast app. Tap the Search tab. Enter the name of the podcast you want to rate or review. Tap the blue Search key at the bottom right. Tap the album art for the podcast. Tap the Reviews tab. Tap Write a Review at the bottom. Enter your iTunes password to login. Tap the Stars to leave a rating. Enter title text and content to leave a review. Tap Send. We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at [email protected] Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

How to Translate Your Services Into Courses. In this Nurture Your Business episode of the Boss Mom podcast, Dana explores how to translate your services into products and courses. And, she walks you through an exercise that will help you brainstorm things you're already offering and translate them into viable options for digital courses. In this episode you’ll hear: How do you determine what course to make? List out services you provide, get specific. What kinds of questions are people asking you? Recommended links and resources: Brainstorming Worksheet Finding Your Ideal Client Podcast How to Write Your Sales Page Can I quote you on that: Perfection is subjective sometimes. We need to do what we can to move things forward. - Dana Create buzz within your community. Ask them questions, when you're in the middle of something new. - Dana Connect with Dana: Instagram / Periscope (her total happy place) We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad Launch Apple’s Podcast app. Tap the Search tab. Enter the name of the podcast you want to rate or review. Tap the blue Search key at the bottom right. Tap the album art for the podcast. Tap the Reviews tab. Tap Write a Review at the bottom. Enter your iTunes password to login. Tap the Stars to leave a rating. Enter title text and content to leave a review. Tap Send. We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love you can email us at [email protected] Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

Military Life To Boss Mom Life With Danielle Roberts. In this episode of the Boss Mom podcast, Dana chats with Danielle Roberts about her transition from her life in the Navy to becoming a work at home mom. Affiliate links present. In this episode you’ll hear: Danielle's journey and transition to military life into civilian life and how her business started. How Danielle decided what services to offer in her VA business. The power of a business name. How Danielle manages her business as a work at home mom with a 4 year old, 2 year old, and infant. Danielle's secret to managing overwhelm. Danielle and Dana gush about their adorable kids. Recommended links and resources: Boss Mom: The Ultimate Guide to Raising Your Business and Nurturing Your Family Like A Pro Can I quote you on that? Just as you give a child a name, you want your business name to mean something. - Danielle Find something that you're deeply passionate about. What do you want to stand on? Start your business from that place. - Danielle I type and work with a baby in my lap. I wouldn't have it any other way. Danielle Sometimes, business has to come second. I want to enjoy my kids and be present in the moment with them. - Danielle Late Nights & Coffee. I don't want to miss moments with my kids, so I'm okay with paying for it later on my day to make business happen. - Dana More about our guest: As the owner of Legacy Creative Company, I am a proactive virtual assistant, who serves small businesses and busy women. It is my desire to see you have more hours in your day to purse your business goals and make money, while I take on your administrative and social media tasks.I am the wife of Lucas, and a work at home mom of three, ages 4, 2 and 6 months. Community and intimate relationships bring fire to my soul. I am an avid fan of reading and time with my best friend, my sister. I currently have openings for virtual assistant work and I would love to set up a date for a free 15-minute consultation to see how I can help you. calendly.com/legacycreativeco. Connect with Dana & Danielle Danielle : Website / Facebook / Twitter / Instagram / PinterestDana: Instagram / Periscope (her total happy place) We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad. Launch Apple’s Podcast app. Tap the Search tab. Enter the name of the podcast you want to rate or review. Tap the blue Search key at the bottom right. Tap the album art for the podcast. Tap the Reviews tab. Tap Write a Review at the bottom. Enter your iTunes password to login. Tap the Stars to leave a rating. Enter title text and content to leave a review. Tap Send. We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at [email protected] Or, you can always find Dana hanging out in the Boss Mom Facebook Community.

Know Your Worth: When To Work For Free. Hey friends! This is part one of a conversation between Dana and NJ about how to work for free, when it's a good idea and the boundaries they place around working for free. Make sure you tune in next Tuesday for part two! Subscribe to the podcast in iTunes: In this episode you’ll hear: How do you know when to give away something for free? What boundaries NJ and Dana have in place for giving away their time and services for free. Questions to ask yourself when you think about collaborating with someone in a barter. Recommended links and resources: Boss Mom Academy Dana's Trello training Taki Moore- Million Dollar Coach CoSchedule - social media sharing tool Can I quote you on that? When it feels stressful to be helpful, don't give something away for free. - Dana If there isn't a great return on investment, don't give something away for free. Dana Will this give you visibility with your ideal client? Don't ever feel guilty about making money promoting something via an affiliate link. - Dana If you are willing to give away something for free, you have to be okay with giving it away for free. If you're not okay with it, then it's time to find a way to market it. Connect with Dana & NJ Dana: Instagram / Periscope (her total happy place) NJ : Website / Instagram (her total happy place) We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad Launch Apple’s Podcast app. Tap the Search tab. Enter the name of the podcast you want to rate or review. Tap the blue Search key at the bottom right. Tap the album art for the podcast. Tap the Reviews tab. Tap Write a Review at the bottom. Enter your iTunes password to login. Tap the Stars to leave a rating. Enter title text and content to leave a review. Tap Send. We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at [email protected] Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

How to Get Your Ideal Client to Tell You Their Needs With Dana. This is another jam packed nurture your business episode with Dana. Today's episode is all about finding your ideal client and what to do with them, once you know who they are. In this episode you'll hear: How to dig into who your ideal client really is and how to go beyond your target market. How to get past the idea that you HAVE TO serve a broad spectrum of clients. Questions to ask yourself as you nail down who your ideal client is. How to get into the head of your ideal client. A script you can use to guide you through an interview with your ideal client as you research. The importance of getting your ideal client to tell you a story. The ONE big thing you should be taking away from your client's story (hint... it's not their frustrations). Recommended links and resources: Boss Mom Academy Webinar: My exact formula for translating my business goals into an action plan. Can I quote you on that: You can't find out who your ideal client is just thinking about them on a piece of paper, you have to connect with them. You can't help every body. It's not possible. Drill down, or you'll help nobody. Your ideal client needs to be someone who that loves you and what you're doing, but you have to also love them back. The most important thing about discovering who your ideal client is mindset. How do they feel? What are their triggers? What are their happy spots? The best thing you can do is create a guided experience to generate feedback. All of the answers you're looking for about your ideal client are in the stories they tell. Ideal client steps: Find your target market. Find where where on the spectrum your ideal client lives. Find out their mindset. Ask for a meeting on the phone or Skype. Make them feel valued. Ask questions that bring out their stories. Listen for trigger words about frustrations, fears, wants and desires. Write those down. Use the words they use. Update your content and sales copy with the words they use. Connect with Dana: Instagram / Periscope (her total happy place) We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad Launch Apple’s Podcast app. Tap the Search tab. Enter the name of the podcast you want to rate or review. Tap the blue Search key at the bottom right. Tap the album art for the podcast. Tap the Reviews tab. Tap Write a Review at the bottom. Enter your iTunes password to login. Tap the Stars to leave a rating. Enter title text and content to leave a review. Tap Send. We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love you can email us at [email protected] Or, you can always find Dana hanging out in our Boss Mom Facebook Community.

The Intersection of Life and Business with Reina Pomeroy. In this episode of the Boss Mom podcast Dana chats with Reina Pomeroy about life and business and how they're interconnected. This is a great conversation about working from your core, which seems to be a topic we're exploring a lot lately! In this episode you'll hear: Reina Pomeroy's journey from working full time and commuting to being a stay at home mom to becoming a full time entrepreneur. The myth of work life balance How to translate your personal values into your business. An exercise to take yourself through to discover your core values. Why Reina wears a sash to conferences. How Reina manages overwhelm. Reina's hustle strategy. Recommended links and resources: This wasn't mentioned in the episode, but Reina was recently our Boss Mom of the Week! Savvy Business Owner's Facebook Group (where Reina & Dana met) The Boss Mom book Hal Erod's Miracle Morning The School Of Greatness Podcast All Up In Your Lady Business Elizabeth Gilbert's podcast Serial Drive by Daniel Pink Heather Crabtree Elizabeth Gilbert's Ted Talk Can I quote you on that? As entrepreneurs, we need to be intentional so we can grow. We can't say yes to everything.- Reina It's my job is to help dig out what is underneath the surface so you and get stuff done. - Reina Your success comes mindset. - Dana There isn't one route to success. Success isn't just about money. It looks different for everyone - Reina I've stepped away from the suffering of the hustle. I want to hustle with ease. - Reina Hustle with ease. Reina If you need time off, take time off so you can regroup. Take it, own it, let it be yours. You'll come back refreshed. - Dana Reina: Website / Facebook / Twitter / Instagram / Periscope Dana: Instagram / Periscope (her total happy place) We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad Launch Apple’s Podcast app. Tap the Search tab. Enter the name of the podcast you want to rate or review. Tap the blue Search key at the bottom right. Tap the album art for the podcast. Tap the Reviews tab. Tap Write a Review at the bottom. Enter your iTunes password to login. Tap the Stars to leave a rating. Enter title text and content to leave a review. Tap Send. We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at [email protected] Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

Commitment, Follow Through, And Accountability. In this episode of the Boss Mom podcast Dana & Nj chat about commitment, follow through, and accountability partners. Just a heads up, NJ was sick and hopped up on DayQuill. She mentions the show 19 Kids and Counting, but she’s actually talking about the show Bringing Up Bates. In this episode you’ll hear: The reason why we start and stop new projects. How to get past the fear of perfection and self sabotage and get stuff done. What to do when a season of push ends. The importance of margin and white space in our schedule. How Dana and NJ fight shiny object syndrome. How to move forward with an idea and when to let it go. Recommended links and resources: The Boss Mom Academy Voxer – an awesome walkie talkie style app for your iPhone Can I quote you on that? Don’t get trapped comparing your beginning to someone else’s middle. NJ Done is better than perfect. If you wrap yourself up in the perfection of things, you’re never going to move forward. NJ We have seasons of push so we can have seasons of rest. NJ Yesterday, my kids were being adorable and I didn’t take them to school until 10:30 am. I’ve got that freedom because I’m building my business this way. – Dana When you say yes to something, you’re saying no to something else. And when you say no to that non ideal client or project, you are saying yes to margin for better things. – NJ Business is about people. The more you can surround yourself with community and invest in relationships, the more your business will thrive. – NJ When I start a new project, I take time to think of the effort I’m going to put into a new project vs the return I’m going to get back. – Dana Connect with Dana & NJ Dana: Instagram / Periscope (her total happy place) NJ : Website / Instagram (her total happy place) We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPadLaunch Apple’s Podcast app.Tap the Search tab.Enter the name of the podcast you want to rate or review.Tap the blue Search key at the bottom right.Tap the album art for the podcast.Tap the Reviews tab.Tap Write a Review at the bottom.Enter your iTunes password to login.Tap the Stars to leave a rating.Enter title text and content to leave a review.Tap Send. We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at [email protected] Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

