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How to build a values based organization that boosts growth
Episode 56

How to build a values based organization that boosts growth

Predictable B2B Success

June 23, 202035m 12s

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Show Notes

In this episode, Aaron Burnett, CEO of Wheelhouse Digital Marketing Group, shares why it is worth building a values based organization and how to build a values based organization that drives performance-driven business growth. Insights he shares include: 

  • What is a values based organization
  • Do we need to connect culture to a mission or cause to create a values based organization
  • The source of Aaron's journey to creating a values based organization
  • What to look for in people when building out a values-based organization
  • How to go about creating a values based culture
  • How to recruit for such a culture
  • How to celebrate your culture
  • How to approach analyzing your culture
  • How to conduct reviews and use language that reinforces the culture
  • How best to communicate within the organization when growing rapidly
  • The unique meetings that Aaron holds regularly
  • The unsaid value that is critical to a values based organization
  • Why a checklist is so essential to a values based organization
  • and much more