
Debs Majumdar on how Fox Sports grew audience and revenue one tweet at a time
Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing · Sean Callanan
June 4, 201949m 12s
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Show Notes
Sean Callanan chats with Debs Majumdar from Fox Sports about his role developing digital commercial outcomes around key sports like cricket, football and more. Debs chats about the rollout of new Fox Cricket channel and the how they used Twitter Amplify to extend social assets for partners while growing audience for Fox Sports. Full show notes - https://sportsgeekhq.com/podcast/debs-majumdar-fox-sports/