Nurture Your Business: How to Brainstorm Your Opt-in and Build Your List With Dana. In this episode of the Boss Mom podcast, Dana is chatting all about opt-ins. Grab a pen and paper or open up your favorite note taking program. This one is full of practical hands on advice to nurture your business! In this episode you'll hear: What is an opt-in? Mistakes Dana and others have made and how she's grown in her opt-in strategy. How much to give away in your opt-in vs how much to keep back for your list. The elements of a great headline. Why it is important to not get too attached to your opt-in. Recommended links & resources: Boss Mom Academy Dawn Marrs Headline Generator Dana's Trello Training Opt-in Can I quote you on that? Don't create the title before you create the content. What is the value and the a-ha! moment? Whatever that is, give it to them in an opt-in. Shift your focus, what is the maximum value to be that you can give up front? The opt-in is your first opportunity for people to be wowed by you. Don't marry your opt-in until you know that is working. Don't get attached. Dana: Instagram / Periscope (her total happy place) We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPad Launch Apple’s Podcast app.Tap the Search tab.Enter the name of the podcast you want to rate or review.Tap the blue Search key at the bottom right.Tap the album art for the podcast.Tap the Reviews tab.Tap Write a Review at the bottom.Enter your iTunes password to login.Tap the Stars to leave a rating.Enter title text and content to leave a review.Tap Send. We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at [email protected] Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

Self Love And Beginner Blogging Tips with Raewyn Sangary. Raewyn Sangary is the founder of Be a Warrior Queen, with a life goal to empower women to embrace self-love and inspire self-love in others. She’s also a new wife and mother to a baby girl, learning to navigate these new waters while maintaining her sense of self. While self-love and changing the world has always been important to Raewyn, she really found her passion and calling after the birth of her daughter. As a feminist since childhood, Raewyn thinks that women supporting each other is paramount in our lives. In this episode you'll hear: Raewyn's mission to inspire women to self love The importance of self awareness and it's snowball effect. How Raewyn is using her journalism degree through her blog and life today. Blog tips for beginners and brainstorming blog topics. The importance of starting small. Raewyn's biggest struggle and how she is working through it. Why a shower can be magical when you're having a frustrating day. Recommended links & resources in today's episode: The Nectar Collective Raewyn's Podcast Raewyn's Facebook Group Raewyn's E-Course Raewyn's Webinar Can I quote you on that? I have a baby attached to me 24/7. It can be really hard to find time for myself, which is why I want to focus on other women remember that they can make time for themselves too. A moment here and a moment there, it all adds up. Raewyn When you know who you are, you're able to be the best version of yourself. And that spreads and trickles down to everyone you come in contact with. Raewyn The most important thing you can do is be authentic to yourself. -Raewyn Your blog isn't about what you want to write, it's about the story your readers want to read. -Raewyn Connect with Dana & Raewyn Raewyn Smith: Website / Facebook / Instagram / Twitter Dana: Instagram / Periscope (her total happy place) We would LOVE it if you’d leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPadLaunch Apple’s Podcast app.Tap the Search tab.Enter the name of the podcast you want to rate or review.Tap the blue Search key at the bottom right.Tap the album art for the podcast.Tap the Reviews tab.Tap Write a Review at the bottom.Enter your iTunes password to login.Tap the Stars to leave a rating.Enter title text and content to leave a review.Tap Send. We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at [email protected] Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

How To Reach Your Goals & Working From Your Core. In this episode of the Boss Mom podcast, chat about why they recommend working from your core and how that relates towards working on your goals. In this episode you'll hear: Why it is important to work from your core. Why it is important to dream in your business. How to manage ourselves when the to dos overwhelm us. How to use our long range goals to set actions in our day to day. Our Forget Me Not lists of businesses and ideas we are not currently taking action on. Recommended links and resources: Autumn Whitt Boyd, a lawyer for creative entrepreneurs The Rise of the Guardians Hal Erod's Miracle Morning The Front Row Foundation Little Bins For Little Hands 16 Personalities Can I quote you on that? We can do a million different things, but if we're not operating out of our center, none of it really matters. - NJ When you realize your center, you recognize your gift. - Dana If we're not operating from our center in our business, if we're not pulling in the core values of who we are as a person into the core values of our business, then it is really easy to chase the wind and get caught up in comparison. If you're operating from your core, you can think of yourself as a kite on a string. You might put something out there, but that something is always tethered back to your core. If it's not working, you can pull that back in without guilt. Tasks become meaningful when we work from our core. There are no unrealistic goals, just unrealistic timelines. - Unknown If you know your end goal it, it makes some of the dirty work a little easier to swallow. The great thing about knowing your core helps us not feel bad about making money in our business. - Dana You are the person who knows yourself best. Listen to your gut and your center. - Dana Connect with Dana & NJ Dana: Instagram / Periscope (her total happy place) NJ : Website / Instagram (her total happy place) NJ's husband playing with her daughter. We would LOVE it if you'd leave a podcast rating or review on iTunes. We also know it can be kind of tricky to figure out. Here are a few step by step instructions on how to leave an iTunes rating or review for a podcast from your iPhone or iPadLaunch Apple's Podcast app.Tap the Search tab.Enter the name of the podcast you want to rate or review.Tap the blue Search key at the bottom right.Tap the album art for the podcast.Tap the Reviews tab.Tap Write a Review at the bottom.Enter your iTunes password to login.Tap the Stars to leave a rating.Enter title text and content to leave a review.Tap Send. We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at [email protected] Or, you can always find both of us hanging out in our Boss Mom Facebook Community.

What Should Go On Your Sales Page? This question came up recently and for this Bonus episode of the Boss Mom Podcast, Dana dives into this. These are shorter episodes designed to inspire you to nurture your business. Let's dive right in! In this episode you'll hear: What exactly is a sales page? A perfect formula for pulling together an awesome sales page including phrases and words to use. Where exactly to place your price packages within your sales pages. Why and where to be specific about the value and features you'll be offering. Can I quote you on that? Everything you do online and everything you write is a sales page. - Dana Your sales page isn't about duping someone into buying something from you, it's about uncovering the value you can offer them. Dana Your sales page isn't about your resume, it is about your story. Dana A sales page isn't enough, especially for high priced items or courses. Get your potential customers on a call or into a webinar. Take them on a journey with you. - Dana Connect with Dana: Instagram / Periscope We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at [email protected] Or, you can always find us hanging out in our Boss Mom Facebook Community.

Susan Noble joins Dana for this episode of the Boss Mom podcast where they chat about starting non-profits, teaching your kids how to become a cheerful giver, and the art of losing self doubt. In this episode you'll hear: Susan's path to starting her non profit and how her friends and family influenced her. Why Susan believes in the power of slow sustained growth. All about Susan's mission to give families the resources they need. Why Susan feels strongly about where the dollars her foundation raises stays within the community. How to start a non profit successfully and why it is super important to know the state and federal guidelines. How to encourage your child to be a generous giver. Recommended links and resources: If you are thinking about starting a non profit, Susan recommends utilizing your state's Secretary of State office. Samaritan's Purse Operation Shoebox. Susan's foundation: Epilepsy Warriors Foundation Can I quote you on that? Finding support for my family gave me the biggest push. The resources weren't available. So I started something. - Susan You're going to have challenges, you're going to have hurdles, you're going to have people who don't like what you're doing. Take it slow and regroup as you need to. - Susan Make your organization stand out from the others- there are a lot of great organizations out there. Be different, even if someone is doing the same thing as you. - Susan I'm doing what I do because I love it. And because I feel called to it. - Susan You all have a talent, you just have to find it and run with it. Don't let the negative Nelly's stand in your way. - Susan When you have the love in your heart to do something, you'll find the time to make everything happen. - Susan If you don't take care of yourself, your business will suffer. Self care is so important. - Susan When you get discouraged, go back to the vision of why you started in the first place. - Susan Here's a little bit about Susan in her own words: Hi! My name is Susan, owner creative director behind Blessed Events-The Gift of Giving and founder of the Epilepsy Warriors Foundation. As a small child, I was always organizing things from my dolls to anything I could think of. There is nothing I enjoy more in life than organizing and planning a good party. As the founder of a non-profit for children and families that suffer from epilepsy and seizures, I am always thinking what can I do to raise funding for the foundation in order to assist us in reaching our goals and that is when the planning side of me started whispering in my ear. I have always made a big deal out of birthdays for the kids in my own family, and for friends so I thought why not take another job you love and make it into a business that can support your cause and so after talking it over with a few of my closest friends and my favorite little munchkins Blessed Events-The Gift of Giving was born. It’s through the innocence and sweetness of those children who brighten and inspire me and give me reasons to celebrate. I can’t think of a better way to honor all children than by a sweet celebration of the true gift and blessing they are to their parents, family, and friends. Blessed Events-The Gift of Giving will make your child’s birthday or parties magical and memorable because there is always a reason to celebrate the special moments of a child. When I am not planning parties or working on foundation business I enjoy time with friends, baking, doing lots of fun things with some of my favorite little people, reading, long walks and time spent with those who mean the most to me. For more information on the Epilepsy Warriors Foundation go to www.epilepsywarriors.org Connect with Dana: Dana: Instagram / Periscope (her total happy place) We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at [email protected] Or, you can always find us hanging out in our Boss Mom Facebook Community.

All about your ideal client. In this episode of the Boss Mom podcast Dana and NJ chat about the idea of an ideal client, how to find yours, and why we shouldn't be married to the ideal of an ideal client. Let's dive right in! Listen to the podcast: Subscribe to the Boss Mom podcast in iTunes. In this episode you'll hear: How to discover your ideal client. How to find your ideal client. Why we adore the sales tactic of Ask, Listen, Provide. How Dana and NJ met. Why we need to find ideal clients who know what we're worth. How to gracefully let go of a client who isn't your ideal client. Why success sometimes feels scary. Recommended links and resources: Podcast Episode 29: Plant, Nurture, Grow, Pollinate All Up In Your Lady Business podcast episode with Dana NJ's blog A Cookie Before Dinner Chasing Dreams & Chasing LIttles Incubator Boss Mom Facebook Group Savvy Business Owner's Facebook Group Elizabeth Gilbert Ted Talk About Success Can I quote you on that? If you're marketing to people who don't love you as much as you love them, it's time to break up. - Dana Find your sweet spot- what you're passionate has to intersect with what you're good at and what you need. - Dana If you can solve the problems of your ideal client, you're magical to them. - NJ Facebook groups are the one place where social media feels social. - NJ Instagram and Twitter are a great place to initiate conversation and a Facebook group is a great place to take the connection further. - Dana I had to stop talking about me and I had to start talking about we. I'm not running a business, I'm running a movement. - Dana I'm not selling to you for the sake of selling to you. I'm sharing this with you because I believe that together we can do better. NJ If you're not working with your ideal client, it can be messy and painful. - Dana The first step in letting go of someone who isn't your ideal client is you letting go and recognizing that you have to move on. - Dana Your time is valuable and what you're putting out to the world is valuable. You need to make sure you're living in the spot where what you're passionate about, what you're good at, and what people need. -Dana When you say no to something, think about the things your saying yes to. - NJ Your ideal client will celebrate your gift and share it with the world. And they'll help you see what it is. And it is a beautiful, glorious cycle. - Dana Connect with Dana & NJ Dana: Instagram / Periscope (her total happy place) NJ : Website / Instagram (her total happy place) We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at [email protected] Or, you can always find both of us hanging out in our Boss Mom Facebook Community. Lola's Easter Bonnet, as promised.

