
StartUp Creative - Your go-to source for straight-up business advice
102 episodes — Page 2 of 3

In conversation with James Parr
It was an absolute joy to have James Parr, disability advocate, model and athlete on the show. James shares his incredible life story with such openness, honesty and lightheartedness that it was hard to keep then conversation to an hour. In the episode you'll learn how James became an amputee at age 21, went from a social worker to runway model in the space of a few years and an insight into how he keeps positive and keeps creating the life of his dreams despite the multiple challenges he has faced. A fun, inspiring and truly courageous conversation and an honour to share it here on the show. Check out Jame's work here https://jamesparr.com.au

In conversation with Hannah, Rainbow History Class
EHannah is the Author of her first book, Rainbow History Class- your entry into LGBTQ+ history, sharing queer and trans stories from Ancient civilisations all the way up to the internet. In this inspiring conversation Hannah and I discuss who gets to record and tell history and how diversity in gender and sexual orientation can often be excluded from the narrative. Hannah also offers tips and insights into building her social media audience and making viral videos with millions of views as well as the process behind landing her first book deal and writing. Check out her work here https://www.rainbowhistoryclass.com https://www.instagram.com/rainbowhistoryclass/ https://www.tiktok.com/@rainbowhistoryclass?lang=en

In conversation with Angus, Co-Founder of Ārepa
EOn today's episode I had the pleasure of meeting Angus the co-founder of the world's first brain drink. Ārepa is a neuroscientist-backed brand based in NZ and improving brain health around the world. Angus shares insights into where this incredible business idea came from and the steps he took to bring the idea to life. An incredible start-up story that didn't follow the conventional path but that has attracted some of the worlds leading athletes and creative minds as customers and fans. I personally love the drink and the team have offered a discount code to listeners of the show Use THEBRAINDRINK for 10% of your first order. Find out more about the drink and where you can purchase it at https://drinkarepa.com.au

How To Navigate Uncertainty With Dr Marion Piper
On today's episode I caught up with Dr Marion Piper, Creativity Coach and all around legend. We discussed the role that creativity and art plays in times of uncertainty and how we as creative entrepreneurs can find ways to continually expand and grow our businesses when times are tough. Marion is an expert in the field of identifying big and small traumas in our lives and stories and offers us insights and tools as to how we can transmute the hardest challenges in our lives into art. We also discuss what differences we've noticed in our lives and businesses post covid and what we've had to put in place to manage the stress and big lifestyle changes that came with such a prolonged amount of hardship and uncertainty. Check out Marions work here https://marionpipercreative.com

In conversation with Montaigne
In this episode I caught up with an Australian singer/songwriter and icon, white literally - Montaigne was Australia's Eurovision contestant in 2021 and has a long list of accomplishments including a recent collaboration with David Byrne from the Talking Heads. They share their story of stumbling into the music industry, how they stay inspired to create art and tips for those looking to get started. An incredibly humble, talented and inspiring artist who is staying in their own lane whilst making art from an authentic place and taking us all on the journey with them. Check out their work here https://www.instagram.com/actualmontaigne/

Hot content creation tips with Bianca Beers
From my IG live with content creator and artist Bianca Beers, where we discussed how to become a content creator as a career, the best motivation to get started on your content and practical tips to make it work for your business. Bianca shares incredible but relatable tips and stories on how she got started, gets clients and advice for getting yourself back in the content creation game. Check out Biancas work here https://www.instagram.com/biancabeers/

How to overcome fear
On today's episode I discuss lessons learnt from Rich Diviney's book The Attributes, in particular the topic of fear. I often gets asked by coaching clients and our community about 'how to overcome fear?' I see it a lot in people who have an idea that they want to make a reality but who find that fear stops them from taking action. Diviney's book shares research and insights into what exactly fear is and how moving towards it, is one of the best ways to overcome it. In this episode I share tips and tricks for how you can put this into action to 'just start' and explore how understanding where fear comes from and how it shows up can be the best tool to overcoming it. Check out the book here

How to know if my idea will work
I've had a few coaching clients of late reach a point of needing help to finally give their side hustles their all in order to help them finally leave a job that isn't serving them anymore. I often get asked about when and how to make the leap from a full time or part time job so as to give their business idea or side hustle a solid crack. It's a tough one to give a blanket answer to but in this episode I share how I felt and what I did when I transitioned from my '9-5' to StartUp Creative and insights into how to make it work for you. Even if you've already started and you need help deciding if your next big idea/project/product or service is worth taking the risk, this episode will help you figure out the best next steps as well as some mindset hacks to overcome fear and inaction.

