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The Power of Radio: Building Trust, Credibility (and Pipeline)
Episode 64

The Power of Radio: Building Trust, Credibility (and Pipeline)

Sales Pipeline Radio

February 13, 201822m 33s

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Show Notes

Our scheduled guest was unable to make the live show... so host, Matt Heinz, talked with Paul Roberts, the announcer for Sales Pipeline and had a great conversation! 

Among other things (like the Super Bowl) we talked about: 

  • The pros, cons and benefits of podcasting
  • Storytelling
  • The importance of audio
  • Conversational selling and its importance in the marketplace
  • Podcast formats from Q&A to curated shows
  • Podcasts as unstructured learning time

Listen in now for our impromptu and insightful conversation!