Season 15 · Episode 175
Here’s how many prospects you should contact everyday, with Thibaut Souyris
The B2B Sales Podcast · Thibaut Souyris & Skip Miller
August 1, 20234m 53s
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Show Notes
In this insightful episode of the B2B Sales Podcast, Thibaut explains a simple, four-step system that will help listeners calculate the number of prospects they should contact daily. This system is aimed at building an effective outreach strategy and providing a clearer understanding of your daily sales activities.
Main Topics Covered:
- Defining Your Goal: Understand your booking, revenue, opportunity, or meetings booked goal. Having a clear understanding of your monthly, quarterly, or yearly goal is critical for success.
- Setting Conversion Rates: Understand your conversion rates. This can be broken down into reply rate, meeting booked rate, and meeting held rate.
- Adding a Comfortable Padding: Calculate the number of prospects to add to your sequence in order to reach your targets, and add a 10-20% cushion to account for variations.
- Turning Results into Daily Activity: Break down your end goal into daily activities, helping you make progress towards reaching your targets.
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