4 Myths About Goal Setting That Could Be Holding You Back
On today's episode I attempt to bust some of the common myths and stories that keep us from effective goal setting. Based on a research paper 'Role of Goal Orientation, Ability, Need for Achievement, and Locus of Control in the Self-Efficacy and Goal-Setting Process' I cover what are the key factors to setting goals that one goes on to accomplish. I share practical tips on how to better position yourself for success, ignite your motivation and sustain your efforts towards your goals in order to improve your chances of success.

In conversation with the founders of Foile
On today's episode we chat with Su and Alex, the co-founders of a conscious beauty brand that we all love - Foile. The pair chat about their startup story and how they got into business together and their tips for starting a business as co-founders. We also discuss the importance in taking your time in the research and development stage when starting a product based business. The couple also shared the real side of running a startup from having to find solutions to their packaging when things didn't go to plan, pivoting their business during covid and moving into a new phase of scaling and marketing their business to a wider audience. A really real chat with two very passionate and inspiring founders serving us straight up advice for starting a beauty label.

Feeling Lost in Your Business? 3 Helpful Hacks
On today's episode I share 3 hacks for helping you to navigate through times of feel stuck, lost or unclear about your business vision and direction. Inspired by a lot of practices and strategies that I've been implementing of late about how to reignite my passion and inspiration for my business after some time off. A practical guide with 3 clear steps to take now and revisit when the feeling arises. It's not always going to be easy and the ebbs and flows of business can be hard to manage but when we take time out of working in our business and revisit why we started and where we're headed we can more easily regain focus and motivation.

In Conversation with Author Issy Beech
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Scaling from Freelancer to Business
On today's episode I caught up with the bubble personality, photographer and business coaching client of mine Sian Fay. Over the last 6 months or so Sian and I have been working together to redesign her personal brand and help her to scale her business in order to attract more of her ideal customers and dream work. On completion of our time together Sian shared the many wins and successes she's had in her business since working together and we reflected on the journey she'd been on to make her dreams and goals come to life. In this episode Sian very generously shares the lessons she learnt, the [practical steps she took, the ways in which she mastered her mindset around money and her worth as a creative and how she was able to transform her business by backing herself. A lot of people come to StartUp Creative for 'how to start' advice and we regally share the success stories of many well established entrepreneurs and businesses but in this episode we celebrate those still on the journey and the first steps they took to elevate their business skills to move out of those early stages of startup/freelancer to a sustainable and growing business. Check out Sian's website & work here https://sianfay.com

5 Foundations for Business Success
On today's podcast I share insights from recent materials I've been reading and enjoying to creativity inspire my writing, teaching and business coaching. Pulling on a variety of books, podcasts and lessons from the wisdom of First Nations people, the laws and lesson of nature and new commentary on time and our finite amount of it. Books & resources I mentioned on the episode: Four Thousand Weeks by Oliver Burkeman Sand Talk by Tyson Yunkaporta The Hidden Life of Trees by Peter Wohlleben The Choice by Edith Ever Happy Money by Ken Honda