In this episode you hear: Amy's journey from working as a top producer in Australia to becoming a Boss Mom. How Amy's own search for mindfulness influenced her blog. How a pregnancy complication served as the catalyst to change in her life. The judgement factor all moms go through and how to over come it. The importance is having a tribe and give and take in relationships. The importance of self care and mindfulness in motherhood and business. Recommended links and resources: Happy Mama: A Guide To Finding Yourself Again The book is my journey to becoming a Happy Mama. It focus on the six key areas to be a happy mama- kindness, strength, trust, grace, value, and mindfulness/connection. We do a lot of work on parenting, but we don't learn how to be a woman while we're mothering. This book is about finding yourself again. Can I quote you on that? My daughter is one of my biggest teachers. - Amy When I was struggling with motherhood, the mommy blog scene was just starting. I needed more than this sucks, I need 3:00 pm wine. - Amy When I tapped into the idea that we don't have to put ourselves on hold, my blog started to really grow. I found my niche and voice. It flowed out of me and grew overnight. - Amy I decided I wasn't going to be all, my dreams had changed. I wanted to talk to moms about how to mums about how they could have real balance in their lives. - Amy I love to help women see the joy in the struggle of motherhood. - Amy I think there is a great power in women doing great things together. - Amy You can be a great mom, even when you're making different decisions that other moms are making about the same topic. - Dana You are the perfect mother for your children. No doubt about it. - Amy The more you surround yourself with community, the more every aspect of your life and business will grow and flourish. - Dana We need to surround ourselves with people who are not only taking, but also giving. It needs to be an equal relationship. - Amy The training wheels of my life fall off in all areas (motherhood and business) when I don't allow time and space for myself. - Amy In an ideal world, I get up a half hour to an hour before my kids do. I putter around, drink my coffee, open up the curtains and have a beautiful start to the day. It doesn't always happen, but it makes me so happy when it does. - Amy Moments of self care can come in pockets of time. It doesn't have to be all or nothing. Just stop and reconnect to yourself, what you're doing, and why you're doing it. - Amy In order to be mindful, you have to slow down. - Dana If we're not careful, we can be in business brain 24/7 and that leads to overwhelm. - Amy The more I invest in self care and myself, the more my business seems to do better. Because when I do step back into it, I'm refreshed, ready and full of great ideas. - Amy Someone recently asked me the best business investment I ever made. I told them that it was a program that helped me learn how to meditate and clear my energy. It was exactly what I needed to gain balance in my life. - Amy We think of ourselves and our business of being separate. But they're not. They're both our babies. - Dana You are an instrument that needs to be nourished. - Amy Your greatest asset in your business is you. YOU have to invest in yourself. - Amy

How Dana & NJ grow their businesses. In this episode of the Boss Mom podcast, Dana and NJ chat about how their businesses have evolved over time and the 4 things they’ve done to help with that growth. Let’s dive right in. Listen to the podcast: Subscribe to the Boss Mom podcast in iTunes: In this episode you’ll hear: Why NJ describes herself as an Internetter NJ’s story of becoming a Virtual Assistant, why she now calls herself more than a VA now and how her role at Boss Mom has morphed. Why working backwards through your goals is a great process. Why we should get over the fear of starting something new and why faking it till we make it is the wrong mindset. The ONE THING that will for sure be on the agenda at the Boss Mom retreat. Dana’s business journey and how she’s grown her business. Why you need look beyond just what you’re passionate about when you’re starting a business. What happened when Dana stopped struggling with maintaining multiple brands. Why we can’t fall in love with the ideal of our ideal client if we want to grow our businesses. Recommended links and resources: NJ’s blog A Cookie Before Dinner and her blog post about Depends Growing your team Boss Mom podcast episode Jenn Mann’s podcast episode Boss Mom’s Trello Training Can I quote you on that? There is something that I have to give to the world that only I can give. And I HAVE TO do it, or I’m going to DIE. -NJ If you’re feeling overwhelmed, our number one recommendation is to watch The Notebook and cry. Dana & NJ To help someone, you just have to be a few steps ahead of them. You don’t have to be the expert voice. -Dana If you want to make something happen, you have to be the one to make it happen. Take the leap and hope that you’ll fly as your going out of the plane. – NJ I grew my business by taking the skills I’ve learned along the way and explored new ways to leverage them. – NJ For everyone out there thinking of pivoting your business, it can be done. I did it. You can too. – Dana In my first business, it was something that I was passionate about but I wasn’t using my gifts. – Dana In order to grow, you need to look at what you’re passionate about and marry it with what you’re good at. That’s the sweet spot. – Dana There is no possible way that I’d be where I’m at in my business if I didn’t have my team. I can’t grow without my team. – Dana If you have the choice between buying a course and hiring someone to help you run your business. Hire them first. They’re going free up your time and help you make more money. – Dana When you’re looking to grow, you have to get to a point where you can hand things off. – Dana One of the biggest goals of our group coaching program is to figure out a way to grow without adding more to your plate. – Dana Don’t fall in love with the ideal of your ideal client. Fall in love with who your client actually is and meet their needs. – NJ Connect with Dana & NJ Dana: Instagram / Periscope (her total happy place) NJ : Website / Instagram (her total happy place) Applications for the Boss Mom Academy are now open. Head here to apply. We love hearing from you guys! If you’ve got a question about today’s episode or want to leave us some inbox love, you can email us at [email protected]

It's a bonus episode! Today Dana is talking about the three essential questions to ask yourself before you join a coaching program. This episode is value packed and you're going to want to take notes. So, grab a pen and paper or open up Evernote and let's dive right in! Listen to the podcast. Subscribe to the Boss Mom podcast in iTunes. In this episode you'll hear: Dana's fool proof method for deciding if a group coaching program is right for you. Where do you want your business to go? Where are you at in your business right now? Who do you want to be surrounded by? Recommended links and resources: Boss Mom Academy - a great group coaching program for people who are in the middle of their businesses Marie Forleo's B School- a great place to go if you're just starting out in business Jamie Tardy's Mastermind group- a great place to go if you've been in business for awhile and are looking to connect with other established business owners. Boss Mom Community on Facebook Connect with Dana Instagram / Periscope When it comes to nurturing and growing your business what are the challenges you face and how can we help you get past them? Let us know in the comments below or email us at [email protected]

Lindsay Ambrose is making everyday moments more meaningful as a woman, wife, and mother of three young children. She writes life recipes for being present, choosing love and finding more meaning in the moments that make up everyday. By making small positive changes in her life—including character, health, home, relationships, parenting and spirit—her outlook and mood positively changed. This positivity spread to her family. She sees parenting as an opportunity to evolve and grow as a person. She has learned to accept and appreciate more, making everyday moments with her children more joyful and meaningful. In this episode of the Boss Mom podcast, Dana and Lindsay talk about the power of the morning, why self care is so important, and why Lindsay loves making life recipes. Let's dive right in. Listen to the podcast: Subscribe to the Boss Mom podcast in iTunes. In this episode with Lindsay Ambrose you'll hear: Lindsay's journey to becoming a Boss Mom and how her husband played a role in getting started. Living with a house full of littles and why self care is so important. Why Dana loves the middle of the night feeding sessions. Why we need to skip the idea of perfection and just share. How Lindsay deals with overwhelm. Recommended links and resources: Dana's podcast with Jen Mann Boss Mom podcast When Saying No Means Yes Lifebook Workshop Miracle Morning by Hal Erod. Trello. Check out Dana's free Trello Training! The Happiness Project by Gretchen Rubin The Conscious Parent by Dr. Shefali Tsabary Big Magic by Elizabeth Gilbert Carry On Warrior by Glennon Mellon Can I quote you on that? I don't know where things are going to lead, but I'm okay with that because I know I'm making a contribution to the world. - Lindsay I can be the best for my kids if I'm being the best for myself. - Lindsay My biggest challenge has been following my heart as it leads me to write. - Lindsay It is up to me to create the career for myself. - Lindsay The things that make you a little afraid always help you grow. - Lindsay The morning is my time to think about where I'm at, where I want to be, and to get my day in check. - Lindsay You can't get business unless you ask for it. - Dana Connect with Lindsay Ambrose: If you're looking for daily tips and recipes for how to be more present, choose love in difficult moments, parent consciously and live intentionally connect with her blog Instagram / Facebook / Twitter Connect with Dana: Boss Mom Facebook Community / Instagram / Periscope

In this episode of the Boss Mom Podcast Dana and NJ talk about how they handle their business when they have sick kids and the three main pillars of running an efficient growing business as an entrepreneur. Let's dive right in! Listen to the podcast: [smart_track_player url="http://traffic.libsyn.com/bossmom/Episode_25_Dana_and_NJ.mp3" title="3 essentials you need in your business to help it grow"] Subscribe to the podcast in iTunes. In this episode you'll here: Dana and NJ talk about how having kids home sick effects their business How Dana and NJ handle their business when their kids are sick.... what they do get done and what they let go Why the words automate, delegate, and eliminate are A peek behind the scenes of the Boss Mom brand and how Dana runs her team. Why Dana let go of her Dana Malstaff brand. Why it is okay to take yourself out of the running. Recommended Links: Dana's Trello Training Boss Mom Academy Boss Mom Podcast where Dana and NJ talk about seasons of push and seasons of rest. Social Media Happy Hour podcast where Dana talks all about Trello. Dana's business plan vision board is available when you opt in. You can do that here. Boss Mom Facebook Group Quotes: I'm addicted to having a team to help me run my brand. It's amazing. I was at the zoo and got a notification that my team members were collaborating. It was magical. My brand was moving forward and I was spending time with my kids. - Dana The best team members are the ones who are also your ideal client. The value they provide beyond their skill set is as magical as rainbows, unicorns, and garden gnomes. - Dana & NJ Automate. Delegate. Eliminate. It will change your business. - Dana Don't be afraid to show your kids your work. Sow those seeds of entrepreneurship. My six year old just came to me with a business plan for his school fundraiser. -NJ Connect with Dana & NJ Dana: Instagram / Periscope (her total happy place) NJ : Website / Instagram (her total happy place)

