From Value-Based Pricing to Value-Based Selling with Blair Enns – Part 2
Rattle & Pedal: B2B Marketing Podcast
November 5, 202116m 31s
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Show Notes
<p>In part 2, Blair Enns shares how expertise, positioning, and value-based selling are inextricably linked. Learn why you should narrow your expertise and develop a differentiated POV that connects with buyers who value the value you provide.</p>
<p>The post <a href="https://rattleandpedal.com/from-value-based-pricing-to-value-based-selling-with-blair-enns-part-2/">From Value-Based Pricing to Value-Based Selling with Blair Enns – Part 2</a> appeared first on <a href="https://rattleandpedal.com">Rattle and Pedal</a>.</p>