Season 13 · Episode 146

3 steps to using Cost of Inaction in your messaging, with Thibaut Souyris

The B2B Sales Podcast · Thibaut Souyris & Skip Miller

January 10, 20235m 37s

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Show Notes

In this new episode, Thibaut shares his 3 steps to using the cost of inaction in your messaging. You can find how to create a comparative logic calculator here.

Get this podcast in written version here.

If you want 1 sales development tip per week from Thibaut, it's over here.

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