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Jacob Burr and Maddie Foord: Ascedia's Creative Team

Jacob Burr and Maddie Foord: Ascedia's Creative Team

Over A Pint Marketing Podcast · Over A Pint Presents

April 23, 202550m 28s

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Show Notes

#159 Welcome back everyone. Glad you're here. On this episode, Pat is joined by Jacob Burr, Creative Director. And Maddie Foord, Experience Designer. These two provide the creative firepower at Ascedia.

On this show, Burr and Foord discuss their roles, and their ]data-informed and user-experience-focused approach to their work. Plus so much more…

Here are highlights:

0:00 – 2:00 – Intro + Beverage banter

2:00 – 6:00 – Roles + Creative Approach

6:00 – 9:00 – What is UX + Why it Matters

9:00 – 13:00 – The State of Design in 2025

13:00 – 18:00 – Web Project Kickoff Strategy

18:00 – 23:00 – Data-Driven Design

23:00 – 26:00 – Facelift vs. Full Redesign and how we tackle both

26:00 – 32:00 – Favorite Projects

32:00 – 36:00 – Cross-Team Collaboration – the need for connections not silos

36:00 – 40:00 – Accessibility (ADA) in Design – and why it's so important

40:00 – 44:00 – SEO in Design

44:00 – 46:00 – Blogs: Still Worth It?

46:00 – 52:00 – Design Toolkit Must-Haves

52:00 – 56:00 – AI in Design

56:00 – 59:00 – No Photos? No Problem. How we work with clients without a lot of assets

59:00 – End – Staying Inspired

Connect with Jacob here: https://www.linkedin.com/in/jacob-burr/

Connect with Maddie here: https://www.linkedin.com/in/madeline-foord-37b36815a/

Connect with Ascedia here: https://www.ascedia.com/contact

Connect with Pat at: [email protected]

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This podcast is sponsored by Ascedia. A web development and digital strategy agency helping clients win in the digital space.