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The Agents of Change Digital Marketing Podcast

The Agents of Change Digital Marketing Podcast

649 episodes — Page 12 of 13

How to Monetize Your Video Marketing with Steve Dotto

Perhaps you know and appreciate the value of a good blog these days, but just aren’t a great wordsmith. Maybe you have a great personality but just aren’t having any luck getting that to show through on paper. Why not consider making videos instead? But there’s a lot more involved than just creating a great video. You need to figure out how to create momentum for your video within the first 24-48 hours to give yourself a real advantage over your competitors. Finding creative and successful ways to shine a light on your content and get it out there is the key to video success. Think titles, descriptions, tags, and cross promotion, among other things. Steve Dotto has parlayed his 15+ years of nationally syndicated TV show experience into a wildly popular YouTube channel where he continues to educate and entertain, while also focusing on helping others grow and monetize their own YouTube channels. http://www.themarketingagents.com/98

May 20, 201532 min

How to Create Interesting Content in A Boring Industry

With so many brands and businesses jumping online in an effort to find their audience amongst all of the social media platforms available these days, how can you find an edge over your competition? The key to successfully finding your online audience won’t happen overnight. You need to create content that appeals to potential customers on a personal level. Insert some of your personality into your online presence, be honest with your audience and give them valuable content that they can chew on. Ryan Hanley knows how to successfully help brands and businesses find their audience, tell their story and win the battle for attention online. With a little patience and a few of his creative tips, your business can also experience an increase in online focus. http://www.themarketingagents.com/97

May 13, 201530 min

A Mobile Marketing & Social Media Curriculum - Dr. Mary Beth McCabe

What’s the curriculum for mobile marketing and social media in colleges these days? How can you teach something that’s moving that quickly, and is there anything entrepreneurs can put to use from the course work? The key lies in giving the students not only what they will need tomorrow to be successful, but to also give them the strategies they will use for years to come to improve their job performance and advance their careers. Dr. Mary Beth McCabe is the lead faculty in Marketing at National University. She has developed a concentration in Mobile and Social Marketing as part of their MBA program, and shares in this episode some of the areas she feels are vital to the students taking this course in order to ensure future success in the field of Marketing. http://www.themarketingagents.com/96

May 6, 201528 min

How to Grow Your Business with Masterminds - Dean Patino

Have you ever felt like you’re stuck with where your business currently is and are in need of a push in the right direction? Maybe you’ve been searching for other like-minded and driven people to inspire and drive you to re-strategize and brainstorm where you want your business to be in one month, three months or even a year, and what steps you need to take to get there. Perhaps a Mastermind group is exactly the type of environment you’re seeking. Think of it as a networking group of like-minded entrepreneurs all struggling with different roadblocks in their businesses, but who also bring creative energy and ideas to share among the group in a supportive way. Using different platforms such as live hangouts, online forums and in person meetups, Masterminds offer daily support and encouragement from peers that are all seeking advice and wisdom from others that share the same mindset and drive for success. Dean Patino runs the Mastermind group associated with Entrepreneur On Fire, as well as his own business dedicated to helping entrepreneurs generate recurring revenue for their online businesses. http://www.themarketingagents.com/95 http://www.themarketingagents.com/crowdfunding

Apr 29, 201532 min

How to Market Your Business on YouTube - Amy Schmittauer

Digital marketing is key in this day and age. But how do you translate what you and your brand really are into what your audience will find interesting and compelling? Online ideo may offer a solution. Once you learn executable steps to discover your brand’s personality and market it across platforms in a way that works with the current trends of bringing stories and personality across, the possibilities are far reaching. Learning how to attract customers with effective content marketing versus just an obvious sales pitch can make all the difference. Amy Schmittauer is the founder of Savvy Sexy Social, and has been helping brands find and show off their personalities online in order to grow awareness and increase sales as part of their social media marketing strategies. http://www.themarketingagents.com/94

