Cory Ampe – The Swiss Army Knife of Marketing
Over A Pint Marketing Podcast · Over A Pint Presents
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Show Notes
#166 Hey there you amazing listeners. Thanks for checking out the show. We have a great one for y'all today. It's a sit-down with the super-talented and bourbon-curious Cory Ampe.
Ampe is the founder and CEO of Campe + Co. She's also a BizTimes 2024 Notable Marketing Executive.
In this episode, she shares how her zigzag journey through PR, publishing, and agency life led her to build a fractional CMO practice that's equal parts strategy and scrappy brilliance.
Here's what you're going to get:
01:00 – Intro, Bourbon, Beer, and Early Career
11:00 – Launching Campe & Co
13:00 – Services, Flexibility & Team Model
18:00 – Discovery Process & Client Assessment
23:00 – Strategic Roadmaps & Brand Alignment
25:00 – Creative Differentiation & Standing Out
33:00 – AI + Creativity = The New Handshake
35:00 – Competitive Audits & Spreadsheet Magic
42:00 – Internal Comms, HR & Culture Alignment
45:00 – Content Strategy & Storytelling Mindset
52:00 – How Cory Uses AI Today
54:00 – Networking Advice for All Career Stages
57:00 – Wrap-Up
Connect with Cory on LinkedIn: https://www.linkedin.com/in/coryampe/
Connect with Pat at: [email protected]
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This podcast is sponsored by Ascedia. A web development and digital strategy agency helping clients win in the digital space.