Serious Sellers Podcast: Learn How To Sell On Amazon FBA & Walmart

In this episode, we cover the latest news in Amazon and the E-commerce industry. This week’s breaking news includes results from Prime Day, how the UPS strike can affect your business, and more!

In this exciting episode of SSP, we had the privilege of sitting down with Farhan Huda, he is part of an incredible company that is on track to become the first-ever 10-figure seller that we’ve had in this show! Join us as we dive into Farhan’s captivating backstory, their brand called Utopia, and his manufacturing experiences in China and Pakistan. We also discuss how they reached the impressive 9-figure mark and their journey towards 10-figures. Farhan also shares his valuable insights on avoiding problems with Amazon, their criteria for successful products, how they’re staying competitive in crowded markets, and strategies for success. Don’t miss out on Farhan’s top strategies for newer sellers and his 60-second tip that could transform your business. This episode is a must-listen! In episode 473 of the Serious Sellers Podcast, Bradley and Farhan discuss: 01:25 – Farhan’s Backstory 03:22 – Talking About Their Brand: Utopia 05:17 – Manufacturing Products In China And Pakistan 11:49 – Hitting The 9-Figure Seller Mark & On The Way To 10-Figures 12:53 – How To Avoid Problems With Amazon 15:30 – “Every Household In The US May Have Bought Our Product” 16:20 – How Often Do They Launch Products? 17:26 – Are All Their Product Launches Successful? 18:45 – Their Criteria For Successful Products 20:08 – How They Stay Competitive In These Product Categories 22:09 – 9-Figure Seller’s Top Strategies For Success 23:56 – Selling In Walmart.com 24:37 – Utopia’s Top Marketplaces Outside The US 25:23 – Should You Consider Manufacturing Products In Pakistan? 27:23 – Farhan’s Hobbies & Healthy Habits Outside The Amazon Grind 29:12 – Top Strategies That Newer Sellers Should Do 31:39 – Why Is There A Big E-commerce Boom In Pakistan? 34:24 – Farhan’s 60-Second Tip ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Today we’ve got a nine figure Helium 10 user who is going to be talking about their story of their company. And if we have them back on the show next year, their trajectory might make them the first 10 figure seller to be on this show. How cool is that? Pretty cool I think. Bradley Sutton: Are you a YouTube blogger, blog writer, course creator, or other kind of influencer or educator? Maybe you just have a network of people interested in e-commerce. Did you know that you can earn commissions of 25% for life? For everyone that you refer to Helium 10, we’ve got many partners earning hundreds, even thousands of dollars monthly in commission from Helium Ten’s partnership program. If you’d like to join our affiliate partner program, please go to h10.me/crushit and tell them you heard about it from the podcast. Hello everybody, and welcome to another episode of the Serious Sellers Podcast by Helium 10. I’m your host, Bradley Sutton. This is a show that’s completely BS free, unscripted and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world. And we’ve got a super serious seller here I believe you’re in Canada right now? Is that where you’re calling in from? Farhan: I’m based off of Canada, Bradley Sutton: Yeah. Awesome, awesome. So Farhan, welcome to the show. Where, where in Canada are are you at? Farhan: I’m near Toronto. Mississauga. Bradley Sutton: Okay, cool. How long have you lived out there in Toronto? Farhan: Oh, it’s been a while. I moved to Canada in 2003. So since then I have been in Canada, but I have been working in and out of US all along since I’m here. So I have been traveling quite a while. Yeah. Bradley Sutton: Okay. Originally from Pakistan? Farhan: I was born and raised in Pakistan. Bradley Sutton: What part? Farhan: Karachi. Bradley Sutton: Okay. Been that’s my favorite food in Pakistan when I’ve been there is, is from Karachi. The chicken briani was, Oh my goodness. Amazing. It’s my mouth water, just thinking about it. Yeah. Farhan: Near the beach. And then, I don’t know if you have been to Toronto, but if you come, we have a lot of good Pakistani food. Bradley Sutton: One restaurant here in like, all of San Diego that, or at least that I know of. And so, yeah. All right. I, I’ll, I have another reason now to go visit Toronto. Now I’m assuming you went to university there in Toronto as well? Farhan: So I did my bachelor’s from karachi. Then when I moved here, then I upgraded my degree from University of Toronto. Bradley Sutton: Well, what did you study? Farhan: Computer Science. Bradley Sutton: Computer Science. All right. Now, upon graduation and getting your degrees, is that what you started you know, getting a job in and things? Farhan: Yeah. Yeah. So I, I graduated in a software, and then I worked for a few software companies over here. Then I started my o

Welcome to another seller strategy masterclass episode! Today, Bradley walks us through Helium 10’s Listing Builder and Insights Dashboard. He shows us valuable information like how to get help from Chat GPT to start creating your listings inside Listing Builder, how the new Insights Dashboard can save you a lot of time by doing your work and delivering the results that you can view in an all-in-one dashboard! Plus, he shares an upcoming game-changing feature for Insights Dashboard that will blow your mind! Tune in and learn all his tips from these amazing Helium 10 AI-powered tools. In episode 472 of the Serious Sellers Podcast, Bradley discusses: 01:25 – Welcome Back To Another Seller Strategy Masterclass Episode! 03:03 – How to Check If You Need Spanish Keywords In Back End of Your Listing 05:29 – How To Prioritize Your Spanish Keywords 08:39 – How To Get Help From Chat GPT To Create A Listing 14:16 – How To Compare Key Metrics vs. Previous Time Periods 15:42 – How To Measure The Results Of Your Listing, PPC, and More Tests 19:29 – How To View All Of Your Product’s Metrics In One Place 22:14 – How To See Product Performance at Parent Variation Level 24:24 – How To Have Helium 10 Do a Lot Of Your Work For You 26:00 – A New Game-Changing Feature That’s Coming For Insights Dashboard 26:29 – Get Insights For Competitor Changes And Activities 27:19 – What Kind Of Insights Or Notifications That You Want? 30:39 – How To Send Your Feedback For The Insights Dashboard 31:24 – The New “Profitability Down” Feature ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Today I’m gonna show you things like how to use ChatGPT to help you get started writing your listing, and also some new ways that you can save hours and hours of work by having actually Helium 10 do your work for you and just delivering you the results. How cool is that? Pretty cool I think. Bradley Sutton: Sellers have lost thousands of dollars by not knowing that they were hijacked, perhaps on their Amazon listing, or maybe somebody changed their main image, or Amazon changed their shipping dimensions, so they had to pay extra money. Every order. Helium 10 can actually send you a text message or email if any of these things or other critical events happen to your Amazon account. For more information, go to h10.me/alerts. Hello everybody, and welcome to another episode of the Serious Sellers podcast by Helium 10. I am your host, Bradley Sutton, and this is the show that’s a completely BS free unscripted and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world. And today we’ve got another edition of our Sellers Strategy Masterclass, which is a monthly series where I give you guys just strategy after strategy on how you can use helium 10 and other tools in order to help your Amazon and or Walmart business. Bradley Sutton: And so today we’re gonna be focusing on a couple of tools. Mainly a lot of this is gonna be powered by ai. And so the first thing we’re gonna be talking about is Listing Builder. That’s why I’m wearing my LB hat. Today. Let me know if anybody actually knows what team this comes from, but I consider this my listing builder hat. We’re gonna be talking about how AI can help you, especially when you have writer’s block. And then I’m gonna be going into a lot of insights dashboard, which is just like next, next, next level stuff, guys, like, I’m gonna be talking about some things today where it might be a process that, that took you or one of your employees, maybe three, four hours a week, some of these processes. Bradley Sutton: And now it’s gonna be like three or four seconds, literally, I’m gonna talk about that. And then I’m gonna show you a way that you can participate in kind of like helping the roadmap of Helium 10, because this is just the beginning. There’s a lot of stuff that we actually need your input on. So I’m gonna be showing you some cool things that are coming, and then how you can actually shape the direction that we’re gonna take some of these new tools in. So let’s go ahead and get started. The very first strategy of today is how to utilize Spanish keywords in your listing when you maybe have more than 10 keywords. Now, this is something that I think all of us know, right? Like, hey, we need to have Spanish keywords in our listing to be indexed for them because there are so many you know, hundreds of thousands of people, not millions of people, for example, United States who search in Spanish on the Amazon platform. Bradley Sutton: So, like, for example, maybe you guys are familiar with you know, Cerebro and how you can find different Spanish keywords. Like here, I just looked up a collage

In this episode, we cover the latest breakings news in the Amazon, Walmart, Etsy, & eBay marketplaces. From Amazon’s FTC antitrust suit to this week’s training tip on how to streamline your FBA reimbursements.

In this episode, we had the pleasure of welcoming back Lailama Hasan, to share the results of her recent case studies. Tune in and discover how her findings can help you enhance your Amazon listing optimization game! We started by diving into her customer behavior case study, exploring what consumers are truly looking for in your product listings. From there, we had dived into the significance of titles, premium features, discounts, coupons, and reviews in the eyes of Amazon buyers. She also talked about how changing titles led to an astounding 93% increase in sales. Surprisingly, she revealed that removing the brand name from your Amazon listing titles can be a game-changer. So, make sure to tune in until the end to learn how to level up your Amazon listing optimization game in 2023! In episode 471 of the Serious Sellers Podcast, Bradley and Lailama discuss: 01:09 – Catching Up With Lailama Hasan 02:30 – What Is Lailama Up To These Days? 04:15 – Diving Into Her Customer Behavior Case Study 06:33 – What Are Consumers Looking For In Your Listing? 08:18 – Titles, Premium Features, Discounts, Coupons, & Reviews 10:29 – Is Amazon’s Choice Badge Important? 13:55 – Changing Titles Lead To 93% Increase In Sales 14:22 – Removing The Brand Name In Your Amazon Listing Titles 17:47 – People Are Going For Shorter Titles 19:20 – Getting Creative With Amazon Product Photography 20:40 – Can AI Replace Creative Agencies? 23:05 – DIY Product Photography Techniques & Using AI Software 24:01 – Creating Compelling Amazon Listing Images 24:34 – Make Sure To Subscribe To Lailama’s YouTube Channel 27:36 – How Frequent Should You Refresh Your Listings 29:27 – How To Find Lailama Hasan In The Interwebs 29:54 – Find AMZ One Step At Helium 10’s Seller Solutions Hub 30:37 – Lailama’s 60-Second Tip ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Today we’ve got Lailama back, and she’s gonna tell us the results of a couple of cool listing optimization case studies that she’s done that will help you optimize your listings for 2023. How cool is that? Pretty cool I think. Bradley Sutton: Do you wanna be able to sync your listings that you create in Helium 10 to your Amazon account in one click, including being able to sync subject matter, which you’re not able to even edit now in most listings on Amazon, you’re gonna want to use Helium 10 Listing Builder. Make sure to find out how to use Listing Builder by going to h10.me/listingbuilder. That’s h10.me/listingbuilder. Hello everybody, and welcome to another episode of the Series Sellers podcast by Helium 10. I’m your host, Bradley Sutton and this is the show that’s a completely BS free, unscripted and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world. And we’ve got my sister from another Mr. back today on the show. My former co-worker here, Lailama. How’s it going? Lailama: I’m doing great. How about you? Bradley Sutton: I’m doing just delightful. Now, you’re back working at AMZ One Step And so I wanted to reach out to you and to kind of just like see what you’ve been, what you’ve been up to. I mean, even before you worked at Helium 10, you would come on this podcast and give us some cool listening optimization strategies and, and things like that were of great benefits to the audience. But before I get into that, are you moving with your brother and and sister-in-law to Toronto or just them? Lailama: Yeah, yeah. Entire time I am with them. Bradley Sutton: For some reason I thought that they were only moving, but you’re, you’re moving to that city. That’s a big move to go from Edmonton to Toronto. Lailama: It’s like a four hour flight, so it’s gonna be a big change too, like this city. Bradley Sutton: A cultural change though. Like it’s completely, it’s very different, right? Lailama: Like New York 2.0. Bradley Sutton: Yeah. Yeah. Interesting. Okay. Do you guys have a place out there already? Lailama: Yeah, we’re all set. We’re packing up, busy moving these days, so, yeah. Bradley Sutton: And like having to leave friends behind and, and stuff like that or how’s that? Lailama: Sad. But, you know, we’re pretty flexible that way. We came to Canada seven years ago, so, you know I’m sure I’ll be fine. Bradley Sutton: Now, how does that work for like, AMZ One Step though? Cause obviously you and you know, Tayyaba your sister-in-law, like who was just in the podcast a few weeks ago. You guys do a lot of work at the studio, I believe you told me you were working at the studio there doing shoots until like 10:00 PM Like are you guys opening a new studio in Toronto, or all your work is gonna be remote now, or what’s going on there? Lailama: Not as yet

In this episode of the Serious Sellers Podcast, Bradley Sutton tackles all the burning questions submitted by our amazing community. From optimizing your Amazon listings to how to improve your ACoS, Bradley leaves no question unanswered. Join us as we delve into topics like changing images for dropping conversion rates, the impact of new content in Amazon listings, alternative KPIs for effective images, leveraging ChatGPT for listing optimization, periodic listing updates for different keyword sets, Helium 10’s guide to product launches, and more! Don’t miss this jam-packed episode where he shares his expert insights and actionable advice. It’s time to tune in now and take your Amazon game to the next level! In episode 470 of the Serious Sellers Podcast, Bradley answered the following questions: 01:53 – Changing Images When Conversion Rate Is Dropping 02:18 – Does Amazon Love New Content In Our Listings? 02:56 – Any Other KPI For Effective Images Other Than Sales? 05:42 – How To Use ChatGPT To Optimize Your Listings 07:31 – Periodically Updating Listings For Different Sets Of Keywords 08:45 – Is There A Helium 10 Guide To Launching New Products 09:09 – Should A Keyword Become A Negative Target With Good Impressions & Clicks? 12:55 – User Customized Order Threshold On A Positive Rule 15:09 – My ACoS is Over 100% Any Tips To Lower It? 15:55 – How To Improve Your ACoS Using Helium 10 Adtomic 19:09 – What’s A Good Target To Hit For ACoS? 19:32 – Look At Your TACoS 19:53 – Let’s Talk About Bid Strategy 20:35 – What’s The Best Way To Learn/Start With Adtomic? 21:33 – How To Setup Rules Inside Adtomic 25:52 – A Tool To Prevent Running Out Of Stock 26:13 – Which Is The Best Filter To Get A Keyword From Cerebro ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Today I’m gonna be going over all of your top questions that you guys have submitted as far as Helium 10 and other Amazon strategies. How cool is that? Pretty cool, I think. Bradley Sutton: Hello everybody, and welcome to another episode of the Serious Sellers Podcast by Helium 10. I am your host, Bradley Sutton. And this is the show that’s completely BS free, unscripted and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world. And what we do, guys, is once a week, every week we have a training for our Sirius Sellers Club members, and our Helium 10 Elite members, Sirius Sellers Club is our private community of sellers who are doing over $500,000 a year on Amazon. And our Helium 10 Elite is one of our special communities as well. And once a month we are going to be opening up this kind of ask me anything to everybody and also repurposing it as we are doing right now as a podcast episode so you guys can take advantage of some of the questions that other people have and maybe it’s some similar questions that you have. Bradley Sutton: So here is our ask me anything for, for this month. I hope you guys are able to get some, some great tips out of it. And if you guys would like to participate in the July one, don’t forget to sign up to get notifications on when we’re gonna go live. If you’re on our email list, you should get a notification. If you’re subscribed to our YouTube, subscribe on our Facebook groups and you’ll get a notification on when we go live to do it. But we’ll definitely be doing this once a month. You guys could submit all your questions about Helium 10 live. Let’s go ahead and hop right into it. Whatever helium 10 questions you guys have on how I can help you with your Amazon business go ahead and throw it into the chat and I’ll try and get to as many questions as as possible. Bradley Sutton: Somebody from YouTube says, I changed my image because my, my conversion rate was dropping after changing my picture. It didn’t see much increase. Yeah, so just because you change your images, that doesn’t always guarantee that, oh, okay, hey, everything is going to be completely fine. You know, after that, that’s not, you know, that’s not, that’s definitely not the, the way it works. Now, that doesn’t mean you don’t try changing it because sometimes the image strategy changing can help, which is why, again, you use Listing Analyzer to look at what is working for your competitors. Andrea said Amazon loves new content. Yeah, sometimes that’s true. But I wouldn’t change your, Ima I wouldn’t change your listing all the time because at least on the, on the keyword side, sometimes it can actually confuse the Amazon algorithm. So just because you can do new, new listings and you’re a listing builder in Helium 10, I wouldn’t always, I wouldn’t always change my listing like nonstop because the, the algorithm might not be able