How to diversify your business for long term success
On today's episode I discuss the rising fear of challenging economic times for small businesses, creative entrepreneurs and startup founders. As we learnt throughout the pandemic, there will be many unpredictable circumstances outside of our control that will inevitable challenge us as business owners and freelancers. Whilst we can not always predict or control outside events we can find hope that they are a natural part of life, business and growth and happening around the globe. As a business owner you should be taking time out of your business to consider how you are setting yourself up to handle the changing tides that ebb and flow so as to withstand the challenges and come out the other side stronger. During difficult times, many businesses owners will become fearful and begin to act from a place of lack, scarcity and comparison. This outlook can stifle business growth and cloud your ability to see opproetunies, new ways of doing business and growth. In this episode I share tips on how to get yourself out of fear and lack and refocus your energy on preparing your business through diversifying your reach, value and offerings. I also mentioned this letter from Nick Cave to the MTV music awards which showcases to me an artist that is staying true to why is started. Also some past episodes worth revising to help you work on your business and make a solid plan: Power of brand values How to create high converting copy Target Market A step-by-step to creating the ultimate collaboration with Jess Rufus Money Mindset: Charging what you're worth Good old fashion customer service Check out the Pricing and Number Review chapter in our First Aid Kit Sign up to the Level Up Masterclass

How To Overcome Self Sabotage

In conversation with Gabe, Ora Health
Today's guest is the founder of Ora Health, an Australian based supplements company, Gabriel Perera. Coming from a background in the health industry, Gabe took a gamble on himself knowing that he had always wanted to have a crack at starting his own company and by the age of 40 knew that it was now or never. Gabe shares his inspiring and honest account of what it took to launch a product company in the middle of a pandemic, how he stands out in the supplement marketplace, his tips for health and wellbeing and many more practical and actionable tips for making your startup successful. If you'd like to give Ora supplements a go, Gabe has kindly offered our listeners a 15% off code STARTUPCREATIVE15 which you can use at the checkout. https://orahealth.com.au

What to do when you're feeling stuck
On today's episode I share my recent experience of feeling stuck and not sure what to focus on in my business when I lacked inspiration and motivation. I share some insights into how to ride the highs and lows of business and what simple actions you can take to help you regain your momentum and get inspired to take action on your goals again. If you'd like to check out the Halfway Reset that I mentioned on the episode to go through the full process that I taught in our recent webinar you can get the recording and step-by-step process here: https://www.startupcreative.com.au/product/halfway-reset-workshop-guided-goal-setting-process/ Get in touch here for 1:1 Business Coaching [email protected] Here you can join our Level Up Masterclass https://www.startupcreative.com.au/product/level-up-masterclass/ Take the survey to be the first to hear about our upcoming dinner party eventshttps://kaylene3.typeform.com/to/pHcqPWou

In conversation with Jai Long
EPodcast regular Jai Long returns to the show to update us on how he managed to keep his business not alone online but thriving through the pandemic & gives insights into how he knows when to pivot and what plans he puts in place. Jai is a successful business coach, photographer and all around entrepreneur who isn't afraid to say it how it is, take big risks, share his lessons and take others on the journey with him. In the episode we chat about money mindset and how to overcome fear of taking risks, bouncing back from mistakes and finding the motivation to get up everyday and work on your dreams and goals. An inspiring, practical and abundant chat packed with advice, real stories and insights into the mindset of successful entrepreneurs.

In conversation with Gonzo Vino
On today's episode we meet the owner of Gonzo Vino and wine company repairing the reputation of cast wine that sells delicious blends in 3L casts with incredible designs and a fun brand voice and message. Marcus was working in hospitality as a Sommelier (one of the highest achievements in the world of wine experts) and decided that he couldn't do it forever and wanted more. Since then he has been on the journey to start his own brand with an OG entrepreneurial spirit has pulled in favours, made mistakes, pivoted, hustled hard and juggled his 9-5 alongside building his side hustle. An inspiring story of someone who is truly passionate about what they do and who is willing to do whatever it takes to make his idea a success. Be sure to check it out https://www.gonzovino.com

In conversation with Radical Yes
Today's guest we showcase the incredible talent that is Kerryn the face behind the inspiring, Melbourne cult brand Radical Yes. We discuss creating a fashion brand that is conscious and doesn't play into the fast fashion world, how to fund your fashion startup without investment and creative ways you can do it yourself. Kerryn shares her down to earth tips and lessons on starting small and growing a loyal following that will come on the ride with you. Lots of incredible and actionable advice for someone looking to start their own fashion line and build a brand on your own personal values.

