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She Designed a Life She Loves

She Designed a Life She Loves

137 episodes — Page 1 of 3

Ep 75 | Soul Chat: Navigating a possible breast cancer diagnosis

Apr 14, 202614 min

S3 Ep 74Ep 74 | Business Edit - Chatting with Rose Guida Astrologist

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In today's episode I chat to Rose Guida about all things astrology and more importantly how we can use astrology as a compass for our purpose and business. Rose is a postpartum astrologer and rebirth guide for mothers navigating identity transformation after birth. Through astrology and embodiment, she helps women reconnect with their purpose, reclaim their voice, and remember who they are beyond motherhood. Her work reframes postpartum not as a loss of identity, but as a powerful initiation into deeper self-trust, clarity, and personal powerThis episode is jam packed with what astrology actually is and how you can lean into it to feel empowered in your direction and she also does a reading on me so you can see what it is like to have an astrology reading done for yourself. It's pretty cool.You can find Rose @the.rosefrequency and you can enquire and book your own reading via her instagram - send her a DM. Don't forget to use code DESIGNED130 available until 30th April 2026.____If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!You will find Katrina Lumsden on Instagram @she_designedYou will find links to all you need to know about working with Katrina HEREBOOK a Clarity CallJoin the Soul Led Stylist Waitlist

Apr 1, 202653 min

S3 Ep 73Ep 73 | Business Edit - Chatting with Kerrie Ann Jones

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In today's episode I am joined by Kerrie Ann Jones - She is a Designer, Stylist, and author based in Sydney. Her work has been published in Vogue Living, Belle, House & Garden as well as several international publications. She is the former style editor of Real Living magazine and recently released her book Curated Style. Kerrie-Ann also has her showroom in Caringbah where she sells mid-century vintage furniture, contemporary art and objects.Kerrie Ann shares what it is like to work on a busy magazine as a stylist and how her career evolved and became a well known brand. She shares advice and tips for emerging stylists and so generously opens up about how she manages it all.You can find Kerrie Ann @kerrieann.jones on Instagram or via her website www.kerrieannjones.com____If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!You will find Katrina Lumsden on Instagram @she_designedYou will find links to all you need to know about working with Katrina HEREBOOK a Clarity CallJoin the Soul Led Stylist Waitlist

Mar 25, 202650 min

S3 Ep 72Ep 72 | How to Design your Dream Life

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What does it really mean to design a life you love? In this episode, I’m taking you back to the moment everything shifted for me — when I stopped feeling like life was happening to me and started seeing it through a completely different lens. I share the simple but powerful mindset shift that created a ripple effect across my entire life, and how choosing gratitude, perspective, and intention changed everything from my daily experience of motherhood to the bigger opportunities that came my way.We also dive into the real, grounded side of manifestation — because it’s not just about thinking differently, it’s about becoming the woman who lives that life and taking aligned action to support it. I walk you through my 3-phase approach to moving from feeling stuck and disconnected to creating a life that feels full, intentional, and truly yours. If you’re ready to stop waiting and start living, this episode will show you where to begin.To join the VIP list for Abundant and Alive head over to this link:Abundant & AliveOr send me a message @she_designed.____If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!You will find Katrina Lumsden on Instagram @she_designedYou will find links to all you need to know about working with Katrina HEREBOOK a Clarity CallJoin the Soul Led Stylist Waitlist

Mar 18, 202633 min

S3 Ep 71Ep 71 | Business Edit - Chatting with Tara Wokulski

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This week on the podcast I am joined by the lovely Tara Wokulski. Tara is an Interior Designer & Stylist based in Melbourne offering a personalised approach to all interior needs from initial concepts, internal elevations, bespoke joinery, finish specifications along with furniture, art and object curation.Tara is a self taught designer and started her journey with a $30 shelf and alot of creative flair. Her brand took off and she has never looked back.You can find Tara @tarawokulski or www.tarawokulski.com.au____If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!You will find Katrina Lumsden on Instagram @she_designedYou will find links to all you need to know about working with Katrina HEREBOOK a Clarity CallJoin the Soul Led Stylist Waitlist

Feb 23, 202651 min

S3 Ep 70Ep 70 | Business Edit: 5 Mindset Shifts to increase profits in your business

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In today’s episode, we dive into one of the biggest foundations of a profitable interior styling business: your mindset around money. I share what really happens when you raise your prices without doing the inner work to back it, and a powerful client story that shows how shifting your beliefs around worth and value can completely change how confidently you quote, sell, and show up. This is the difference between charging more and actually believing you deserve it.I walk you through five key pricing mindset shifts that can instantly impact your profits — from seeing your business as a business (not a hobby), owning your fees with confidence, and never assuming what a client can or can’t afford, to understanding that you’re paid for your expertise, not your hours. If you’re ready to stop undercharging, attract aligned clients, and feel solid in your prices, this episode is for you.____If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!You will find Katrina Lumsden on Instagram @she_designedYou will find links to all you need to know about working with Katrina HEREBOOK a Clarity CallJoin the Soul Led Stylist Waitlist