Welcome to this special Winning with Walmart episode on SSP. Today’s host, Carrie Miller covers a wide variety of topics about selling in the Walmart marketplace. She talks about how Walmart sends online traffic to your listings to get more eyeballs and sales, how to get Walmart’s Rich Media for free, and more! Additionally, she answers questions like what’s the process of joining Walmart.com as a seller and can international sellers sign up on Walmart? In episode 469 of the Serious Sellers Podcast, Carrie discusses: 00:51 – Where Does Walmart Get Their Traffic? 06:23 – How To Get Rich Media In Walmart For Free 07:37 – Take Advantage Of AMX Platinum Card 08:17 – Process Of Joining Walmart.com As A Seller 09:01 – Carrie’s Blogs On How To Sign Up On Walmart and how International Sellers Can Now Sell on Walmart 09:21 – Helium 10 Tools That Work In Walmart.com 10:54– How Many Countries Walmart Is In? 12:19 – Does Walmart Accept Brand New US Business Owners? 12:48 – International Sellers Can Apply In Walmart Too! 13:53 – Does Walmart Accept PO Box As A Business Address? 14:17 – Let’s Talk About Walmart PPC And Helium 10 Adtomic 18:09 – Why Walmart Is A Good Opportunity Right Now 19:30 – Get Adtomic For Walmart Demos From Carrie Miller ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Carrie Miller: In this episode, we are going to be talking about all of the different ways that Walmart is sending online traffic to your Walmart marketplace listings so that you can get more sales. We’ll also be answering all of your Walmart questions. How cool is that? Pretty cool, I think. Bradley Sutton: Want to enter in an Amazon keyword and then within seconds get up to thousands of potentially related keywords that you could research. Then you need Magnet by Helium 10. For more information, go to h10.me/magnet. Magnet works in most Amazon marketplaces, including usa, Mexico, Australia, Germany, UK, India, and much more Carrie Miller: This morning with Walmart Wednesday. I have some great stuff for you today, and I wanna talk to you a little bit about basically where Walmart gets their traffic. Okay? This is a kind of an interesting question because a lot of people wanna know, like, how can I get more customers on my Walmart page? Or how can I get more sales? And this is going to help you, I think, get a very good understanding of that. So the first thing is that most people are actually just shopping at Walmart. So there are, you know 90% of US households actually shop on Walmart. So if you can, you know, think about yourself, think about whether or not you shop on Walmart or if you go to Walmart you’ll know that there’s a lot of people already shopping at Walmart and they actually have an app. Carrie Miller: And many people, about 80% of people that are in the stores are actually using the app while they’re in the store, which is really cool. So there’s a lot of exposure there through the Walmart app where your products are. So that’s number one way is just because there are a lot of, you know, Walmart shoppers. The next way is Google. So I don’t know if any of you have noticed this if you’re already selling on Walmart, but your products actually, even if you’re not advertising, are showing up on Google. And the way that this happens is you optimize your listings for Google. And one of the ways to do that is to not keyword stuff. So on your title, if you’re following the guidelines that Walmart has set up for you to do this is going to help you quite a bit because the less keyword stuff you do, the more these search engines are gonna pick up your title and your product. Carrie Miller: So for example, here, this one is a Walmart product, you’ll see in the Google shopping, and it’s absolutely incredible because you’re not even paying for this and Walmart is, you know, doing this to help you get some exposure there. Also there are Bing searches. So not only Google searches, but anyone who’s using Bing as a search engine, you’re gonna be seeing Walmart ads there. So if you can see right here, we’ve got you know, a garlic press that’s being advertised under Garlic Press on the Bing search. So you’re showing up on Bing, you’re showing up on Google. So sometimes when you look at, so in, when you’re looking in Cerebro or Magnet for Walmart, which we have actual search volume on the Walmart app, you’re not actually seeing complete traffic because maybe people are coming in through, through Google. So you’re gonna, you know, see that 50% or so is what Walmart is saying is coming from outside traffic. Carrie Miller: So it’s really important to make sure you’re optimizing, maybe look up some Google Google Planner keywords, make sure you have some of those main keywords that ar

In this special TACoS Tuesday in SSP episode, let’s dive into the world of Amazon and Walmart PPC together with our expert guest Jocelyn Jeffries, Senior Manager for Retail Media at Pacvue. Our guest is an experienced professional managing $50 million in ad spend annually. Let’s listen to her insights, tips, and answers to our community’s questions about PPC asked live. In episode 468 of the Serious Sellers Podcast, Bradley and Jocelyn discuss: 01:33 – Let’s Meet Our Guest Jocelyn 02:25 – Managing $50 Million In Ad Spend Annually 04:21 – A New AI Innovation That Pacvue Released 07:10 – Jocelyn’s Favorite PPC Metrics 08:08 – How Do You Get New To Brand Data For Sponsored Product Campaigns 09:27 – What Are The Benchmarks For NTB Data? 12:53 – A Weird Situation With PPC And Attributed Sales 13:57 – How To Use PPC To Improve Your Organic Rank 16:34 – Tip When You Are Targeting Top Of Search 17:35 – Running PPC Campaigns After Missing The Honeymoon Period 19:41 – PPC Tips And Insights For Amazon Europe 20:45 – How To Use Day Parting In Your Campaigns 22:46 – PPC Sales Increased But Organic Sales Stays The Same 24:32 – PPC Strategy For Walmart.com 28:03 – Rolando Joins Us To Ask His Question Live 35:31 – How To Get In Touch With Jocelyn And Pacvue ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Today, we’ve got somebody on the show who manages over 50 million in an annual PPC spend who’s gonna be answering a lot of your questions, such as, how did you Day Partying, how to advertise on Walmart, how to launch and get organic rank from PPC and more. How cool is that? Pretty cool. I think Bradley Sutton: We know that getting to page one on keyword search results is one of the most important goals that an Amazon seller might have. So track your progress on the way to page one and even get historical keyword ranking information and even see sponsored ad rank placement with keyword tracker by helium 10. For more information, go to h10.me/keywordtracker. Hello everybody, and welcome to another episode of the Serious Sellers Podcast by Helium 10. I’m your host, Bradley Sutton, and this is the show that is our monthly tacos Tuesday show. TACoS Tuesday, where we talk anything and everything PPC related, whether it’s on Amazon or Walmart, or even off Amazon and Walmart. We can take your questions on PPC, on other platforms potentially as well. So every month we bring on a special guest. And so without further ado, I’m gonna bring her on here, Jocelyn from Pacvue. How’s it going, Jocelyn? Good, Jocelyn: How are you? Bradley Sutton: I’m doing just delightful. And what do you do at here at Pacvue Jocelyn: I am on our kind of managed service consulting team, so I’m actually guiding strategy for some of our largest enterprise clients which is very fun. We work with really cool brands, you know, across, you know, self-service, managed, et cetera. And we have a lot of fun, but really mapping out the entire strategy for the year, and we’re pretty deep partners at that kind of level where we’re involved in the retail side and the you know, promotions and merchandising and all of that kind of aspect when we’re that deep into the relationship with the client. Bradley Sutton: Have any rough, like, cool figures you can throw out, like, Hey, I manage one gazillion dollars worth of spend per month every day, or something like that. That impressive. Jocelyn: Yeah, I probably manage about 50 million in ad spend through the year, which is very cool. You know, when you’re up to that level of budget, you get to do a lot of fun stuff, a lot of testing, a lot of learning. You know, I love a good test and learn. That’s kind of my thing at this point. Whether that’s, you know, testing new, creative testing, new audiences kind of addressing some larger, you know, brand initiative questions. You kind of get to do that, some of that when you start getting up to the higher budgets, which is certainly fun for someone like me. Bradley Sutton: Okay. What platforms are you knowledgeable on? I’m obviously Amazon, but are you currently, you know, running any campaigns on other platforms, be it Walmart, Instacart, et cetera? Jocelyn: Yeah, so I manage campaigns on Amazon, Walmart, Criteo, Instacart, DoorDash. Bradley Sutton: What’s the one you said before Instacart? Jocelyn: Walmart, Criteo. Bradley Sutton: What’s that? Jocelyn: Criteo is like Target, CVS shipped a bunch of the smaller retailers. They don’t have their own networks but that’s how Target does a lot of their advertising. So pretty much Jenny and everything I’ve done some campaigns on, which is fun. Obviously Amazon’s the biggest and has the most opportunity to learn and whatnot. But I do have experience in pretty much

Welcome back for part 2 of this 2-part strategy series with Bradley! In this episode, we dive into a range of strategies and tips to supercharge Amazon brand pre-launch activities. We kick off with a quick recap of Part 1 before getting into advanced topics like reverse engineering your competitors’ PPC strategies, expanding your keyword search, and uncovering long-tail keywords. We also explore tactics for identifying products frequently purchased alongside yours and share a seller’s success story after using the Maldives Honeymoon Method. Additionally, we discuss leveraging search query performance, optimizing listings using the Amazon algorithm, and understanding indexing versus ranking. Tune in for valuable insights on all the steps you need to do before launching your brand on Amazon. In episode 467 of the Serious Sellers Podcast, Bradley discusses: 02:18 – Make Sure You’ve Heard Part 1 Already 02:45 – Reverse Engineering Your PPC Strategy From The Competitors 05:05 – How Widen Out Your Search For More Keywords 06:19 – Get Long Tail Keywords Of Top 10 Phrase Roots 09:20 – Which Products Are Frequently Bough Together With Your Product 10:32 – How The Maldives Honeymoon Method Helped This Seller 13:07 – Bonus Hack: Using Search Query Performance With No Product Yet 14:48 – 10 Relevant Spanish Keywords? Check The Translation 17:56 – How To Use Frankenstein For This Strategy 18:57 – How Does The Amazon Algorithm Work For Listing Optimization 19:21 – Subject Matter Is No Longer Existing In Front Or Back Ends 19:51 – Amazon Indexing Versus Ranking 22:05 – Using Your “Keyword Bank” Inside Listing Builder 22:32 – Use Chat GPT To Build Your Lising Inside Helium 10’s Listing Builder 23:37 – Try To Nest Your Keywords Together 24:20 – Important Things To Note When Making Your Listings 25:24 – Don’t Use A+ Content To Index For Keywords 25:39 – More On The Difference Of Indexing And Ranking 27:17 – Check Indexing For Main And Secondary Keywords 29:32 – Add Top 10-30 Keywords Inside Keyword Tracker And Turn On Boost 30:11 – Setup Helium 10’s Market Tracker Tool 31:38 – Make Sure To Activate The SKU In Inventory Management 32:53 – Activate Your Helium 10 Alerts 33:27 – Use Follow Up For Automatic Request A Review 34:50 – More Bonus Tips: Strikethrough Pricing 36:11 – That’s It For The Bali Blast Pre Launch Strategies 37:06 – Stay Tuned For SSP Episode 500! ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Today is part two of my two-part episode where I’m talking all about my pre-launch strategies for Amazon. You don’t want to miss today’s strategies because it’s gonna get you on the right track for the Maldives Honeymoon Launch method. How cool is that? Pretty cool, I think. Bradley Sutton: Wanna check estimated sales for products you see on Amazon? Or maybe you want to instantly see how many listings on page one of a search term result, have the actual search keyword in the title. You can find all of these things out and more with the Helium 10 Chrome extension tool X-ray. More than 1 million people have used this tool. Find out what it can do for you by downloading it for free at h10.me/xray. Hello everybody, and welcome to another episode of the Serious Sellers Podcast by Helium 10. I’m your host, Bradley Sutton. And this is the show that’s completely BS free, unscripted and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world. And I am still here in Bali. I just finished my last dinner with the team. Bradley Sutton: They gave me this like parting gift, vegemite. I’m not even sure how to pronounce this hat I’m wearing here. So again, thanks to Regina and Chris for organizing this event. It was awesome and now as for my last night. I got my flight in a couple of hours here. I wanted to record part two of my Bali Blast method, which is my pre-launch method. Again, you guys call it whatever you want. This is just me being silly with, you know, making up names for strategies and things. But if you miss the last episode, part one, make sure to go back and watch that episode. Otherwise, you know, a lot of this is not gonna make sense. But basically what this two-part episode series is, is like, hey, I’m like, Hey, you wanna get that Maldives honeymoon when you launch your product. Bradley Sutton: We know about the steps that’s taken there. What about before? You know, what comes before the wedding? Well, bachelor’s party or bachelorette party, and where’s a cool place to go for that Bali, which is just happens to be where I am. So I was like, let me call this the Bali Blast method just to make it trending in my own mind at least. So anyways, the last episode, we went through 16 diffe

Live from Bali, Indonesia, Bradley shares his top strategies that have to do with Amazon pre-launches. This is to prepare your Amazon brand for a great launch and honeymoon period. There are a lot of steps that lead to your Amazon launch, but these groups of strategies put a close to the product research, keyword listing, sourcing, and listing optimization stage of your Amazon journey to now skyrocket your new brand into epic launches! Let’s go ahead and hop into it. In episode 466 of the Serious Sellers Podcast, Bradley talks about: 01:46 – A Strategy To Help You For Before Amazon Launches 02:37 – What Makes A Bachelor Party Really Cool? 04:08 – Bradley’s Amazon Dad Joke 04:50 – Check This On Your Main Keywords 06:44 – What Is Title Density? 07:41 – Checking Your Competitor’s Strength 08:54 – Explore Bundling Options 11:29 – Identify Your Top-Selling Child Item 12:46 – Identify Main Topics From The Reviews 14:14 – Identify Pain Points From Reviews 15:56 – Check The Opportunity Explorer 16:40 – Analyze Your Competitor’s Image Strategy 19:37 – Preparing Your Keyword Lists & Bradley’s Keyword Research Strategy 22:21 – Keywords That A Lot Of Sellers Miss 22:29 – How To Get Opportunity Keywords From Helium 10 25:46 – Brand Analytics And Helium 10 Data 28:04 – Checking Off Amazon Keywords 29:24 – Find Sales Peak Days Of Your Competitors That Are In Your Niche 30:06 – And Corelate That Day To Brand Analytics 31:47 – What Is Bradley’s Time Machine Keywords? 33:48 – Bonus Hack: Checking Historic Keyword Ranks 36:57 – Stay Tuned For Part 2 Of This Episode! ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley Sutton: All right, guys, I’m here recording this live from Bali because I’ve come up with a new strategy on how to get ready for your Maldives honeymoon launch. It’s my pre-launch Bali blast strategy. How cool is that? Pretty cool. I think Bradley Sutton: You wanna know what keywords are driving the most sales for listings on Amazon. To do that, you need to know what highly searched for keywords the product is ranking for. Maybe at the top of page one, you can actually find that out in seconds by using helium ten’s keyword research tool, Cerebro. Now, that’s just one of the many, many functions that make this tool my favorite tool in the whole suite, and it’s the most powerful keyword research tool ever created for eCommerce sellers. For more information, go to h10.me/cerebro, h10.me/cerebro. Don’t forget to use the Serious Sellers Podcast, discount coupon SSP10. Hello everybody and welcome to another episode of the Serious Sellers Podcast by Helium 10. I’m your host, Bradley Sutton, and this is the show that’s a completely BS free unscripted and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world. Bradley Sutton: And as you can see, if you’re watching this on YouTube, I’m here in Bali, but the Amazon collective mastermind and it’s really amazing. My first time in Bali, really incredible. And I was inspired to go ahead and talk about the strategies that I talked about here at the Bali Conference and at the Billion Dollar Seller summit, most of which actually have to do with pre-launch. Alright, so I think you guys, you know, know about the Maldives honeymoon launch strategy. It incorporates, you know, a lot of pre-launch strategies, but I want to kind of like separate it out like how to get ready for an epic wedding and honeymoon, right? Maldives honeymoon in real life is potentially to have an epic bachelor or bachelorette party. I never had one. I didn’t, I didn’t do that. But, you know, I’m sure many of you have, and, and some people I read actually go to Bali for their bachelor party. Bradley Sutton: See the B theme here? So I’m like, you know what? Let’s just make this easy to remember. Let’s call this like the Bali Blast method. All right? You guys don’t have to call it that. It is what it is. It’s a strategy that helps you get ready for a good launch. All right? So you don’t have to call it the Bali blasts. I might not even call it the Bali blasts. I’m just throwing that out there cuz I’m here in, in Bali right now. But think about what makes a bachelor party really cool. Again, I don’t know because I’ve never, I’ve never even been to one, let alone had my own. But I would assume that hey it, it’s meant to be kind of like your, your last hurrah really set you up for you know, not missing your single days, right? Bradley Sutton: You’re ready to move on to the next phase, which is, you know, married life and first of course the honeymoon. Alright? So that’s kind of like the thought process behind this strategy too. Alright? It’s, we’re here in Bali, think of a bachelor party.

In this episode of SSP, we speak with two guests. Rod Johnson, Co-Founder of BLK & Bold specialty beverages and Andrea Marquez, Host of Amazon’s This is Small Business podcast. We explore the journey and story of Rod’s Amazon brand, from small business to a big brand that’s thriving inside the Amazon platform. Andrea also shares resources and programs inside Amazon like the Small Business Academy, Black Business Accelerator, and more! Don’t miss out on this episode where our guests share all their tips, strategies, and common factors that will lead your Amazon brand to success. In episode 465 of the Serious Sellers Podcast, Bradley, Andrea, and Rod discuss: 03:43 – Rod’s Backstory 05:01 – Andrea’s Backstory 06:10 – How Did Rod Get His Start In Amazon? 08:00 – Hosting Amazon’s Podcast: This is Small Business 11:31 – Checking Out Rod’s Amazon Brand & Story 13:56 – Developing The Brand Story & Mission Before The Product 17:38 – Amazon Services & Programs You Should Know 19:30 – Free Resources From Small Business Academy 20:39 – Listen To The This is Small Business Podcast! 21:16 – How The Black Business Accelerator Helped Rod’s Business 23:57 – Rod Johnson’s Tips For New Amazon Sellers 25:00 – Common Factors Andrea Sees Successful Sellers Have 27:19 – Promoting Their Brand Through External Traffic 28:31 – Let’s Talk About Their Brand’s Logistics 29:10 – Bradley Doesn’t Like Coffee?! 30:38 – “Support Small Businesses” 31:20 – Bradley Walks Rod Inside The Helium 10 Suite Of Tools ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Today we’ve got our first seller on their show who’s never even used Helium 10 plus the host of a podcast that is fully run by Amazon itself. How cool is that? Pretty cool I think. Bradley Sutton: Are you looking to learn how to sell on Amazon? The Freedom Ticket Course made by Kevin King is one of the most popular courses ever created for Amazon sellers. It’s got over 90 modules and 40 hours of detailed step-by-step training to help get you started on your entrepreneurial journey. Now, this course costs $997, but Helium 10 actually covers that cost of the course for any Helium 10 member. Find out why tens of thousands of students love this program by going to h10.me/freedomticket. Don’t forget that if you do, sign up for a Helium 10 account. Don’t pay full price. Use our podcast discount code SSP10 to save 10% off for life. Hello everybody and welcome to another episode of the Series Sellers podcast by Helium 10. I’m your host, Bradley Sut. In this is the show that is actually a special show here cuz we’ve got Amazon themselves, another podcast, but literally from Amazon here on the podcast and we’ve got another Amazon seller. Bradley Sutton: So I’m so happy that we are, are here’s only the second time we’ve ever had somebody from Amazon on the podcast. And we’ve got thousands and thousands of listeners, and so you can kind of like flip the script a little bit. Now we’re gonna put Amazon in the spotlight, but we’ve got an Amazon Stellar who doesn’t use Helium 10 for the first time ever potentially on the show. This is great, to talk to somebody who, who’s had to scale up on their own. And we’ve got somebody who talks a lot to other Amazon sellers due to her podcast. So Andrea and Rod, welcome to the show. Andrea: Thank you for having us. No pressure on the Amazon side. Bradley Sutton: None. None at all. Rod: Thanks for having me. Bradley Sutton: Now Rod, you just said, while we are off air here, you’re from you’re in Des Moines right now? Rod: Yes, yes. The company’s based in Des Moines. And I have my business partner to blame for that his life choices. Bradley Sutton: Okay. So that was my second question. Is that where you were born and raised, or I’m assuming not then? Rod: No. Born and raised about 30 minutes outside of Chicago in a small city called Gary, Indiana. Bradley Sutton: And then is that where you went to like high school? Rod: Yeah, yeah, born and raised there and then eventually traveled south to Bloomington, Indiana, where I earned my bachelor’s from Indiana University. Bradley Sutton: So you’re a Hoosier? Rod: Yes. Hoosier. Hoosier through and through. Bradley Sutton: Okay. Through and through. All right. Andrea, what about you? Like, where are you right now, and then where did you grow up? Andrea: I am right now I’m living in Houston, Texas, and I am a Texas girly. I was born at the border of Brownsville, Texas. Lived on the Mexican side of it till I left to college at 17. So I’m Mexican American at heart, very daughter of a two immigrants. And, but at the same time, I’m a Texas girly, so I’m a little bit of both. Bradley Sutton: Tex-Mex. You said you went to college at 17. Whe