Presenting with Confidence with Rachel, The Happiness Concierge
On today's episode we caught up with author, speaker and coach Rachel Service from the Happiness Concierge to get her expert advice on presenting, pitching and creating content with confidence. A natural and vibrant speaker herself Rachel has presented a TED talk and runs courses and workshops on presenting, leadership, pitching and so much more. It was an absolute joy to have Rachel on the podcast after meeting her at the very beginning of our careers over seven years ago.

In conversation with Struthless
On today's episode I chat all things creativity in the most fun and creative way with the fun, energetic and passionate creative that is Struthless aka Campbell. An online content creator who runs a studio, makes Youtube videos, runs a podcast and illustrates. A legend in the game with honest, to the point and raw advice on how to make an idea stick, the power of creating outside of the box and a living, creating example of someone who has truly turned their passion into a viable business. https://struthless.com

2022 Marketing tips & hacks with Nat from Compass
Nat and her partner have built a thriving marketing company that backs sustainable brands and businesses, Compass Studio. BCorp certified themselves Nat share why it was important for her to build their business with this in mind and how their brand values are reflected across everything they do. She shares some simple yet effective insights into the world of marketing we are all navigating and where and how a brand should go about developing a marketing strategy that works for them and will help to grow and scale their business.

On letting go of productivity guilt with Madeleine Dore
Recent author and curator of creative spaces and events, Madeleine More just released her first book with the a title that speaks to us all 'I Didn't Do The Thing Today: On letting go of productivity guilt.' A topic that almost every creative entrepreneur and business owner I know struggles with, Madeleine share insights on how to overcome the inner critic that stifles our creativity when we think we haven't done enough. Madeleine shares her insights into writing the book, getting a publishing deal and tips for those looking to do the same.

In conversation with Prue, Rocc Naturals
In today's episode, I chat with the founder of Australia's new favourite toothpaste brand, RoccNaturals. Whist on materiality leave and surviving a global pandemic with her newborn baby Prue saw a need for a natural and sustainable toothpaste product that would be good for humans and the planet. In the short space of two years, Prue took the idea and not only made it a reality but has managed to scale to the business, off the back of her own funding to an Australian-wide major stockist. Rocc Naturals will officially be stocked in over 830+ Coles retail outlets around the country with an exclusive deal to expand her brand into more households looking to make the sustainable switch in their toothpaste purchases. Prue chats openly and honestly about the fear, risks, research, and rewards of starting and running her own company and the power of creating a brand that is a true and honest reflection of her own personal values and the role that that plays. Enjoy the episode and be sure to head to our Instagram for your chance to win a Rocc Naturals gift pack featuring the range of products they offer. www.instagram.com/startupcreative www.instagram.com/roccnaturals

How to Overcome Comparison with Amie McNee
EIn today's episode, I catch up with a fellow creative, author, and good friend of mine Amie McNee @inspiredtowrite for a raw and honest conversation about the comparison. We discuss where and how it shows up in our own lives and businesses and share some tips for overcoming it when it rears its ugly head. Comparison can lead to self-doubt, inaction, and shying away from going after our dreams and goals and can often cause people to quit before they've even started. When we are able to catch it in the moment, silence the inner critic and find healthy ways to combat it before it takes charge we are more likely to keep moving in the direction of our dreams and goals and find ways to collaborate instead of compare.

On Making Time For Your Creative Side Hustle with Author Ngaio Parr
In today's episode, I chat for the first time ever to the very talented and inspiring creative, author, and designer Ngaio Parr who also happens to be the designer of my book - How to Start a SideHustle. Ngaio has an incredible design career but after experiencing a number of sudden deaths in her life she was compelled to create a resource that she would have wanted to help her through the process. In this episode, we dive into the 'Grief Companion' Ngaio's card deck and guide to experiencing grief and discuss where the idea came from, how she went about pitching it to a publisher, and tips for doing so, making time to work on her side project whilst running her creative design business and her tips for taking an idea and making it a reality. Enjoy the episode and you can check out Ngaio's work here https://www.ngaioparr.com

Riding the Highs and Lows of Business
In today's episode, I address one of the most common struggles I see in my business coaching clients and that I have personally had to overcome on a regular basis in my own business - how do you ride the highs and lows of running your own business? Starting and running a business is hard work, full of uncertainty, and can change at any moment. Somedays we're on top of the world and things seem to be going exactly as we planned and others are filled with fear, setbacks, and overwhelm. Nature is a perfect reminder that all of life fluctuates between different seasons of abundance and loss. Both states are necessary and hold lessons for us to learn. Today I share insights as to how you can emotionally prepare for the ups and downs and preserve your energy to stay the course and keep finding ways to show up and get the job done so as to not burn out in your business.

