Outsource to Profits Podcast

Episode: 138 Most founders underestimate how much their presence, not their words, shapes the way their team and customers follow them. This episode digs into the nonverbal signals, blind spots, and audience awareness that separate leaders who command rooms from those who lose them without ever knowing why. ABOUT THE HOST: Jamie Shanks is the founder of Get Levrg and host of Outsource to Profits. Having scaled three agencies from scrappy startups to global operations, Jamie brings a candid, hard-earned perspective on what it means to grow as a leader while your business grows around you. LinkedIn: https://www.linkedin.com/in/jamestshanks/ ABOUT THE GUEST: Kevin Wayne Johnson is the Founder and CEO of The Johnson Leadership Group LLC, a 16-time literary award-winning author, executive coach, and keynote speaker with a 34-year federal government career behind him. A Marine's son and servant leader at heart, Kevin pours into aspiring and seasoned leaders across government, corporations, nonprofits, and academic institutions with one mission: better leaders make a better world. LinkedIn: https://www.linkedin.com/in/kevinwaynejohnson/ EPISODE SUMMARY: Kevin Wayne Johnson joins Outsource to Profits to break down what leadership presence actually looks like before a single word is spoken. Drawing on his military upbringing and decades in government, Kevin walks through why perception is reality, how blind spots quietly erode credibility, and why knowing your audience is the most underrated leadership skill a founder can develop. He closes with a simple but powerful framework: know better, do better, lead better. WHAT YOU'LL WALK AWAY WITH: Why your nonverbal presence is already telling a story Your blind spots and how to fill the gap before it costs you What "knowing your audience" actually means at every stage of growth How leadership expectations shift as your team scales past 10 and 30 Why generic leadership advice is a warning sign A three-step framework for turning self-awareness into better leadership #LeadershipDevelopment #ExecutiveCoaching #FounderMindset #ServantLeadership #LeadersAreLearners #BusinessGrowth #KnowYourAudience #OutsourceToProfits #JohnsonLeadershipGroup

Episode: 137 Most founders treat hiring as a reactive rather than a strategic approach, and it quietly becomes the ceiling on their growth. This episode breaks down how to build a talent system that attracts the right people, keeps them engaged, and compounds into real enterprise value long before you ever think about an exit. ABOUT THE HOST: Jamie Shanks is the founder of Get Levrg and host of Outsource to Profits. Having built and scaled three agencies, Jamie brings a hard-won perspective on what it actually takes to grow through people, and why talent strategy becomes the founder's most important job long before they expect it to. LinkedIn: https://www.linkedin.com/in/jamestshanks/ ABOUT THE GUEST: Adam Kaplan is a Certified EOS Implementer with EOS Worldwide and a 30-year veteran of working with service businesses. Known for blending strategic clarity with deep emotional intelligence, he helps entrepreneurial leadership teams cut through complexity, build accountability, and create the kind of culture and systems that drive sustainable growth. LinkedIn: https://www.linkedin.com/in/adamkaplan1/ EPISODE SUMMARY: Adam Kaplan joins Outsource to Profits to make the case that talent isn't just an HR problem, it's the foundation of enterprise value. He walks through why founders must get crystal clear on culture and core roles before ever posting a job, how to build a talent acquisition cadence that doesn't rely on the founder, and why quarterly conversations with direct reports are the most underrated retention tool in the EOS playbook. WHAT YOU'LL WALK AWAY WITH: Why culture clarity comes before any hiring decision The difference between strategic HR and compliance HR How to stop being the bottleneck in your own talent pipeline Why your ELT hires matter more than any other role The quarterly conversation that quietly retains your best people When to bring in outside help and what that actually looks like TOP HASHTAGS: #EOS #TalentStrategy #FounderGrowth #EOSImplementer #PeopleOperations #ScalingLeadership #HiringForCulture #OutsourceToProfits #EntrepreneurialOperatingSystem

Episode: 136 Most founders think their team is aligned just because they’re nodding along. This episode breaks down how "The Invisible Executive" (AI) tracks the real-time sentiment and participation levels you miss while you're busy leading the meeting. About the Host: Jamie Shanks is the founder of Get Levrg and host of Outsource to Profits. By utilizing offshore talent, automated systems, and operational leverage, Jamie helps business leaders achieve growth through strategic delegation. LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: David Hickman is an Expert EOS Implementer, CEO of Traction Partners, and author of The Intelligent Business. A 2x founder with a software and sales background, he helps leadership teams strengthen the key components of their business to achieve their vision and gain traction. LinkedIn: https://www.linkedin.com/in/david-hickman-eos-expert/ Episode Summary: David Hickman joins this week’s Outsource to Profits episode to explain how the "AI Buddy" is replacing the traditional yellow notepad. He explains how an AI copilot populates issue lists and prioritizes threads in real time, allowing leadership teams to stay fully engaged rather than taking notes. The conversation explores using sentiment analysis to track participation, body language, and room energy to verify true team alignment. David shares how this "Invisible Executive" mines collective wisdom to help founders craft smarter quarterly Rocks and ensure every voice is heard. What You'll Walk Away With: How to move from manual note-taking to an automated support agent. Using AI to decode team energy, participation levels, and body language. How to use AI to analyze public filings and complex documents in seconds. A method for using collective team wisdom to craft better quarterly priorities. Tools to spot bottlenecks and engagement gaps during leadership sessions #EOS #AIforBusiness #ScalingSystems #IntelligentBusiness #FounderTech #BusinessGrowth #AIOperations #EntrepreneurialOperatingSystem #OutsourceToProfits