Prime Day is an excellent opportunity for Amazon sellers to boost their sales, gain exposure, and connect with new customers. In this SSP episode, Bradley unveils his never before shared strategies and techniques to help you prepare for Prime Day. We will also provide insights from three successful Amazon sellers who have achieved remarkable results, including the 9-figure brand Solo Stove! Our panel of guests share their game plans and tips for Prime Day success, giving valuable advice on PPC campaigns, sales strategies, and simple ways to maximize sales during this event. Whether you’re a seasoned Amazon seller or just starting out, this blog offers valuable insights to help you make the most of Prime Day and boost your sales. In episode 464 of the Serious Sellers Podcast, Bradley, Kseniia, Mike, and Nate discuss: 02:25 – Have Brand Analytics? How To Check For Top Performing Keywords 03:46 – Check For ALL Of The Keywords A Product Was Ranking For 04:04 – How To Check Your Historic PPC Budget Utilization 05:45 – Making Bulk Changes To Your Budgets with Adtomic 06:52 – Utilize Adtomic Budget Rules 07:45 – Try To Determine Competitors Sales: Organic Or Sponsored Search 10:37 – Find The Keywords That Converted For You In PPC Last Year 11:57 – Check Your Sales Heat Maps from Last Year 13:08 – Check Your Competitor Price History 14:08 – Check CPC & Keyword Ranks BEFORE Prime Day Last Year 14:11 – Check CPC & Keyword Ranks DURING Prime Day Last Year 15:18 – Let’s Welcome Today’s Guests 15:41 – Nate Barnard From Solo Stove 16:35 – Mike Kim 7-Figure Amazon Seller 16:57 – Kseniia Reidel 6-Figure Amazon Seller 17:19 – Solo Stove Is Making 9-Figures In Sales Annually! 17:57 – How Many Sales Do They Make During Prime Day 18:46 – How Does A Big Brand Go 30x On Prime Day? 26:39 – Leveraging Adtomic For Their Prime Day PPC Campaigns 28:50 – Kseniia’s Gameplan For This Year’s Prime Day 29:42 – Nate And Solo Stove’s Gameplan For Prime Day 30:13 – Mike’s Gameplan For Prime Day 31:03 – Kseniia’s 60-Second Tip 31:28 – Nate’s 60-Second Tip 32:44 – Mike’s 60-Second Tip ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Today, I’m gonna give you guys my top strategies on how to prepare for Prime Day. And we’re gonna listen to three sellers out there who have been crushing it as Amazon sellers, and including one who was a nine figure seller, who had a 3000% sales increase on Prime Day. How cool is that? Pretty cool I think. Bradley Sutton: If you’re like me, maybe you were intimidated about learning how to do Amazon PPC, or maybe you think you just don’t have the hours and hours that it takes to download and sort through all of those sponsored ads reports that Amazon produces for you. Adtomic for me, allowed me to learn PPC for the first time, and now I’m managing over 150 PPC campaigns across all of my accounts in only two hours a week. Find out how Adtomic can help you level up your PPC game. Visit h10.me/adtomic For more information. That’s h10.me/adtomic. Hello everybody, and welcome to another episode of the Series Sellers podcast by Helium 10. I’m your host, Bradley Sutton. This is the show that’s a completely BS free, unscripted and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world. Bradley Sutton: All right, guys, we’ve got a special episode today because we are getting ready for Prime Day. All right, so Prime Day is coming up and for some sellers, this is one of the biggest days of, of sales for the year. So we obviously kind of like want to know what do we need to do to get ready for Prime Day, at least on like the advertising and maybe keyword analytics side. What are the things that we can do in order to make sure we put our best foot forward? So I’m gonna be giving you guys my top tips, and then later on in the show, we’re gonna invite three different sellers on here who are at different stages. You know, we’ve got a six figure seller, a seven figure seller, and a nine figure seller. A couple of them were able to 530000% x 30,000, 3000% x Their pri, their regular sales on Prime Day one seller was actually down on Prime Day. Bradley Sutton: So we’re gonna learn what mistake that he that he made and that he’s gonna correct this year so that you guys don’t make that same mistake. So, but first, before we get into that, let’s go ahead and get into my top strategies. How many people have brand registry who are currently selling on Amazon? All right, so what does that mean? If you have brand registry, you have access to search query performance and brand analytics. So what you can see with search query performance, I’m gonna want you guys to go back and take a look back at the

In this jam-packed episode, we cover all the latest news in the E-commerce space like the return of Amazon Seller Fulfilled Prime, the difference between indexing and ranking, and more!

Join us as we catch up with Jana Krekic, renowned expert in international market expansion, as she shares her latest tips and best practices. In this power-packed episode, Jana discusses the growing relevance of AI in our industry and addresses concerns about its potential threats. She delves into the challenges faced by AI tools when it comes to translating texts and emphasizes the enduring importance of the human touch. Jana emphasizes the crucial role of translations when selling to foreign marketplaces and highlights the significance of translating your main image. Stay ahead of the curve as Jana reveals the trending international Amazon marketplaces and prepare to be intrigued as she unveils her groundbreaking new service, AMOR. Don’t miss this insightful SSP episode that will revolutionize your approach to global expansion! In episode 463 of the Serious Sellers Podcast, Bradley and Jana discuss: 01:55 – Catching Up With Jana Krekic 03:10 – Is AI A Threat To Jana’s Business? 04:41 – The Problems Of AI Tools With Translating Texts 05:29 – “The Human Touch Is Still Important” 08:24 – You Need Translations When Selling To Foreign Marketplaces 09:41 – Translating Your Main Image Is Important! 12:14 – Trending International Amazon Marketplaces Right Now 14:43 – Difference Between EU Sellers And US Sellers 18:46– Talking About Jana’s New Service – AMOR 24:53 – Having Your Own Website/Domain And Benefits Of SEO 27:35 – Optimize Your Titles For Amazon Mobile 29:37 – Jana’s Healthy Habits And Habits Outside The Grind 30:10 – Include Turkish Keywords In Your Listing’s Backend ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Today we talked to the foremost expert in the entire world in international marketplaces, and she’s gonna give us all the latest on what’s the best practices for expanding outside of our home marketplace. How cool is that? Pretty cool, I think. Bradley Sutton: Do you wanna see how your listing or maybe competitor’s listing rates as to best practices for listing optimization? Or maybe you wanna compare a group of ASINs or Amazon products to see how they compare to each other. Maybe you wanna see within seconds the top keywords for a single listing or a group of listings. You can do that and more with the Helium 10 Tool Listing Analyzer. For more information, go to h10.me/listinganalyzer. Hello everybody, and welcome to another episode of the Serious Sellers podcast by Helium 10. I’m your host, Bradley Sutton, and this is the show that’s a completely BS free, unscripted and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world. And going to the other side of the world today we’ve got Jana back with us. Are you in Serbia right now? Home and Serbia right now? Jana: Yes. I’m home in Beltway and Serbia. That’s right. Bradley Sutton: Excellent, excellent. Now guys, we’re not gonna go too much into her backstory. I got some notes here from Mhel, our podcast coordinator who looked up when she’s been on the podcast before. So, like her origin story, first time she was ever on the podcast, if you wanted to look it up, go to episode 99. And then she was back again in 229, and then she kind of had like a, a preview episode that she did with her husband Lazar last year you know, before Sell and Scale Summit, and that was 356. But, but now she’s, she’s back here by herself. So kind of like the third time really, the other one kind of didn’t count, but back up for the third time. Jana, how’s, how’s it been going? How’s 2023 been for you so far? Jana: 2023 has been actually pretty, pretty good. I would say 2022 was not the best year, honestly. And I think a lot of sellers and service providers have been affected by various issues we’ve had the last year. But I kind of feel like this year, like everything is kinda going back to normal at least when it comes to sellers and service providers and software tools and all that. I think it’s been overall a very good year for us. Bradley Sutton: Now, lemme ask you just right off the bat here you were on the show last year, but AI wasn’t even a thing last year. I think the, for, for the average person who might be just watching on the sidelines, they might think agencies like yourself translation very human based agency. Like, oh man people like YLT must be scared they’re gonna be irrelevant. Yeah. Because now we can get just AI to do whatever these agencies and listing optimization places and translation places did. But is that the case? Are you, are you having to fire 90% of your staff because now you are irrelevant in 2023? Or what’s the real situation? Jana: Well, I mean, I had to disappoint everyone, including Kevin King who ap

In this episode, we welcome back the dynamic duo, Shan Shan Fu and Schrone Hardeman. These two amazing Amazon sellers have been making waves in the industry with their strategies and success. In our exclusive interview, we caught up with Shan Shan and Schrone to find out what they’ve been up to lately. They shared insights into how Schrone keeps his profits steady and how Shan Shan’s brands are performing today. Additionally, they discussed a lot of PPC strategies and tips. Schrone also addressed the common fear of overspending in PPC and shared his best tips for new sellers. Shan Shan highlighted the importance of networking in her business journey and discussed the challenges faced in selling inside women’s clothing categories. The “Tripe-S Crew” is back and ready to inspire and empower sellers once again, so stay tuned for more groundbreaking strategies and achievements from this dynamic duo. In episode 462 of the Serious Sellers Podcast, Bradley, Schrone, and Shan Shan discuss: 01:26 – Let’s Welcome Back The “S Crew” 02:14 – What Is Shan Shan & Schrone Up To These Days 04:03 – How Schrone Keeps His Profits Steady 07:39 – Diving Into The Market Share Inside His Category 10:26 – How Shan Shan’s Brands Are Performing Today 13:06– There Are Two Types Of Sellers… 14:14 – The Amazon PPC Math Technique 19:11 – Dividing Your PPC Into Two Cycles 25:23 – “My Student Has A Fear Of Overspending in PPC” 28:38 – Schrone’s Best Tips For New Sellers 30:14 – How Networking Helped Shan Shan’s Business 31:25 – Problems In Selling Inside Women’s Categories 32:55 – “The Opportunity Is Disguised As A Setback” 33:57 – Benefiting From The “Taylor Swift Economy” 35:15 – How To Reach Out To Schrone Hardeman 35:22 – How To Reach Out To Shan Shan Fu ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Today, we’ve got some former guests back on the show to talk PPC strategy and more. Now, both have inspired others on previous episodes with their story of how they became Amazon Sellers. One was a military veteran turned six figure seller, and the other, an immigrant to the United States, who recently has had her clothing line featured along the likes of Louis Vuitton. How cool is that? Pretty cool I think. Bradley Sutton: Did you know that Amazon sometimes loses or damages some of your inventory? Usually they reimburse you for this, but sometimes they might miss things. That’s where Refund Genie comes in. What Helium Ten’s Refund Genie does is we go check out your reports and see if Amazon owes you any money, and then we give you the reports that you need to submit to Amazon so that you can get your money back. If you haven’t run this, you can have hundreds, if not thousands of dollars that Amazon might owe you, especially if you’ve never used this before and you sell a lot on Amazon. So, to find out more information, go to h10.me/refundgenie. Hello everybody, and welcome to another episode of the Series Sellers podcast by Helium 10. I’m your host, Bradley Sutton. And this is the show that’s a completely BS free unscripted and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world. Bradley Sutton: We’ve got a couple serious sellers back on the show, and I like to call this show kind of like the, the Triple S show. You know, like at Helium 10, we’ve got tons of, of S’s everywhere. First of all, this is the Serious Sellers podcast. We’ve got the Serious Sellers Club. We had Sell and Scale Summit. You know, to go along with that, we’ve got Sean Chan and Sharan Triple S. I’ll almost start wearing my Triple S sneaker today. I got my s hat, I got, I got the, the s logo here on my jacket. This is actually the logo of the DJ Slushy who makes our opening for the podcast that little song that you guys hear. So we’re just all about the s today. How’s it going? My Triple S crew? Schrone: Yeah, it’s great. What’s going on with you, Bradley? Shan Shan: Hey, Bradley. Bradley Sutton: I’m doing just great. Awesome. Now, you’re still in Texas. I see you there on the famous the famous sofa there. Shan Shan, didn’t you move recently? You’re not in California anymore, are you? Shan Shan: No, I left San Francisco and now I’m in Miami/New York. Bradley Sutton: I think everybody from California is moving to to Florida, and I dunno about New York. I don’t hear about much people moving to New York, but but Florida for sure, Texas, a lot of people are moving to. Whereabouts in New York? I used to live in New York back in the day. Shan Shan: Oh. So there’s a thing called Snowbird, where you live in New York in the summer and Miami in the winter. So I don’t have a place place, but I have a sublet at the Upper East Side. So,

In this episode, we continue our conversation with Norm. He also takes us through his journey as an Amazon Live influencer, revealing strategies for successful influencer collaborations and the key to boosting brand visibility and increased sales. Do you want to be your own brand ambassador? Norm addresses the common challenge of finding the right influencers, highlighting the pitfalls and misconceptions surrounding influencer marketing on Amazon. He also walks us through the process of signing up for the Amazon Live program, ensuring you have all the information you need to get started. Gain a deeper understanding of how influencers can impact your brand and learn best practices for successful collaborations. Also, Norm shares important information about the New FedNow Service Program, discussing its potential impact on online businesses and how sellers can leverage it to their advantage. In episode 461 of the Serious Sellers Podcast, Bradley and Norm discuss: 01:31 – The New FedNow Service Program 02:49 – Diving Into Norm’s Influencer Challenge 05:23 – Norm’s Amazon Live Page And His Tips 11:52 – How To Make Money From Amazon Live Videos 15:17 – How To Sign Up For This Program 19:01 – Finding Influencers: Many Brands Are Not Doing It Right 23:36 – Understand The Process Of Influencers On Amazon 26:00 – Norm’s Gift For Our Listeners 29:05 – How To Find Norm Farrar In The Interwebs ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Today is part two of a two-part episode series where we’re talking to Norm, and he’s got some eye-opening strategies about having to do with being an Amazon influencer, doing Amazon lives, and understanding how the whole system works at a level you’ve never heard before. How cool is that? Pretty cool I think Bradley Sutton: Sellers have lost thousands of dollars by not knowing that they were hijacked, perhaps on their Amazon listing, or maybe somebody changed their main image, or Amazon changed their shipping dimensions, so they had to pay extra money every order. Helium 10 can actually send you a text message or email if any of these things or other critical events happen to your Amazon account. For more information, go to h10.me/alerts. Hello everybody, and welcome to another episode of the Serious Sellers Podcast by Helium 10. I am your host, Bradley Sutton. And this is the show that’s a completely BS free, unscripted and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world. What else can you tell us? Norm: Another thing, there is a new program that I only became aware of it just recently, and it’s another game changer for e-commerce businesses, and that is the new FedNow, have you heard about this? Bradley Sutton: FedNow? No. Norm: Check it out. Bradley Sutton: Maybe I have, but I just don’t. It’s ring a bell. It’s Norm: It’s a platform that the government is implementing in July. They were gonna implement it a little while ago a couple months back, but they decided not to. But this is for money laundering, and now this service is starting in, I think it’s either the beginning or the end of July, and it is gonna change the way that we do business on the internet. Bradley Sutton: Is this related to what, you know, Amazon was having everybody re-verify their information recently like sellers had to like reprove who they were? Or that’s completely unrelated. Norm: I’m not sure. I probably might have something to do with it, but I’m not sure. Bradley Sutton: That’s interesting. Norm: So if you’re listening and you’re an amazon seller, e-com seller, do any business on the internet, you wanna dive into FedNow. It’s gonna change things. Bradley Sutton: Okay. All right. There’s a couple, another tip for us. Now, you had sent over a message before, you’re doing some kind of influencer challenge, and that’s all you said. So like, what does that mean? What does an influencer challenge? Norm: Well, you know, Kelsey, you’ve been on the podcast, so Kelsey’s my son and, and my kids every year give me a challenge of some sort. Usually it’s, you know, lose weight or something. This year we were talking with Gracey Ryback, she was at a Mexico event. And I said to her, I wish I was like you. And she goes, well you are. You’re an influencer. I said, I’m not an influencer. And you know, I have like no zero followers for product influence. And so my kids came back and they gave me a challenge on the podcast, said, oh, why don’t you become a product influencer? And I said, oh, God, I can’t, that’s too much work. And so anyways, I said yes, which was the stupidest thing I’ve ever done. Norm: And so the challenge was get to a hundred thousand followers by December

