
Episode 482
482 - Closing More Sales With Case Studies
Paul Higgins Podcast · Paul Higgins
July 13, 202310m 18s
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Show Notes
Episode Overview
Imagine this: You’re on a sales call going well, then your potential client asks to speak to someone you’ve worked with before. How do you handle this?
In this solo episode, I talk about how you can close a sale without losing momentum, using case studies - and not boring ones like some. Listen as I share the format I use to create engaging, informative, and effective case studies.
Key actions from today
- Download the case study builder from www.paulhigginsmentoring.com/casestudy.
- Create compelling case studies using the provided guide.
- Embed the case study process into your sales strategy.
Resources and Links
- 482 - Show Notes
- Power Positioning Action Guide
- Cloud Consultants Collective
- Scaling Blueprint
- Join our newsletter
- The Cloud Consultants Show
- Paul Higgins Mentoring
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