Apr 22, 201533 min

How to Run A Successful Facebook Group - Kate Erickson

At least once on our lives we’ve all found ourselves in a forum or other type of online group in an effort to search for other like minded business owners hoping to share ideas and experiences that you can use to grow your own business. But have you ever considered starting your own group? The idea may seem daunting. There are so many platform choices to consider - Facebook, LinkedIn, a straight up forum, just to name a few. And how do you ensure you have enough interested people to make up an audience? How can you continue to engage and keep your members interested? Do you need a moderator for the group? Kate Erickson is the content and community leader for Entrepreneur On Fire. Her passion and talent for creating engagement and participation within the community has helped make their forums and business pages wildly popular and successful in their niche. http://www.themarketingagents.com/93

Apr 15, 201528 min

Your Blogging Questions Answered! [Mailbag Episode]

Whether you’re a veteran blogger or new to the world of blogging, the same goals apply: find, reach and engage your readers, and turn them into eventual customers. You achieve this success by building your readership and email lists, for starters. But how exactly do we do that? The Marketing Agents Podcast host, Rich Brooks, reaches into the mailbag to discuss vital aspects of blogging including; creating value for your audience, keyword research, consistency, guest blogging, promotion using various social media platforms, as well as weighing in on how much value we should really be putting on blog comments. http://www.themarketingagents.com/92

Apr 8, 201524 min

How to Build a Successful Podcast - Shea Gunther

Have you been considering a podcast to reach more prospects? Build your platform? Generate leads and additional streams of revenue? Shea Gunther has a successful niche podcast with a growing audience and great relationships with his sponsors. Find out how to get started, build an audience, and find sponsors for you podcast in this week's episode! http://www.themarketingagents.com/91

Apr 1, 201528 min

How to Get Your Business Book Written and Published - Rich Mintzer

Do you have a strong desire to write a book but aren’t exactly sure where to start? Are you trying to decide whether self publishing or a larger publishing house is the best option for you? Unsure of where to even start with the basic writing process? 81% of Americans feel they have a book in them just waiting to be written. Sadly, the process overwhelms many and the books never get written. But there are people and resources that can help you through the process and guide you not only through the writing process but the task of building your platform of future customers, marketing and building your brand and credibility. Rich Mintzer is a professional ghost writer who has helped many aspiring authors reach their goal of bringing their stories to print. His talent and expertise in writing and publishing books have generated sales and brand exposure for companies and individuals alike. http://www.themarketingagents.com/90

Mar 25, 201523 min

How to Monetize Your Website with Chrystie Vachon

Are you one of those lucky people with a knack for spotting the next up and coming trend? Have you got a great idea but aren’t sure exactly what to do with it? Websites and blogs can not only give you a creative outlet to share your ideas, but you can make money from them, too. Once you figure out what your niche is and who the audience is that you’re trying to reach, you need to figure out how to monetize that to ensure all this hard work pays off. And then when the fad fades or your interest moves on to something else, what do you do with the successful site that you’ve created and spent so much time building up? Chrystie Vachon has successfully launched, built up and sold for profit multiple websites in the financial and pop culture lifestyle spaces. Her gift for trendspotting, coupled with her content marketing and social skills, have made her a successful and savvy entrepreneur. http://www.themarketingagents.com/89

Mar 18, 201523 min

Finding a Mentor with Clay Clark

Maybe your small business is doing well, but you just seem to be lacking something that will take it to the next level. Maybe a mentor can help you out. Imagine having an inside track to some of the greatest minds in business today, and the ability to ask them for some of their secrets to success. It may be easier than you think. Mentoring is a fantastic resource that can help change your life by providing you with the best business training and entrepreneurial education tools and building mutually beneficial sustainable relationships. 0 0 1 136 778 flyte new media 6 1 913 14.0 Normal 0 false false false EN-US JA X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; mso-bidi-font-size:10.0pt; font-family:Arial; color:black;} Clay Clark launched the online mentoring website, Thrive15, with the goal that every entrepreneur and business person can have a mentor in their pocket who is their own success story. Clay enthusiastically shares how he got some of the most influential and respected minds in business to share their stories and advice with him, and encourages you to do the same. http://www.themarketingagents.com/88