Welcome back to The Serious Sellers Podcast! In our latest episode, we had the pleasure of hosting a special guest for the fourth time. Norm Farrar, a seasoned expert in the Amazon industry, joins us to discuss some exciting topics and share valuable insights. Tune in to discover what Norm has been up to lately, including his strategies for getting Amazon or E-commerce brands into retail stores and the latest strategies in marketing your brand inside Google Business Profile. Is your brand or product ready for retail? Norm delves into this question, providing practical advice and highlighting the importance of being prepared before taking the leap. Additionally, he shares his experiences and candidly talks about the challenges faced when dealing with certain buyers in the retail industry. Norm also brings us up to speed on the latest developments with Google My Business and Google Business Profile. Find out what’s new and how these tools can enhance your online presence and increase visibility for your brand. Make sure to stay tuned for Part 2! It’s an episode you won’t want to miss! In episode 460 of the Serious Sellers Podcast, Bradley and Norm discuss: 01:09 – Another 4-Time Guest In The Serious Sellers Podcast! 02:52 – What Norm Been Up To Lately? 03:36 – Getting Amazon Brands Into Retail Stores 07:34 – Consider Independent Retail Stores 15:33 – Is My Brand Or Product Ready For Retail? 20:46 – “Some Buyers Are Jerks” 22:30 – What’s New With Google My Business / Google Business Profile? 30:59 – Norms Healthy Habits & Hobbies Outside The Amazon Grind 32:52 – Make Sure To Upgrade To Google Analytics 4 34:04 – Stay Tuned For Part 2! ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Today is part one of an information and strategy packed two part episode with the Beard Guy, Norm. Now, in this first episode, he’s gonna be talking about how to get into retail stores in order to get up to three quarters of a million dollar purchase orders, and also the latest with Google Business Profiles and more. How cool is that? Pretty cool I think. Bradley Sutton: Did you know that just because you have a keyword in your listing, that does not mean that you are automatically guaranteed to be searchable or as we say, indexed for that keyword? Well, how can you know what you are indexed for and not? You can actually use Helium Ten’s Index Checker to check any keywords you want. For more information, go to h10.me/indexchecker. Hello everybody, and welcome to another episode of the Serious Sellers Podcast by Helium 10. I am your host, Bradley Sutton. This is the show that’s a completely BS free, unscripted and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world. And now, I believe, if my math is correct here, for the fourth time, I think you’re only the second person who has ever been on the podcast four times. Cuz you know, we have a guest once per year and we don’t bring everybody back. You know, it’s by popular demand, you know? So Norm, I’m pretty sure Kian was the first, but now the second person to ever be invited back total of four times, Norm Farrar. How’s it going? Norm: It’s going great. What an honor. Four times Bradley Sutton: Love it. I love it. I don’t know. What’s that? Three times that trifecta. Four times. Is there a word for that? Norm: I don’t know. Lucky? Bradley Sutton: I like it. Well, my dad always says better lucky than good sometimes, right? That’s right. So guys, we’re not gonna, you know, since he’s been on here before, we’re not gonna go into this full backstory. I took the liberty of writing down his old podcast number. So if this is your first time you’re hearing Norman, you wanna learn more about him very first time he was on the podcast was episode 80, so make sure to check that out. You can get his backstory. And then in episodes 211 and 327, like I said, about one, one per year. He was sharing a lot of good tips on, you know, Google my business and Amazon Post what it was just getting started off and press releases. And so, you know, last time we talked about Google Business profile, and I’m sure we’re gonna be talking about some, you know, things that are up to date there, but tons of information in those episodes. So make sure to, to give those give those a listen at your leisure. But anyways, we’re here now in, in the middle of 2023, and we want to see what’s been cooking, you know, for you. So, so how’s, how’s the last beer? The last beer? Yeah. Have you been drinking a lot of beer? Norm doesn’t drink at all. Last beer he drank was probably never, but yeah. How has the last year been for you? Norm: It had its challenges. You know, Amazon’s not alway

In episode #459 of SSP, Steve Simonson joins us on the show to talk about artificial intelligence and which AI tools Amazon sellers should start using. Let’s discover how AI can revolutionize your Amazon FBA business as Steve shares his insights on tools like ChatGPT, Midjourney, and more! From automations, systems and SOPs creation, image creation, branding, marketing, and email campaigns for your Amazon brand. Make sure to listen to the very end as we explore the impact of AI in the Amazon-selling industry, learn practical tips on how to utilize this new technology, and how to train your ChatGPT by using powerful prompts. In episode 459 of the Serious Sellers Podcast, Bradley and Steve discuss: 02:13 – How Did Steve Get So Passionate About Artificial Intelligence? 05:00 – How Should Amazon Sellers Use AI Tools 06:15 – Text-To-Speech AI Tools 07:19 – Tier 1 Tool To Automations & Systems 12:55 – Using AI Tools For Image Creation 17:57 – AI Features For Branding And Marketing 21:00 – How AI Improves Your Email Marketing Campaigns 23:09 – How To Improve Your ChatGPT Prompts 25:48 – Common Mistakes People Make When Using AI 31:11 – Steve’s Healthy Habits & Habits Outside The Amazon Grind 32:51 – Other AI Tools That You Should Be Using 36:12 – How To Reach Out To Steve Simonson 37:07 – Steve’s 60-Second Tip 39:26 – Catch Steve And Bradley In Amazon Events ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Today we’re gonna bring one of the Amazon industry’s foremost experts on artificial intelligence. He uses so many different kinds of software, so he’s gonna give you guys all of the best AI tools that you should be using to help your Amazon business. How cool is that? Pretty cool I think. Bradley Sutton: Do you wanna be able to sync your listings that you create in Helium 10 to your Amazon account in one click, including being able to sync subject matter, which you’re not able to even edit. Now, in most listings on Amazon, you’re gonna want to use Helium 10 Listing Builder. Make sure to find out how to use Listing Builder by going to h10.me/listingbuilder. That’s h10.me/listingbuilder. Hello everybody, and welcome to another episode of the Serious Sellers Podcast by Helium 10. I’m your host, Bradley Sutton. And this is the show that’s a completely BS free, unscripted and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world. We’ve got somebody who’s been a serious seller for years here. Steve Simonson, back on the show. How’s it going, Steve? Steve: It’s going great. Yeah, I was just wondering. I’ve definitely put up some serious numbers, but I’m quite irreverent. So sometimes not always serious in the boardroom. Bradley Sutton: Yeah, exactly, exactly. Steve: Serious numbers. But also I like to crack a joker too. Bradley Sutton: And that’s what we like. So if you we’re not gonna go too too much into Steve’s backstory, if you guys want to check that out, episode 38 is a good one to see some of Steve’s backstory. But I brought you on because I’ve been seeing you pop up a lot and you’re good at email marketing too, and you’ve been marketing to me for some webinars and stuff that you’ve been doing lately on AI and that seems to be all the rage. And I’m one of the ones who hasn’t really completely, you know, dove into it, you know, and like, let it take over my life. Like, I, I see some people, I definitely see the advantages. I see the disadvantages, you know, sometimes too with relying too much on it. So I was like, you know what, let’s bring an expert on, and let’s just talk about, I mean, first of all, like how you got passionate about it. Like what was it about cuz you know, it’s not like you’ve been doing AI for 10 years, you know, you have a lot of specialties, you know, be it sourcing and, and logistics and, and a lot of different things. What made you so giddy about, about the the AI phenomenon? I guess Steve: <Laugh>, giddy is a good word for it. Well, if you look back at my background and likely in episode 38, we talked about my fascination or love for systems. Like I’m a huge systems guy. The system runs the business. The people run the system. This is right out of the E-myth. So my thoughts are like, how do you make great systems? And for more than a decade, probably nearly 15 years, we’ve been using some levels of machine learning. This is a precursor to AI. Machine learning is like, Hey, take all of your reviews and detect the sentiment of those reviews. And then the ones that are positive, try to extrapolate some of the keyword, like make a word cloud out of the, you know, positive sentiments, or the same with negative sentiments. Steve: So you can us

In this episode, we cover the latest news in Amazon and Walmart. We dive into Amazon’s small business report, listen to an inspiring interview, and check out a cool Insights Dashboard feature.

Join us in this episode of SSP, where we listen to the stories of two Serious Sellers Club members, Sean Lonergan and Dana Midkiff, two highly successful Amazon entrepreneurs who have made their mark on the e-commerce world. Discover how they found success selling in Amazon Europe and selling handmade products across multiple marketplaces, making nearly 8-figures and multi 7-figures a year in their respective Amazon businesses. Tune in to learn their unique strategies and insights in this inspiring episode filled with wisdom and actionable advice. In episode 458 of the Serious Sellers Podcast, Bradley, Dana, and Sean discuss: 01:41 – The Serious Sellers Club 02:11 – Sean Lonergan’s Backstory 05:09 – Selling A Garlic Press As A First Product 07:21 – Dana’s Backstory 10:34 – Started In Etsy 10 Years Ago 12:39 – Finding Success Expanding To Amazon Europe 16:28 – Making Almost 8-Figures A Year 17:43 – How To Get Into Amazon Handmade 19:37 – Selling Handmade Products In Multiple Marketplaces 21:52 – Making Multi 7-Figures From Handmade Products 24:37 – Unique Strategies From Sean And Dana 27:37 – Are Handmade Products A Good First Product? 31:06 – Sean and Dana’s Favorite Helium 10 Tools 32:26 – Healthy Habits And Hobbies Of Sean And Dana 34:31 – How To Reach Out To Sean And Dana ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Today we’ve got two sellers from opposite sides of the world who both have sold multiple millions of dollars online but in completely different ways. One started with the most cliche Amazon product ever, and now mainly sells actually on Amazon Germany, and the other produces all of our products and sells in the Amazon handmade category. How cool is that? Pretty cool I think Bradley Sutton: Helium 10’s got over 40 tools for e-commerce entrepreneurs. I know how overwhelming it might seem to try and figure out how you’re gonna learn how to use everything, or maybe even to know which ones you wanna get started with. So for a completely free course that’s gonna guide you through learning everything you need in order to become a Helium 10 expert, visit the Helium 10 Academy. That is h10.me/academy. Hello everybody and welcome to another episode of the Serious Sellers Podcast by Helium 10. I am your host, Bradley Sutton, and this is the show that’s a completely BS free, unscripted, and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world. And we’ve got a couple of serious sellers from the Serious Sellers Club here with us for the first time on this show today, we got Sean and Dana. How’s it going? Sean: Yeah, very well. All good from this end? Dana: Same. Doing great. Bradley Sutton: Excellent. All right. Well, I never at least as far as I know, I have a bad memory, but I don’t think I’ve ever talked to you guys in person or had one-on-one calls or anything. So we are gonna just completely learn about you guys from the Scratch. You know, this all came from a post I did, and we have a private Serious Sellers Club Facebook group, and that’s where we have six, seven, and eight-figure sellers. And, I was like, Hey guys, I’m looking for some new people to come on the podcast. You know, just, by being in this club, I already know that they have verified revenue with Helium 10, otherwise, they wouldn’t be able to be in the club. So I didn’t, I don’t have to, I didn’t have to do too much of a background check here. I was like, you know what? The background check we are gonna do live on the air. So let’s start with Sean. Where are you all calling in from right now? Sean: I’m in a city called Alicante, which is about three hours south of Madrid. Bradley Sutton: Okay. Yeah. I’ve heard of I’ve heard of that. Have I been there? I’m not sure. I’ve been to Madrid, Barcelona, you know, many times, but not sure if I’ve been there. I know that they have a good soccer or football team down over there as well. Now, where were you born and raised? Sean: So, I’m originally Irish, and I spent the first half of my life living there. And then I moved to the UK and spent quite a few years there. And I’ve been in Spain since July 2020. Bradley Sutton: Okay. Did you go to university in Ireland or UK? Sean: No, I didn’t. I was always one of these kids that university just wasn’t for me. I couldn’t wait to get outta school. I love school. So I was very lucky. Well, when I went to the UK I got a job with the US Bank, Citigroup, and I was with them for about 25 years. I quite enjoyed working there and moved up the ladder. So and then I left the city and started a domestic cleaning business. Bradley Sutton: What prompted that? Just looking for something different than corporate life, or? Se

In this episode, we welcome back Burak Yolga of Forceget to talk about the dynamic realm of shipping and the supply chain. Dive into key topics and latest updates such as Amazon warehouse space bidding, China manufacturing, 3PL service rates, optimizing Amazon fulfillment, shipping methods comparison, international logistics, freight forwarder fraud prevention, leveraging HS codes, global freight prices outside China, and other exclusive insights and strategies from Burak. He also shares his top money-saving strategies that you can utilize on your next international shipments. Tune in now to stay ahead of the game! In episode 457 of the Serious Sellers Podcast, Bradley and Burak discuss: 02:09 – What’s New In The Shipping Industry In 2023? 04:00 – Bidding For Extra Space In Amazon Warehouses 06:30 – Updates And Issues On China Manufacturing 09:40 – Current Rates For 3PL Services 11:11 – Sending To Multiple Amazon Fulfillment Centers 12:45 – UPS Shipments Or LTL Shipments? 15:13 – The International Shipping Process 17:15 – How To Make Sure Your Not Getting Ripped Off By Freight Forwarders 23:25 – How To Use HS Codes Properly To Save Money 25:30 – Freight Prices From Other Countries 28:40 – It’s Time To Visit Your Chinese Supplier 30:11 – Burak’s Healthy Habits And Hobbies Outside His Daily Work 32:25 – Learn More About Shipping Inside Freedom Ticket 3.0 33:00 – Burak’s 60-Second Tip 35:00 – How To Reach Out To Burak Yolga And Forceget ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Today we’ve got back on the show. Somebody who knows all there is to know about freight forwarding warehousing and much more, and he’s got some tips that could save you hundreds or even thousands of dollars. How cool is that? Pretty cool I think Bradley Sutton: Black Box by Helium 10 House is the largest database of Amazon products and keywords in the world outside of Amazon itself. We have over 2 billion products and many millions more keywords from different Amazon marketplaces, from USA to Australia to Germany and more. Use our powerful filters to search through this database for pockets of opportunity that you might wanna get into with your first or next product to sell on Amazon. For more information, go to h10.me/blackbox. Don’t forget, you can save 10% off for life on Helium 10 by using our special code SSP10. Hello everybody and welcome to another episode of the Serious Sellers Podcast by Helium 10. I am your host, Bradley Sutton, and this is the show that’s a completely BS free, unscripted, and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world. And we’ve got for the second time back on the show, Barack from Fork. How’s it going, man? Burak: I’m great, man. Thank you for having me again. Now, Bradley Sutton: Where are you at right now? Are you in Miami or where are you? Burak: Yes, I’m in Miami after so many different Amazon events this year, you know, January, February, March, finally back to Miami. And then a little bit enjoying the time and weather. Bradley Sutton: Awesome. Awesome. Well, it’s good to have you back. We’re not gonna go too much into your backstory. Let me, let me give everybody the the podcast number that you were in before. So if you guys wanna find out more about Brocks origin story go to episode 324. So h10.me/324. Let’s just hop right into it, you know, now we’re, we’re in the middle almost of 2023, you know, kind of covid is a thing of the past, you know, even China’s opened up now again, but what, what are like the main kind of topics in the shipping industry? Prices been pretty steady? Any predictions you have? What’s going on here in 2023? Burak: I think, you know, 20 21, 20 23, we had 2021 and 2022, we had so much conversation about you know, shipping prices, the delay, the congestions, and so many people had really good sales numbers, actually. So they brought lots of inventory in, and as suddenly with inflation, things slowed down. Right. So mainly last two years we talked about, you know, the congestions in Los Angeles part. Some of the containers had to wait maybe two, three months until it was you know, off the dock and then, you know, delivered to the destination. But recently what we were talking about is mainly cash flow inventory management, which is part of the supply chain, which is part of the international logistic, which is part of the successful Amazon sellers because you know, last two years they, we had so much money in the market, so people could go and borrow as much as money they want with a very low interest rate, and they brought loss of inventory. Burak: So since the sales is down, a lot of people cannot move the inventory. So they

In today’s Walmart Wednesday episode in SSP, we speak with Mark Jordan of Vendocommerce, an expert in the field of Walmart selling. One of the key topics we discuss is the struggles that Walmart sellers often face. Mark provides insights on how to overcome them and achieve success with your product launches. From pricing changes and suppression issues to understanding Walmart’s 90-day returns policy, Mark sheds light on the intricacies of navigating the Walmart marketplace. Helium 10 tools have been instrumental in optimizing Walmart listings, and Mark shares valuable tips on leveraging these tools effectively. Bradley and Mark break down listings inside Walmart.com and provide guidance on crafting compelling product details that resonate with customers. Mark also provides a quick yet powerful hack for Walmart sellers looking to elevate their game. Tune in to this captivating episode to discover the secrets on how to crush it on Walmart.com! In episode 456 of the Serious Sellers Podcast, Bradley and Mark discuss: 01:45 – The Helium 10 Project Expansion Series 02:41 – Mark Jordan’s Backstory 06:11 – Struggles That Walmart Sellers Have 08:21 – How To Crush Your Walmart.com Product Launches 10:32 – Pricing Changes And Suppression 11:40 – Breaking Down Listings Inside Walmart.com 13:16 – How To Get The Pro Seller Badge 14:50 – Be Aware Of Walmart’s 90-Day Returns Policy 18:01 – Using Helium 10 Tools For Walmart Listings 22:12 – How To Properly Write Your Walmart Product Details 23:19 – Let’s Learn Mark’s Specific Strategies 25:09 – Creating A Different Version Of Your Amazon Product On Walmart 26:32 – Using 2-Step URLs For Walmart 27:12 – When Rich Media Is Available For Regular Walmart Sellers? 28:23 – Mark’s 60-Second Tip 30:52 – How To Reach Out To Mark Jordan And Vendo ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Today’s our special Walmart Wednesday episode where we invite an expert on, and he and I are actually gonna break down some live Walmart listings to see what’s working and what’s not working on them. We’re gonna talk about keyword research Walmart advertising, and even some cool hacks on how to see what kind of attributes your competitors are in. How cool is that? Pretty cool, I think. Bradley Sutton: Are you browsing a Shopify, Walmart, Etsy, Alibaba, or Pinterest page and maybe you see a cool product that you wanna get some more data on? Well, while you’re on those pages, you can actually use the Helium 10 Chrome extension Demand Analyzer to get instant data about what’s happening on Amazon for those keywords on these other websites. Or maybe you wanna then follow up and get an actual supplier quote from a company on alibaba.com in order to see if you can get this product produced. You can do that also with the Helium 10 Demand Analyzer. Both of these are part of the Helium 10 Chrome extension, which you can download for free at h10.me/extension. Hello everybody, and welcome to another episode of the Serious Sellers Podcast by Helium 10. I’m your host, Bradley Sutton, and this is the show that is our Walmart Wednesday show of the month where we do an episode live dedicated to Walmart. Bradley Sutton: It’s important, you know, here in 2023, we feel that, you know, more Amazon sellers who are selling in the us start considering selling on Walmart as well, because, you know, we’ve talked about it a lot. We have a new series Project Expansion. We’re actually documenting, bringing an Amazon seller who had never sold on Walmart and showing you the step-by-step. Carrie and Shivali are showing you step-by-step how to get them set up on the Walmart platform. So if you guys want to check out that video series, just go to our YouTube channel after this and, and check out type in Helium 10 Project Expansion, and you’ll be able to see, you know, the step-by-step. They’ve got about four episodes up so far, and they’ll have some more up soon, but if you have not taken the leap yet, we highly recommend doing it. And we also, you know, for those of you already selling on Walmart, and we realize that you guys might have some questions on things as well on how to set up. So every month we invite experts like me. I don’t know much about selling on Walmart, so I couldn’t be able to sit here and do ask me anything. So this month we have an expert from Vendo, and that’s Mark Jordan. We’re gonna go ahead and bring him on to the show. Mark. How’s it going? Mark: Hey brother, how’s it going? Thanks for having me. Bradley Sutton: Thanks for being here. So where are you at, like right now? Where are you located? Mark: Yeah, so I am currently in Miami, Florida. Actually, I just moved here in October. Bradley Sutton: Where’d you move from? Mark:

In the world of e-commerce, finding effective marketing channels is crucial. Enter TikTok advertising. Tamara Zeravljev, a seasoned expert, is back with a “different vibe” and invaluable insights to help skyrocket your Amazon sales. Discover the power of TikTok advertising to skyrocket your Amazon sales. Learn how to leverage TikTok campaigns to drive conversions and maximize your business potential. In this episode, Tamara shares her client’s experiences and how they were featured as a real case study on TikTok, providing inspiration and practical examples. TikTok advertising has emerged as a powerful tool for amplifying Amazon sales. By listening to Tamara’s actionable tips in this podcast, businesses can tap into the vast potential of TikTok and achieve remarkable results. In episode 455 of the Serious Sellers Podcast, Bradley and Tamara discuss: 01:30 – Tamara Is Back With A “Different Vibe” 02:30 – Getting Her First Client After Appearing On This Podcast 06:00 – Helping A Struggling Client Sell On Amazon Through TikTok 09:31 – Following The Performance Of TikTok Campaigns To Amazon Sales 14:00 – What Is A “Hook” In TikTok? 18:30 – Featured As A Success Story Case Study On TikTok 20:40 – Strategies That Are Working Inside TikTok Advertising 23:00 – How Does TikTok Advertising With Influencers Work? 27:20 – How Much Does It Cost To Advertise In TikTok? 29:40 – ROI Expectations For TikTok Campaigns 31:00 – Campaign Maintenance Strategy 33:15 – Tamara’s 60-Second Tip 34:30 – How To Reach Out To Tamara Zeravljev ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Bradley Sutton: Today we’ve got somebody back on the show who thanks to her first appearance on this podcast, got a client for TikTok ads. And through TikTok, they were able to 10X their sales, and now they are even featured as a case study on the TikTok website. How cool is that? Pretty cool I think. Bradley Sutton: Not sure on what main image you should choose from, or maybe you don’t know whether buyers would be interested in your product at a certain price point. Perhaps you want feedback on your new brand or company logo. Get instant and detailed market feedback from actual Amazon Prime members by using Helium 10 audience just entering your poll or questions. And within a short period of time, 50 to a hundred or even more Amazon buyers will give you detailed feedback on what resonates with them the most. For more information, go to h10.me/audience. Hello everybody and welcome to another episode of the Serious Sellers Podcast by Helium 10. I am your host, Bradley Sutton, and this is the show that’s a completely BS free, unscripted, and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world. We’ve got somebody who helps sellers from the other side of the world all the way coming live from Serbia. Tamara welcome back to this show. How’s it going? Tamara: Thank you very much. I mean, it’s going great. Such like different wife these days, but love it to be here again. Bradley Sutton: What do you mean, different vibe these days? Tamara: Yeah. so I have my own agency this time. So it’s, it’s a different vibe. It’s you know, working on my own with a small team, doing something different than the other time. So because of that different vibe. Bradley Sutton: Cool. But you’re still there in around Belgrade area, right? Tamara: Yes. Still in Belgrade, Serbia, but moving around, let’s say to different let’s say events and such a things through Europe. So, but still based in Belgrade. Bradley Sutton: Cool. Cool. So if everybody if anybody wants to know Tamara’s the more of the backstory w go to episode 3 32, so h10.me/332. That was the first time we we had her on the show. And you can, you know, find out, you know, a little bit more of her origin story, but it’s actually interesting, speaking of that exact podcast episode, you have got an interesting story for us. So somebody heard you on that podcast and then they reached out to you down the road and that’s the thing, guys. You know, you get on this podcast sometimes you know, it doesn’t just, it’s not live and it doesn’t just disappear after, after it’s live. Like it stays out there on the, the interwebs for a long time. And so somebody reached out to you a few months ago and go ahead and start, you know, telling us tell, telling us the story then Tamara: Yeah, you said it right? I mean, it doesn’t go away like it stays for years, I’m sure. Like people are still listening to like, episodes from like a year, year and a half and, you know, more so one of my first clients, actually, the first client that I started with was Brand Marbotic that reached out to me, like after listening our previous episod

Episode 454 of the SSP features Kunal Dattani and Reggie Young, members of the Serious Sellers Club, sharing their incredible stories. Reggie started his e-commerce business while in active military duty, turning a $3,000 investment into almost a $1 million exit. Kunal began by selling diet plans on eBay, eventually establishing a successful men’s cosmetic brand in the UK and making $2 million annually on eBay. They discuss living as a digital nomad, sourcing strategies, launching in the UK and other EU markets, and off-Amazon marketing tactics. Tune in to this inspiring episode for invaluable insights into the world of selling in Amazon and E-commerce! If you’re eager to connect with Kunal and Reggie, we encourage listeners to join the Serious Sellers Club Group, where 6/7/8-figure Amazon sellers and like-minded individuals gather to share knowledge and insights. In episode 454 of the Serious Sellers Podcast, Bradley, Kunal and Reggie discuss: 02:00 – Meet Our Guests, Members Of The Serious Sellers Club 02:30 – Reggie’s Backstory 03:50 – Starting An E-commerce Business While In Active Military Duty 04:50 – From $3K Capital To An $830K Exit 08:30 – Kunal’s Backstory 10:30 – Started In Ecomm Selling Diet Plans On eBay 12:00 – Starting A Men’s Cosmetic Brand In UK And Was Featured In Dragon’s Den 13:00 – Making A $2 Million A Year On eBay 13:30 – Why Did Reggie Decide To Be A Digital Nomad? 15:30 – The Cost Of Living For A Digital Nomad 16:45 – Talking About Kunal’s Deals Inside The Dragon’s Den 18:40 – “I Realized That Amazon Is The Best Platform” 19:15 – Strategy Session From Kunal And Reggie 22:18 – Sourcing Things Under $2 Per Unit Landed Into Amazon 27:50 – Launching In The UK Market And Into Other EU Countries 29:30 – Off-Amazon Marketing Tactics 31:25 – Kunal And Reggie’s Hobbies And Healthy Habits Outside The Amazon Grind 33:22 – How To Reach Kunal And Reggie Online 33:50 – Join The Serious Sellers Club Facebook Group ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Today we’ve got a couple serious sellers in the show with really cool backstories. One seller started with a $3,000 investment, and he turned that into a nearly $1 million exit and now lives as a digital nomad. The other seller was a seven figure seller on eBay and even got into Britain’s version of the show Shark Tank. How cool is that? Pretty cool I think. Bradley Sutton: Want to enter in an Amazon keyword and then within seconds get up to thousands of potentially related keywords that you could research. Then you need Magnet by Helium 10. For more information, go to h10.me/magnet. Magnet works in most Amazon marketplaces, including USA, Mexico, Australia, Germany, UK, India, and much more. Hello everybody and welcome to another episode of the Serious Sellers Podcast by Helium 10. I am your host, Bradley Sutton, and this is the show that’s a completely BS free, unscripted, and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world. And we’ve got a couple sellers from different parts of the world, actually, today, for the first time on the show Reggie and Kunal, am I pronouncing your name right? Reggie, where are you at right now? Reggie: I’m currently traveling through the States. Just got done with Seattle and then heading to Lisbon soon. Bradley Sutton: Okay. Do you have a home base or are you full digital nomad life? Just on the road? Yeah. Yeah. Reggie: Digital nomad professional, homeless person. I call myself. Bradley Sutton: I love it. I love it. And Kunal, where are you at in the world? Kunal: I’m in the United Kingdom in a place called Leicester near Birmingham. Not too far. Bradley Sutton: Okay. So what’s the local football team there then? Kunal: Leicester City. Bradley Sutton: Okay, I was like, wait a minute. That sounds that sounds familiar. Weren’t they the ones who had like Cinderella season? A little while back. Kunal: 2016 it was. Bradley Sutton: I remember that. Yeah. Remember exactly. Okay, cool, cool. Excellent. Now I got turned onto the part of our new Serious Sellers Club. We have this club private community within Helium 10, where it’s sellers who are doing 6, 7, 8 figures. And so I had just thrown something out there. I’m like, Hey, I’m looking for new people to come on the podcast, and these gentlemen volunteered themselves. And so like, it’s, it’s great to have you guys on here. And I know literally nothing about either of you. So what I want to start off with is just getting your superhero origin backstories here. Let’s start with Reggie. Where were you born and raised? Reggie: Oh, sure. Yeah. hello everyone. Reggie Young, born and raised in Hawaii. Joined the military when I

In this episode, we cover the latest news in the Amazon industry, Shein’s impact on retail platforms, and diving into a most requested Insights Dashboard feature that’s now available.

In episode 453 of the Serious Sellers Podcast, Bradley invites a dynamic duo married couple from AMZ One Step, Saddam and Tayyaba. They run an A-Z Amazon agency that has almost 200 employees, with specialties in Amazon Photography and Listing Optimization. In the episode they discuss best practices for A+ Content, how to utilize the Amazon Brand Story, how using a photography studio in China can be beneficial, how to use different Artificial Intelligence tools, and more! In episode 453 of the Serious Sellers Podcast, Bradley Saddam, and Tayyaba discuss: 02:25 – Tayyaba’s Backstory 06:20 – Saddam’s Opinions On The Biggest Amazon Changes. 08:13 – What is the Amazon Brand Story? 08:40 – The Importance of Adds-To-Cart and Off-Amazon Traffic 11:58 – Should Every Listing Have Brand Story? 12:40 – Tayyaba’s A+ Content Project for Project 5K 17:13 – Chinese Photo Studio With All Nationalities’ Models 18:35 – How Do You Plan An A+ Content Refresh? 20:45 – Does Brand Story Always Need Something About the Owners? 23:00 – Using AI and ChatGPT To Help Amazon Sellers 25:30 – Image AI App Limitations 28:00 – What Should Sellers Be Doing in 2023 For Branding 31:25 – Thirty Second Tip on ChatGPT and A+ Content 33:15 – How to Contact Saddam and Tayyaba ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Today we’ve got a couple back on the show who run an agency with over 150 employees, and they’re gonna be talking about a lot of topics, including brand story, A+ Content, ChatGPT and more. How cool is that? Pretty cool, I think. Bradley Sutton: Do you wanna see how your listing or maybe competitor’s listing rates as to best practices for listing optimization? Or maybe you wanna compare a group of ASINs or Amazon products to see how they compare to each other. Maybe you wanna see within seconds the top keywords for a single listing or a group of listings. You can do that and more with the Helium 10 Tool Listing Analyzer. For more information, go to h10.me/listinganalyzer. Hello everybody and welcome to another episode of the Serious Sellers Podcast by Helium 10. I am your host, Bradley Sutton, and this is the show that’s a completely BS free, unscripted, and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world. And back for the third time with somebody different. This time we’ve got Saddam here from AMZ One Step on the show. Now this is, like I said, his third time. Now, the very first time he was on the episode he came along with his sister, Lailama, and then the second time he came on with his business partner, Kamal. And now I was like, you know what? Let’s try something different. Let’s go ahead and bring you on with your wife/employee Tayyaba here. So welcome Saddam and Tayyaba. Tayyaba: Hi. Saddam: Thank you for being here. Thanks again for having me for the third time. I keep switching partners. So this one– Bradley Sutton: He’s talking about partner, Tayyaba’s, like look at like what I keep switching partner. Saddam: Partner from a different aspect. Yes, my partner, my family, of course, with my business partner. Bradley Sutton: Podcast partner, yes. Saddam: Yeah. Thank the company partner. Yep. Partner for life. Bradley Sutton: Oh, he saved himself on that one. Look at that romantic gesture right there. All right. Now Saddam, you know, we’ve been through your backstory, you know, before, but maybe just a little bit. Since Tayyaba, this is your first time on the show. Were you born and raised in Canada or Pakistan? Tayyaba: I would say so I was born in Pakistan. And I came to Canada when I was about eight. I’d say I was raised in Canada, in Toronto. Bradley Sutton: Now, did you go to university there in Toronto? Tayyaba: I did. I went to University of Guelph. I got a degree that had nothing to do with engineering. Bradley Sutton: Did you say Guelph? Tayyaba: Guelph. Bradley Sutton: Guelph. Okay. I was about to say like, wow, that’s an amazing university name that I went to the University of Wealth, because that’s just what, okay. Guelph. Okay. And what were you studying there? Yeah, Tayyaba: I was studying biomedical engineering is what I did. Yeah. Bradley Sutton: Good grief. Okay. Crazy. Tayyaba: And then it sounds so far off, right? Yeah. Like how did you go from biomedical engineering to marketing and creative leading? But I think anybody who knows me as a person would understand. I’ve always been a very creative person. So that transition just made sense. Bradley Sutton: Outta curiosity, like after you got married, like, or even before you got married, was it like determine, hey, maybe you should, you know, come help with the family business? I guess you can almost call it, or c

In episode #452 of the Serious Sellers Podcast, Andrew Engle and Huy Nguyen are back. They are 7 figure sellers, but had very different 2022’s. One was up about a million while the other was down a million. We discuss in this episode how they dealt with their wins and losses, as well as a wide range of their strategies including PPC, Insert cards, credit card hacks, ChatGPT, and more. In episode 452 of the Serious Sellers Podcast, Bradley, Huy, and Andrew discuss: 01:34 – Links to Andrew’s and Huy’s Backstory Episodes 02:20 – How was Andrew’s 2022 in Sales? 03:50 – Andrew’s one Order of 250 Units! 04:46 – Huy’s Sales Have Gone Down 08:41 – How Do You Deal With a $1 Million Decrease In Sales? 11:58 – Andrew Increased from 16 to 60 SKUs in a Year. 15:50 – Huy is Consolidating Marketplaces. 19:12 – Insert Card ard QR Code Strategy. 24:02 – Andrew’s PPC Strategies. 28:45 – Success with Google and Bing Ads. 30:57 – Huy’s Suggestions for Using ChatGPT 33:08 – Credit Card Hacks 36:11 – Helium 10 Party at Dave & Busters ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Today we’ve got a couple Elite Amazon sellers who do millions a year on Amazon, and they’re gonna talk about not just their wins, but also they’re gonna get honest about their losses over the last year and give us some of their top strategies. How cool is that? Pretty cool, I think. Hello everybody and welcome to another episode of the Serious Sellers Podcast by Helium 10. I am your host, Bradley Sutton, and this is the show that’s a completely BS free, unscripted, and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world. We’ve got two serious sellers here, two elite sellers who are no stranger to the podcast. We’ve had them on here before, Andrew, and Huy, how’s it going? Huy: Going good. Andrew: Going good. Bradley Sutton: Excellent. Now, let me give you guys we’re not gonna go too much into their backstory because they’ve been on the podcast before. So if you wanna get Andrew’s backstory, guys, go to episode 319. I believe you can do that at h10.me/319. But it was an episode where we had Andrew and his brother on talking about their, their journey as brothers starting Amazon Business. And Huy has been on a couple times. The last time we was on was episode 305. He did an episode with Ankit. They talked about, you know, to together achieving over 20 million in sales between the the two of them. And his original backstory episode was, I believe, let’s see, 190. So if you wanna find out Huy’s superhero origin story, make, make sure to check out episode one 90. Bradley Sutton: But we’re not gonna go, like I said, too much into the backstory today because we just wanna see what these guys have been up to. So, first of all Andrew you know, this is the first time I’m talking to you in depth in 2023. How did your 2022 end, what was your wins and losses and, and what, like, how, how do your sales do? So in 2021, I’m looking at your original episode, I believe either you or you and your brother did about 1.6 million total. Was that just you or was that you and your brother together? Andrew: So that was just me. I can’t remember what my brother did that year, but yeah, that was just me that year for 2022. Yeah, for all through 2022 I did really good. I think I was, I think my goal was to get 3 million. I thought I was gonna get 3 million in 2022, but I only ended up at 2.4 still. Bradley Sutton: Oh, yeah, you suck. That’s terrible. It’s like 2.4 million. What the heck? Andrew: I’ve still gotta have goals. But yeah, some of that was, I think coming off of Covid when everything started to open back up again, a lot of my stuff is industrial supplies, so things you could get at Home Depot or Lowe’s. So I feel like more people went to, you know, get that online there. And then I also got some more competitors that took a little bit of market share. So I think a little bit of combination of those two things. But for 2023 everything looks good. I’m, I’m 40% year over year, according to Helium 10. So that’s, that’s good. So kinda starting off 2023 pretty good. Bradley Sutton: And, and what were you telling me? Like when, when we were we were just chatting here before, before we got started, you just saw an order go through your FBA for 250 units of one, one product. Andrew: Yes. 250 units of, I like pulled up Helium 10. I saw a huge, like, spike. I’m like, oh, what was that? And just going through and 250 units of one product is, Bradley Sutton: Is that normal? Like, do you have a product that, that people buy in bulk a lot, or this is just like, has never, ever happened before? Andrew: Sometimes I get bulk orders, so I have,

In this episode, Bradley talks about an Amazon Anywhere Launch, Amazon Europe expansion, and more!