Feb 1, 202617 min

S3 Ep 69Ep 69 | Soul Chats - Designing a Life I Love from the Inside Out

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Welcome Back - In this episode I am sharing what I have been navigating behind the scenes and being very honest about how I have gone off track with my mindset and health in the last month.I share what I am doing to change and hopefully improving my health and weight as well!Because Designing a Life you Love comes from the inside out and if you aren't taking care of your body and mind everything else falls apart.I hope this episode inspires you to do the same.____If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!You will find Katrina Lumsden on Instagram @she_designedYou will find links to all you need to know about working with Katrina HEREBOOK a Clarity CallJoin the Soul Led Stylist Waitlist

Jan 19, 202622 min

S2 Ep 68Ep 68 | Business Edit - Stop waiting for it to be perfect - just do the damn thing!

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So many designers get caught up trying to make everything perfect—the website, the graphics, the feed—when the real growth happens through doing. In this episode, I’m sharing how experimenting and trying new things in my own interiors business—like workshops, masterclasses, and new service offers—helped me build momentum, attract clients, and earn six figures. Perfection doesn’t move the needle. Action does.I’ll also take you behind the scenes of how I’ve been evolving my own business lately—playing, testing, and learning what truly lights me up. This season has reminded me that clarity doesn’t come from thinking, it comes from doing. So if you’ve been sitting on an idea or waiting for everything to be ready—this is your sign to start.____If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @she_designedYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallJoin the Soul Led Stylist WaitlistGet your FREE Interior Styling Services Guide Template - HERE

Nov 12, 202515 min

S2 Ep 67Ep 67 | Soul Chats - My Raw & Real Journey into Spirituality

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If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @she_designedYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallJoin the Soul Led Stylist MembershipGet your FREE Interior Styling Services Guide Template - HERE

Nov 6, 202524 min

S2 Ep 66Ep 66 | Soul chats - Turn passion into profit and design a business you love.

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If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  You will find Katrina Lumsden on Instagram @she_designedYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallLearn more about PURPOSEGet your FREE Interior Styling Services Guide Template - HERE

Oct 15, 202514 min

S2 Ep 65Ep 65 | Series - The Woman Behind the Business - Kellie Reynolds, Reynolds Residence

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Today I am chatting with Kellie Reynolds from Reynolds Residence.  Kellie started her career in interior design 20 years ago and has enjoyed some really incredible milestones during the early years of her career.  Through a homewares store she owned her work was featured in magazines and saw her build so many beautiful relationships in the industry.When she closed that store to be more present with her boys, kellie took a step back from working full time in interiors and has been through quite a big life shift during that time as well.So now, she is starting again in a fresh new chapter  and she shares how that looks for her, what she is doing differently and how she is navigating a marriage breakdown and building her interiors business and life again.We chat about finding your unique special sauce and what makes your interiors business different, how life throws you curveballs and you just have to roll with it to get through it and what starting all over again looks like for her in her business.  _____You can find Kellie @reynolds.residence on Instagram.If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @she_designedYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallJoin the Soul Led Stylist MembershipGet your FREE Interior Styling Services Guide Template - HERE

Oct 8, 202544 min

S2 Ep 64Ep 64 | Series - Woman Behind the Business - Brittagh Lynn, Brittagh Lynn Designs

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If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  You can find Brittagh @brittaghlynndesign - Head over and give her a follow.You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @she_designedYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallJoin the Soul Led Stylist MembershipGet your FREE Interior Styling Services Guide Template - HERE

Oct 1, 20251h 1m

S2 Ep 63Ep 63 | Series-The Woman Behind the Business - Sharon Foster, La Palma Interiors

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In today's episode I have a beautifu conversation with Sharon, an Interior designer who has been in the interiors industry for over 20 years through her own renovations and property developments, working in a homewares store and then starting her own styling business about 12 years ago.  I had the pleasure to work alongside Sharon inside my Expand Mentoring container over 3 months and her story is so inspiring.We chat about her journey, her lightbulb moment when she realised she had been ripping herself off for years with too low pricing, how the universe kicked her butt and forced her to finally follow her dream and go all in and the power of simplicity in your business.This episode will give you a bit of an inside look at what goes on inside Mentoring with me, her story will inspire you and  how Sharon is creating a soul led interiors business and designing a life she truly loves.____If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  You can find Sharon @lapalmainteriors - head over and follow her journey!You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @she_designedYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallJoin the Soul Led Stylist MembershipGet your FREE Interior Styling Services Guide Template - HERE

