Episode 8
How to use digital marketing analytics for the best growth results
August 13, 201933m 8s
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Show Notes
In this episode Emma Lo Russo, CEO of Digivizer shares how we can tackle global growth challenges with a data driven yet people centric approach. Insights include:
- Emma's perspective on why businesses need to take a data-backed approach to strategy.
- The need to associate numbers with individuals to better tell their stories.
- How privacy and GDPR laws impact the collection of data.
- How Digivizer builds relationships with their customers at scale.
- Why a people strategy is essential for global business growth.