In episode #451 of the Serious Sellers Podcast, we bring you another of our TaCOS Tuesday episodes, which is our monthly PPC AMA. This time, we invite Tom Waghorn from Clear Ads for the first time. In this episode, he answered tons of questions the audience threw at him including his Variation listing PPC strategy, defense ad tactics, best practices for advertising during launch, how to use day parting and ChatGPT, and much more! In episode 451 of the Serious Sellers Podcast, Shivali and Tom discuss: 02:01 – Tom’s Journey from 3D Animation to PPC 03:30 – Why are my Competitors Crushing me During Launch? 08:51 – Which Child ASINS Should I Target in PPC? 11:09 – Which Metrics Will Help me Audit my PPC? 13:56 – How do I Keep Competitors from Stealing my Sales? 16:00 – Should I Target All Variations During Launch? 18:10 – If I Remake New Campaigns, Will I Lose Momentum? 20:15 – Should we Use Auto Campaigns During Launch? 21:20 – How Should I Divide Targets In Campaigns? 22:10 – When Should We Implement Day Parting? 24:21 – How Should I Allocate Budget To Campaigns During Launch? 28:12 – When do you Start Negative Matching? 30:53 – How Should I Raise Budgets? 33:02 – Can You Use ChatGPT with Amazon PPC? 35:15 – Tom’s 60-Second Tip ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Today we’ve got a guest expert who’s gonna answer all of your PPC questions, everything from Sponsored Brand Campaigns, to using ChatGPT with advertising, how to do variation, listing targeting, and more. How cool is that? Pretty cool. I think Bradley Sutton: Helium 10’s got over 40 tools for e-commerce entrepreneurs. I know how overwhelming it might seem to try and figure out how you’re gonna learn how to use everything or maybe even to know which ones you wanna get started with. So for a completely free course that’s gonna guide you through learning everything you need in order to become a Helium 10 expert, visit the Helium 10 Academy. That is h10.me/academy. Hello everybody and welcome to another episode of the Serious Sellers Podcast by Helium 10. I am your host, Bradley Sutton, and this is the show that is our monthly TACoS Tuesday program TACoS meaning Total ACoS. This is our PPC-centric episode where we bring on a guest each month and we answer questions that you guys, the audience are giving in live to our show. So in this case we have Shivali who interviewed Tom from Clear Ads and he’s gonna go over a wide variety of topics and he’s got some great information for you. So hope you like this episode. Shivali: With that, I am going to tell you a little bit about who we’re having on of course. And that is Tom Waghorn. He is from Clear Ads and we are so excited to have them because he is so knowledgeable on all things Amazon advertising. Tom, how are you? Tom: I’m very well Shali. Thank you very much for inviting me to TACoS Tuesday. It’s my first time. Shivali: Well, I know about Clear Ads through conferences. That’s where I first met you guys. And I might know a little bit about Clear Ads, but I know our viewership might not. So could you share a little bit about, first of all, your experience with PPC as well as a little bit about Clear Ads? Tom: Absolutely. So I got into PPC six years ago now when I joined Clear Ads originally people might not know it, but Clear Ads actually started as a Google Ads agency and then we very quickly caught onto the scene of Amazon advertising and how lucrative that was and how easy it was for a seller to set up on Amazon and start getting their products appearing through PPC. So a lot of our business ended up going that way cuz it was a lot more attractive to a lot of the clients that were, were searching for an agency. So I helped spearhead that department with George, our CEO through Clear Ads here. So yeah, I’d love every minute of that journey, which is why I’m still here six years later in the PPC game. It’s definitely not where I started my educational journey. I actually started in 3D animation, but yeah, everyone changed their career path and I ended up doing PPC instead of cartoons. But I’m loving it. Shivali: I think that’s incredible. That’s incredible. I mean, before we started this, I was telling you how PPC was such a foreign thing for me, even when I was getting started as an Amazon seller, it was the one thing that caused so many nerves and I didn’t know what the heck I was doing. So I’m really looking forward to picking your brain about PPC today and hopefully providing a lot of value, not just for myself, but for all of our viewers. I’m, I have full faith that’ll happen. So I guess we’ll go ahead and get started. We have Raef hopefully I’m pronouncing that right, he says, I launched my first product two m

In episode #450 of the Serious Sellers Podcast, Bradley invites the “Professor of Amazon” Howard Thai back on the show to discuss all things Amazon Algorithm Related. One misconception that’s cleared up is that there is no such thing as the Amazon “A10” algorithm. We go into where this terminology came from and, more importantly, what are the top things to keep in mind for optimization your listing for the Amazon Algorithm in 2023. Signalytics has been at the forefront of using AI since before it became “stylish” to do so, and Howard talks about interesting things they have been using it for such as doing heatmaps on listing pages to see what buyers do after getting on a product page. In episode 450 of the Serious Sellers Podcast, Bradley and Howard discuss: 02:56 – Is there a Such Thing as the A10 Amazon Algorithm? 04:50 – What are Differences of the Amazon Algorithm in 2023? 07:10 – Absorbing Keyword Ranking Juice of Competitors 08:40 – The Importance of Adds-To-Cart and Off-Amazon Traffic 12:10 – What Parts of Listings are Most Important 15:20 – Howard’s Launch Strategy 19:20 – How to Get Amazon’s Choice Badges 22:00 – How Howard is using A.I. 25:10 – More A.I. Use Cases for Amazon Sellers 26:00 – What are Black Hat Sellers doing in 2023? 28:00 – Can You Protect Against Fake Reviews? 28:45 – Howard’s Hobbies and Health Routine 30:53– Howard’s Sixty Second Tips ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Today we’ve got the professor of Amazon back on the show, and he’s gonna drop a lot of knowledge bombs about how the Amazon algorithm is working in 2023 and PPPC Tips, launch tips, and even AI tips. How cool is that? Pretty cool, I think. Bradley Sutton: Do you have writer’s block with creating or editing your listing? Would you like to get some help from ChatGPT? Well, make sure to use Listing Builder with AI inside of Helium 10. And with a click of a button, have sections or even your entire listing created by AI using the keywords that you say are the most important. If you have Helium 10, you have access to this already. Go to Listen Builder in Helium 10 and give it a try. Or for more information, visit h10.me/listenbuilder. Hello everybody and welcome to another episode of the Serious Sellers Podcast by Helium 10. I am your host, Bradley Sutton, and this is the show that’s a completely BS free, unscripted, and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world. And we’ve got a serious seller here back on the show for the first time in a while. Howard, how’s it going? Howard: I’m good. How are you doing? Bradley Sutton: Pretty good. Pretty good. Now this is you don’t know this person, but if my calculations are correct, this is actually a momentous time because this is episode four 50, and this is the first time in two years since episode 200, or actually since episode one 50, when I have not done every 50 episodes in the Maldives. So like, this is very momentous, I’m here in San Diego at my house and, or I was like, you know what? I can’t keep affording to go to the Maldives every six months. So I’m gonna save that for episode 500. But Howard, we picked a special number for you to be on here, so no pressure. Howard: Thank you. I try. Bradley Sutton: Now part of that, I’m like, all right, well I gotta do something special, so I’m just gonna I keep telling people that I’m trying to get more healthy and things like that. So I’m on my usually don’t do this, but I’m on my treadmill, my standing desk treadmill here, so I’m gonna try and lose some weight while we listen to and learn from Howard. So Howard, actually before the pandemic, didn’t you most of the time live in China? Howard: Yeah, before the pandemic. I moved to China in 2009. So I stayed there like until like 2020, 2020, I believe it was February 2020. And then I kind of had to evacuate China so that I can do a mastermind in Kabul San Lucas. Bradley Sutton: I wanted to have you on here cuz you know, you’ve always had like special insights into Amazon algorithm and things that go into ranking and things. And one thing that was really upsetting me lately, cuz it hasn’t happened for a few years, but then all of a sudden you would see all of these kinds of posts out there whether it’s LinkedIn or whether it’s blogs and people talking about, oh yeah, Amazon has released the A10 algorithm and it’s changed and, and this is what you need to do. I would think that a lot of people follow, like are putting out wrong information because you tell me, is there such thing as the A10 algorithm? Howard: I don’t there’s nothing n no such thing as an A10 algorithm because the algorithm is actually nine characters, so it

In this episode, Bradley talks about Alexa AI Update, Pinterest / Amazon Collaboration and Amazon Search Glitch.

In episode #449 of the Serious Sellers Podcast, Bradley, Sharon, and Elizabeth chat about all they have been up to, including massively successful TikTok Shop campaigns, and even starting side hustles like wedding planning businesses! Despite her success, Sharon has been struggling with motivation to focus on her Amazon business. However, instead of giving up, she has been exploring the idea of starting a new business venture after her time with Amazon. In addition, Sharon’s Amazon brand was making an impressive $1.7 million in 2022 while running on autopilot. In episode 449 of the Serious Sellers Podcast, Bradley, Sharon, and Elizabeth discuss: 02:57 – What Are Elizabeth And Sharon Up To These Days? 04:15 – Joining Amazon’s Black Business Accelerator 05:56 – Losing Motivation To Focus On Her Amazon Business 09:16 – Starting A New Business After Amazon 12:15 – Still Making $1.7 million in 2022 While On Autopilot 12:56 – Building Her Brand In TikTok Shop 17:05 – Getting A Million Views On TikTok 22:18 – Close To $6 Million In Sales In 2022 22:48 – Using Amazon Skills For A New Business Venture 35:26 – Healthy Habits & Hobbies Outside The Business Grind 41:46 – Elizabeth’s 60-Second Tip ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Today, we’ve got two of my favorite guests back on the show, and they’re gonna talk about a lot of things they’ve been up to, such as starting brand new offline businesses, and also being able to have a TikTok shop that did a hundred thousand dollars worth of sales in less than two weeks. How cool is that? Pretty cool I think. Bradley Sutton: You wanna know what keywords are driving the most sales for listings on Amazon. To do that, you need to know what highly searched for keywords the product is ranking for maybe at the top of page one. You can actually find that out in seconds by using helium ten’s keyword research tool, Cerebro. Now, that’s just one of the many, many functions that make this tool my favorite tool in the whole suite, and it’s the most powerful keyword research tool ever created for e-commerce sellers. For more information, go to h10.me/cerebro, h10.me/cerebro. Don’t pay full price. Use our podcast discount code SSP10. Hello everybody and welcome to another episode of the Serious Sellers Podcast by Helium 10. I am your host, Bradley Sutton, and this is the show that’s a completely BS free, unscripted, and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world. And we’ve got a couple serious sellers back here on the show. I think this is like their third time. And two of my favorite guests we have here on the podcast, Elizabeth and Sharon, the dynamic duo. I’m not gonna say who’s Batman and who’s Robin? They’re both Batman and Batwoman. We’ll just say like, you’re the top of the top, both of you. No, no, Robins here. But anyways welcome back to the show. It’s great to have you guys back. Sharon: Thank you so much for having us, Bradley. Bradley Sutton: Awesome. Awesome. Now we’re not gonna go completely into their backstory, guys, because they’ve been on the show before. So write this down. If you guys have never heard of them before, they’ve got, you know, some really inspiring stories. Their first episode was episode 206. So find out how they were able to 30x their income of what they were making in Nigeria before moving to the States and before selling on Amazon. And then check out episode 317. You can do that h10.me/317. And then you can find out how since that first episode, they were able to scale their sales from 1.7 to 6.4 million in 2021. So now I don’t know what they’ve been doing completely over the last few months. We keep in contact a little bit here or there, but I’m gonna find out with you guys how their 2022 was and what’s going on here in 2023. Bradley Sutton: So first of all right before we started talking, I had to stop Elizabeth. I’m like, she started telling Sharon about something. I was like, no, no, no, I wanna record this. I want to hear about this, you know, live from you. So the first thing I’m gonna ask you, Elizabeth, is you mentioned that you are part of the black-owned business program at Amazon. I actually, you didn’t know about this, but I had a podcast episode all about that. But can you tell me, like, what kind of benefits do you get from being part of that, that program? Elizabeth: So I do have an account manager that has manages 10 other accounts, including mine. Nine other accounts are including mine. So it’s more like a personal approach to account management that Amazon is offering. Small business owners, black business owners. I do have calls within every week to kind of go over my

In episode #448 of the Serious Sellers Podcast, Bradley and Robert chat about how he grew his Amazon and retail brand to over $4 million in revenue while working a full-time job. Robert shares his backstory and how he got into entrepreneurship at an early age. He then talks about how he transitioned into e-commerce and eventually started his Amazon brand while still working his day job as a consultant and now, senior finance manager at Microsoft. Robert also shares how he got started in the coffee niche and how good supplier terms and building a good relationship with them helped his business grow. He even managed to reach $2 million in sales in his first year! Despite having a full-time job, Robert managed to run his Amazon business successfully and with the help of agencies for other aspects of his business. His ultimate goal was to get his brands into retail, and he shares the process of getting into 4,000 Walmart retail stores. Robert also talks about lightning deals and a new emerging marketplace called Faire that he uses to market his products and get them into mom-and-pop shops across the country. And as for his goal for 2023? You’ll have to tune in to find out! In episode 448 of the Serious Sellers Podcast, Bradley and Robert discuss: 02:02 – Robert’s Backstory And His Early Start In Entrepreneurship 05:48 – How He Got Into E-commerce And Amazon 08:32 – Working A Day Job While Starting An Amazon Brand On The Side 10:22 – How Robert Got Started In The Coffee Niche 12:20 – $2 Million In Sales In His First Year 14:13 – How Good Supplier Terms Helped His Business Grow 14:50 – Building A Good Relationship With Suppliers Help 15:58 – Running His Amazon Business With A Full-Time Job 18:52 – Working As A Senior Finance Manager In Microsoft 20:26 – Reached $4 Million In Sales In 2022 20:56 – Leveraging Agencies For Other Aspects Of His Business 23:06 – The Goal Was To Get His Brands Into Retail 23:45– The Process On Getting Into 4,000 Walmart Retail Stores 25:10 – Lightning Deals And Other Strategies Robert Uses 28:35 – Marketplace To Get Your Products Into Mom & Pop Shops 30:59 – What Is Robert’s Goal This 2023? ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Today we’ve got a seller who’s still working his everyday full-time job, but on the side, he’s been able to grow his online brand to over $4 million of revenue. How cool is that? Pretty cool I think. Bradley Sutton: Are you looking to learn how to sell on Amazon? The Freedom Ticket Course made by Kevin King is one of the most popular courses ever created for Amazon sellers. It’s got over 90 modules and 40 hours of detailed step-by-step training to help get you started on your entrepreneurial journey. Now, this course costs $997, but Helium 10 actually covers that cost of the course for any Helium 10 member. Find out why tens of thousands of students love this program by going to H ten.me/freedom ticket. Don’t forget that if you do, sign up for a Helium 10 account. Don’t pay full price. Use our podcast discount code SSP10 to save 10% off for life. Hello everybody and welcome to another episode of the Serious Sellers Podcast by Helium 10. I am your host, Bradley Sutton, and this is the show that’s a completely BS free, unscripted, and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world. We’ve got a serious seller on with us today. How’s it going, Robert? Robert: What’s going on Bradley? Thanks for having me. Bradley Sutton: Thanks for being here. It’s pretty cool that you’re here. We just had some technical difficulties. Made him wait for like 10 minutes as my audio was having issues, but, but he’s a trooper here, and that’s kind of like probably like part of the theme I should say, of what we were gonna be talking about today. Now I remember meeting you at the prosperous show. You know, you came by your booth and I was like, just learning a little bit about you. I’m like, hold on, say no more. Say no more. This sounds like an interesting story. I don’t wanna find out about it with the, with everybody else. So let’s start with your origin. You just told me a couple minutes ago you’re in the Georgia area right now. Is that where you were born and raised? Robert: No, so I was actually born and raised in Venezuela. So up to the age of 10 parents moved to the US and yeah, for the majority of, of the rest of so far we’ve been in Georgia, north of Atlanta. Bradley Sutton: Okay, excellent. Now, upon graduation of high school what, like how long did it take you to learn English as a 10 year old? 10 year old is early enough to pick it up pretty fast, I would imagine. Like me, I’m trying to learn languages now and it’s l

