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E24:  How Sales Leaders Run High-Impact Meetings for Trade Sales Growth & Results in a Post-COVID World

E24: How Sales Leaders Run High-Impact Meetings for Trade Sales Growth & Results in a Post-COVID World

Sales Growth Made Simple: For Trade, Construction & Industry Leaders · Ben Wright

August 15, 202324m 14s

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Show Notes

In this episode of the Stronger Sales Team podcast, Ben Wright discusses the importance of effective meetings in the post-COVID era. He highlights three key meetings that are crucial for sales teams: weekly team updates, training sessions, and deal reviews. Ben provides tips on how to make these meetings impactful and engaging, emphasizing the need for motivation, clear goals, and follow-up actions.

Key Takeaways:

* Trying new things is hard, but embracing new experiences leads to personal growth.

* Cross-skilling is essential for adapting to different environments and improving performance.


* Weekly team updates should focus on motivating the team, reviewing past performance, and setting priorities for the upcoming week.


* Training sessions should be consistent, cover technical, sales and business skills, and involve different modalities and guest presenters.


* Deal reviews are the really impactful meetings, where the team works together to workshop and improve live customer projects.


* Individual meetings (1:1's) and coaching sessions are crucial for addressing specific needs and keeping track of individual performance.


* Varying the formats of meetings keeps them interesting and engaging for the team.




0:00 Intro

1:12 Mountain Biking Experience

3:30 Meetings in the Post-Covid Era

4:29 Three Key Meetings

5:02 Three Key Meetings: Weekly Team Meetings

11:12 Three Key Meetings: Training Sessions

14:17 Three Key Meetings: Deal Reviews

18:09 Tips on Effective Meetings: One to Ones

19:21 Tips on Effective Meetings: Weekly Catchups

19:54 Tips on Effective Meetings: Vary Meeting Formats

21:35 UP NEXT WEEK!

22:33 Health and Wellbeing Tip

23: 27 Outro



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