How to Improve the Quality of Your Performance in Your Business
When life and business present us struggles, challenges, or setbacks there are two ways in which you can approach it, either with confidence and a level of self-belief that you have what it takes to solve the problem, endure the hardship and master the skills required to move through it or to feel a sense of failure, shame, and rejection. Research shows that those who have high self-efficacy ( an individuals belief in their capacity to execute the behaviours necessary to produce a specific performance outcome) are more likely to face challenges as something to be mastered, bounce back from setbacks and rejections quicker, approach threading situations with the belief that they can control them and are more likely to zoom out and problem solve. All necessary qualities for an entrepreneur who is bound to face many highs and lows on their journey of starting and scaling their business. In this episode, I share research about this topic and tips for increasing your self-efficacy to better equip yourself to endure the startup and small business terrain.

How to Tackle the New World of Social Media with Wordfetti
In today's episode, I chat with Anita, the founder of Wordfetti for her tips and tricks on how to best tackle the ever-changing environment of social media. Instagram was once a place to connect, share and market your business direct to your audience world. As the platform continues to prioritise different styles of content, pivot the way in which they determine who sees your content and when and make unpredictable upgrades and even consequences, it's important to be able to manage your mindset about how to approach using the platform for your business as well as find ways to make it work for you. In this episode we dive into: crafting captions the appropriate call to actions tips for managing losing followers, engagement or confidence in the platform what to be posting in uncertain pandemic times when and where to best engage with your audience Enjoy the listen and you can catch more of Anita's work at https://wordfettigroup.com

On Self-Belief and Creative with Delta Venus
I've been following Paige aka Delta Venus for a few years now and have been in absolute awe of how beautifully and consciously her artwork and witten pieces have developed into a complete embodiment of self. Starting out in the design industry, Paige decided to follow her 'strange pull' that was leading her in a direction that she was taught was most likely not going to get her any success. Shifting from a regular and scheduled routine to being led intuitively, Paige believes that you can create from a place of ease and joy and get the results you want if you can let go of your egoic expectations. We had such a great conversation about her process in shifting to a mindstate of attracting work you love, finding your calling and having the self-belief to achieve what you want in a high performing flow state despite the messages in our society today.

S4 Ep 26Top 5 Business Lessons from 2021
As 2021 begins to wind down, I take some time to reflect and share with you my top lessons learnt from the year that's been. Both in my business at StartUp Creative HQ but also with my Business Coaching clients from around the globe covering so many different industries and business models. We've all had to learn new ways of doing business, surviving the unknown and digging deep to persevere through some of the darkness and hardest conditions we've all been faced with. If there's one good thing that comes out of all this chaos, it's that we went through it together and there are some solid collective lessons that we can learn from each other to better prepare for the new year, whatever that may bring. Enjoy my top lessons, would love to hear if you can relate or what your top lessons were from 2021. If you'd like to binge exclusive podcast content and masterclasses over the holiday season be sure to check out our Business Coaching Academy https://startup-creative-coaching-academy.mn.co/landing?space_id=6207311

Top 5 Business Lessons from 2021
As 2021 begins to wind down, I take some time to reflect and share with you my top lessons learnt from the year that's been. Both in my business at StartUp Creative HQ but also with my Business Coaching clients from around the globe covering so many different industries and business models. We've all had to learn new ways of doing business, surviving the unknown and digging deep to persevere through some of the darkness and hardest conditions we've all been faced with. If there's one good thing that comes out of all this chaos, it's that we went through it together and there are some solid collective lessons that we can learn from each other to better prepare for the new year, whatever that may bring. Enjoy my top lessons, would love to hear if you can relate or what your top lessons were from 2021. If you'd like to binge exclusive podcast content and masterclasses over the holiday season be sure to check out our Business Coaching Academy https://startup-creative-coaching-academy.mn.co/landing?space_id=6207311

