Ep. 47: 5 Signs You Need to be More Consistent with Your Salon Marketing
Salon Goals · Lauren Lappin
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Show Notes
https://www.instagram.com/laurenlappin_
In this week's episode Lauren discusses 5 signs that you need to be more consistent with your Salon's Social Media Marketing.
The 5 Signs.
- You are only posting one to two times per week, and when you do post, you're Panic-Posting.
- You have no idea what your audience wants to see and hear from you. (Lauren's Secret Weapon = go to your DM's and look for questions that regularly come up and make content to answer those questions).
- You too often pick content to post that feels easy and convenient. (You're not regularly hitting all of the 4 Content Pillars - Marketing, Education, Personal/Relatable and Inspirational/Entertaining).
- Your engagement rate is low, or non-existent.
- Your AMAZING New Offer is falling flatter-than-flat across your Socials channels.
Allure's Instagram: https://www.instagram.com/allure_lashbeautybar
Everything Lauren Lappin: https://www.laurenlappin.com.au
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This Episode was Recorded and Produced by Josh Liston at DeadsetPodcasting.com
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This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'.
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