Sep 24, 202545 min

S2 Ep 61Ep 61: Soul Chat | Authentically me - The raw & real unfolding of my souls purpose

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This episode is a very open, raw and real one. I share my journey of the unfolding of my souls purpose. That I am being shown and nudged to stop hiding and start to live and show up authentically as me.To follow my dream to help women to Design a Life they Love. Through mindset, meditation, intutive and spiritual practices and of course manifestation.It's time.If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @she_designedYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallJoin the Soul Led Stylist MembershipGet your FREE Interior Styling Services Guide Template - HERE

Aug 27, 202523 min

S2 Ep 60Ep 60: The Business Edit | How to get your first clients (without the overwhelm)

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In today’s episode, I’m diving into a conversation that’s been coming up a lot with my clients—how to actually get new leads and clients when you’re starting out in your interiors business. It can feel really overwhelming in the early days when you don’t have a big portfolio, aren’t feeling confident yet, or simply don’t know how to put yourself out there. So, I wanted to share some practical and soulful ways to gain momentum, build confidence, and start booking the work you dream of.From doing free projects to gain experience, to networking with friends, family, and industry contacts, to getting creative with flyers, markets, and even school newsletters—there are so many ways to open doors. But here’s the key: strategy alone won’t cut it if you don’t believe in yourself. I’ll share why blending mindset with action is the secret sauce to growing your interiors business with confidence and alignment.______If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @she_designedYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallJoin the Soul Led Stylist MembershipGet your FREE Interior Styling Services Guide Template - HERE

Aug 20, 202517 min

S2 Ep 58Ep 59 | Soul Chats: Eskape Burleigh - One of my favourite Manifestations to date

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For over two decades, I’ve dreamed of owning a home with water views — a place I could see my family gathered, my grandchildren running around, and me sitting back in a deck chair soaking it all in. This vision lived on my vision board for more than 10 years, written in my journals, and even visited in my dreams. But for a long time, I was stuck in the “how.” I thought I had to figure it all out myself, and in doing so, I believe I was blocking it from happening.When I finally leaned into manifestation, let go of the how, and trusted the timing, everything shifted. We sold our home in Gymea Bay with the goal to diversify our assets, renovate, and build equity. It’s not just about creating our dream home — it’s about creating opportunities for the future, including flipping homes with our boys. This is the story of believing it’s yours long before it arrives.If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @she_designedYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallJoin the Soul Led Stylist MembershipGet your FREE Interior Styling Services Guide Template - HERE

Aug 13, 202527 min

S2 Ep 58Ep 58 | Soul Chats: I love my work - but this isn't it yet.

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In this episode, I’m riffing from the heart about those quiet nudges we feel when something in our business or life is just… off. I open up about the signs and intuitive breadcrumbs that have guided me through every big decision—from opening my store to walking away from a thriving interiors business—and how I’ve learned to fully trust my inner guidance system, even when the path feels unclear.Right now, I’m in my own transition. I love what I do mentoring interior designers, but I know there's another layer calling me. I'm sharing the exact tools I use—journaling, meditation, oracle cards, spirit guides, and signs from the universe—to navigate change with clarity and confidence. This one's for the woman who feels the pull toward something more, even if she doesn’t know what “more” looks like yet.____If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @she_designedYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallJoin the Soul Led Stylist MembershipGet your FREE Interior Styling Services Guide Template - HERE

Aug 9, 202535 min

S2 Ep 57Ep 57 | Soul Chats: How to learn to feel safe in the stillness

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In this episode, we unpack why intentional stillness is one of the most powerful — and uncomfortable — shifts you can make as a woman in business. If you've ever filled your calendar to avoid the quiet or panicked when things slow down, this one’s for you. Stillness isn’t laziness. It’s the recalibration space your nervous system needs to stop chasing and start receiving.I share the patterns I see in women who are holding too much to hear their own clarity — and how the pause isn’t where momentum dies, but where it regrows. You’ll walk away with a simple practice to start trusting stillness now, before burnout makes it non-negotiable._____If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @she_designedYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallJoin the Soul Led Stylist MembershipGet your FREE Interior Styling Services Guide Template - HERE

Jul 31, 20258 min

S2 Ep 56Ep 56 | Soul Led Stylist Membership

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In today’s episode, I’m sharing the vision behind the Soul-Led Stylist Membership - a space I needed in my own career and one many of you might be craving now. This mastermind blends business strategy with soul alignment, giving you the structure and support your creativity deserves. It's all about building a business that lights you up, attracts the right clients, and allows you to grow without burnout.Soul-Led Stylist offers two tiers—Soul Starter and Soul Elite—designed for any stage of your business. You’ll get group coaching, a resource library, social media prompts, and live masterclasses. Enrolment is open, and I can’t wait to welcome you inside when we kick off on August 4th. Join before 24th July and get a bonus strategy session with me!______If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @she_designedYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallJoin the Soul Led Stylist Membership HERE Get your FREE Interior Styling Services Guide Template - HERE

Jul 23, 202515 min

S2 Ep 55Ep 55 | The Business Edit - 6 Ways Interior Designers can leverage their skills to build wealth.

