Fix Your LinkedIn Company Page: 3 Mistakes to Avoid
Social Media for B2B Growth: LinkedIn Strategy for B2B Marketers · Michelle J Raymond - LinkedIn B2B Expert
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Show Notes
Most LinkedIn Company Pages don’t fail because of the algorithm. They fail because they drift away from strategy. In this episode, Michelle J Raymond breaks down the three most common types of LinkedIn Company Pages she sees in audits and exactly what to fix first.
From neglected “ghost town” pages to internal newsletter overload and product-heavy content that no one remembers, this is a practical, no-fluff guide to getting your Page back on track.
If your content feels off, your results aren’t where they should be, or you’re constantly pulled in different directions internally, this episode will help you refocus on what actually works.
Key moments in this episode -
00:00 Fix your LinkedIn Company Page fast
02:35 Ghost Town Company Page
04:45 Internal Newsletter Company Page
07:37 Product Dump Company Page
10:22 Bringing it all together
11:10 Final advice & next steps
CONNECT WITH MICHELLE J RAYMOND
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#LinkedIn #CompanyPages #B2BMarketing2026