Episode 26
Direct Response Versus Brand Awareness Podcast Ad Campaigns. Which is Best For You?
Podcast Advertising Playbook · Heather Osgood
September 17, 202019m 50s
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Show Notes
Most of the ads running on podcasts right now are direct response ads. In this episode, I talk about the difference between direct response and brand awareness; why one might not work for you; and how to figure that out without wasting time and money.
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