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The Soul Led Stylist Membership is open for enrolment! You can learn more and sign up via the link HERE___If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @she_designedYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallJoin the Soul Led Stylist Membership HEREGet your FREE Interior Styling Services Guide Template - HERE

Jul 16, 202517 min

S2 Ep 54Ep 54 | The Business Edit - How my client rebuilt her business around her life - Not the other way around

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In today’s episode, I’m spotlighting a client transformation — a talented interior designer and beautiful soul inside the Soul Led Stylist Membership. After a booming year in business, she realised the pace she was keeping wasn’t sustainable… and more importantly, it wasn’t aligned with the season of life she was in.We walk through her journey of stepping back, reconnecting with her purpose, and realigning her business in a way that honours her creativity, motherhood, and income goals. From creating a high-ticket Soul Aligned Offer to exploring interiors photography, she is a beautiful example of what’s possible when you build your business around your life — not the other way around.Join me in the Create Your Soul Aligned Offer Workshop HERE__If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @she_designedYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallJoin the Soul Led Stylist Membership HEREGet your FREE Interior Styling Services Guide Template - HERE

Jul 9, 202512 min

S2 Ep 53Ep 53 | The Business Edit - How to Create Your Irrestable Soul Aligned Offer in your Interiors Business

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eady to create an offer that feels like you and pays you well? In the Soul Aligned Offer Workshop, you’ll be guided through a powerful visualisation to design, name, and price one aligned offer you can turn on whenever you’re ready to earn — and love every second of delivering.✨ Join us here → CREATE YOUR SOUL ALIGNED OFFER in your interiors business____If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  JOIN - CREATE YOUR SOUL ALIGNED OFFER in your interiors business. You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @she_designedYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallJoin the Soul Led Stylist Mastermind Waitlist HEREGet your FREE Interior Styling Services Guide Template - HERE

Jul 2, 202517 min

S2 Ep 52Ep 52 | She Designed - Manifesting Intuitive Abundance - Interview with Carla Townsend

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If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  You will find Carla @moneymindsethub on Instagram or listen to her podcast Money Mindset HubYou will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @she_designedYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallJoin the Soul Led Stylist Mastermind HEREGet your FREE Interior Styling Services Guide Template - HERE

Jun 25, 202531 min

S2 Ep 51Ep 51 | Soul Chats | How to quickly reset & reframe to improve your mood

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If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @she_designedYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallJoin the Soul Led Stylist Mastermind Waitlist HEREGet your FREE Interior Styling Services Guide Template - HERE

Jun 18, 202512 min

S2 Ep 50Ep 50 | Soul Chats - How Manifestation & Meditation changed my life.

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If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @she_designedYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallJoin the Soul Led Stylist Mastermind Waitlist HEREGet your FREE Interior Styling Services Guide Template - HERE

Jun 11, 202522 min

S2 Ep 49Ep 49 | The Business Edit - How you can infuse an Online Course into your Interiors business model

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If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @she_designedYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallJoin the Soul Led Stylist Mastermind Waitlist HEREGet your FREE Interior Styling Services Guide Template - HERE

Jun 4, 202533 min

S2 Ep 48Ep 48 | Soul Chats - How to kick Imposter Syndrome to the curb.

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Ever felt like a total fraud in your interiors business? Like you're just waiting for someone to tap you on the shoulder and say, “Hey… you don’t belong here”? In this episode, we’re diving into the all-too-common world of imposter syndrome for designers and stylists — and how to move through it with confidence and clarity.I’ll walk you through how it shows up, why it’s actually a sign you care deeply about your work, and the mindset shifts that will help you stop holding back. If you’re ready to ditch the doubt and start chasing those big, dreamy goals — this one’s for you.____If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @she_designedYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallJoin the Soul Led Stylist Membership Waitlist HEREGet your FREE Interior Styling Services Guide Template - HERE

May 28, 202517 min

S2 Ep 47Ep 47 | The Business Edit - Kate Astill | From Science to Success: How Mindset and Strategy Fuel Business Growth