How to be productive and move your business forward when you're in the thick of it. In this episode of the Boss Mom Podcast, Dana shares how to be productive with smaller pockets of time. Listen to the podcast: [smart_track_player url="http://traffic.libsyn.com/bossmom/EPISODE_25_Danas_Late_Night_Rant.mp3" title="Dana's Late Night Rant on How to Be Productive in the In-Between Moments"] Subscribe to the Boss Mom podcast in iTunes. Recommended Links: Boss Mom Facebook Group Dana's Trello Training She Percolates Podcast where Dana shares her morning routine. 4 Things You Can Be Doing Every Month To Help Your Business Grow Can I quote you on that? You can always be productive. Every time you go to the bathroom, find something you can do in the in between moments. Figure out what you want to accomplish, make a check list so you know what needs to happen next. We have to stop thinking that our lives are run in the same way as other people who have successful businesses but don't have little kids run their lives. When you know what you want to accomplish, it is easy to write down and do the things you need to do to accomplish it. We have to people of action. As moms, we're people of action. You help your kids grow and thrive, you can do that for your business too. Productive amazing Boss Moms make decisions. It isn't always pretty, but we go for it and learn from our experience so we can execute it better next time. You can't move forward if you tell yourself that you can't get things done in the in between moments of your day. We can create an environment for ourselves where we can thrive. In order to do that, you have acknowledge what you can change and what you can't change. Action Steps: Think about what is really important to you. What is going to move the needle forward in your business? Be Honest. After that, make a list of things that need to get done. This is the start of your plan. Now you've got a calling card of awesome. Tackle your tasks and make it happen. I don't want a bunch of amazing women and moms, beautiful creative Boss Moms feeling stagnant and like they can't accomplish anything because they don't have the time or the optimal environment to make it happen. I want you to feel like you've got the tools you need to succeed. You can create a thriving business and you owe it to yourself and family to do it. And to do it in a way that doesn't feel overwhelming. Apply to the Boss Mom Academy here. (www.boss-mom.com/academy)

This is a very special episode of the Boss Mom podcast. In this episode you'll hear Dana and NJ come together to talk about what's next for the Boss Mom Brand, share a few awesome tips, and share what's new with the Dana and NJ podcast episodes. Let's dive right in. Listen to the podcast: Subscribe to the podcast in iTunes. Can I quote you on that? It is just so awesome to have a community. I love our Boss Mom Tribe. - Dana The Boss Mom Academy is going to be a place where you can grow and gain momentum in your business, but you'll also be around people who understand that sometimes your kid is going to be home sick. - Dana The Boss Mom Academy is going to be all about action and business. Dana Business is people. - Dana's dad Take the next step! Head here to learn more and apply to be part of the first class of the Boss Mom Academy. (Make sure you apply soon, the applications deadline is Feb 28th and the program starts March 7th. Connect with us! Dana on Periscope NJ on Instagram Boss Mom Facebook Group Email: [email protected]

Jaclyn Mellone is the mama behind the Chasing Dreams and Littles Incubator, a monthly membership for mama business owners to grow their dream business that allows them to work less and live more! One unique part about Jaclyn’s story is that she built a thriving community and business all from Instagram. She is now the go-to-gal for helping online business owners build an engaged community and Instagram sales funnel. photo credit: Meg Mosher Photography Her motto is, the juggle is real! Through her Facebook group, insanely interactive Instagram, and tight-knit Incubator, and one to one consulting, she’s here to help, share, inspire, laugh, cry, and shake up your approach to juggling family, home and business. In this episode of the Boss Mom podcast Dana chats with Jaclyn about her Boss Mom journey and how her parents job's influenced her decisions. Let's dive right in. Listen to the podcast: Insert podcast here Subscribe to the Boss Mom podcast in iTunes. In this episode you'll hear: Jaclyn's Boss Mom journey from working in the corporate world to working from her dad to working. How Jaclyn's college friends inspired her business Chasing Dreams and Chasing Littles. Why Jaclyn changed her business name very early on. Why Jaclyn obsessively listened to business podcasts for six months before she even had an idea for her business. How Jaclyn grew her community and found her tribe. All about Instagram including hashtags and community building 5 easy ways write Twitter updates based on one piece of content. How Jaclyn uses other Facebook groups to promote her own Facebook group. Hint... don't be spammy. Why Jaclyn doesn't use her opt in as a requirement to join her Facebook group. How Jaclyn deals with overwhelm. How Jaclyn found a mentor from attending a webinar. The three tools you need when you are starting a business. Recommended links and resources: Ashley Beaudin of Fire & Wind Co. Chasing Dreams and Chasing Littles Facebook group All Up in Your Lady Business Podcast Screw the 9 to 5 Reina Pomeroy Can I quote you on that? I knew I wanted to have an entrepreneurial lifestyle when I did become a parent, so before I even got pregnant I left the corporate world. - Jaclyn I left because I wanted flexibility- I didn't want to have to worry about counting sick days. - Jaclyn My mom was home with us and I loved that. I always pictured being able to do the same with my kids. - Jaclyn I struggled with wanting to chase an entrepreneurial dream like my dad was and wanting to be home for my kids like my mom was. Today, I get to have both. - Jaclyn I like to wear heels with my pajamas. I'm a Boss Mom and I can do that. - Dana I was terrible at hashtags on Instagram, until you told me I needed to use them. - Dana Everything comes back to this one simple thing, what does your ideal follower want from you? Why would they want to follow you? -Jaclyn If you hate a social media platform, then don't even worry about it. - Jaclyn Instagram is a great place to meet people, but I love Facebook groups for deepening relationships. - Jaclyn I leveraged my Facebook group by talking about it on Instagram. - Jaclyn If you design something for your ideal client, they're going to want to join in on it. - Jaclyn Just because someone is in your Facebook group doesn't mean that they're going to be the ideal client for your list. - Jaclyn There are two things to do when you're overwhelmed. Push through it and make it happen, or prioritize and give yourself grace. - Jaclyn Since starting my business, I've flipped my mentality of learning. Now, I'm learning what I need as I need it, instead of learning about something just in case I need it. - Jaclyn Sitting in a mastermind hot seat a live event really helped me hone in on my business plan. - Jaclyn Connect with Jaclyn: Chasing Dreams and Chasing Littles: Chashing Dreams and Chasing Littles Incubator / Chasing Dreams and Chasing Littles Facebook Group / Chasing Dreams and Littles Instagram Instagram consulting: Jaclyn Mellone Connect with Dana: Boss Mom Facebook Community / Instagram / Periscope

Kathy Radigan is a writer, blogger, social media addict, mom to three, wife to one and owner of a possessed appliance. She posts a weekly essay each Sunday on her blog, My dishwasher's possessed! Kathy is the author of the viral post An Open Letter to My Teenage Son About Drinking and is a contributing author to three anthologies, Motherhood May Cause Drowsiness, Sunshine After the Storm: a survival guide for the grieving mother, and The HerStories Project: Women Explore the Joy, Pain and Power of Female Friendship. She is a Huffington Post Blogger and a contributor to What the Flicka and Scary Mommy. Her work has also been featured on, Yahoo, Elephant Journal, What to Expect,and other online publications. Kathy lives outside New York City with her family. In this episode of the Boss Mom podcast, Dana chats with Kathy about her journey being an at home mom to a work at home mom, the process of syndicating her writing, and the tools Kathy uses to manage her business. Let's dive right in. Listen to the podcast: Subscribe to the Boss Mom podcast in iTunes. What you'll hear on this episode of the Boss Mom podcast: Kathy's journey from a mom who lived and died by her kid's schedule to a successful writer and blogger Why Kathy decided to step away a successful magazine she started. The process of syndicating her writing and why she only writes once a week. How Kathy decides what to write about. How Kathy manages the overwhelm. What happened when Kathy struck up a conversation with a stranger and how that effected her business. The tools Kathy uses to run her business. What Kathy does to take care of herself. Recommended links and resources: Beyond Your Blog, a website that helps you learn how to syndicate your work Other websites to syndicate on: Mamapedia, BlogHer, Today Parenting The Secret by Rhonda Byrne An Open Letter to My Teenage Son About Drinking Gone Girl by Gillian Flynn The Book Of Laughter And Forgetting Big Magic by Elizabeth Gilbert The Brief History of Just About Anything by Bill Bryson (get it on audio) Kathy's favorite blogs to read: Science of Parenthood (fun parenting advice with pictures) Grown and Flown (teen and young adult parenting) Rubber Shoes in Hell, Laugh Lines, and So Then Stories (to make you laugh) An Inch of Gray (to make you cry and smile at the same time) Scary Mommy (great for parting advice for the imperfect parent) Can I quote you on that? For the first 11 years of my motherhood, I could never thing of going into business. I was too busy with my kids. - Kathy I started from scratch, just like everyone does. - Kathy I went viral and it took me to a new level. - Kathy You have goals and things happen organically. And then there is a snowball effect. My kids spark my whole passion for everything. - Kathy When life gets crazy, I like to call my parents. - Kathy When I look at all of the challenges I have in my day to day, I just can't sweat the small stuff. - Kathy My business is a family affair. - Kathy I always say yes to everything. I can work out the details later. - Kathy If the Today Show calls, you go. - Kathy If you've got a new opportunity, say yes to the adventure. -Kathy I don't use a lot of technology. Instead, I use my time well and ask for help when I need it. - Kathy If you want to do something new, start small. Do one thing well, if that's all you can do. - Kathy Mistakes are nothing to be ashamed of. - Kathy I screw up daily and that's okay. The world has not come to an end. Instead of beating myself up, I try to learn from it. - Kathy I started my own business because I wanted to do what I love. - Dana Connect with Dana: Instagram / Periscope Connect with Kathy: Website / Facebook / Twitter / Google +