S4 Ep 25The Power of Brand Values: How to find and use them in your business
Today I'm going to talk about Brand Values, a topic that my clients know I cover A LOT in our coaching sessions. Brand Values are so important, they are the core foundations of your business that help to guide your decision-making and outline what you stand for as a brand. As the end of the year is fast approaching, I wanted to give you guys a crash course on how to audit your brand values in your business for 2022 and learn about why they're important, along with 3 simple steps to develop and implement your values in a practical and clear-cut way.

S4 Ep 24How to Create High Converting Copy for Your Business
We've all been there, staring at our phone trying to come up with the perfect caption on social media, or reading and re-reading that one paragraph that just doesn't feel quite right. We all want punchy copy and words with a strong message that resonates with our target audience, which is why I'm so happy to introduce you to the wonderful Ash Chow. She's a launch strategist and conversion copywriter for online entrepreneurs who want to sell their digital products on repeat. I can attest to Ash's incredible word slingin' ability having used her services with StartUp Creative. Today we chat about Ash's journey having pivoted, learnt, and grown within her own business model to creating the right copy that will set a standard of who you are and what you do in a punchy, straight to the point message.

S4 Ep 23Post Pandemic Business: How to Plan for a New Year
Looking back on 2020/21 there have been many changes to the way that we do business, some by choice others as a result of ongoing restrictions. The world will not go back to 'normal' so it is vital that we recall what we have learnt throughout the ever-changing business environment and begin to implement new ways to safeguard, protect and preserve your business for the new landscape unfolding before us. In this episode, I suggest some ways in which we can reflect on the lessons learnt and make plans for the new year. •what were the biggest learnt for small businesses during and post the global pandemic •what can we expect moving forward •how can we best prepare to face sudden changes and uncertainty moving forward If you'd like to join our Business Coaching Academy for more trainings and resources you can do so here https://startup-creative-coaching-academy.mn.co/landing?space_id=6207311

S4 Ep 22On Trusting the Timing of Creativity
What's your flow state? Are you waking up on Monday morning, crunching hours, and feeling exhausted with the amount of work you think you need to do? Or, are you putting your focus on tasks that feel right for you at that moment? Today I wanted to discuss with you the whole idea of timing and getting into a manageable and comfortable flow state. Sometimes we can be so hard-hitting, fast-moving, and embrace a more masculine side of our energy, other times we embody the more feminine, floaty, and gentle side. In order for us to continue growing our business and ourselves, we must find the perfect mix of these two sides. I wanted to share with you two personal stories of divine timing. Of wanting something so badly but not having it work out for you, to one day having the opportunity present itself in a way you least expected it. I want to encourage you that if you're creating something right now and it's not happening, tune in to yourself and see what flow you need to get into to let it come to fruition. I'm really excited to share with you some information about the StartUp Creative membership offering which I chat a bit about at the end of this episode. Enjoy, K. x

S2 Ep 86Coming back from failures and setbacks with Sheree, One Roof
If you're looking for a story of resilience and holding firm to your dream, this is it. It's an honest account of what it takes to make a dream a reality no matter what the obstacles may be. Sheree is a friend and colleague in the female business space and the founder of One Roof, an online community platform for women with 450 members across Australia today. Sheree shares her story from such an authentic and truly honest perspective and really puts it all out on the table for us. She's a self-proclaimed "dive in without thinking and deal with the consequences later" type person, and she's doing such an epic job of it. We chat about her beginnings in the cooperative world and feeling like a total fish out of water, not knowing what her true career identity was and finding her passion in wanting to close the gender gap for women in the working world. Once she took a deep dive into the wonderful work of startups, Sheree found herself starting co-working spaces from an Airbnb and a building about to be demolished to then raising $1 million to start her own co-working space in Melbourne. Sheree's business was growing quickly, and I really respect her for putting one foot in front of the other and really following the energy of her business. At the end of this podcast, we get a few tips from Sheree on how to find the right investors for your business, pivoting when you no longer align with what you had previously set out, and managing your mental and physical wellbeing through the ups and downs of your business.