In this special Serious Sellers Podcast episode, Carrie Miller and David Milstein of SellCord discuss all things Walmart.com. David shares his expertise and strategies for PPC, seller requirements, launch strategies, customer reviews, and listing optimization. The episode starts with a discussion on the common mistakes sellers make when launching on Walmart and how to avoid them. David also sheds light on the improvements in Walmart’s PPC and how Adtomic is a game-changer for Walmart PPC. You’ll get insights into what new features they should look out for on Walmart, and the requirements to become a Walmart seller, and the common reasons why sellers get denied. David also answers the question of whether gated and un-gated products are the same as in Amazon and whether Walmart’s Brand Portal defends brand owners. He further elaborates on how to get reviews on Walmart and whether supplement selling is competitive on Walmart. So, if you’re looking to expand your Amazon business and sell on Walmart, this is an episode you don’t want to miss! In episode 447 of the Serious Sellers Podcast, Carrie and David discuss: 02:35 – Common Mistakes Sellers Make When Launching On Walmart 06:44 – Improvements On Walmart PPC 10:15 – How Adtomic Is A Game-Changer For Walmart PPC 11:20 – What New Features Should We Look Out For? 18:30 – Requirements To Become A Walmart Seller 20:12 – Read Carrie’s Blog On How International Sellers Can Start Selling On Walmart 20:35 – Common Reasons Why Sellers Get Denied 22:32 – Gated And Ungated Products The Same As In Amazon? 24:02 – Does Walmart Brand Portal Defend Brand Owners? 26:51 – How Do You Get Reviews On Walmart? 31:35 – Is Supplement Selling Competitive In Walmart? 33:31 – Can Google Ads Be Used Instead Of PPC In Walmart? 35:17 – Should I Launch A New Product In Amazon Or Walmart? 37:29 – Watch David Milstein’s Modules Inside Freedom Ticket 38:02 – How To Get In Touch With David And SellCord ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Today we’ve got an expert on the show who’s gonna answer all of your top questions about walmart.com, everything from launch strategy to customer reviews, to listing optimization and more. How cool is that? Pretty cool I think Bradley Sutton: If you guys would like to network with other Walmart sellers, make sure join our brand new Facebook group called Helium 10 Winning with Walmart. You can actually just search for that on Facebook, or you can actually go to h10.me/walmartgroup, and you can go directly to that page. So make sure to join, you can tag me and carry with questions, and ask questions of other Walmart sellers or even share your own experiences in that Facebook group. Hello everybody and welcome to another episode of the Serious Sellers Podcast by Helium 10. I am your host, Bradley Sutton, and this is the show that’s our Walmart Wednesday show of the month, where we bring on an expert guest each month to talk about all of your questions that you guys are giving live and also through the Facebook groups on Walmart. So this month we are bringing onto the show David, who’s gonna be talking about, you know, product launches and how they’re different listing optimization strategy and migrating reviews over to Walmart. I mean, I think a lot of us who sell on Amazon, we would love to be able to start off an Amazon listing with reviews already, but did you know you could do that actually on Walmart? They’re gonna be talking about that. So as always, we have Carrie as our host of this special show. So Carrie and David, take it away. Carrie: Hello everyone, and welcome to Winning with Walmart Wednesday. I’m so glad to see you all here again on this Wednesday to go over some Walmart content with you today. We have a very special guest today. His name is David Milstein. He is from SellCord, and I actually have learned a ton from David. He actually taught me quite a bit of just the technical aspects about Walmart. So he is a wealth of knowledge, so I’m very, very excited to have him on today. So I’m gonna go ahead and bring him on. David: Hey, Carrie, great to see you as usual. Carrie: Thanks so much for joining us. I know you’ve got a lot of great info to share, so I’m excited. All right, let’s go ahead and get started, David, because I think we have some good questions to ask you. And then I really wanna get into questions that people have. We get a lot of questions in our Walmart groups, so I definitely wanna just answer any questions that people have. Alright, so let’s go ahead and start with my first question. You know, when people are launching, I get a lot of questions about, you know, launching and people, you know, starting off successfully on Walmart. When peopl

Join us in this special Seller Strategy Masterclass with Bradley Sutton. Today, we dive deep into the world of Amazon advertising and how to automate your review requests. Bradley, who once hated Amazon PPC, but has since learned the ropes and with the help of Adtomic, how he found success managing hundreds of PPC campaigns. Bradley stresses the importance of learning Amazon PPC for yourself in order to gauge the success of your brands PPC campaigns. He also offers his unique features inside Adtomic like, viewing metrics such as TACOS over certain periods of time, as well as seeing your PPC performance by day of week and hour of day. Bradley also shares tips on setting up PPC dayparting, viewing old PPC data up to years in the past, and instantly seeing if you have search terms you should negative match. He also shares ways to view your PPC performance by product and feed newly found keywords from broad and auto campaigns to exact manual campaigns. Optimizing your PPC campaigns bids is essential, and Bradley shares how to do this in seconds. Additionally, he offers insights into automating the Amazon request a review process, complete with special time delays and other filters using Helium 10 Follow Up. For those without automation, he also shares how to bulk request a review to orders that you didn’t have automation set up on. Finally, Bradley offers tips on checking your review velocity for your products over time. Don’t miss out on the valuable insights this SSP seller strategy masterclass has to offer! In episode 446 of the Serious Sellers Podcast, Bradley discussed: 01:50 – Bradley Hated Amazon PPC In The Beginning 02:18 – You Need To Learn Amazon PPC Yourself! 04:08 – How to View Unique Metrics Such as TACOS Over Certain Periods of Time 05:36 – How to See Your PPC Performance by Day of Week and Hour of Day 08:30 – How to Set Up PPC Day Parting 09:53 – How to See Your Old PPC Data Up To Years in the Past 11:54 – How to Instantly See if You Have Search Terms You Should Negative Match 14:18 – How to See in Seconds if You Have Search Terms with Unfavorable ACoS 15:57 – How to View Your PPC Performance by Product 17:51 – How to Feed Newly Found Keywords From Broad And Auto Campaigns To Exact Manual Campaigns 24:55 – How to Optimize Your PPC Campaigns Bids in Seconds 28:50 – How to Automate The Amazon Request a Review, With Special Time Delays And Other Filters 31:41 – How to Bulk Request a Review To Orders That You Didn’t Have Automation Set Up On 33:03 – How to Check Your Review Velocity For Your Products Over Time ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Today’s another one of our Seller Strategy masterclass, where we’re gonna go deep this time into advertising. I’m gonna teach you how to do day partying and how to manage all of your bid suggestions just in seconds instead of hours. How cool is that? Pretty cool I think. Bradley Sutton: How can you get more buyers to leave you Amazon product reviews by following up with them in a way that’s compliant with Amazon terms of service? You can use Helium 10 Follow-up in order to automatically send out Amazon’s request or review emails to any customers you want. Not just that, but you can specify when they get the message and even filter out people that you don’t want to get that message, such as people who have asked for refunds or maybe ones that you gave discounts to. For more information, visit h10.me/followup. You can sign up for a free account, or you can sign it up for a platinum plan and get 10% off for life by using the discount code SSP10. Hello everybody and welcome to another episode of the Serious Sellers Podcast by Helium 10. I am your host, Bradley Sutton, and this is the show that’s a completely BS free, unscripted, and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world. Bradley Sutton: And today is another one of our seller strategy masterclass that we do once a month where we go deep into tool use. All right, so this is going to be using Adtomic by Helium 10. Now, whether you use Adtomic or not, these are principles and strategies that you should be using, whether you do your own PPC, whether you’re using another software, whether you’re using an agency, you know, you need to be checking up that they’re doing on this stuff. But this is, this is gonna be important for, for listeners no matter what stage of the game you guys are at. Now, for me, you know, you, some of you guys know my story. I hated PPC in the beginning. You know, when I was launching hundreds of products for my clients before I worked at Helium 10, I was like, hands off on PPC. Bradley Sutton: I’m like, I don’t wanna learn this st

In this episode of the Serious Sellers Podcast, we had the privilege to interview Jason McLellan, an 8-figure seller on Amazon. He generously shared insights into his Amazon brand Vitacup, including his launch strategy, coupon strategy, and his use of AI advertising partners. Jason also allowed us to see his listings, storefront, and Amazon activities, so we could all learn from his successes. We talked about his unique strategies like using emojis in your bullet points, checking other parts of his listings, and even shared insights on cool widgets inside his A+ Content. In addition, Jason shared his Amazon Posts strategy, the widgets present on his listings, and how to he uses influencers to boost his brand’s sales. He also gave us tips on how to get tons of reviews for your Walmart listing and why he has 100 different variations in one listing. Towards the end of the episode, Jason shared his favorite Helium 10 tool and revealed a secret that 90% of Amazon sellers are not doing a critical activity. He also offered a 20% discount on Vitacup this coming April 25! Tune in to this episode if you want to learn from an 8-Figure Amazon seller. In episode 445 of the Serious Sellers Podcast, Bradley and Jason discuss: 03:19 – Jason’s Backstory And How He Got Started On Amazon 04:25 – $13 Million Dollars In Gross Amazon Sales 06:29 – Talking About His Coupon Strategy 08:04 – Jason’s Amazon Launch Strategy 13:32 – Using Emojis In Your Amazon Bullet Points 15:15 – Why An AI Advertising Partner Is Important 18:08 – Checking Other Parts Of His Listings 18:58 – A Cool Widget Inside You’re A+ Content 19:59 – Inspiration From This Brand – Amazon Posts Widget 21:24– Influencer And Amazon Posts Strategy 23:17 – Getting A Ton Of Reviews For Your Walmart Listing 30:03 – 100 Different Variations In One Listing? 33:48 – Jason’s 60-Second Tips 36:11 – His Favorite Helium 10 Tool 38:27 – 90% Of Amazon Sellers Are Not Doing This 41:40 – Get 20% Discount On Vitacup 41:58 – How To Contact Jason McLellan ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Today, for the first time on the podcast, we’ve got an eight figure seller here who is completely opening up his brand and allows us to completely tear apart his listings and storefront and all of his activities that he does on Amazon so that we can learn from it. How cool is that? Pretty cool I think. Bradley Sutton: Do you wanna see how your listing or maybe competitor’s listing rates as to best practices for listing optimization? Or maybe you wanna compare a group of ASINs or Amazon products to see how they compare to each other. Maybe you wanna see within seconds the top keywords for a single listing or a group of listings. You can do that and more with the Helium 10 Tool Listing Analyzer. For more information, go to h10.me/listinganalyzer. Hello everybody and welcome to another episode of the Serious Sellers Podcast by Helium 10. I am your host, Bradley Sutton, and this is the show that’s a completely BS free, unscripted, and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world. So, welcome to the show, this is your first time on the show. So what I always like to do is kind of like get your superhero origin story. Were you born and raised around this area, or where do you come from? Jason: Yeah. I was born and raised around the Kearney Mesa area, so deep into San Diego. And then over Bradley Sutton: What high school did you go to? Jason: I went to two. I went to a private school, Claremont Christian. And then I switched over to Madison. Bradley Sutton: So Oh, Madison. Yes, I know the, yeah, we played them in basketball sometimes. Okay, cool. Cool. And then did you go to college after that? Jason: Yeah, I did. I did my first two years up in the Bay Area, Marin in county at a college called Dominican University, and then I switched, came back to San Diego, went to and finished at USD. Bradley Sutton: So you like doing this two year and two year thing throughout your Scholastic career, huh? Jason: Not even that man. Like my first like, big job was on the East Coast with Liz Claiborne. So I stayed out there two years and I came back and settled back in San Diego. Bradley Sutton: Okay. All right. Us, you were a Terrero then, right? Jason: Yes, I was a Terrero. Bradley Sutton: Excellent. Excellent. So what was your major at or your USD Jason: The business emphasizes international trade. Bradley Sutton: Okay. And is that upon graduation, is that what you kind of got yourself into, or what did you do? Jason: So, the first company I worked with was a candle manufacturer. And ya I was doing some international customer service, and then I was running th

In this episode, Bradley talks about a new AI feature inside Listing Builder. You can now leverage the power of ChatGPT to simplify the process of creating and optimizing your Amazon product listings.

Welcome to episode #444 of the Serious Sellers Podcast, where Bradley and Lisett Lees of Orange Klik catch up on a lot of topics. Lisett shares insights into the best current strategies with Amazon Posts like the posting frequency, how Amazon Posts works with the Project X products, and other strategies you must be doing today. They also take a quick look into the new Amazon Inspire and how it would affect Amazon FBA brands in the future. Plus, if you’re in Europe this June, make sure to catch Bradley Sutton and Lisett Lees at the European Seller Conference in June! Also, don’t forget to check out the Lisett’s Amazon Posts modules in Freedom Ticket. Tune in until the end of this episode, where she shares more strategies and tips for Amazon sellers. In episode 444 of the Serious Sellers Podcast, Bradley and Lisett discuss: 01:10 – Catching Up With Lisett Lees 01:40 – S3 Event Experience & Meeting The Founders Of Helium 10 04:00 – What Are Amazon Posts? 07:20 – The Best Posting Frequency 09:30 – Amazon Post Results For Project X 13:45 – What Strategies Are Currently Working 16:21 – Check The Amazon Posts Modules In Freedom Ticket 3.0 17:00 – Lisett’s 60-Second Tip For Amazon Posts 18:40 – Talking About The New Amazon Inspire 22:30 – Lisett’s Hobbies & Heathy Habits Outside The Amazon Grind 27:20– Catch Bradley In Prague This June! 30:00 – More Strategies From Lisett 32:50 – How To Get In Touch With Lisett Lees And OrangeKlik 33:40 – How To Grab Pizza With Bradley In Europe ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Today’s guest is gonna be giving us a deep dive into what’s working in Amazon Post, and we’re also gonna talk about a wide variety of subjects, including an invitation to have pizza with me in Europe this summer. How cool is that? Pretty cool I think. Hello everybody and welcome to another episode of the Serious Sellers Podcast by Helium 10. I am your host, Bradley Sutton, and this is the show that’s a completely BS free, unscripted, and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world We’ve got somebody from the opposite side of the world here. Lizette, welcome back to the show. How’s it going? Lisett: Thank you, Bradley. Great to be back here with you to record another episode for the podcast. Bradley Sutton: So if you guys wanna check out a lot of information from Lizette, especially about in regard to Amazon posts, which we’re definitely gonna follow up today. Check out episode 288. All right, so episode 288. You can find all about Lisett there, but let’s go ahead and just hop right into it. What have you been up to in the last year? Lisett: So, in the last year, actually, I have traveled quite a lot, attended quite a few events which are meant for Amazon sellers or e-commerce sellers. So I would say besides yeah, the regular work I do, it has been pretty interesting year. Definitely busy and definitely looking forward also to the rest of this year’s because some exciting things are coming up for me as well. Bradley Sutton: Okay, cool. Cool. Now it was good to see you at Sell and Scale event. Now. It was funny, you just shared a picture with me that I didn’t know you took, but did you recognize the founder of Helium 10 there? Or like you knew who he was before because a lot of people knew to this space they, they think what the Helium 10 they see now, that’s what they know, but like people like us who’ve been around for a while, it was kind of a big deal to see him there at the event. Lisett: Yeah, exactly. It was a great moment for me. So, yeah, I indeed went to your conference, which organized last Autumn Sell and Scale, and I had a chance to meet Manny Coats and Guillermo, who are both the founders of Helium 10. Of course, I recognized them, especially Manny because when I started out working with Amazon seller seven years ago I think that one of the first podcasts or ways I learned about Amazon at all was by listening to Manny’s podcasts. So for me, for a girl from Estonia who had never heard about like Amazon, or I didn’t order from Amazon anything, I’m listening to a podcast where a guy is trying to educate and teach me something. And now, many, many years later, I have a chance to meet him in person. Lisett: But yeah, I just ran into him in the conference and actually, what I did, I never do something like this. I basically froze in front of him and I said, Manny, you know what? I’m having a total fan-girl moment right now, but I really have to tell you my story real quick. So I kind of like explained all of the stories I just shared with you, and I was like, can we just have a picture? And they were so open to it, and yeah, we had

In episode #443 of the Serious Sellers Podcast, we welcome Tom Wang to share his valuable insights into successful influencer marketing campaigns, Amazon-selling strategies, and his effective health habits. Tom takes us through his Amazon selling journey, how he got started and how he exited his brand with a 7-figure pay day. He also talks about dealing with mental health issues and burnout after his exiting his brand, as well as his approach to getting back into the Amazon grind. Tom provides advice on influencer marketing, emphasizing the role it plays in how it can blow up your sales and stories to back it up as well. He also shares his product research strategy, highlighting the importance of understanding keywords and looking beyond demand when evaluating a product. Finally, Tom discusses his hobbies and healthy habits outside of work, as well as his FBA Masterclass 3.0 course. Make sure to tune in until the very end! In episode 443 of the Serious Sellers Podcast, Bradley and Tom discuss: 01:45 – Tom Wang’s Backstory 06:38 – How Tom Got Started In Amazon FBA 09:19 – His Amazon Selling Journey From Launch To Exit 10:31 – “An Amazon Business Is One Of The Best Businesses…” 11:53– More On His 7-Figure Amazon Exit 13:40 – Dealing With Mental Health Issues, Stress, & Burnout 18:14 – Getting Back Into The Amazon Grind 20:35 – Influencer Marketing Strategy 27:33 – Tom’s Product Research Strategy 31:06– No Demand Doesn’t Mean A Bad Product 34:36– You Need To Understand Your Keywords 38:05– Tom’s Hobbies And Healthy Habits Outside The Amazon Grind 41:51 – Talking About The FBA Masterclass 3.0 Course ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Today we’ve got a seller who had a seven figure exit from his Amazon business, and he’s got a crazy story about influencer marketing strategies, how to have an entrepreneurial mindset, and also how to have a healthy mind and body. How cool is that? Pretty cool I think. Bradley Sutton: Did you know that Amazon sometimes loses or damages some of your inventory? Usually they reimburse you for this, but sometimes they might miss things. That’s where Refund Genie comes in. What Helium Tends Refund Genie does is we go check out your reports and see if Amazon owes you any money, and then we give you the reports that you need to submit to Amazon so that you can get your money back. If you haven’t run this, you could have hundreds, if not thousands of dollars that Amazon might owe you, especially if you’ve never used this before and you sell a lot on Amazon. So to find out more information, go to h10.me/refundgenie. Hello everybody and welcome to another episode of the Serious Sellers Podcast by Helium 10. I am your host, Bradley Sutton, and this is the show that’s a completely BS free, unscripted, and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world. And we’ve got a serious seller on here today, Tom. Tom, welcome to the show. I believe this is your first appearance on the show, right? Tom: Yeah, yeah, I think I was actually on the AMPM back in the day. Bradley Sutton: Okay. Yeah, yeah. That’s OG days. Who was the host at the time? Was it Manny? Was it Tim? Was Kevin? Tom: I think it was Matt. I think I had a conversation with Matt. Bradley Sutton: Oh, Matt. We’re going back in the day. I love it. I love it. All right. Well, since this is your first time on the show, I’d love to get like your, backstory. So I know you’re in Canada now, but is that where you were born and raised? Tom: No, I was born and raised in China. I came to Canada Okay. At the age of 10. So in 2001 with my parents, they decided to immigrate to Canada. And yeah, I was basically we lived in Vancouver. I’ve been in Vancouver for the past 21 years now. Bradley Sutton: Awesome. Awesome. So did you go to university there or did you just graduate from high school and just go right into the job world? What was that like? Tom: Yeah. Funny story about that. So I was a really good student in China. In China, like education was everything. I, and I mean everything, right? Even at the age of six or seven, I remember going to school you know, summer vacations here, just as an example, as you’re a kid, there’s no homework, there’s no projects in China. You are actually bombarded with homework and projects. There’s no really a summer vacation. You maybe get the last week off if you’re lucky, if you finish everything on time. And I remember waking up really, really early. Go to school, stay there for the whole day, go to a tutor after, come back home, do more homework. Bradley Sutton: This is like elementary? Tom: Yeah. This is like, this is great. Like, this is seven year old

In this episode, we cover the latest breaking news on the Amazon and Walmart space. Let’s see what’s buzzing this week.

