Cheri Cobb – How to Stop Wasting Marketing Dollars with Smarter Lead Management
Scaling Practice Management by Talkie.ai · Talkie.ai
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Show Notes
What's the point of investing in marketing if your front desk lets the leads slip away? Cheri Cobb, founder of Cheri Cobb Creative and a 15-year veteran of healthcare growth strategy, joins Jakub Grajcar to expose the gap that's quietly costing medical and aesthetic practices thousands in lost revenue every month.
We dig into:
📊 Why your lead-to-consultation rate matters more than your Instagram follower count
📞 The "text, call, email" rule for following up with leads—without being pushy
🏘️ Grassroots marketing tactics that still work (and why in-person activities convert better)
🎥 How to film authentic patient transformation videos that actually convert
💡 Why great marketing will expose the internal flaws inside your office
💼 How to train your team to turn more incoming phone calls into patients signing up for appointments
Resources mentioned:
👤 Guest: Cheri Cobb
LinkedIn: https://www.linkedin.com/in/cheri-cobb-7789a0204/
Website: https://chericobbcreative.com
📋 Free Download
Med Spa Event Planning Checklist: https://chericobb.kit.com/8c6b8d79a4
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