S4 Ep 21How To Be Successful: My #1 Tip
You guys know that I'm obsessed with change research and theories, and recently I came across a research article from Stanford University that does a deep dive into how people make changes in their life and stick to them. The paper theorizes the different ways we can implement change and what it really takes to set and achieve a dream or goal in our lives-self-belief. It doesn't matter what's going on in your business right now. If you can have a level of self-belief that you can and will bring your new reality to life, that's the most important thing you can take into your business today. It'll ensure that no matter what you come up against, you will have the ability to persist and self-reflect on what needs to change and keep finding a way to move forward. I end this episode with 3 of my own tips on self-belief and a friendly reminder that you can do this if you continue to visualise that future, cultivate it every single day and go after it. Find the article here. Self-efficacy: Toward a unifying theory of behavioral change. https://psycnet.apa.org/record/1977-25733-001

S4 Ep 20On finding & building a career that you love with Creative Coach Jerico
I'm so very excited to share this podcast guest with you today, they're an author, creative coach, consultant, and legendary content creator, Jerico. I absolutely love the content they put out and was so excited to immerse myself in their honest and raw story about tackling limiting beliefs, imposter syndrome and their hot take on 'purpose'. Jerico, an OG at Girlboss recalls a time when they were working their butt off, pouring every ounce of creativity into projects that weren't their own and only at a point of physical exhaustion and illness, realised that they had to start taking themselves as seriously as they took their job. Jerico makes some real points about designing your career around your personal values and beliefs and not being steered by your mouldings of the past. We chat about that funny little lie we're sold in society, that you go to work, work hard and do what needs to be done to pay the bills until you ask yourself, what is this all for? But it's not until you truly envision what's possible doing the things you love and being paid for it, that you turn around and push yourself even further, put in those extra hours, do the study and take on the freelance work to finally make your own dream work

S4 Ep 19The power of zooming out and working 'on' your business
Burnt out. Uninspired. Resentful and Bored. Whether you're there now or have been there in the past, we've all felt it. Today I want to talk to you about zooming out and why it's so important to work on your business and not in it and get you feeling motivated and inspired again. We all have that ideology implanted in our heads that if we aren't hustling, we aren't being productive enough. But as important as it is to hustle, it's just as important to pump the breaks, sit down, bouncearound ideas and generate creative input. We must learn to zoom out of our analytical mind while we're wearing the many hats within our business and step into our creative dreaming space of innovation and collaboration. This episode provides tips on how you can input your brain with creative inspiration and resources outside of your industry, learning to be okay with your never-ending to-do list and how to tell when it's the right time to zoom out of your business

S4 Ep 18In conversation with Queen Timberlina
This week I am so honoured to have the very first Queen to grace the Startup Creative soundwaves, the talented and wonderful Timberlina. My conversation with Timberlina was so insightful and hilarious, from chatting about her first experience on stage in NYC doing the splits in the middle of a dance-off, getting wigs delivered to the work office on a construction site to using a little bit of liquid courage to email pubs and clubs in small rural towns to hireher bingo show. We chat about how she was never really a part of the gay scene, but started to connect and learn moreabout the community once she took on the glamorous persona of Timberlina. Her story is a beautiful example of flowing into your natural qualities and truly hustling and not letting 'no' get in the way of your dreams. She is breaking down barriers in small-town communities and educating people about the drag community by being inclusive, having a good laugh, and a lot of fun. Timberlina shares some really epic business advice on how to start your creative side hustle and how you can kickstart your drag career by staying true to who you are and aligning yourself with people and companies who embody you and your brand

S4 Ep 17Just Start: How to get motivated and build momentum
This episode is a little pep talk to get you out of that funk you're in. Don't worry, you're not the only one. Did you know that 92% of people don't achieve their new year's goals? It's really not a surprise, because implementing change and new habits is hard and most people who set out to achieve something don't achieve it on their first go. You've probably been sitting there dreaming up these incredible plans and writing out your goals yet you struggle to push it over the line. Today I chat about the 5 steps of change and provide you with some hacks to overcome your limited beliefs and how you can continue visualising your end goal to get you to where you want to be. Remember to keep riding the momentum of those dreams and goals that make you feel good.

