62: Using the Art of Storytelling to SELL in your business with Sarah Beisel
Selling can often feel kinda awkward and yuck... BUT one of the best ways I know of to sell authentically is to share stories. In this podcast episode I chat to storytelling expert, Sarah Beisel on how we can use stories in our business. We chat about where you can use stories and how they can be so powerful! As well as some tips to get you started on your storytelling journey!
Seriously in Business: Brand + Design, Marketing and Business · White deer, Jacqui naunton
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Show Notes
Selling can often feel kinda awkward and yuck... BUT one of the best ways I know of to sell authentically is to share stories.
As humans we are so pulled to stories. They pull us in, make us feel things and often guide us to discover something new.
And so to learn how to tell stories in our business can actually be a really powerful and natural way to sell.
And it's NOT just in using your brand story - but almost ANY story can be used to somehow educate, entertain and connect with our audience.
In this podcast episode I chat to storytelling expert, Sarah Beisel on how we can use stories in our business. We chat about where you can use stories and how they can be so powerful! As well as some tips to get you started on your storytelling journey!
BIO:
Sarah is a Copywriter and Storytelling Coach to Christian Entrepreneurs. She focuses on helping her clients promote themselves in a way that feels natural. Sarah teaches authentic marketing through storytelling in her program, the Authentic Storytelling Academy. Get started with her free story prompts at sarahbeisel.com/starthere
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