Mar 11, 201529 min

Raising Money with Crowdfunding Expert Clay Hebert

Crowdfunding is more than just begging, or asking nicely, for money to assist with financing your next project. There’s a certain finesse that you need to attribute to your campaign in order to be successful. You need to learn how to successfully market your campaign, but instead, try thinking of how to do that from the bottom up. The most important part of any successful marketing campaign is to nail down exactly who your audience is, versus trying to connect with everyone. Once you figure out who your “tribe” is, you need to start a buzz that garners their interest months before you even launch your crowdfunding campaign. As a crowdfunding expert, Clay Hebert helps people fund their dreams, having assisted over 100 entrepreneurs raise over $25 million for their projects. In this show, Clay shares some of his “hacks” and strategies for running not only a successful crowdsourcing campaign, but also setting up an effective “pre-campaign” to set you on the road to reaching your funding goal. http://www.themarketingagents.com/87

Mar 4, 201544 min

How to Run Effective Social Ads - Charlotte Redmann

If you’re like the large majority of people spending a great deal of time on social media platforms such as Twitter and Facebook, why not consider using them as an advertising tool for your business as well? Digital platforms like Twitter and Facebook make tailoring your advertising content to a specific audience easy and direct. The key is in knowing how to customize your advertising to find just the right people that are going to engage and be interested in your content. By learning a few simple techniques, you can pinpoint the exact audience you need to get your message in front of the people who are most likely to make a buying decision for the products or services that you’re offering. Charlotte Redmann helps savvy brand managers expand their marketing efforts using her vast skills and experience in social media and digital marketing. Charlotte was the first person hired to the internal digital media team at Beam Suntory, and led the digital efforts for Pinnacle Vodka, Skinnygirl Cocktails and Cruzan Rum. http://www.themarketingagents.com/86

Feb 25, 201532 min

How to Succeed with Authenticity - Jordan Harbinger

Learning how to successfully network, close a deal or even impress a prospective date takes finesse, strategy and confidence. But learning how to do all of that and maintain a personal authenticity is the key piece in the puzzle. Confidence is not simply achieved from name dropping and talking cool, that’s just a mask. Nonverbal communication goes a long way when it comes to exuding your confidence, such as how you carry yourself when you enter a room, and turning all of the attention on you. Jordan Harbinger has made a career out of being charming and teaching others how to be, as well. Listen as he shares his vast knowledge and experience to help you become confident, successful and command the attention that you deserve, whether it be in your professional life or your personal life. http://www.themarketingagents.com/85

Feb 18, 201522 min

The Art of Charm with Jordan Harbinger

Have you ever been to a networking event and witnessed someone truly working the room with such ease that it left you feeling envious? How about just wishing you were better at starting up conversations with people in general? With the right tools you can learn how to leverage the power of social dynamics and psychology and use this to gain the respect of your peers, win friends, excel at networking and maybe even get the girl of your dreams. Jordan Harbinger started a career as a lawyer before becoming a social dynamics expert. He is the owner and co-founder of The Art of Charm, a dating and relationships coaching company and the co-host of Pickup Podcast, a relationship advice and social dynamics talk show. (This is part one of a two-part interview) http://www.themarketingagents.com/84

Feb 11, 201529 min

Marketing Lessons from a Sword Swallower - Roderick Russell

We’ve all wished at one time or another that we could read people’s minds in order to understand them better. But since that’s unlikely to happen in the near future, how else are we supposed to uncover the secrets of human behavior? The message and impression that we give off dictates the type of clients and prospects that we attract. When we learn how to weed out the clients that aren’t a right fit for us, we’re able to choose our own clients versus letting them choose us. Roderick Russell is a professional sword swallower, mind reader, stage hypnotist and speaker, who is driven by a desire to help others discover their own inner remarkable. http://www.themarketingagents.com/83

Feb 4, 201530 min

How to Get More Out of Your Content Creation - Gini Dietrich

Trying to come up with new content on a regular basis can become a frustrating task, especially considering how many outlets there are these days to provide content for: blog posts, podcasts, Twitter, Facebook, LinkedIn, YouTube...the list goes on. Figuring out how to creatively repurpose some of your own content can be the key to not only invigorating new life into your work, but also giving you more bang for your buck. Once you realize it’s not about how much content you can create but rather about doing more research, polishing it more and then promoting it more using some creative techniques, you’ll find that taking one recent presentation that you created can actually provide you with material for a blog post, a podcast, a few Twitter posts and more. Gini Dietrich is the founder and CEO of Arment Dietrich, an integrated marketing communication firm in Chicago. Gini is an author, blogger, speaker and proven authority on such topics as creating content, building an online community and developing an online reputation, and is one of the top rated communication professionals on the social networks. http://www.themarketingagents.com/82

