PLAY PODCASTS
Vertical Markets 3: Reducing Risk in Startups

Vertical Markets 3: Reducing Risk in Startups

Reducing Risk – Simulation versus Customer Develo…

Steve Blank Podcast

March 18, 20254m 2s

Audio is streamed directly from the publisher (feeds.soundcloud.com) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.

Show Notes

Reducing Risk – Simulation versus Customer Development If you remember the first part of this discussion, startups face two types of risk; invention risk and/or customer/market risk. In either type of startup you want to put in place processes in place to reduce risk.

Topics

startupssteveblankcustomerdevelopmentleanstartupssiliconvalleytechnologyentrepreneurmarketing