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In today's episode I chat to Kate Astill of @womanceosayings on how she has moved from being a medical scientist into yoga teacher and content creation & online business expert. She has created and built an Instagram following through her clever marketing skills and now helps other women to grow and build profitable businesses online. With a unique blend of strategy and soul, she empowers her clients to build visibility, attract dream clients and make consistent sales—without burning out.You can find all of Kates resources and membership in the below links.Free Instagram Set-Up Guide Woman CEO Socials 1:1 Discovery Call If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @she_designedYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallJoin the Soul Led Stylist Membership Waitlist HEREGet your FREE Interior Styling Services Guide Template - HERE

May 21, 202539 min

S2 Ep 46Ep 46 | Soul Chats - Healthy Hustle: How to Grow Your Business Without Losing Yourself

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This week on the podcast, I’m getting real about burnout and hustle — and how my early days of business taught me everything not to do. From working late nights, weekends, and saying yes to every project, I ran myself into the ground... until I finally hit a wall. If you’ve ever felt like you’re busy all day but never actually moving forward, you’re going to feel so seen in this episode.I’m sharing how burnout disconnects you from your creativity and intuition (the magic of interiors!), why a regulated nervous system is the real foundation of a thriving business, and how shifting to aligned strategy, mindset work, and sustainable practices changed everything for me. It’s time to ditch the hustle and build a soulful, sustainable interiors business that actually feels good to run.______If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @she_designedYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallJoin the Soul Led Stylist Mastermind Waitlist HEREGet your FREE Interior Styling Services Guide Template - HERE

May 14, 202520 min

S2 Ep 45Ep 45 | Ashleigh Luhr from White Ink Creative | Creating a Premium Brand & Website to attract Premium Clients

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In today's episode I am joined by Brand and Website Designer Ashleigh Luhr from White Ink Creative. White Ink Creative is a luxury brand and website design studio for the visionary entrepreneur ready to elevate their business with high end, refined branding.We chat about the importance of creating a premium brand presence online to attract premium clients as well as how you can elevate your brand through not only beautiful visuals but infusing your brand voice and values as well.Ash shares the biggest mistakes she sees service based business owners make in the online space and how to avoid them as well as where to start if you are ready for a rebrand. The following are links to all of the resources Ash shared in this episode:🔹 Website & Services: 🔹 Free ‘Rebrand Blueprint’ Masterclass🔹 Free Branding Resources🔹 Brand Clarity Roadmap ($37, special offer for listeners: $17 with code ELEVATE10)🔹 Instagram @whiteinkcreative____If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @she_designedYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallJoin the Soul Led Stylist Mastermind Waitlist HEREGet your FREE Interior Styling Services Guide Template - HERE

May 7, 202526 min

S2 Ep 44Ep 44 | What to Include in your services guide

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As a follow on from last week - I am sharing today what to actually include in your services guide. It's a short and simple episode that will help you get started. If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @she_designedYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallJoin the Soul Led Stylist Mastermind Waitlist HEREGet your FREE Interior Styling Services Guide Template - HERE

Apr 30, 202513 min

S2 Ep 43Ep 43 | How to Create a Signature Client Experience in your Interiors Business

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What makes a client not only love working with you—but rave about you, refer you, and come back again? In this episode, I’m guiding you through how to craft your own signature client experience—one that aligns with your values and delivers serious wow-factor.We’ll explore:✨ Why experience matters more than ever✨ How to infuse ease, clarity, and magic into every stage—from onboarding to offboarding✨ Tools to streamline your process (without losing the personal touch)✨ Options for where to start—whether you're brand new or ready to elevateIf you're ready to build a brand that’s known for more than just beautiful spaces, this episode is your guide to becoming unforgettable.Grab your FREE Interior Styling Services Guide HERE_____If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @she_designedYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallJoin the Soul Led Stylist Mastermind Waitlist HEREGet your FREE Interior Styling Services Guide Template - HERE

Apr 23, 202530 min

S2 Ep 42Ep 42 | Part Two | Carla Townsend - Wealthy Woman Energy: Rewriting Your Money Story, Embodying Abundance & Leaving a Legacy

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In part two of this incredible episode Carla shares her tips on how to embody the mindset of a wealthy woman as well as insights on asking yourself the question - do you have a fear of success? We dive into what might be holding you back with your earning potential and how to create boundaries when running a business as a mum to young children.Carla is a wealth of knowledge and is so passionate about helping women to dissolve their income ceiling to create a wonderful life for themself. Something we are all about over here at She Designed a Life She Loves.You can connect with Carla @moneymindsethub on InstagramOr Download her Money Architypes Quiz HEREProfit Formula HEREMoney Mindset Hub Magazine HERE______If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @she_designedYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallJoin the Soul Led Stylist Mastermind Waitlist HEREGet your FREE Interior Styling Services Guide Template - HERE