Jan 28, 201528 min

Crowdfunding Secrets with Emily Best - Part II

We're back with more from Emily Best! In this week's episode we dive deeper into how to create a successful crowdfunding campaign. But asking for money to help fund your project is so much more involved than you might think, if you want your campaign to be successful. And isn’t that the whole point? When you figure out who your target audience is, and how to best identify with them, that’s when your campaign will gain momentum. Emily Best is the CEO of Seed and Spark, the most effective crowdfunding platform in the world. Through launching her own crowdfunding campaign, Emily learned valuable lessons - sometimes the hard way - of what works and what doesn’t, and out of this experience Seed and Spark was born. http://www.themarketingagents.com/81

Jan 21, 201530 min

Crowdfunding Sources with Emily Best

Begging for money - or soliciting contributions - has been a time honored tradition most commonly identified by organizations such as public radio stations, non profits and even churches. Fast forward to the modern day spin on this and you’ve got crowdfunding. Crowdfunding - in a nutshell - is simply a way to solicit contributions in small amounts via the internet. But asking for money to help fund your project is so much more involved than you might think, if you want your campaign to be successful. And isn’t that the whole point? When you figure out who your target audience is, and how to best identify with them, that’s when your campaign will gain momentum. Emily Best is the CEO of Seed and Spark, the most effective crowdfunding platform in the world. Through launching her own crowdfunding campaign, Emily learned valuable lessons - sometimes the hard way - of what works and what doesn’t, and out of this experience Seed and Spark was born. http://www.themarketingagents.com/80

Jan 12, 201525 min

The Marketing Agents Mailbag - Rich Brooks

You've got digital marketing questions, we've got digital marketing answers! It's our first ever mailbag episode. Questions from you, our listeners on how to drive more search engine traffic, how to use digital marketing to beat the competition, how to separate yourself from the competition, and more! If you've got questions about your own business and marketing, let us know at http://www.themarketingagents.com/contact http://www.themarketingagents.com/79

Jan 5, 201522 min

Storytelling for Small Business - David Lee

If you’ve ever been to a conference or presentation, you know that not all speakers have the gift of being able to really engage their audience. What is it that makes some speakers have an edge over other speakers, and how can you get that edge for yourself? The brain is designed to think and remember in terms of stories. By being an effective storyteller, you can not only make your point hit home harder, but it will also be more memorable to your audience. By learning new ways to tell your stories, such as personalizing them and making them relatable to your audience, you can engage them in ways that will make your message more memorable. David Lee is an author, speaker and founder of HumanNature@Work. He helps organizations on topics related to leadership, communication and customer service, using his innovative and powerful storytelling techniques. http://www.themarketingagents.com/78

Dec 29, 201426 min

Your Small Business Podcast with Jared Easley

Are you looking for a new way to reach and engage your audience? The answer may be a podcast. In this episode, Jared Easley shares some of his tactics on how to build a successful podcast to grow your business. http://www.themarketingagents.com/77

Dec 22, 201432 min

How to Create Better Content - Ann Handley

Whether you’re writing blog posts, scripts for videos, or preparing podcasts, Ann Handley’s tips will have you creating more valuable content for your audience, attracting more traffic, and generating more leads at your site. http://www.themarketingagents.com/76

Dec 15, 201430 min

Neuromarketing for Leads and Sales - Andy Crestodina

Why does someone buy from you? Why do they visit your website? Click on a link? Fill out your contact form or pick up the phone? If you understood what makes visitors at your website tick, you could greatly increase your conversion rates and generate more business. To help us understand our site visitors more, we’ve brought in Andy Crestodina, strategic director of Orbit Media, to share some amazing neuromarketing tactics that will directly improve your business’s bottom line. http://www.themarketingagents.com/75

Dec 8, 201431 min

How to Market Your Business with Instagram - John Kapos

When most people think about Instagram, they think about sharing over saturated moments of their life with friends. When marketers think about Instagram, they think about a popular social media platform where they can share pictures and quotes…in picture form. Today we’re going to be talking with John Kapos—aka Chocolate Johnny—who’s going to dig a bit deeper into the platform. He’ll share how he uses not just photos, but the comments, hashtags, direct messages and group messages to build awareness and loyalty for his product. If you want to uncover the secret power of Instagram, this episode is for you. http://www.themarketingagents.com/74

