Episode 36
Take A Peek Behind The Podcast Analytics Curtain with Cameron Hendrix
Podcast Advertising Playbook · Heather Osgood
November 26, 202036m 49s
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Show Notes
Cameron Hendrix, Co-Founder of Magellan AI, joins me to talk about how his company has become a powerhouse in the podcast industry and their strategies behind collecting data. Magellan AI captures all ads. Host-read or pre-recorded, baked-in, or dynamically inserted. Using machine learning to process hundreds of thousands of podcast episodes, Magellan AI has created the world's largest database of podcast advertising data – covering activity by 19,000 brands across over 30,000 podcasts.
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