Episode 49
Podcast Advertising Best Practices For Marketers
Podcast Advertising Playbook · Heather Osgood
February 25, 202119m 51s
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Show Notes
In today's episode, I break down all the best practice tips I have for marketers looking to succeed with podcast ads.
I cover the following:
Different ways to buy ads and their pros and cons.
How to identify shows to advertise with.
The best ways to measure results for direct response campaigns.
Why testing is critical to success.
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