Dec 1, 201430 min

Video Marketing to Grow Your Business - Caleb Wojcik

There’s no question that video is a critical marketing tool, from raising our online visibility, to improving our SEO, to driving more qualified traffic, and generating leads and sales. But not everyone has an unlimited budget for Hollywood-level production values. How can you create engaging, effective videos with a limited budget and with limited time in the day? Well, we brought in the DIY Video guy himself, Caleb Wojcik, to share his secrets on how you can build your business with video, without breaking the bank. http://www.themarketingagents.com/73

Nov 24, 201427 min

How to Get Inbound Links and Improve Your SEO - Brian Dean

In this week’s episode we’re going to be focusing on what you can do to improve your own search engine visibility by getting more inbound links. To do that, we’ve brought in an expert on inbound linking, Brian Dean from Backlinko.com. If you want higher search engine rankings and more inbound links and traffic, be sure to listen in! http://www.themarketingagents.com/72

Nov 17, 201433 min

Pinterest Marketing with Vincent Ng

You know that Pinterest can increase online visibility and even improve a company’s search engine optimization. You know it can drive tons of qualified traffic. So why aren’t you using it? Maybe you feel it’s not right for your business—either because you’re b2b or your in the service industry. Or maybe you feel like there’s just not enough time in the day. Well, today we’ve got Pinterest marketing expert Vincent Ng to share with you how Pinterest can work for any type of business, how you can get started on Pinterest, and even how you can manage your time on Pinterest. If you’re looking for more traffic and want to generate more leads, you’ll want to hear what Vincent has to share about Pinterest. http://www.themarketingagents.com/71

Nov 10, 201430 min

How to Prospect for New Business on LinkedIn

Are you looking for new ways to find new customers and clients? LinkedIn is a powerful tool for prospecting, especially for B2B companies. In this week’s episode we’re forgoing the typical Q&A format, and I’m going to be sharing with you some of the best ways you can find new prospects, warm cold calls, and build your sales process using LinkedIn. http://www.themarketingagents.com/70

Nov 3, 201422 min

How to Build Your Personal Brand with Mike Ambassador Bruny

This week we’re talking to Mike Ambassador Bruny about how to build your own brand, whether you work for yourself or are part of a bigger organization. He’ll share with us some of his own techniques and tools that will help you get recognized both online and off. http://www.themarketingagents.com/69

Oct 27, 201421 min

How to Write Proposals That Land Business - Jason Swenk

How would you like to write proposals that generate business? What if you had a blueprint for writing proposals that got your prospects to buy from you 80% of the time? Well, our guest this week, Jason Swenk, has a process that will help you do just that. So if you’re looking to close more of the business you propose to your ideal customers, you’ll want to check out this week’s show. http://www.themarketingagents.com/68

Oct 20, 201425 min

How to Unleash Your Business Avatar - John Lee Dumas

Do you ever struggle in your business with what to do next? Where to put your focus? Or do you find that your marketing efforts are missing the mark? If so, you probably need to create an avatar for your business. Today we’re going to talk to marketing and podcasting all-star John Lee Dumas all about Jimmy—the avatar for his Entrepreneur on Fire podcast. You’ll discover how to create your own avatar and greatly increase the effectiveness of your own marketing. http://www.themarketingagents.com/67

Oct 13, 201426 min

How to (Finally) Write Your Book - Julie Anne Eason

Have you ever considered writing a book to help grow your business or build your brand? But you’re still just thinking about it? Well, that’s something you and I have in common, which is why I asked copywriter and ghost writer Julie Ann Eason to come on the show this week and help us get our books written, published, and read! If you know that a book can help you get paid speaking gigs, generate business, and build your brand but you haven’t written it yet, this episode is for you. http://www.themarketingagents.com/66

Oct 6, 201444 min

How to Get More People On Board - Samuel Hulick

How’s your conversion rate? Are you getting enough of your site visitors to sign up for your email newsletter? Download your white paper? Fill out your contact form? Well, to help you up those numbers and increase your conversion rate, I invited user on boarding expert Samuel Hulick to this week’s episode to share with us some of his techniques to get more people on board with what you have to offer. If you want to turn more visitors into prospects and customers, you’ll want to hear what Samuel has to say. http://www.themarketingagents.com/65