Apr 16, 202525 min

S2 Ep 41Ep 41 | Part One | Carla Townsend - Wealthy Woman Energy: Rewriting Your Money Story, Embodying Abundance & Leaving a Legacy

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In this powerful two-part conversation, I’m joined by the incredible Carla Townsend — Money Mindset & Success Coach and host of the globally loved Money Mindset Hub podcast. Carla has helped hundreds of high-achieving women break through money blocks, charge their worth, and create businesses and lives they never want to escape — all while raising three young kids.Together, we dive deep into the beliefs that shape your money mindset, the power of money archetypes, and how your childhood experiences could still be playing out in your financial story today.Carla generously shares her own 5 Steps to Manifesting and how to embody the energy of a wealthy woman — without the hustle. We also explore creating soulful boundaries in business, redefining success as a mother, and the legacy we’re leaving behind for our children.This episode is expansive, grounding, and rich with insight. Whether you're feeling stuck around money or ready to rise into your next level of abundance, this one’s for you.You can connect with Carla @moneymindsethub on InstagramOr Download her Money Architypes Quiz HEREProfit Formula HEREMoney Mindset Hub Magazine HERE_______If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @she_designedYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallJoin the Soul Led Stylist Mastermind Waitlist HEREGet your FREE Interior Styling Services Guide Template - HERE

Apr 9, 202538 min

S2 Ep 40Ep 40 | Why Hosting Workshops & Events can Skyrocket your Interiors Business

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Hosting events and workshops has been a game-changer in my interiors business. It positioned me as an authority, built my email list, increased leads, and filled my online courses. Whether in-person or online, these experiences create deep connections, build trust, and attract your dream clients. In this episode, I’m diving into how hosting workshops and events can grow your brand, generate more visibility, and even lead to PR opportunities. Plus, I’ll break down the types of events you can run, how to monetize them, and the steps to get started. If you’re ready to take your interiors business to the next level, tune in!____If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @she_designedYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallJoin the Soul Led Stylist Mastermind Waitlist HEREGet your FREE Interior Styling Services Guide Template - HERE

Apr 2, 202531 min

S2 Ep 39Ep 39 | How to go from feeling drained to feeling lit up in your business

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In this episode, we're diving deep into a conversation that has been at the heart of our first week inside Soul Led Stylist. So many designers and stylists are craving a business that feels aligned, easeful, and joyful—but often, they're stuck in a cycle of overworking and burnout. If you've ever felt drained by the way your business is running, this episode will help you step back and reassess what truly lights you up.I'll share a powerful story of one of my members who found herself exhausted by her design process, only to have a major breakthrough that shifted her entire approach. This episode will guide you through key questions to help you create a business that aligns with your current season of life—so you can build something sustainable, joyful, and deeply fulfilling._______If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @she_designedYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallKickstart Project is open for enrolment 31st March 2025 - JOIN

Mar 27, 202512 min

S2 Ep 38Ep 38 | How to Build a Thriving Interiors Business —No Matter Where You’re Starting

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If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @shedesigned_podcastSign up for the next live round of The Kickstart Project HEREYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery Call

Mar 19, 202516 min

S2 Ep 37Ep 37 | How to Sell your Services in a Soulful Way

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Selling doesn’t have to feel icky, pushy, or misaligned. In this episode, we’re diving into a soulful approach to selling that feels natural and easeful. If you’ve ever felt turned off by the traditional sales tactics of hard selling, bro marketing, or overpromising results, this conversation is for you. I’ll share my own journey of moving away from the hard push and embracing a sales approach that feels like an invitation rather than a transaction.You’ll learn how to reframe selling as a way to serve, create authentic connections, and attract aligned clients who are excited to work with you. We’ll talk about pricing confidence, storytelling, and why chasing leads doesn’t work—but soulful selling does. Tune in to discover how to bring ease and alignment into your sales strategy and start attracting your dream clients today!____If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  TO JOIN ZERO TO BOOKED - HEREYou will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @shedesigned_podcastYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallCome along to the FREE Masterclass - Roadmap to Kickstart your Interiors Business HERE

Mar 13, 202533 min

S2 Ep 36Ep 36 | How to Master Storytelling with Colette McBeth Part 2

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I hope you enjoy Part Two of this juicy episode.Colette Mcbeth is an author, former TV correspondent and master storyteller. She has helped more than 600 entrepreneurs create content that makes their audience want what they have without the hard sell.You can find Colette @thecolettemcbeth___If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @shedesigned_podcastYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallCome along to the FREE Masterclass - Roadmap to Kickstart your Interiors Business HERE

