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How to Leverage Analytical and Engineering Acumen to Achieve Strategic Sales Success with Brian Beveridge

How to Leverage Analytical and Engineering Acumen to Achieve Strategic Sales Success with Brian Beveridge

Sales Game Changers | Tips from Successful Sales Leaders · Fred Diamond

January 3, 201828m 37s

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Show Notes

This is episode 029.

Read the complete transcript of this podcast on the Sales Game Changers Podcast website.

After a 30-year career in various sales and marketing management positions across a multitude of commercial industry segments, Brian Beveridge launched a strategic consulting practice focused on optimizing revenue growth where sales and marketing leaders intersect after working at SiriusDecisions.

At SiriusDecisions, a leading global research, advisory and consulting firm, Brian managed the GE account during their historic transformation into a digital industrial company. He's a trusted adviser to C-Level executives.

Brian's passionate about applying sales and marketing best practices to deliver a value proposition aligned to a buyer's needs in order to improve conversion, revenue outcomes and the customer experience.

Beveridge Consulting advices early stage in midmarket business-to-business companies on how to best align and optimize sales and marketing strategies, resources and execution in order to increase revenue through modern, repeatable and measurable actions.