Sep 29, 201431 min

How to Get Found In Local Search - Andrew Shotland

As Google looks to deliver more relevant results and as more of us use mobile devices for search, local SEO is becoming more and more important to businesses looking to generate more leads and business. In this week's episode you’ll learn how to make sure that your site appears as a top result when your ideal customer turns to Google...or Siri. Andrew Shotland is an expert in Local SEO and he'll share with you what you need to do to optimize your site for local search. http://www.themarketingagents.com/64

Sep 22, 201440 min

How to Build Your Email List from Scratch - Daniel Faggella

Having a list of opt-in email subscribers is critical to all businesses, but how do you start one from scratch? What are some of the techniques that will get your site visitors to give you their email, and how do you keep them engaged? How often do you educate, and how often do you sell? What's the role of auto-responders in email marketing? All these questions and more will be answered by marketing expert Daniel Faggella in this week's episode of The Marketing Agents Podcast. http://www.themarketingagents.com/63

Sep 15, 201451 min

Going Mobile with Jamie Turner

Every day we use our phones. We use them to get directions, check the weather, catch up on sports or news, make calls, play games, take pictures, check emails, tweet, Instagram, Faceook, check out a website…the list goes on and on. Yet as business owners we’re so often immobile in our attempts to be mobile friendly. So today I invited Jamie Turner, mobile marketing expert, to share his secrets for how YOU can get started with mobile marketing and start reaching more of your ideal customers. It’s not that difficult, and with today’s conversation, you’ll have a blueprint on how to begin. http://www.themarketingagents.com/62

Sep 8, 201441 min

How to Build Influence with Twitter - Mark Schaefer

Twitter is a powerful place to build influence, attract more of your ideal customers, and drive qualified traffic to your site. So why aren't you taking advantage of it? In this week's episode, Mark Schaefer, author of four best selling marketing books including the Tao of Twitter, shares with us some of the best ways to connect with more of the people who will build your business. You'll walk away with an understanding of how to use Twitter lists, how and when to use Twitter ads, and how to uncover your best customers with Advanced Search. http://www.themarketingagents.com/61

Sep 1, 201433 min

How to Put on Amazing Presentations - Hugh Culver

Many small businesses overlook speaking opportunities as a way to reach new audiences, engage prospects, and generate more leads and sales. In today's episode we talk to Hugh Culver who has been helping speaker succeed with a framework for amazing presentations. Learn what to do, and some deadly mistakes that will destroy the trust your audience has in you. http://www.themarketingagents.com/60

Aug 25, 20141h 0m

How Small Business Can Still Succeed on Facebook - Rick Mulready

Facebook used to be a magical place where small business could reach and engage an audience for free, but lately it's just become a nearly empty auditorium where only a fraction of fans can even see our posts. Is it still worth using Facebook as a platform? To answer that question, and see how we can get more out of our Facebook investment, we bring in Facebook expert Rick Mulready. http://www.themarketingagents.com/59

Aug 18, 201443 min

How to Use Paid Search to Generate Leads and Sales - Larry Kim

Have you ever wondered how many people actually click the paid ads on webpages? Just ask a company like Google who counts around 97% of their revenue from paid ads. Learning how people search on the web is key to building a successful business. By choosing the correct ad words and using “high commercial intent queries”, you can target the specific type of people who want to buy your product, increase your “click thru success rate”, and grow your business. Larry Kim is the founder and CTO of WordStream, and provides internet consulting services as well as leads a team that develops and sells software for search engine marketing automation. He is the guru of helping businesses cherry pick the best keywords to target ads that fit exactly what they’re selling. http://www.themarketingagents.com/58

Aug 11, 201444 min

Instagram Marketing with Sue B. Zimmerman

Do you feel that Instagram is fun little app for taking pics, adding cool filters and sharing with your friends, right? But what if you could turn that mobile app into a lead generation machine, attracting tons of passionate customs? Well, Sue B. Zimmerman did! And in today's episode she's going to share with us just how she did it, and how you can do it too, no matter WHAT business you're in. http://www.themarketingagents.com/57