Mar 5, 202526 min

S2 Ep 35Ep 35 | How to Master Storytelling with Colette McBeth Part One

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So many great takeaway's in today's episode!Colette Mcbeth is an author, former TV correspondent and master storyteller. She has helped more than 600 entrepreneurs create content that makes their audience want what they have without the hard sell.You can find Colette @thecolettemcbeth__If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @shedesigned_podcastYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallCome along to the FREE Masterclass - Roadmap to Kickstart your Interiors Business HERE

Feb 26, 202527 min

S2 Ep 34Ep 34 | Building Confidence, Connections and Conversions: Coming out from behind your projects

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Are you hiding behind your work instead of showing up as the face of your brand? In this episode, I dive into why stepping out from behind your projects and showing yourself is the key to building trust, connection, and ultimately, sales. I share my own journey of overcoming the fear of being on camera, how it transformed my business, and simple, actionable steps you can take to confidently show up online. Plus, get an exclusive offer for Own Your Space—my mini-course designed to help you build confidence, create content, and truly shine! Grab it now for just $47 (usually $111)!__If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @shedesigned_podcastDownload Own Your Space Mini Course HEREYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallCome along to the FREE Masterclass - Roadmap to Kickstart your Interiors Business HERE

Feb 19, 202522 min

S2 Ep 33Ep 33 | Ditch the 'should' do's and create a business that is soul led.

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What if I told you there’s no one right way to build your interiors business? Success isn’t about following outdated industry “rules”—it’s about designing a business that truly aligns with YOU. In this episode, I’m sharing how breaking free from the ‘shoulds’ and tuning into what feels right can lead to more joy, freedom, and financial success.From styling workshops to digital offers and innovative service models, I’ll walk you through real-life examples of interior designers and stylists who have created businesses that support their lifestyle—not the other way around. Plus, I’m giving you a simple framework to help you align your business with your goals, energy, and season of life. If you’re ready to redefine success on your terms, this one’s for you!__If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  JOIN Soul Led stylistYou will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @shedesigned_podcastYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallCome along to the FREE Masterclass - Roadmap to Kickstart your Interiors Business HERE

Feb 12, 202526 min

S2 Ep 32Ep 32 | Interiors Content Made Easy | Content Strategy

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If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  SAVE YOUR SEAT - Tune in & Niche Down MasterclassYou will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @shedesigned_podcastYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallCome along to the FREE Masterclass - Roadmap to Kickstart your Interiors Business HEREFREE GUIDE - The Secret to a Six Figure Offer Suite

Feb 5, 202518 min

S2 Ep 31Ep 31 | Series Interiors Content Made Easy |

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If you're wondering what kind of content actually helps you grow, attract dream clients, and convert sales in 2024—this episode is for you! The Instagram landscape is always evolving, and while reels used to dominate, carousels are now taking the lead. I break down the best content strategies for interior designers and stylists right now, from maximizing carousels for engagement to using reels for visibility and storytelling.I also dive into why follower count doesn’t equal success and how to shift your mindset when growing your audience. Plus, I share tips on building a visual content bank, the power of stories for nurturing connections, and why talking to the camera can be a game-changer. Let’s refine your content strategy and help you show up in a way that feels aligned and effective!____If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  OWN YOUR SPACE Mini Course available to purchase for only $47You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @shedesigned_podcastYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallCome along to the FREE Masterclass - Roadmap to Kickstart your Interiors Business HEREFREE GUIDE - The Secret to a Six Figure Offer Suite

Jan 29, 202537 min

S2 Ep 30Ep 30 | Bonus Episode - How to Create a Soul Led Business.

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The Soul-Led Stylist is your go-to resource for creating an interiors business that aligns with your purpose and lifestyle. From marketing and mindset to crafting irresistible offers.This is a unique 3-month container blending strategy, mindset, intuition, and energetics to help you:✨ Attract only your dream clients and projects.✨ Build a business aligned with your life and values.✨ Earn an income that reflects your version of success.✨ Feel proud, balanced, and in love with your interiors business.With live coaching, masterclasses, Telegram support, and powerful resources, this is your space to build a soulful, thriving business that lights you up.💫 Sign up now and be one of the first three members to receive a FREE 60-minute private consultation! Comment soul or DM me to get started!It’s time to create an interiors business that aligns with your heart and elevates your income. Let’s do this together!____If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  To. join the Soul Led Stylist waitlist and find out more here. You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @shedesigned_podcastYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallCome along to the FREE Masterclass - Roadmap to Kickstart your Interiors Business HEREFREE GUIDE - The Secret to a Six Figure Offer Suite