In this episode of the Boss Mom podcast Dana sits down with Leah Remillet, a success strategist for creative entrepreneurs. Curious as to what that means? Simply put, she teaches creative business owners how to strategically build strategies and implement systems to accomplish their specific goals and dreams. She teaches women how to be six figure, stay at home, mommy-preneurs, who can live the life they’ve imagined! This episode is full of gems, including chatting about getting through the cycle of overwhelm, doing more in less time and why we should all celebrate when we go through a re-brand. Let's dive right in. Listen to the podcast: Subscribe to the Boss Mom podcast in iTunes. In this episode you'll hear: How Leah works through overwhelm without letting it take her over. Why we shouldn't feel guilty about outsourcing portions of our business and life. How building a business is a lot like falling in love. How Leah makes time to read a book a week. The ONE book Leah thinks every entrepreneur should read. The importance of tribes, coaches, and mastermind groups. Why Leah is mapping out her entire year. The lesson Leah learned by living on a boat. Why we should celebrate when we rebrand. Recommended links and resources: The 4 Hour Work Week by Timothy Feriss How to Win Friends and Influence People by Dale Carnegie Audible Chasing Dreams and Chasing Littles Incubator Quarterly Planners from Inkwell Press Can I quote you on that? I always knew I was meant to be an entrepreneur. I watched my parents love their business. - Leah My goal from the beginning was to maximize my profits and minimize my output so I could live my bliss. -Leah Sometimes the only way to get past overwhelm is to dive in. - Leah Outsourcing tasks has made me feel liberated. - Leah Once I started building a team and outsourcing, I realized I had more time to focus on what was important. - Leah Required reading for entrepreneurs: How to Win Friends and Influence People 3 things every successful Boss Mom needs: a coach, a mastermind group, and a community to connect with. -Dana I'm anti-competition. There is a place for everyone. - Leah Outsourcing help wasn't as scary or hard as I thought it was going to be. -Leah It's not just about planning. It's about implementing. - Leah I'm no longer trying to everything. Instead, I'm paring down and focusing on what I want to be known for. -Leah Life is so much more fun when we take time to recognize what makes us happy and put more of that into our lives. - Leah Connect with Leah: Instagram / Pinterest / YouTube / Facebook Connect with Dana: Instagram / Periscope

Lara McCulloch is, in two words, a shift disturber. She’s on a mission to change women entrepreneurs from overworked and overwhelmed into free and fulfilled. This spark was lit in her early 20s when her addiction to the hustle first began. For ten long years, as a Brand Consultant for multinational corporations, she spent her days and nights sifting through knee deep piles of client briefs, hopping on and off of planes, forgetting to eat because she was too busy to feel hunger and multi-tasking like an expert 5-pin, one handed juggler. And the payoff? Sweaty, dirty and sore, she had clambered up the corporate ladder, shattered the glass ceiling and was perched precariously on top. Only to realize she was the unhappiest she’d ever been in her life. With this lesson, she started her own award-winning consulting company. One that is run off of part time hours, generates lucrative and consistent cashflow, has launched a global speaking career and requires absolutely no investment in marketing. She is now the antithesis of hustle. She’s living the lifestyle she wants AND can actually enjoy it. Lara has created the Start Some Shift Academy to help women entrepreneurs learn how to build their own lifestyle businesses and once and for all boycott the hustle. In this episode of the Boss Mom Podcast, Lara and Dana chat about her drive to ditch the hustle and her retainer based business model. They also talk about traveling with kids, priorities, and why Lara isn't currently reading any books. Let's drive right in. Listen to the podcast: Subscribe to the Boss Mom podcast in iTunes: On this episode you'll hear about: How burning out in her corporate life spurred Lara on to become an entrepreneur. How a conversation with Lara's grandfather changed her life and encouraged her business. The Anti Hustle Movement and what it means to share it with the world. The fundamental issue Lara has with hustle. The benefits of working on a retainer model vs a traditional hourly rate. The unconventional ways Lara finds her ideal clients. Public speaking, fear and getting over it. Lara's new workshop and why she's launching it. How to ask the right questions to make sure you're finding the people to work with How Lara deals with overwhelm (hint... she doesn't let it happen and her method is genius). Why Lara travels without her child right now. Recommended links and resources: Lara's Anti Hustle Guide Being Boss podcast She Percolates podcast Can I quote you on that? Even though I came from a long line of entrepreneurs, I never really thought of myself as one. - Lara I'm able to be a present and happy parent because of the business I created. - Lara You've got to be actionable to get stuff done. - Dana I lived the hustle, which is why the anti hustle movement is so important to me. - Lara I like working smarter than I like working harder. - Lara I am much better at what I do when I slow down and think about my business smartly. - Lara Work through your fear, and you'll get through it. - Lara I built a business that affords me the ability to follow my passions. Actually, it encourages me to do that. - Lara When I build a business model where I'm able to pick and choose my clients, I'm in the drivers seat to chose my clients instead of focusing on sell, sell, sell. Switch the mindset from selling to choosing your clients. - Dana Overwhelm has 100% to do with perspective. I give myself 100% permission to let go of things that aren't a priority. -Lara Don't feel guilty about letting things go that aren't a priority. -Lara Focus on what is important to you and let the rest go. - Lara Everyone in my life has something about them that I admire greatly. I'm always looking up to (and learning from) them. -Lara My son just turned 3. I'm pretty sure he's a comedian trapped in a toddler's body. - Lara Connect with Dana: Instagram / Periscope Connect with Lara: Website / Facebook / Facebook group / Instagram / Twitter / Periscope Start Some Shift podcast / Start Some Shift Instagram Start Some Shift Academy: launching soon. Sign up here for details.

Today's Boss Mom Podcast guest is the wonderful Emily Potts. Emily is super-passionate about helping mompreneurs achieve small business success without sacrificing what matters most. A wife and mother herself, Emily owns three small businesses, so she knows a thing or two about juggling work and family! She believes in unconditional love, laughing really hard, making space for what's important and spending time where it counts. Emily teaches other mompreneurs how to strategically market their businesses, charge what they're worth and sell from a place of strength. She wants to help her mamas be truly profitable so they can feel empowered by their work and how it blesses their families. Let's dive right in. Affiliate links present in this post. Listen to the podcast: Subscribe to the Boss Mom Podcast in iTunes. What you'll hear about in this episode the Boss Mom podcast: How Emily's surprise baby shifted her business perspective and the challenges she encountered. How Emily restarted her businesses from scratch with a newborn. Emily's creative marketing plan and how gifting is involved. How to set outside marketing meetings effectively. How Emily discovered her niche helping momprenuers. The benefit of prioritizing, outsourcing and taking time away. The ONE THING you need to find when you're looking for a VA. Why Emily is taking four months away from her photography business. What Emily will be doing while she's not working on her photography business. How Dana and Emily plan their days. Why Emily recommends we work with blinders on. How to stay relevant as your growing your business. Emily's biggest business mistake and how she learned from it. Recommended links and resources: Essentialism by Greg McKeown How to Really Love Your Child by Ross Campbell Searching for Sunday by Rachel Held Evens Can I quote you on that? I had to learn how to juggle motherhood and business at the same time. It was challenging, beautiful, and crazy. - Emily I got outside of my comfort zone, dug into my new community and created new connections. (How I restarted) - Emily Step outside your box and ask for collaborations. - Emily I think it is important to remember that you need to give to someone before you ask them for something in return (on marketing). - Emily 90% of us are great at what we do, but not at running a business effectively. - Dana Take time away. Refocus and regain your energy so you can go hard at it again. - Dana If you burn out, you aren't going to work well. Take time away. - Emily Working for the "man" is not my favorite. I'd rather work for myself. - Emily Build a team with people you love. - Dana Your people are your biggest asset. - Emily I've built up enough of a great client base that I am going to take four months off. I know the work will be there for me when I return. - Emily When our kids are at home, there are times we can only do bite sized work. That's okay. -Dana I prioritize my work based on what is going to move the needle forward to my big goals. That work has to get done first. I'll fit the rest of it in later. -Emily Comparison crushes or creativity. - Emily Our knee jerk reaction is to get defensive when we make mistakes. But I've learned along the way that if you own it and do what you can to make it right, it is received much better. - Emily Connect with Dana: Instagram / Periscope Connect with Emily Potts: Website / Periscope

How to pick a word of the year! Happy New Year! For this episode of the Boss Mom Podcast, Dana and NJ are back with a bang and talking about their words of the year for 2016, why it's important to share hobbies with your kids and their current TV crushes. Let's dive right in! Listen to the podcast: Subscribe to the podcast in iTunes. In this episode you'll hear: Dana and NJ talk about their word of the year. Why NJ has two words for the year (hint hint... she's got one for business and one for her personal life). How to make your word of the year meaningful. Why it's okay if you don't settle on a word of the year right away. Why it's important to share your hobbies with your kids. Dana & NJ talk about their TV crushes... it's adorable. Recommended links and resources: Lara Casey's powersheets. Krafty Kash's website and awesome word of the year necklaces. The cutie The Flash The cutie Coach Eric Tayor Can I quote you on that? I realized I spent too much time and energy trying to make things happen instead of being patient to see how things would play out. - NJ There has to be a why behind I everything do. Instead of throwing spaghetti at the wall to see what sticks, I'm going to throw spaghetti at the wall because I know it will stick. -NJ I spent some time not working with ideal clients last year. The work wasn't meaningful to me. - NJ I'm doing less this year, but I'm going to accomplish more. - Dana Do less, but do it better. -Dana I'm always a fan of any goal that includes the word napping. - NJ Setting a word can be really powerful for your year. - Dana. You've set a word for the year, but what are you going to to to make it purposeful for you? - Dana A word can mean nothing or a word can mean everything. - Dana Use your word of the year as a tool in your life, motherhood, relationships, and business. - NJ I set my goals from a place where my word of the year lived. - NJ There is nothing magical about January 1. - NJ It's okay to not settle on a word right away. - NJ Let's make 2016 the year we stop doing things that don't matter to us. - Dana Don't just work with people that make your heart sing, bring that into your motherhood too. Share your hobbies with your kids! - NJ With great power comes great responsibility. - Spiderman Super Heroes are not my love language. - NJ Connect with Dana & NJ Dana: Instagram / Periscope (her total happy place) NJ : Website / Instagram (her total happy place) We are so grateful for you, Boss Moms! If you loved this episode, could you please take a second to leave us a rating and review on iTunes? Doing so helps us reach more Boss Moms! And don't forget, we've got an amazing Facebook Group just for you too. Here is the link to join us there (where we've got tons of awesome conversations happening about the intersection of business and motherhood). What is your word of the year? How are you going to use it this year? Are you Team Flash or Team Coach Taylor? Who is your TV crush?