Aug 4, 201450 min

Boost Your Online Visibility with Content Marketing & SEO with Monica Wright

Pandas and Penguins and Hummingbirds - oh my! The world of SEO is ever changing and evolving. We are a world that searches in question form, not just with simple keywords. Google is constantly upgrading their algorithms to determine a website’s relevance. As a result, you need to stay up to date so that you, like Google, can anticipate a searcher’s needs. Mobile accessibility is also key in separating the big dogs from the rest of the pack. Today we talk to Search Engine Land's Monica Wright who will share her strategies for creating content that ranks well and attracts your ideal customers. http://www.themarketingagents.com/56

Jul 28, 201434 min

How To Double Your Email List Using These 6 Tactics on Facebook - Nathan Latka

Using Facebook to help build your business brand is more than just getting “likes” on your page. But how do you take those “likes” and turn them into a true business asset? By using 6 key elements when setting up your Facebook business fanpage, you can actually use this social media platform to drive engagement, capture emails and generate sales for your business. These elements have returned an incredible increase in conversion rates, which in turn means more revenue for your business. Nathan Latka, CEO of Heyo, has become the “go to” guy for Facebook fanpage building. He’s devised a 6-step matrix for helping businesses double their email lists with Facebook campaigns and contests. These lists then become an asset that these businesses have no matter where they go in the future. http://www.themarketingagents.com/55

Jul 21, 201430 min

These 4 Types of Content Will Build Your Business - Jon Wuebben

You know that content is important to building your business, but you're not sure how to start, or which content is right for your audience. In this week's episode Jon Wuebben shares his secrets for creating content that makes a difference for small businesses. http://www.themarketingagents.com/54

Jul 14, 201430 min

The Three Step Process for Building an Audience - Jonny Andrews

Building an audience is critical to your online success. That's why we're talking to audience hacker Jonny Andrews, who's going to share his three step process for building an audience. A lot of this week's episode is going to be around building an audience for a book launch, but even if you have no plans to write a business book or the next great American novel, you're going to get tons of great information out of today's episode. http://www.themarketingagents.com/53

Jul 7, 201450 min

Generating New Streams of Income with Jon Goodman

If you've ever felt limited in your revenue opportunities in your business, you'll want to check out today's episode. Jon Goodman was a top rated personal trainer who quickly reached his earning potential. After all, there are only so many hours in the day and only so many clients you can handle. Jon turned to Internet marketing and created new ways to generate income and scale up his business. Along the way he learned fascinating techniques on how to influence influencers and a unique approach to blog comments. You'll definitely want to check out Jon's journey, and use some of his techniques to grow your own earning potential. http://www.themarketingagents.com/52

Jun 30, 201440 min

How to Build an Audience with Google Hangouts on Air - Ronnie Bincer

Did you know Google Hangouts and Hangouts on Air (HOA) can help you build an audience and increase your online visibility? Or help you build valuable relationships when you're not face-to-face with someone? If not, then you're not alone. A lot of small businesses don't know how to use Google Hangouts or even how they can connect their existing Google Plus page to YouTube. By setting up a Hangout in Air and sharing your broadcast of the video, you can boost engagement and find more ways to interact with your audience. This week we have the Hangout Helper, Ronnie Bincer, to share how you can take your business to a whole other level with Google Hangouts. http://www.themarketingagents.com/51

Jun 23, 201434 min

Personal Branding and Social Media with Joel Libava

One of the best ways to get recognized as an expert in your industry is through personal branding, and with social media, you can accelerate and share your brand faster and wider than ever. The Franchise King, Joel Libava, stops by this week to talk about personal branding, the importance of building your own platform, and the challenges and opportunities that franchisees and small businesses see in social media. http://www.themarketingagents.com/50

Jun 16, 201435 min

Facebook Advertising with John Hadon

Have you noticed that you're not getting the reach or engagement you used to with your Facebook business page? You're not alone. Lots of businesses and non-profits have noticed they only a fraction of their fans are seeing their updates. Like it or not, the only way to reach your intended audience on Facebook is to use targeted Facebook ads. But don't worry! Facebook advertising expert John Haydon is here this week to walk you through the do's and don'ts of Facebook advertising so you can make the most of your advertising dollar. http://www.themarketingagents.com/49

Jun 9, 201434 min