In today’s episode, we caught up with Vince Montero to talk about the Amazon PPC Academy by Helium 10. Vince, who is an Amazon PPC expert and seasoned marketer, took us through all the chapters of this PPC course and shared valuable insights on how to you can improve your Amazon PPC skills. We discussed campaign setup and strategy, including streamlining campaign creation and optimizing PPC in Amazon. Vince shared what you can learn inside this course and answered all your PPC-related questions like, is it possible to use Chat GPT for your Amazon PPC Campaigns and more! If you’re interested in learning more about Amazon PPC or want to get in touch with Vince, be sure to tune in to this episode. You won’t want to miss out on the valuable insights and strategies shared by this Amazon PPC expert. In episode 442 of the Serious Sellers Podcast, Carrie and Vince discuss: 02:08 – Catching Up With Vince Montero 05:07 – Talking About Helium 10’s Amazon PPC Academy 07:25 – Breaking Down All Chapters Of This PPC Course 09:14 – Tools & Processes For PPC Research 12:42 – Campaign Setup & Strategy 20:15 – Streamlining Campaign Creation 21:55 – PPC Optimization In Amazon 23:15 – How To Use Bulk Sheets For Amazon PPC 24:35 – Learn To Use Amazon DSP 25:48 – Do You Use Chat GPT In Amazon PPC? 27:13 – PPC Strategies On Scaling & Generating More Revenue & Profit 29:16 – How To Get In Touch With Vince 30:37 – Customizing Video Creatives & A/B Testing ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Today we’ve got a familiar face back on TACoS Tuesday. Vince Monte was back to answer all of your PPC related questions and to talk about some cool things that have to do with sponsored video. How cool is that? Pretty cool I think Bradley Sutton: If you’re like me, maybe you were intimidated about learning how to do Amazon PPC, or maybe you think you just don’t have the hours and hours that it takes to download and sort through all of those sponsored ads reports that Amazon produces for you. Adtomic for me allowed me to learn PPC for the first time, and now I’m managing over 150 PPC campaigns across all of my accounts in only two hours a week. Find out how Adtomic can help you level up your PPC game. Visit h10.me/adtomic for more information. That’s h10.me/adtomic. Hello everybody and welcome to another episode of the Serious Sellers Podcast by Helium 10. I’m your host, Bradley Sutton, and this is the show that is our monthly TACoS Tuesday show, where we talk about any and all things PPC could be Adtomic related or just Walmart PPC, Amazon PPC. Bradley Sutton: We bring in experts every month to answer all of your questions live. And so this month we have a familiar guest coming on the show, the Originator of the TACoS Tuesday program. And that’s Vince Montero. And he’s gonna be talking about the PPC Academy that is available to Helium 10 members. He’s gonna talk a little bit about video advertising and basically answering some questions that you guys had out there as well. So this time Carrie was able to have him live on the show. So Carrie, take it away. Carrie: Hello everyone. Welcome to TACoS Tuesday. We have another great guest for you. And I think you all know this guest. He’s one of our favorites and he used to host TACoS Tuesday. So I’m gonna go ahead and just bring him on. Vince. Hello, Vince. Vince: Hello. Hello. How are you Carrie? Carrie: Good. I’m doing great. Yeah, so I’m just really excited that you’re here and I think maybe people are curious what you’re doing now, where you’re at Vince: Yeah. Well thanks for having me on. It was great seeing you at Prosper and we had an amazing dinner together with Yes. With Bradley. So I appreciate that so much. It was great to see all the Helium 10 Evangelist crew. But yeah, I think it was there we were talking about Hey, why don’t we have you come back to the show that you originated as an upcoming guest. And so it’s interesting cuz I’m now with Trivium Group, which is a PPC agency run by Mina Elias. And I’m one of the people that actually, I think when you first thought of the idea, I was like, yeah, you, you should do it. Totally do a PPC agency like two years ago. So, yeah, it’s interesting full circle now that I’m working with him and basically I’m kind of doing the same thing for him that I was doing with Helium 10 at least from the marketing and the training aspect. Not all the behind the scenes stuff as much. So yeah, so now I’m just continuing to do content marketing. You know, I started doing reels for the first time. Carrie: So fun. Vince: I know. I’m still avoiding TikTok, so they can put ’em there if they want. But yeah, I’m just doing YouTube videos for him at LinkedIn pos

Looking to take your Amazon sales to the next level? In this SSP episode, we got Kseniia Reidel back on the show, and she reveals how she 10X’d her 2021 sales in 2022! Thanks to free Amazon-selling learning resources like Project X and Freedom Ticket, she was able to start her own Amazon FBA business. Kseniia also shared the tough challenges she had to face and the big wins she had along the way. Plus, you’ll get to hear about how she rewards herself and her family for growing her business to almost $1 Million in gross sales. Do you have the same goals of success for your Amazon FBA business? Make sure to tune in for some valuable advice and actionable strategies from a successful Amazon seller! In episode 441 of the Serious Sellers Podcast, Bradley and Kseniia discuss: 01:39 – Did Kseniia Reach Her Goals For 2022? 03:07– A 3PL’s Mistake Gave Her Challenges 09:17– Bradley’s Solution If This Happens To You 11:11 – How Did Kseniia Reach 2x Her Original 2022 Goal 13:08 – Talking About Patents And IP 15:39 – Finding Product Ideas In Facebook Groups 17:02 – How To Combine Project X Strats With The FB Group Strategy 23:55 – From $250K To $1M, What Has Changed? 25:44 – How Did Kseniia Reward Herself? 26:40 – Kseniia’s Hobbies & Recretion Outside The Amazon Grind? 27:14 – “I Almost Got Eaten By A Lion” 29:59 – How The New Insights Dashboard Can Help Her Business 33:50 – Launch Strategies That She Is Currently Using 35:46 – Kseniia’s 60-Second Tips 37:41 – Her Business Goals This 2023 ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Today we’ve got a seller back on the show who was able to 10x what she did in 2021 last year. And that’s thanks to using some Project X strategies, but also combining that with looking in Facebook groups for new products. How cool is that? Pretty cool, I think. Bradley Sutton: Wanna check estimated sales for products you see on Amazon? Or maybe you want to instantly see how many listings on page one of a search term result? Have the actual search keyword in the title. You can find all of these things out and more with the Helium 10 Chrome extension tool Xray. More than 1 million people have used this tool. Find out what it can do for you by downloading it for free at h10.me/xray, h10.me/xray. Hello everybody and welcome to another episode of the Serious Sellers Podcast by Helium 10. I am your host, Bradley Sutton, and this is the show that’s a completely BS free, unscripted, and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world. And we’ve got serious seller back with us on the show. So if you guys want to check out her full backstory about how she started on eBay and failed with her first product and learned from Project X and Freedom Ticket after that, make sure go to h10.me/320. But Kseniia, it’s great to have you back here. How’s it going? Kseniia: Hi. Good, how are you Bradley Sutton: Now we were just talking offline about your recent travels to Africa where you almost got eaten by a lion. I heard lions like Russian food a lot over there, but we’ll get back to that a little bit because we also talk on this show nowadays about like what people do in their spare time. And actually my thing is travel, which is why I always include my intro, something about travel for the videos and stuff. But anyways, let’s first just talk about business anyways. And you know, it was about, I wanna say like a year, year and a half the last time you were on the show. So catch me up. How did you end 2022? I think you had given me a goal. Hold on. You probably don’t remember what you told me. Let me look at my notes here. What Mel said you were you were, you had launched your first product, you were looking for a second one or another one, and you were looking to try and get to half a million dollars last year. So were you able to reach that goal? Kseniia: Yes, almost doubled it. I think it was like 960,000 by the end of the year Bradley Sutton: So that goal, that was too conservative of a goal, I guess. Doubled it. Almost a million dollars for the year. All right. Talk to me about it. So like, was the, the second product also in the same niche? Did it sell more than your first product? Walk me through your 2022. Kseniia: Yes. Well all my products are in the same niche and I think last time when I talked to you was at the Prosper show last year, and then I told you a story when the 3PL messed up the shipment. Bradley Sutton: Tell me about that again or tell everybody about that. Kseniia: Yeah, so what happened is that well so my first product was successful. I found the second one, I just launched it. And that was around March when I launched the second product.

Stay up to date on the latest news on Amazon and Walmart. This week, we cover the frequently returned badge, Walmart's new digital store, image issue reporting, and summer events.

In this exciting episode, Shivali Patel shares her personal Amazon-selling journey while working with Helium 10 and how she represented the USA at the Miss Supranational competition. She also shares valuable insights and tips on Amazon and Walmart selling. Learn how to sell books in Amazon KDP, her step-by-step product strategy, and how build your Walmart listings properly. Plus, she also walks us through Helium 10’s Market Tracker 360 tool and how it can be a big asset for large brands and agencies. Whether you’re an experienced seller or just starting out, this episode is a must-listen for anyone looking to succeed in this industry! In episode 440 of the Serious Sellers Podcast, Bradley and Shivali discuss: 01:25 – Shivali’s Highlights While Working In Helium 10 02:20 – Talking About Her Amazon Selling Journey 04:45 – Selling Books On Amazon KDP 05:30– How To Find Freelance Writers For Your Books 07:45 – Step-By-Step Product Research Tips From Shivali 09:21 – Finding Chinese Suppliers Here In The US? 11:01 – Representing The USA On A World Class Beauty Pageant 13:00 – Starting To Sell On Walmart.com 15:12 – How To Build Your Walmart Listings Properly 17:11 – New Walmart-Selling Content Series: Project Expansion 19:00 – The Difference Between Market Tracker & MT360 22:00 – A Walkthrough With Helium 10’s Market Tracker 360 Tool 32:30 – How To Get A Free Demo For MT360 32:45 – Shivali’s Healthy Habits & Hobbies Outside The E-commerce Grind 34:15 – Listen To Shivali’s Podcast ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley: Today Shivali’s back on to talk about her personal Amazon selling journey the last couple of years, what she learned working on a Walmart listing case study. Details on a cool tool that’s exclusively for very large brands and agencies, and even how she represented Helium 10 as Miss USA at an international beauty pageant. How cool is that? Pretty cool I think. Bradley: Are you an agency enterprise-level seller or an eight or nine-figure seller and need advanced analytics Market Tracker 360 might be the product for you to get a demo of Market Tracker 360, go to h10.me/360. That’s h10.me/360. Hello everybody and welcome to another episode of the Serious Sellers Podcast by Helium 10. I am your host, Bradley Sutton, and this is the show that’s a completely BS free, unscripted, and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world. And we’ve got somebody who’s been helping sellers around the world here for now, just two years, just past her two-year anniversary here at Helium 10. Shivali, how’s it going? Shivali: It’s going good. How are you? Bradley: I’m doing just delightful. Thank you. Now let’s just, first of all, before we hop into what we’re gonna talk about, which we got a wide variety of topics ranging from Walmart to advanced analytics for large brands and more let’s just catch up with you a little bit, two years you’ve been here. Like what are some highlights from your time here at Helium 10 now that you’ve been here A little bit? Shivali: It’s definitely hard to quantify my highlights, mostly because there’s been so many peak moments. I’ve had the opportunity to connect with amazing individuals in the industry, learn a lot about Helium 10 tools and then also just about scaling your business. So it’s been really neat to go from being somebody who was just getting into selling on Amazon all the way into connecting with really powerful people that have achieved incredible heights of their business or even exited. Bradley: Yeah, absolutely. Now, you yourself actually decided for a while at least to kind of like stop selling the product that you did have. So I think that’s important that some sellers are just like, Hey, I’m just gonna keep going even though it’s not working out this product got too competitive, but I’m just gonna go ahead and lose money. But what were some of your thoughts? Like what led you to say, you know what, I’m gonna stop selling this product or just sell out and then gonna regroup at a later time? Shivali: So when I was first getting into the product I was selling into the category I was selling, there was a really good profit margin. I think it was at about 40% to 45% profits. And that was with a gap kind of built-in case I needed to spend more on ads. And maybe there was some time for inventory storage because I wasn’t quite approved for Amazon selling on Amazon just yet at the time. But unfortunately for me, there were about nine or 10 months, and I think I had talked about this the last time I was on the podcast, but there were about nine or 10 months where I just had my inventory sitting in storage. And so by the time

Are you an Amazon seller looking to improve or repair your credit score? In this episode, Lyann Nguyen shares her expert strategies, tips, and success stories for building both personal and business credit. From common mistakes to actionable tips you can do today, this is a must-listen for anyone looking to take control of their credit. So why is credit important for Ecommerce entrepreneurs? As Lyann puts it, “dreams cost money.” Building a strong credit score can open up opportunities for funding and investment, allowing us to bring our dreams to life. Whether you’re just starting out or looking to improve and repair your existing credit score, Lyann’s insights are sure to help. Tune in to this episode and start your journey to better credit. In episode 439 of the Serious Sellers Podcast, Bradley and Lyann discuss: 01:20 – Lyann’s Backstory 02:50 – How She Got Into The Technology & Finance Space 04:25 – “A lot of my clients are E-commerce sellers” 04:30 – How Lyann Met Melisa Vong 06:40 – Is Credit Important For Entrepreneurs? 07:44 – “Dreams Cost Money” 09:05 – Will Your Corporation’s Credit Be Based On EIN Or SSN? 11:05 – Strategies To Build Your Personal Credit And Business Credit 14:50 – Common Credit Mistakes E-commerce Sellers Make 17:20 – Success Stories From Lyann’s Followers 20:45 – What Are The Different Types Of Credit? 29:35 – How Can You Repair Your Credit Score? 29:30 – Piggybacking On Someone’s Credit 31:11 – Negotiating With Lending Companies In The Amazon World 33:35 – Lyann’s 60-Second Tips 37:10 – How To Get In Touch With Lyann Nguyen ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Today we’ve got the Credit Ninja who has helped hundreds of e-commerce sellers, celebrities, and other professionals have the best credit that they can. How cool is that? Pretty cool I think. Bradley Sutton: Did you know that just because you have a keyword in your listing, that does not mean that you are automatically guaranteed to be searchable or as we say, indexed for that keyword? Well, how can you know what you are indexed for and not? You can actually use Helium 10’s Index Checker to check any keywords you want. For more information, go to h10.me/indexchecker. Hello everybody and welcome to another episode of the Serious Sellers Podcast by Helium 10. I am your host, Bradley Sutton, and this is the show that’s a completely BS free, unscripted, and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world. And we’ve got somebody very relevant to the e-commerce world here. First time on the show. Lyann, how’s it going? Lyann: It’s going great. Yeah. So nice to meet you at the sellers’ event. Bradley Sutton: Yes. Sell and Scale, I think where we first met Melissa introduced us. And don’t me just a little bit about what you do, but I wanna get your, your whole back story. You know, I haven’t asked this before, so like this is your first time in the show, so let’s, let’s get to know you. I just found out a few days ago you actually live in Vegas, right? Lyann: That’s right. Yeah. Bradley Sutton: Is that where you were born and raised, or? Lyann: No, I was born in Vietnam. I’m an immigrant. Moved to California, so the fall of Saigon, which is the biggest war of all the Vietnam War. We immigrated to the US in Irvine. And from there we lived there. And then I went to school there. I was actually pre-med in school and then decided not to go that path. Bradley Sutton: Where was this also in Irvine? UC Irvine? Lyann: UC Irvine. Yeah. How’d you know? Bradley Sutton: That’s an eater> Lyann: Isn’t your headquarters in Irvine? Bradley Sutton: Yeah, our headquarters in Irvine. Lyann: That’s awesome. Bradley Sutton: I work from home now though, so I don’t have to drive at all from San Diego. I don’t have to drive all the way up to Irvine anymore. But very familiar with that local college. I referee sumo tournaments. They rent out what do you call it? The, no, that’s Long Beach, the pyramid. No, that’s, see, I’m gonna get confused. That’s the pyramid is at Long Beach at Irvine. I’m not sure what you guys got for sports center, but anyways, I’m very familiar with the college. You said you went pre-med, but then what happened? Lyann: Yeah, so I decided not to go that path cuz it’s such a tedious career. I was cutting up cadavers those dead people and I couldn’t talk to them and I got so frustrated cuz I’m such a social person. I decided to– Bradley Sutton: You could talk to them, but they just won’t talk back to you. Lyann: That’s true, that’s true. And I can’t help them anymore cuz they’re kind of dead. So I decided to pack up my bags and travel the world and what I found was money

Learn the attributes of a high-quality Walmart listing and how to streamline the content writing process using GPT with our expert guest Ryan King.

Looking to sell on Etsy? Tune in to this episode for tips, hacks, and insights from Dylan Jahraus, who has found success selling in this marketplace.

Today's episode features a husband and wife's journey from startup to a 7-figure Amazon FBA business. Learn their tips, strategies, and how they overcame obstacles along the way.

Let's see what’s buzzing this week with Bradley - while on his Japan trip, brings us the latest news in the Amazon space. We also share training resources for you and a keyword research strategy using Xray keywords.

In this episode, Bradley shares his top keyword analytics and keyword research tips for your current products, PPC campaigns, and if you're looking for your next product!