One of the funnest things that has come out of the Boss Mom brand since it's launch is the Boss Mom Podcast. I've really enjoyed getting to interview some of my favorite Boss Moms and I love podcasting with my co-host, NJ. NJ and I have a hoot together each time we talk. And when we're together on air, you really see the heart of the Boss Mom brand. We're passionate about motherhood and business, and in love with being intentional with our time so we have more of it to do what matters most to us. We also like to laugh a lot and sometimes get side tracked, but one of us always reels the other back in. And that's Boss Mom 101.... accountability. This episode today with NJ and I is a shorter one. In this episode, you'll hear us wrap up the year and chat a little about what 2016 is going to look for us. Because this episode is a little shorter, we thought we'd use the notes section of this space to tell you two things that worked really well for us in 2015, and one thing we're changing in 2016. Listen to the episode: [smart_track_player url="http://traffic.libsyn.com/bossmom/Final2015Episode.mp3" title="Saying Goodbye to 2015 and 2 Pieces of Advice from Dana and NJ"] Subscribe to the Boss Mom podcast on iTunes. Two things that worked well for us in 2015: Dana: Get yourself a team. You are not an island. It took me way too long to realize how true this is, especially in business. Even if you don't have a budget you can get an intern or find a good free mastermind, or join a community. The second I started to let people help me more, and then actually started to hire team members (just part time) it made a huge difference. All of a sudden I was able to focus on what I'm good at, and that it how you start making more money. I think the second thing that really worked well for me this year is Periscope. At first I thought, 'yikes I can't handle another social media platform,' but it turns out it fit my personality and came really easy to me. So deciding to give it a try worked out really well for me. NJ: I fully believe that if you want to have growth in your business, you need to evaluate the things that are working and the things that aren't working. Two things that really worked well for me in 2015 was getting childcare for Lola one day a week and narrowing my niche. Knowing that one day a week I have the full day to work on projects has been amazing. She'll be three in August and we'll have to decide if she'll be going to preschool full time or not. For my blog, A Cookie Before Dinner, I narrowed my niche. About 20% of my content is specifically useful to people who live in my area. Next year, I hope to grow that number even higher (to around 50%). One thing we're changing for 2016: Dana: I plan to do few things in 2016 so I can have time to really make sure each thing I do is executed really well. I tend to go at the speed of light and this coming year I am going to slow down a bit, enjoy the journey, and get really intentional about growing the Boss Mom community, speaking at more events, and a few other fun things I have planned as well. NJ: As a blogger, one thing that is really important to me is revenue streams. Recently, a really large stream came to a close because the program ended unexpectedly. I'm not freaking out about the missing income, however I want to develop some more passive income so that I have more time to spend offline. I think this will look like a combination of affiliate marketing, an eBook or two and a web based course. I really have a heart for Instagram and small business, so I am going to pursue that passion and see where it goes. We are so grateful for you. 2015 has been a banner year for Boss Mom and we're looking forward to diving deeper with you in 2016. Boss Mom will be back in 2016 with an awesome line up of podcast guests, hyper useful blog content and even more Boss Moms of the Week. In the mean time, you can catch us on social media where we'll be sharing glimpses of our time away and in the Boss Moms Facebook Group where you can connect with others who are in the middle of motherhood and business. Connect with Dana & NJ Dana: Instagram / Periscope (her total happy place) NJ : Website / Instagram (her total happy place)

Angelique has enviable determination. While deciding to make her own favors for her bridal shower, she stumbled into a lucrative soap favor business that has been featured on countless party blogs, in news articles, and on party theme inspiration sites. Angelique’s robust Etsy shop delivers thousands of soap favors a month bringing happiness to kids and adults while making every event that much more special with favors that guest can actually use. While raising their daughter and managing a thriving business, Angelique also works full time for a law office to support their family while her husband finishes his degree in engineering. Despite only having 24 hours in a day, Angelique juggles three full time jobs (job, store, mom) and is confident that if you dream big, work hard, stay focused, and surround yourself with good people; anything is possible. In this episode, Dana chats with Angelique about how her business got started, the unique niche she's found for herself, and why Angelique thinks bowling is awesome. Let's dive right in! Oh, and before we get started it is important for us to note that Angelique's soaps are all natural and great for kids who might want something fun in the bathtub but can't use traditional bath products due to their sensitive skin. Now, on with the show! Listen to the podcast: Subscribe to the Boss Mom podcast on iTunes. In this episode you’ll hear about: Angelique’s love for hot chocolate instead of coffee. Angelique’s Boss Mom story and how her brand got started almost by accident. How the recession impacted her business and brand. The role Angelique’s husband plays in her business. How Angelique balances a full time job, her business and her family. The importance of having a tribe to help you run your business. How Angeleque streamlines some of the tasks of running a home so she can focus on her business. Babies and big kids and their lack of sleep + husbands and their parenting shortcuts. The tools and books Angelique uses to run her business. Tips and advice from Angelique regarding having a product based business. The big fears Angelique is currently working on overcoming. Angelique’s big goal for 2016. Angelique’s guilty pleasure and why she tries to make time for it. Recommended reading, products, and information: Hot Chocolate Maker- Nostalgia Electrics Amazon Prime Epantry One Thing At A Time: 100 Simple Ways To Live Clutter Free Everyday by Cindy Glovinsky Etsy-prenuarship by Jason Mellonack Girl Code by Cara Alwill Leyba GoDaddy bookeeping service Audibile For Crying Out Loud Podcast- Lynette Corolla (Adam Corolla’s wife) Etsy Conversations Podcast Angelia's Boss Mom of the Week Post Can I quote you on that? My business started almost completely by accident. - Angelique Word of mouth spread and passion took over. That’s how I got started. - Angelique A good entrepreneur sees the spark and fans the flame. -Dana My business has replaced my husband’s full time income. He can go to school full time for his degree now. - Angelique It all boils down to passion. - Angelique Every strong Boss Mom needs to have a tribe. - Angelique I don’t think I could run my business without my amazing tribe supporting me. - Angelique You can’t really grow a business by yourself. - Dana When you have the right support with the right people, it’s amazing. - Dana If you want to start a product based business, I think the first step is to research everything you can about it. - Angelique Word of mouth is what sells amazing businesses that are product based. Angelique When people see a product they absolutely love, they’ll contact you. Angelique Connect with Angelia: Website / Etsy Shop / Facebook / Pinterest / Instagram Connect with Dana: Did you know that I’ve created an awesome community online just for you? Whether you haven’t started either yet or you are a veteran, the Boss-Moms group is a place of support, collaboration, and motivation. We know that raising a business and a family is tough…and even tougher to do both at the same time. The Boss-Moms Facebook Group is place to talk about challenges without being judged, get true support and great ideas from women who have gone through it. You can also find me on these social media channels. Instagram / Periscope

In this episode you'll hear: The birth of Jen's blog. Jen's viral blog post story, how she capitalized the traffic and converted over 700,000 fans. The large role Jen's husband played in the process of developing her blog and sustaining her writing. How and why Jen protects her children's identity online. Jen's biggest challenges in motherhood and running her business. The lens that Jen filters her business through - especially as technology and trends change. The constants in Jen's business and where her brand is going moving forward. How Jen's husband helps in their business and where she goes to when she needs to find inspiration for essays. Why Jen keeps a treadmill in her office. The healing power of a good cry. The big book vs movie debate, what Jen thinks of every movie that was a book first and why books that are made into movies make her cry. Jen's book writing process and her journey from self publishing to traditional publishing. The ups and downs of working with a traditional publishing house. How self published authors can get their books in libraries. Recommended resources and links: Jen's blog post that started it all: Over Achieving Elf on the Shelf Mommies Dane Cook talks about crying Movies to induce crying: The Notebook and PS I Love You Books Jen is reading: Furiously Happy, She's Not There Books Dana recommends: Bitter With Baggage Seeks Same: The Life and Times of Some Chickens Can I quote you on that? I would write and vent on my blog, and then feel better about my day. -Jen I am a good mom, my kids are happy and healthy and I do some magic, but I don't do crazy magic. - Jen It's not enough that I run a business full time and am a mom. I ran the PTO too, because I'm crazy. -Jen It was just one mom sharing it to another mom. That's how I went viral. - Jen This is looking like it could actually be a thing. - Jen It's a matter of seizing the opportunity. Strike while the iron is hot. -Jen My kids are 9 and 11. I sleep and everyone wipes their own butts. It's great. - Jen I think it is always going to be a challenge to find time to do my work and be with my kids and husband. -Jen You can't get complacent. You're always looking for a new way to grow your business. -Jen Find out what your stress reliever is and make time for that thing. - Jen Whatever book you're looking for, a librarian has a book list. - Jen I love it when my readers tell me where they've seen my books. - Jen Connect with Jen Mann: Spending the Holidays With People I Want to Punch In The Throat 3 Things Making Her Happy Mouse Traps- I'm in the middle of a mouse infestation and it is freaking me out. Follow the saga on my Facebook page. Her book is doing really well. Her family. If my family doesn't make me happy, I don't know what would. Amazon / Barnes & Noble / iTunes Jen's Anthologies I Just Want Want to Pee Alone I Just Want to Be Alone I Still Just Want to Pee Alone Connect with Dana: 3 Things Making Her Happy

Happy Thanksgiving everyone! In this episode of the Boss Mom podcast, Dana and NJ are back together again and chatting about gratitude and their Thanksgiving plans. As always, there are a few great laughs and awesome nuggets of wisdom you don't want to miss. This episode does not feature our typical full show note style because well, it's Thanksgiving and I believe in the power of being with family and rest. Let's dive right in. Listen to the Boss Mom Podcast. Subscribe to the Boss Mom Podcast in iTunes. In this episode we talk about: Physical reminders that remind us to slow down when we're in a huge season of push. Why it is important to check our core and heart values against our priority list, especially in a season of push. How to cultivate a spirit of gratitude everyday, instead of just on Thanksgiving. Our Thanksgiving plans and our favorite Thanksgiving food. The things we're grateful for this year and the things that are making us happy. Connect with Dana & NJ Dana: Instagram / Periscope (her total happy place) NJ : Website / Instagram (her total happy place)