S4 Ep 16In conversation with Kaylene, WAH WAH Australia
I'm honoured to have a fellow Kaylene on the podcast this week to chat about her journey and the story behind the incredible start-up, WAH WAH Australia. Kaylene is truly a woman of many talents and is the creative mind behind the niche knitwear brand that strongly reflects her passions and personal ethos. Her brand collaborates with artists, musicians, and the likes creating sustainable and high-quality knitwear made to order. Kaylene shares her journey through Fashion School and how she gently shifted towards starting WAH WAH, chipping away and taking small steps to ensure her brand was completely in alignment with her beliefs and lifestyle. The story of WAH WAH is an incredible start-up story and is filled with such wisdom and insight. I'm really excited to share it with you guys, enjoy!

S4 Ep 153 Quick Hacks to Kickstart Your Motivation
If you're looking for a mini motivation masterclass, you've come to the right place. I'll start by saying that it's totally normal to struggle with motivation for your business! Just like your business ebbs and flows, so does your drive to kick those goals or knockdown daily tasks. Today I chat about Autonomy, Mastery, and Purpose and how these 3 words will guide you to check-in with yourself, re-activate your motivation and come back to a sense of purpose.

S4 Ep 14How to Glow Up In Your Business with Dr. Marion Piper
This podcast has been in the making for a long time and it's a bit of a free therapy session. Dr. Marion is a creativity coach and copywriter who is obsessed with exploring what it means to live a truly creative life and I'm really excited to share her wisdom and experience with you today. Dr. Marion is incredibly passionate about research and creativity, and towards the end of her academic journey she honed in on her interest towards Spiralling Up and the concept of Post Traumatic Growth. We discuss how daily creativity engagement can assist in bolstering against life's adversities, the 5 areas in life where Post Traumatic Growth shows up and how to activate the strategies when you notice your stressors arise. This episode is followed by a free downloadable workbook with journal prompts for you to delve deep into your own business glow up.

S4 Ep 13What you focus on expands
What are you feeding your brain? Right now, we're living in a time of turbulence and uncertainty. It feels as though everyday there's a new opinion to digest as though we're stuck in a circulating door of thoughts and emotions. This episode is a friendly reminder to check in with your energy field, what are you allowing to be omitted into your frequency and how are you shaping your reality? During these moments where we feel as though we don't have much control over anything, it's important to check in with what's real to you, and take back control of your own universe.

S4 Ep 12In conversation with Declan & Jono, Afends
Declan & Jono grew up as neighbours in Byron Bay, living and breathing the surf/skate lifestyle from their early years. Their love for fashion and design had kickstarted when they began screen-printing tee's for bands in the early days of the Byron Bay hardcore music scene. Today, Afends is known as one of Australia's most loved clothing brands and are leading the way for the future of the sustainable fashion industry. At the beginning of 2021, they chose to make the shift to using 100% certified fibres in all of their garments and have just recently bought 100 acres NSW to begin the process of growing their own hemp, with the dream of one day manufacturing their garments locally in Australia. Today we chat about their first conversations about their brand and developing the Afends name, their ethos, the financial process of begging and borrowing in the early years, to launching their first retail store to tie in their business with their lifestyle. Declan & Jono live and breath their passion for sustainability, not just in their own brand but changing the stigma behind hemp based products and fibres. They're 100% committed to choosing integrity over the easy option and are constantly learning new skills to continue showing up for their brand and loyal customers.

S4 Ep 11Taking the Leap- 9-5 -startup with Daisy Clem, Relate & Meditate
What it's really like to leave your 9-5 and leap into your own business? On today's episode I caught up with a good friend of mine and recent freelancer, Daisy Clementine who has just launched her own business, Relate & Meditate. Daisy shares her career journey from high school to working for herself, the real-life feelings of leaving the comfort of her job and starting her own business and shares practical tips, tricks and advice on how to transition from a job to working for herself.