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#413: Using qualitative customer data well with Daniel Erickson, Viable
Season 5 · Episode 413

#413: Using qualitative customer data well with Daniel Erickson, Viable

Today we’re going to talk about the value of qualitative customer data, and how to use it well. To help me discuss this topic, I’d like to welcome Daniel Erickson. Founder & CEO at Viable, an AI analytics tool that enables businesses to...

The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX

August 30, 202325m 23s

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Show Notes

Today we’re going to talk about the value of qualitative customer data, and how to use it well.

To help me discuss this topic, I’d like to welcome Daniel Erickson. Founder & CEO at Viable, an AI analytics tool that enables businesses to instantly access and act on valuable insights from customer feedback.

RESOURCES

Viable website: https://www.askviable.com/

The Agile Brand podcast website: https://www.gregkihlstrom.com/theagilebrandpodcast

Sign up for The Agile Brand newsletter here: https://www.gregkihlstrom.com

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The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

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