Episode 15
Ad placement in a podcast episode is crucial to your advertising success. Here's how to do it best
Podcast Advertising Playbook · Heather Osgood
July 2, 202019m 40s
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Show Notes
There is research that has come out to determine which ad placement (preroll, midroll, or postroll) is more effective for a podcast ad campaign, and the results will surprise you. In this episode I breakdown each ad placement and why performance varies based on the different criteria.
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