Season 13 · Episode 134
Mitsubishi’s Kimberly Ito on how a challenger brand punches above its weight
CMO Kimberly Ito shares how Mitsubishi, a challenger brand, drives big impact through audience insight, digital precision and a redefined spirit of adventure.
The Big Impression · Kimberly Ito, Ilyse Liffreing, Damian Fowler
December 10, 202520m 27s
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Show Notes
CMO Kimberly Ito shares how Mitsubishi, a challenger brand, drives big impact through audience insight, digital precision and a redefined spirit of adventure.
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Topics
marketing podcastdigital marketingcmokimberly itoctvmitsubishi