Episode: 135 Most founders pride themselves on being able to "do it all," but that’s exactly what keeps their business from growing. In this episode, Rani Dabrai breaks down the "Visionary vs. Integrator" conflict and explains why staying in the trenches is actually a prison of your own making. Learn how to identify when you’ve hit a ceiling and the tactical steps to hand over the "carrot chopping" so you can focus on the final flourish. About the Host: Jamie Shanks is the founder of Get Levrg and host of Outsource to Profits. He helps founders scale faster through offshore talent, systems, and operational leverage. LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: Rani Dabrai is a Certified EOS Implementer and a serial entrepreneur. She works with small, scaling businesses to help them get out of their own way so they can run better businesses and live better lives. Alongside her EOS work, she advises boards and corporate teams, bringing two decades of experience as an executive coach and expert facilitator. LinkedIn: https://www.linkedin.com/in/ranidabrai Episode Summary: In this episode, Rani Dabrai joins Jamie to discuss the friction between the Visionary and Integrator roles within a scaling business. They explore the "founder’s dilemma" of being naturally great at many tasks while those very tasks become a bottleneck to their enterprise’s future value. Rani also explains the GWC framework (Get it, Want it, Capacity to do it) and how to recognize when a team member’s "Capacity" is declining due to overcommitment. What You'll Walk Away With: How to identify the specific moment your super skill starts to hinder your company's growth The tactical steps to separate your personal identity from the roles your business actually needs A framework for diagnosing whether you or your team members are truly "in the right seat." Strategies for shifting from founder-led operations to a self-sustaining team model How to use an accountability-first mindset to break through the revenue plateaus that stop most agencies #EOS #VisionaryIntegrator #ScalingBusiness #FounderBottleneck #LeadershipAccountability #Entrepreneurship #BusinessSystems #OutsourceToProfits

Episode: 134 Rafael Eljou exposes the real pressure behind entrepreneurship. This episode challenges the money myth, reveals why founders need thick skin, and helps listeners self-diagnose if they are truly built for the entrepreneurial journey. About the Host: Jamie Shanks is the founder of Get Levrg and host of Outsource to Profits. He helps founders scale faster through offshore talent, systems, and operational leverage. LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: Rafael Eljou is a serial entrepreneur and Professional EOS Implementer with EOS Worldwide. He now helps founders design systems and platforms that guide entrepreneurs from idea stage to scalable business. LinkedIn: linkedin.com/in/rafaeleljou Episode Summary: Rafael Eljou joins Outsource to Profits to discuss the emotional and financial reality of entrepreneurship. He explains why entrepreneurship cannot be taught, why most people are not wired for founder life, and how money is a byproduct of value rather than the goal. Rafael shares personal stories of leaving a stable career, enduring years without income, and building from inner drive rather than external reward. The conversation challenges listeners to look in the mirror and decide if they are truly prepared for the sacrifice, risk, and long-term mindset required to build something meaningful. What You'll Walk Away With: How to self-diagnose if entrepreneurship is right for you Why money cannot be the main motivation The real lifestyle behind founder pressure Why value creation always comes before income A clear mindset test for future founders #EntrepreneurMindset #FounderReality #StartupLife #EOSWorldwide #ValueCreation #BuildSomething

Episode: 133 Adrian Dayton reveals why founders must “shed their skin” to scale. This episode breaks down the mindset shift from entrepreneur to CEO, letting go of control, and building teams that run the business without you. About the Host: Jamie Shanks is the founder of Get Levrg and host of Outsource to Profits. He helps founders scale faster through offshore talent, systems, and operational leverage. LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: Adrian Dayton is a founder, 2x-exited entrepreneur, EO Utah Membership Chair, and Certified EOS Implementer. He now helps visionary founders scale companies using the same operating systems he used to grow and exit his own businesses. LinkedIn: https://www.linkedin.com/in/adriandayton/ Episode Summary: Justin Boling joins Outsource to Profits to unpack why profitable businesses still struggle with cash flow. He shares practical frameworks for identifying cash flow drivers beyond sales, improving pricing structure, managing labor costs, and cutting unnecessary expenses. The episode focuses on clear, actionable steps founders can take to regain financial control and scale with confidence. What You'll Walk Away With: How founders reinvent themselves to scale The Delegate and Elevate method for letting go Why saying no creates a real strategy The right-hand person factor in growth A simple test to spot founder bottlenecks Top Hashtags: #FounderToCEO #ScaleYourBusiness #DelegationMatters #EOSWorldwide #FounderMindset #StartupScaling #LeadershipDevelopment #BuildTheTeam #FounderBottleneck #HighPerformanceCEO