I'm popping the champagne and blowing horns because my book baby, Boss Mom: The Ultimate Guide to Raising a Business & Nurturing Your Family Like a Pro, is finally here! Today is the official launch and I couldn't be more excited. In this episode of the Boss Mom podcast, NJ and I answer everything you want to know about my book- from who I wrote for to what it was really like writing with a newborn and everything else in between. Let's dive right in. *Affiliate links present in this post.* But before we do, I want you to know that for the next two days there is a Boss Mom book celebration Instagram giveaway going on. Head here to grab all of the details on how to enter. Listen to the podcast: Subscribe to the Boss Mom podcast in iTunes. In this episode we talk about: Dana’s new book, the Boss Mom book and who she wrote for. One thing that really surprised NJ about motherhood. Why Dana wasn’t afraid to chase one of her big goals in business while she was also pursuing a big goal within her family too. The people Dana pulled in to help her write her book and how Dana accomplished writing her book with a newborn in her arms. Why Dana wrote bonus content for the Boss Mom book and her favorite chapter. Nj’s daughter Lola’s 10 minute 3 push birth story Recommended reading, links and resources: Boss Mom book on Amazon Dana’s book coach: Coach Azul Mindmapping Dana’s interview with Nicole Keating Dana’s interview with Emily Potts She Plans planner Episode 11 of the Boss Mom Podcast- want to laugh? This is a great one. Evernote for note keeping and Dragon for transcription Can I quote you on that? I truly believe you can have a thriving family and a thriving business.-Dana[Tweet "I truly believe you can have a thriving family and a thriving business. #bossmom"] We are constantly making sure that we’re the rock- that we moms are making sure everything is moving forward and working well. -Dana The Boss implies everything in our life and Mom is the foundation for us. -Dana We are more than just moms. -Dana Boss Moms… we’re dreamers and doers. -NJ Even women who choose to stay at home and take care of children exclusively are more than just a mom. They’ve got hobbies and passions, they’re creating too. -Dana Mom guilt 101: you let yourself be defined by someone else’s standards. - Dana Writing doesn’t scare me. - Dana It was more important for me to write the Boss Mom book than it would have ever been to write a book about content strategy. -Dana If you’re brainstorming and it seems easy, you’re not brainstorming enough. - Dana This book is life changing. It is going to blow your mind. -NJ[Tweet "This book is life changing. It is going to blow your mind. #bossmom #BossMomBook"] When I get my paper copy of the Boss Mom book, I’m going to take my highlighter and get messy with it. -NJ Love is limitless. - Dana Now that I have a toddler, I realize how easy having a baby is. -Dana If you’re looking for support, advice, or encouragement, the Boss Mom book is going to call out the gold and reinforce pieces of yourself you might have forgotten about. -NJ Our job isn’t to stop our lives and raise our kids, our job as a mother is to raise our kids to see how amazing life can be. - Dana The hardest part of my book to write was the gratitude page. I had to narrow it down from 5 pages! - Dana Things Making Us Happy: Dana: The completion and launch of the Boss Mom Book. She’s going to Disneyland on Friday. Dana has created margin in her business so she can make Christmas crafts in December. Bonus: Christmas To Me by Pentatonix NJ: LulaRoe Mommy & Me Leggings. Trello - “It’s like if your to do list and Pinterest had a baby.” Thanksgiving is next week! Bonus: Roasted root vegetable soup with duck confit and artisan garlic bread by her friend Mike. Connect with Dana & NJ Dana: Instagram / Periscope NJ : Website / Instagram

Keturah Gordon is a life-coach, blogger and seminar leader who helps people who feel ‘stuck’ and exhausted to find the confidence to live the life they’ve always dreamed about. Keturah uses the word ‘Trapped’ to describe how she used to feel but now, as a Boss Mom, her life is truly transformed. Her business is aptly named Trapped to Transformed. After going through an unhappy marriage, a messy divorce, battling depression and experiencing the trauma of losing her hair due to stress, all alongside being a mother to two young boys and progressing in her career to the level of a High School Deputy Head, Keturah has decided to take a step back from her 10–year teaching career in order to build a business that helps people reconnect with their true calling and live a life of true happiness and fulfillment. Keturah offers practical support that helps women (and men) avoid becoming overwhelmed at work a+ nd at home, or simply helps those who want to take their lives in a different direction. Through her free women’s seminars, Keturah provides a place where women can connect and inspire each other as they embrace the knowledge that the perfect parent, or woman, does not exist - (should we repeat that??) everybody is just doing the best they can! No matter what the situation, there is always a way out - she helps her clients to find it, go after it, and learn to love and trust themselves more along the way. In this episode Keturah and Dana talk about self discovery and transformation. This episode is full of so much wisdom. Let's dive right in. Listen to the podcast: Subscribe to The Boss Mom podcast in iTunes. In this episode we talk about: The core of why Boss Moms start businesses in the first place. Keturah’s journey to becoming a Boss Mom and how getting divorced played a role in it. A defining moment when Keturah realized self care was more important than she thought it was. Authentic living and why it matters to be who you are. How women can transform their lives when they want more from life through the acronym C.H.A.N.G.E. (Keturah gives a great overview of the C.H.A.N.G.E program she takes her clients through). Why it is important for women to establish their WHY. How to work through judging other women gracefully. Recommended reading, links, and resources: Keturah’s Trapped to Transformed C.H.A.N.G.E. ProgramKeturah’s online C.H.A.N.G.E. program is a six-step compilation of everything she has learnt from her journey to date and it’s broken down into practical steps and easy strategies that anyone can follow if they want to transform their lives. Keturah loves helping people to realize how powerful they are in their own lives and is particularly passionate about helping women to unearth the courage to go for whatever they want. Rach Wheatly’s Boss Mom podcast about intention setting Kelsey Murphy’s Boss Mom podcast about passion The Artisan Soul TedX Talk by Erwin McManus Can I quote you on that? As moms and and entrepreneurs we are creating a business and a life to fit a need or solve a problem. Sometimes that need is that we need freedom and want to love what we’re doing. - Dana The journey of where I started (my business) came from not a really good place, if I’m really honest. - Keturah Women have a very powerful instinct and amazing intuition. -Keturah My strength and confidence grew when I stopped trying to hide it. - Keturah If we allow ourselves to be who we actually are, it’s really powerful. -Keturah Youi’re really amazing, just as YOU ARE. - Keturah Life has taught me that it’s okay to just be yourself. -Keturah What thought patterns do you have going on that are holding you back? -Keturah If you could really do anything, what would you do? - Keturah If you’re going to change things up, you’ve got to have a reason to change it. Establish your why. -Keturah[Tweet "If you're going to change things up, you've got to have a reason. Establish your why. @KeturahGordon"] If you’re going to do something, go at it with 100%. -Keturah If you release the expectations you have of yourself, you’ll find that you can start focusing on the expectations you have for yourself. -Keturah You have whatever it takes within you to achieve whatever it is you want to achieve. -Keturah I have people in my life that don’t get what I’m doing. But that’s okay. Don’t try to fix it, just keep going. -Dana Give yourself permission to let your voice be heard. -Keturah Too many voices can steer you away from your own voice within. You need to hear your own voice the loudest. -Keturah My biggest challenge (since I work online) is being present with my kids. Fully present. -Keturah If I am doing something for me, it will trickle down to my kids. They benefit too. -Keturah Connect with Keturah: Visit Keturah's website Trapped To Transformed. For Listeners in the London Area who want attend Keturah's seminar socials: They meet at 11.00 every 3rd Wednesday of the month. Details are on her meetup page.Search for ‘Trapped to Transform

Welcome to the Boss Mom podcast! Today Dana and NJ are bringing you 30 jam packed minutes about business and life- this episode is full of pop culture references and they couldn't stop laughing. We hope you have as much fun listening as we did recording. Let's dive right in. Listen to the podcast: Subscribe to the Boss Mom podcast on iTunes. In this episode we talk about: East Cost vs West Coast jazz hands Why NJ doesn't understand the current lingo What NJ has to say about 50 Shades of Grey Why it is important to think about your business cycle in seasons. Season of uncertainty and how to handle things when there is something out of your control. A defining moment in Dana's life. Why it matters to work with people you enjoy. Pop culture party hour references (affiliate links present) Bring It On Mary Katherine Gallagher Buzz Feed Grandmas read 50 Shades Of Grey Robin Hood Prince Of Thieves The Flash Best Time Ever with Neil Patrick Harris The Muppets on primetime Friday Night Lights Dr. Horrible Sing Along Blog Gilmore Girls Can I quote you on that? What is a bae? -NJ I feel like I'm on one of those Buzz Feed grandmas. -NJ I need to not be in public while I'm reading this. - Dana We do not endorse non consensual reading. We do not endorse it. NJ Is there a happy medium where you can be consensually manipulative? - Dana Everything on my plate has a deadline for a reason. I have to push because it would cost me money and stress to move those dates. - Dana I have a hard time not working. - Dana I'm finishing up a season of striving and stretching to get all of my responsibilities done and get my home unpacked so my family feels cozy and settled in their new space. - NJ I had an idea of what was going to happen, but there were some things out of my control. I could see most of the big picture, but there were four puzzle pieces out of my control I had no choice but to wait and see. - NJ If it isn't working, stop and reassess to see if you need to try something new. - Dana If you are in a season of waiting, my best advice is to hold your cards really close. Find a few people to you really trust and tell them what is going on. It just feels better to let it out. - NJ Amazing things can happen just by letting it out. - Dana I do think you're crazy, but I'm crazy about you. - NJ I don't know why Frozen is like crack for kids. - Dana I can't carry a tune in a bucket, but I don't care. I'm owning my biscuits. -NJ Grandma thinks that they've ripened very well. -NJ I have a secret crush on The Flash. - Dana I hustle hard. 90% of the time, I'm hustling hard- either for my clients or my kids. -NJ Boss Moms... we work hard, we hustle hard, and I think we should get to play hard too. - NJ I heart your face, all the heart eyes. NJ

Bev Feldman is creative entrepreneur and a stay-at-home mom to one very adorable (and energetic) toddler. When she's not chasing after her daughter at playgrounds and storytimes, she can be found managing her jewelry business and blogging about creativity, motherhood, and all things handmade at Linkouture: Musings on the Creative Side of Life. Bev and Dana talk in this episode about finding creativity and why it is important for moms to carve out space for themselves. They also chat about something most all of us need more help with- time management. Let's dive right in, shall we? Oh! And make sure you listen through to the end of the show. Dana is sharing an extra dose of wisdom about Boss Mom life in this episode! Listen to the audio: Subscribe to the Boss Mom podcast in iTunes. In this episode you'll hear: How Bev developed and carved out time to write her e-book. What creativity is and why it is important to make time for it. How Bev balances being a stay at home mom and a creative entrepreneur. Bev's time management tips and why she works in chunks. Bev's biggest challenge as a work at home mom and business owner and what she's doing to over come it. Bev's grass roots marketing plan for her book launch. Bev's number one tip to find creativity in your life. Can I quote you on that? I want to inspire other moms to live creatively.... and to not feel guilty for wanting to do that. - Bev A happy mom = a happy family. - Bev As moms, we give and we give, but we need to make sure to find time for ourselves. - Dana I'll admit, my house gets messy sometimes. I treat my daughter's nap time as work time and I act as if I was working.... not cleaning the house because I wouldn't be home. - Bev I've given myself permission to take breaks from work. - Bev Recommended resources, links, and books (affiliate links may be present): Bev's e-book: Creativity for Moms Bev's guest post for the Boss Mom blog: 4 Tactics That Helped Me Write My E-Book So I Could Teach Busy Moms How To Be More Creative. The pomodoro technique for time management. Evernote Connect with Bev: Visit Bev's online space: Linkouture: Musings on the Creative Side of Life. Bev currently has a giveaway happening on her blog, in celebration of her book launch. Head here to check it out! Website / Twitter / Facebook / Instagram / Pinterest / Periscope How do you connect with your creativity? Answer in the comments below, or connect with Dana on Instagram to continue the discussion there.

