PLAY PODCASTS
The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX

The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX

Don't miss a thing in the world of marketing technology, AI, and the omnichannel customer experience

The Agile Brand

1,242 episodesEN

Show overview

The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX has been publishing since 2019, and across the 7 years since has built a catalogue of 1,242 episodes, alongside 4 trailers or bonus episodes. That works out to roughly 540 hours of audio in total. Releases follow a several-times-a-week cadence, with the show now in its 8th season.

Episodes typically run twenty to thirty-five minutes — most land between 23 min and 30 min — and the run-time is fairly consistent across the catalogue. It is catalogued as a EN-language Business show.

The show is actively publishing — the most recent episode landed 3 days ago, with 217 episodes already out so far this year. The busiest year was 2025, with 344 episodes published. Published by The Agile Brand.

Episodes
1,242
Running
2019–2026 · 7y
Median length
26 min
Cadence
Several per week

From the publisher

Expert mode marketing technology, AI, and CX insights from top brands and Martech platforms fill every episode, focusing on what leaders need to know to build customer lifetime value and long-term business value. The Agile Brand with Greg Kihlström® features executives and thought leaders from top brands and tech platforms discussing the industry's trends, like AI adoption, first-party data strategies, artificial intelligence in the consumer journey, consumer data privacy, omnichannel customer experience, and more. The Agile Brand is hosted by Greg Kihlström, martech and artificial intelligence transformation advisor and consultant to leading brands, speaker, entrepreneur, and best-selling author. It provides a fresh perspective on the continually evolving dynamic between brands and the audiences they serve.

TransUnion's Matt Spiegel on the AI confidence-readiness paradox: AI is only as good as the data you feed it

Sep 25, 202629 min

Office Beacon CEO Pranav Dalal on building the right marketing team: keep strategy in-house, execute anywhere

Sep 23, 202618 min

Spotlight's Deena Zenyk on customer advocacy when AI builds the shortlist

Sep 22, 202622 min

Airstream CMO Mollie Hansen and Nomadics' Chris Pendl on Camp Airstream as a product, not a campaign

Sep 21, 202627 min

DoorDash's Peter Giordano on retail media as full-funnel media: awareness to doorstep in 30 minutes

Sep 18, 202625 min

TrustRadius' Katie Allison on how B2B buying decisions get made today

Sep 16, 202627 min

Athos Commerce CMO Gary Lombardo on why only 14% of shoppers see one consistent brand

Sep 14, 202624 min

Linnworks CMO Hilary Smith on the manual work hiding inside "automated" operations

Sep 11, 202623 min

Georgia-Pacific's Melissa Blunte on consumer understanding at scale: why data gives you precision, not understanding

Sep 9, 202620 min

Marketing AI Institute's Mike Kaput on AI pilots vs. AI capability: only about 25% of organizations are scaling with a strategy

Sep 8, 202627 min

From Opticon 2026: Federated Hermes' Melissa Ryan on what a replatform exposes in your content

Sep 7, 202616 min

From Opticon 2026: IFPA's Jim Rucinski on running a global digital experience with two people

Sep 4, 202617 min

Optimizely's Greg Heinz on rebranding an AI platform: AI scaled the work, but every input stayed human

Sep 3, 202621 min

Canva CMO of B2B Meghan Gendelman on keeping your brand strong at scale

Sep 2, 202619 min

Scrunch's Head of Marketing Kevin White on being cited, not just found

Sep 1, 202627 min

Standard AI CEO Angie Westbrock on closing the gap between the ad and the aisle

Aug 31, 202626 min

Freeosk's Matt Eichorn and Dilini Fernando on turning the physical store into measurable media

Aug 28, 202625 min

Qualified Digital Chief Client Officer Kate Dalbey on building an adaptive martech operating model

Aug 26, 202629 min

Domo Chief Design Officer Chris Willis on speed vs. trust in product design

Aug 24, 202626 min

ISM's Paul Brenner and IAB's Collin Colburn on why the old rules no longer apply to retail media measurement

Aug 21, 202628 min
©2019-2025 The Agile Brand, LLC