Episode 374
Driving Growth Through Retention and Expansion (and How AI can Help)
January 24, 202517m 51s
Audio is streamed directly from the publisher (mcdn.podbean.com) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
This week's show is entitled, "Driving Growth Through Retention and Expansion (and How AI can Help)" and my guest is Anastasia Pavlova, Founder & CMO at Bold GTM: Go-to-Market & Revenue Marketing Consulting.
Tune in to Learn:
- How to leverage B2C strategies to enhance B2B marketing by focusing on customer-centric fundamentals.
- How data-driven segmentation cab improve customer retention and reduce churn.
- Why you must Prioritize customer retention efforts over acquisition to cut costs and drive growth.
- The importance of fostering collaboration between marketing and customer success teams for improved customer engagement.
- How AI helps with it all!
Listen Now | Watch the video HERE | Read the Transcript on the Heinz Marketing blog.
Matt interviews the best and brightest minds in sales and Marketing. If you would like to be a guest on Sales Pipeline Radio send an email to [email protected].
Sales Pipeline Radio was recently listed as one of 30 Best Sales Management Podcasts and Top 60 Sales Podcasts