Hyper-personalized outreach and ABM, with Jerry Henry
The B2B Sales Podcast · Ara Escobedo & Thibaut Souyris
Audio is streamed directly from the publisher (podcasts.captivate.fm) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
In this new episode, Thibaut receives Jerry Henry, Manager, Solution Architects and Onboarding Specialists at Sendoso.
Jerry has been with Sendoso for 2 years and he has extensive experience building ABM programs in tech.
In this interview, you'll discover that ABM and hyper-personalization don't need to be expensive and you'll get tactical tips on how to get started. You'll learn how to pick top accounts and what solutions exist to increase reply rates with personalized gifts.
You can find Jerry on LinkedIn here.
Go check Sendoso here.
Enjoy the show!