Jan 22, 202524 min

S2 Ep 29Ep 29 | Series Interiors Content Made Easy | Storytelling

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In this episode, we dive into the art of storytelling as a game-changing tool for interior designers and stylists looking to stand out in a crowded market. Discover why storytelling builds emotional connections, showcases your personality, and helps clients see themselves in your designs.You’ll learn how to speak directly to your dream clients, narrow your marketing focus, and craft compelling stories that resonate. By the end of this episode, you’ll know how to create deeper connections, attract your ideal clients, and elevate your brand through storytelling.____If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  SOUL LED STYLIST join here You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @shedesigned_podcastYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallCome along to the FREE Masterclass - Roadmap to Kickstart your Interiors Business HEREFREE GUIDE - The Secret to a Six Figure Offer Suite

Jan 22, 202523 min

S2 Ep 28Ep 28 | Series Interiors Content Made Easy - Dream Building Marketing

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In this episode, we’re talking about two essential pillars of building a thriving interiors business: niching and social media marketing. These elements are non-negotiable if you want to attract your dream clients. Learn how to combine a clear niche with a strong online presence to position yourself as the go-to stylist or designer.We’re also diving into “dream-building marketing” – a heart-centered approach to creating content that inspires, empowers, and helps your audience envision the spaces they desire. Say goodbye to outdated pain-point marketing and hello to creating a connection that leads to sales. Tune in to hear how to craft empowering, value-packed content that positions you as an authority and keeps you top of mind for your dream clients!___If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  To learn more about SOUL LED STYLIST You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @shedesigned_podcastYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallCome along to the FREE Masterclass - Roadmap to Kickstart your Interiors Business HEREFREE GUIDE - The Secret to a Six Figure Offer Suite …

Jan 16, 202515 min

S2 Ep 27Ep 27 | Series - Interiors Content Made Easy | Creating Content Pillars

If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  DOWNLOAD - Your content pillars sheet here.You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @shedesigned_podcastYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallCome along to the FREE Masterclass - Roadmap to Kickstart your Interiors Business HEREFREE GUIDE - The Secret to a Six Figure Offer Suite

Jan 8, 202510 min

S2 Ep 26Ep 26 | Series - Interiors Content Made Easy | Know your Clients.

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In this first episode of the Interiors Content Made Easy series, we explore why knowing your ideal clients is the foundation of great content. Without relatable, client-focused posts, your audience will keep scrolling. Learn how to create content that grabs attention, builds trust, and turns followers into loyal fans.Refine your niche, showcase your unique process, and craft solutions tailored to your clients’ needs and dreams. Ready to take the next step? Don’t miss Episode 2, Niche Down to Stand Out in the Interiors Industry, and Episode 5, Attracting Your Perfect Dream Clients!_____If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  20 CONTENT IDEAS FOR DESIGNERS OR STYLISTSYou will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @shedesigned_podcastYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallCome along to the FREE Masterclass - Roadmap to Kickstart your Interiors Business HEREFREE GUIDE - The Secret to a Six Figure Offer Suite

Jan 2, 202511 min

S2 Ep 25Ep 25 | Manifest Your Dream Clients and Big Goals in 2025: The Perfect Blend of Mindset and Action

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In this episode, we dive into how to take your big goals for 2025 and turn them into reality using a blend of manifestation and action. Whether you're aiming for a smaller, tangible goal or a big audacious dream, the key lies in specificity and belief. We’ll explore how to craft detailed manifestation statements that align with your desires—like calling in two dream clients who embody your ideal working experience. It’s not just about the goal; it’s about feeling the outcome and letting go of control over how it unfolds.I share my personal approach to manifestation, including the power of journaling, voice affirmations, and staying aligned with your goals through consistent action. Success is a mix of mindset and strategy—believing it’s possible while building the systems to support it. From attracting aligned clients to hitting financial milestones, this process has helped me design a life I love. Listen in for tips, inspiration, and resources to make 2025 your most successful year yet. And don’t forget to share your manifesting statement with me—declare it’s already done!Show resources:Gabby BernsteinKathryn Zenkina - Manifestation BabeAbraham Hicks - BooksYou Tube Guided ManifestationsManifest your Dream LIfeBob Proctor Abundance Meditation______If you enjoyed this episode, please hit the subscribe button and leave a 5 star review!  Download your 20 CONTENT IDEAS FOR DESIGNERS & STYLISTS HEREYou will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @shedesigned_podcastYou will find links to all you need to know about working with Katrina HEREBOOK a Discovery CallCome along to the FREE Masterclass - Roadmap to Kickstart your Interiors Business HEREFREE GUIDE - The Secret to a Six Figure Offer Suite

Jan 2, 202531 min