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E13: 7 Energy Strategies Sales Leaders Need To Drive Trade Sales Growth & Results

E13: 7 Energy Strategies Sales Leaders Need To Drive Trade Sales Growth & Results

Sales Growth Made Simple: For Trade, Construction & Industry Leaders · Ben Wright

May 30, 202324m 45s

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Show Notes

This week, Ben delves further into the Team STEP Playbook further, specifically the 'E' for Energy, and how it applies to building a strategy that will lead to peak performance.

The Energy levels of teams can define a successful campaign in a more powerful way than most other initiatives they undertake. Sales Leaders have all experienced the yo-yo-ing of energy levels of their teams – from excitement to frustration and despair. It’s no surprise that building an environment where salespeople can be energised as frequently as possible is a big habit of successful Sales Leaders. So how do we create this environment?

"It's hard to beat a person who never gives up" - Babe Ruth



0:00:00 Intro


0:01:15 Recap


0:05:11 Team STEP Playbook: Energy


0:06:55 Energy: Rules of Engagement


0:07:44 Energy: Behaviors that Govern


0:08:18 Energy: Team Efficiency


0:09:55 Energy: All Around Lead Generation KPI’s


0:10:28 Energy: Personal Network Growth


0:11:48 Energy: Lead Response Times


0:12:16 Energy: How to Meet Customers


0:13:15 Energy: Deal Reviews


0:13:54 When to Abandon the Sales Process


0:14:49 Energy: Accountability


0:15:41 Energy: Post Sale Referral


0:15:57 Energy: Challenging the Status Quo


0:18:05 Energy: Prioritize the Sales People


0:18:41 Energy: Make People Safe


0:19:28 Common 'Energy' Traits in a Sales Team


0:19:36 Sales Leaders Bring the Energy Themselves


0:19:57 Deferring to Others


0:20:35 Praise Specifically & Criticize Generally


0:22:13 Free Resource - The Team STEP Playbook


0:22:49 Health and Fitness Tip


0:23:58 Outro