Rach Wheatley is business consultant and coach, speaker and blogger. She’s a proud mum and wife who juggles day care drop offs, collecting pretty things and getting sweaty via a range of fun/crazy fitness adventures. She thrives on hearing women’s stories and helping them create a new story for their future that it meaningful, peaceful and happy. Project: Breathe is home to her blog, consultation, workshops and shop, all of which are designed lovingly to help women go from ‘pie in the sky’ dream stage to ‘wow this business is actually happening’ stage. Rach’s unique style blends emotional support with practical tools leaving clients feeling empowered to move into a new phase of their lives. This podcast with Rach is a great listen with lots of amazing advice about finding your why and intention setting.. Let’s dive in, shall we? Listen to the audio: Subscribe to the Boss Mom podcast in iTunes: In this episode you’ll hear: Rach’s journey from working in management to working for herself, and how motherhood influenced her decision to become an entrepreneur. How working with the wrong business coach helped Rach plan the right course for her business and following her passion. What being heart-centered is and why it is important to being in business for yourself and being a mother. Why having vision and purpose is powerful. Why uncovering your “why” is hard (but important) work and why it is worth it. Rach’s intention setting method, how it differs from goal setting and the impact it has on Rach’s business and personal life. Why we need to practice the art of self compassion. How having a mantra can slay the feeling of guilt. Can I quote you on that? After becoming a mum (and taking 12 months off to be home with my son), I tried looking for a job the conventional way and found that no one wanted me. That was really really hard. - Rach I said to myself, “When I was pregnant, I knew I didn’t want to go back to my old career, so why was I even trying?” - Rach I stopped, and had a really good think about what I really wanted and what my purpose actually was. - Rach I realized, I could be a mum and have the type of business that was meaningful to me without compromising either. -Rach When you know what is important to you, you can build your business to support that kind of life.- Dana Women are getting this message that they have to do things this normal traditional way, or else this (business) isn’t going to work. And it just increases that mother’s guilt that we’re already feeling….. I really wanted to be that person that says to them, we can work through this. You can work it out and you can have both. - Rach There is plenty of judgement out there- we don’t need to be putting it on ourselves and each other. - Rach We just have to figure out what is your vision and what is your purpose and how can we put that into your everyday. -Rach We can make business decisions with our intentions in mind. - Rach The biggest tip I can give for intention setting is to have self compassion, you have to as compassionate to yourself as you are to your kids or anyone else. The intention setting has taken the guilt out of being a mother and an entrepreneur (I used to feel guilty for spending time on one or the other). There is no place for guilt because I’m focusing my feelings, thoughts, and energy on other more positive emotions. -Rach I’m going to give myself permission to change my mind, if that’s the best decision for my business and family. - Dana Recommended resources, links, and books (affiliate links present): Rach’s free Intention Setting worksheets The Law Of Divine Compensation by Marianne Williamson Connect with Rach: Visit Rach’s website. Rach has current availability for four Boss Mom's to have a Purpose Strategy Session with her for AU$99.00. In this session you’ll clarify purpose, set goals and create focus. Must book prior to October 23. Details at http://www.projectbreathe.co/purpose-strategy-session/ Rach on Periscope: @WheatleyRach Website / Twitter / Instagram What intention will you set for today? Answer in the comments below, or connect with Dana on Instagram to continue the discussion there.

Autumn Witt Boyd is a lawyer who helps creative entrepreneurs who grow their business. She helps her clients develop air tight custom contracts that you can actually understand and protect the business they’ve worked so hard to build. She’s got over 11 years of experience as a business lawyer and has experience protecting intellectual property through copyrights and trademarks. When she isn’t working, she enjoys spending time outdoors with her twin sons (who are 4) and her husband. We are really excited to bring this interview to you today, because Autumn shares some amazing nuggets of awesomeness. Let’s dive right in! Listen to the audio: [smart_track_player url="http://traffic.libsyn.com/bossmom/EPISODE8-AutumnBoyd.mp3" title="How to Protect What You Love: Business, Contacts, Copyright, and Family with Autumn Boyd] Subscribe to the Boss Mom Podcast in iTunes. In this episode you’ll hear: Autumn’s journey from working as a corporate lawyer who traveled frequently to becoming an entrepreneur and how her husband influenced the switch. How Autumn’s business found success quickly, even though she didn’t bring any clients with her when she left her law firm. Why Facebook groups are a powerful marketing tool. Why it is okay if your target market and ideal client evolves over time. What the some of the biggest assets for a creative entrepreneur are and an easy way to protect them. How to navigate contracts when you’re working with friends or people you trust. Why it is important to put downtime on your schedule. Can I quote you on that? Going out on my own as an entrepreneur was challenging, scary, and exciting all at the same time. I had a well paying job and even though I was unhappy, I thought to myself that this is as good as it gets. As it turns it, it wasn’t as good as it gets. I went to a ton of networking events, but no one hired me…...I realized that they were not my people. If you think about your ideal client, it should be someone you want to have a relationship with- it’s easy to engage with them. Having a well prepared contract will protect you from having a client who decides decides half way through the project they’re not happy with you and they’re not going to finish paying you for what you’ve done. All business is about relationships but in the end, it’s just business. And people will do things that you would have never imagined they’d do. You’ve got to look out for yourself, no one else is going to. Contracts are great for both sides. It tells both parties, these are the rules of the game and this is how we’re going to conduct our relationship. Recommended Resources, Links, & Books: Being Boss Podcast Autumn’s freebie available for download: Answers to your top 10 copyright and trademark questions. To access this, head on over to her website! Connect with Autumn: Autumn offers affordable contract templates at her website, “Contracts keep things from going wrong in your business. They lay out all the terms and expectations of the parties, such as what you’re doing to deliver, and how much you’re going to be paid for it. In a nutshell, contracts protect you, your business, and your sanity. My contract templates are sent to you in Word format so that you can fully customize them. No more waking up in a cold sweat worrying about misunderstandings, when you’ll get paid, or whether you'll be sued.”Website / Facebook / Twitter / LinkedIn What is the number one thing that’s valuable in your business that you want to protect? Share with us on instagram by commenting @danamalstaff .

We are so excited about today's podcast guest, Kelsey Murphy. Kelsey is a certified Career & Life Coach, and the founder of Whiskey & Work, a global community of women created to inform and inspire while injecting a little bit of purpose, adventure and humor along the way. Previous Advertising Director for Nintendo and Elizabeth Arden, turned career coach and personal development workshop facilitator - Kelsey specializes in career transition, relationship communication, conflict resolution and is certified through the International Coaching Federation in personal & business coaching. She has been featured as an expert, speaker, and writer for Forbes’ top ranked career site, The Daily Muse, Living Healthy Magazine, SheKnows, and UCSD Rady School of Management. On her other business card it might say snowboarder, eater, dreamer and fresh-air-addict. Kelsey and Dana are friends and collaborators in real life, and we're pleased as punch to welcome her today! In this episode you’ll hear: How Kelsey made the transition from working full time to working for herself by being brave in the small moments. Kelsey talk about her breaking point and the decision to pursue her passion. How Kelsey found her passion and how her husband helped her. The value of freedom and flexibility in work and life and how Kelsy is positioning her life and business for motherhood. Kelsey's unconventional vacation and travel style. Why Dana thinks Kelsey should wear a ninja outfit and about Kelsey’s 30 day passion challenge. How passion and curiosity go hand in hand. The artists and entrepreneurs that inspired Kelsey's business Can I quote you on that? One night, after a long draining day in the office and a few too many tears, I just decided that I had to listen to my gut, and find the courage to go after what I really wanted. I had no idea what the next step was, but I found very small moments in my day and week and month to really start listening to what I really wanted to do and exploring it. It really was a journey of exploration. Before I knew it, those small moments started to gain momentum and turn into really big ones. Be brave, have courage in the small moments. That is going to make a difference. It wasn’t these big giant moments, it was small small moments of courage. You can’t just find your passion, it’s not like a random needle in a haystack. It is about deciding you want to be more passionate about life. PERIOD. You want to laugh more, you want to feel more, you want to get lost in something more. You have to decide you want to go out and create it. You have to discover and create it and the best way to do that is by dedicating a tiny bit of time a day to really focus on something you think you’ll love. Before you can go out and find your passion, you first need to go out and find your curiosity and live a bit more curiously. Its not always about reaching a goal, its often about doing something you’ve always wanted to do or be someone you’ve always wanted to be. Resources mentioned (affiliate links present): Danielle Laporte: Desire Map Steal Like An Artist by Austin Kleon Marie Forleo Gabby Bernstein Connect with Kelsey: Kelsey's website. Kelsey on Periscope: @KelseyMurphy Whiskey And Work:, a free community for women who wanting to work to balance their life in a meaningful way. Align Workshop: It’s a time for likeminded women, with more passion than time to discuss some of the most important issues that often times get swept under our proverbial rug. Issues that can seem unrelated (jobs, love, life) but are actually all linked by how we view ourselves, make decisions, communicate with one another and most importantly – evaluate and interpret life’s realities, big and small. (copy source from Kelsey's website). What emotion do you want to feel more of? Share with us on instagram by commenting @danamalstaff

This episode of the Boss Mom Podcast features NJ Rongner. NJ is part of the Boss Mom team and also works as a blogger and freelance writer. She's super intentional about carving out family time and making her minutes matter. In this episode you'll hear: The reason why NJ made a family mission statement and how she uses it. How NJ's family mission statement convicts her everyday and helps her become a better mom. Why Dana doesn't keep her work email on her phone. Why saying no really means saying yes. What happened when NJ said no to her someone who wasn't an ideal client and industry. What happens when you switch the word have to with the word get to. The rhythm NJ's family follows based on the different seasons and why it works for them. Three things NJ's loving: Dino's Pizza joint- a place that has both cheese pizza (for the kids) and chicken tikka masala. The This Is My Fave community on Instagram. Instagram link here. Email sign up here. New England in the fall. Can I quote you on that? "When you've got a million things going on, a family mission statement will help you make quick decisions." "My work time is my work time and my family time is my family time." "My blanket decision for everything is no. Straight off the board, no. It's so much easier to change a no into a yes than a yes into a no." "When you are really careful with your ideal client and you turn down the ones who aren't your ideal client, the right ones will come as long as you're putting out the right product for your ideal client." "I want my kids to live in that sweet spot where their passions and talent intersect. And the only way I know how to make that happen is to model it myself." "If I want my kid to live a life where they're passionate about their work, I have to find my passion for work and live it." "As boss moms, it is really important to think about the things that make us happy and do them. Because, when we have our feet planted firmly in both worlds, there are a million demands coming at us from all the fronts. So make time and space that's just for you. When you take a little time for self care, you'll carry it over and will be able to be a better boss and a better mom. "It's okay that something that worked for you for a season doesn't work for you anymore because you've grown and changed into a new season." Links: On Work Life Balance and the Family Mission Statement where NJ expands upon the idea of the family mission statement and has five questions to help you craft your own. Expand Your Reach podcast where Dana & NJ chat about social media and life. Connect with NJ: Blog: A Cookie Before Dinner Instagram is my jam: @acookieb4dinner The next time you say no, what are you actually saying yes to?