Ep020 – Brian Reid, Deli Lites | Keeping a nation fuelled on the go | SATT
Swim Against The Tide · Steve Henry
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Show Notes
This week we had the pleasure of meeting Brian Reid, CEO and co-founder of Deli Lites, the amazing provider of over 40m food-on-the-go products a year.
He shares his journey from a young entrepreneur to leading a successful food business, discussing the inspiration behind Deli Lites, the challenges faced in the early days, and how he and his partner Jackie navigated their roles within the company.
He emphasizes the importance of simplicity, innovation, and building a purpose-driven culture that engages employees. Reid also reflects on the evolving market demands, particularly the rise of conscious consumers, and shares valuable advice for aspiring entrepreneurs.
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The SATT Team :)
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