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Cadillac’s Melissa Grady Dias on the drive to become an entirely EV brand by 2030
Season 6 · Episode 46

Cadillac’s Melissa Grady Dias on the drive to become an entirely EV brand by 2030

Cadillac CMO Melissa Grady Dias, who dreamed of working in advertising as a kid, talks about marketing our way to a future of electric cars.

The Big Impression · Ilyse Liffreing, Damian Fowler, Melissa Grady Dias

July 12, 202318m 50s

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Show Notes

Cadillac CMO Melissa Grady Dias, who dreamed of working in advertising as a kid, talks about marketing our way to a future of electric cars. Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.