Episode: 132 In this episode of Outsource to Profits, Charles Wolfe reveals how emotional intelligence directly impacts leadership and performance. He shares simple ways founders can recognize, diagnose, and shift their emotional state to make better decisions and lead with clarity. About the Host: Jamie Shanks is the founder of Get Levrg and the host of Outsource to Profits. He helps founders scale through offshore talent, operational leverage, and positive cash flow systems. LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: Charles Wolfe is the CEO of Charles J. Wolfe Associates LLC, a coach and expert in emotional intelligence. With decades of experience working with pioneers of emotional intelligence, Charles helps individuals and organizations understand and harness the power of emotions to perform, lead, and live better. LinkedIn: https://www.linkedin.com/in/charleswolfe1/ Episode Summary: Charles Wolfe joins Outsource to Profits to explore how emotional intelligence shapes leadership, performance, and decision-making. He explains why most founders overlook their emotional state and how that leads to ineffective work patterns and misaligned actions. Charles introduces the Emotion Roadmap, a practical framework for recognizing current feelings, identifying ideal emotional states for specific tasks, and creating plans to shift unhelpful emotions. The episode also covers daily emotional check-ins, identifying triggers, changing emotional narratives, and building self-awareness to lead with clarity, confidence, and lasting impact. What You'll Walk Away With: How to notice your emotional state regularly A simple roadmap to shift unhelpful feelings How emotions impact performance and decisions Practical self-diagnosis techniques Tools to lead with emotional clarity Top Hashtags: #EmotionalIntelligence #LeadershipDevelopment #EmotionalClarity #FounderMindset #SelfAwareness #PerformanceCoaching #OutsourceToProfits #CEOLeadership #WorkplacePsychology

Episode: 131 In this episode of Outsource to Profits, Chris Corgnati breaks down why founders unknowingly become the biggest bottleneck in their business. He shares practical delegation frameworks that help leaders free their time, empower teams, and scale without burning out. About the Host: Jamie Shanks is the founder of Get Levrg and host of Outsource to Profits. He helps founders scale through offshore talent, operational leverage, and systems that remove founders from day-to-day execution. LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: Chris Corgnati is a self-employed EOS Implementer with EOS Worldwide. He works with founders and leadership teams to improve delegation, strengthen operations, and build scalable organizations using the Entrepreneurial Operating System. LinkedIn: linkedin.com/in/corgnati Episode Summary: Chris Corgnati joins Outsource to Profits to explain why most founders become operational bottlenecks as their companies grow. He shares how habit patterns from early-stage entrepreneurship make leaders hold onto tasks they should delegate. The conversation explores the Eisenhower Matrix, time audits, $5 vs $500 tasks, and the visionary–integrator dynamic. Chris provides tactical steps founders can use to diagnose where their time goes, reframe delegation as a growth strategy, and build leadership structures that scale. What You'll Walk Away With: How to spot when you’ve become the bottleneck Simple delegation frameworks that free founder time The $5 vs $500 task mindset How time audits reveal hidden inefficiencies Why visionary–integrator pairing accelerates growth

Episode 130 In this episode of Outsource to Profits, Justin Boling breaks down why cash flow problems aren’t caused by low sales. He shares practical ways founders can fix pricing, labor, and cash flow cycles to unlock cash and scale profitably. About the Host: Jamie Shanks is the founder of Get Levrg and the host of Outsource to Profits. He helps founders scale through offshore talent, operational leverage, and positive cash flow systems. LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: Justin Boling is a Professional EOS Implementer® with EOS Worldwide, working as a self-employed advisor to founders and leadership teams. He helps businesses gain clarity, improve execution, and strengthen cash flow using the Entrepreneurial Operating System. LinkedIn: https://www.linkedin.com/in/justin-boling-47056411/ Episode Summary: Justin Boling joins Outsource to Profits to unpack why profitable businesses still struggle with cash flow. He shares practical frameworks for identifying cash flow drivers beyond sales, improving pricing structure, managing labor costs, and cutting unnecessary expenses. The episode focuses on clear, actionable steps founders can take to regain financial control and scale with confidence. What You'll Walk Away With: How to fix cash flow without more sales Hidden cash flow opportunities in your business Smarter pricing and labor decisions Simple steps to regain financial control A clearer path to sustainable growth #CashFlowManagement #FounderLeadership #BusinessScaling #EOSWorldwide #EntrepreneurMindset #Profitability #OperationalExcellence #OutsourceToProfits

Episode 129 Evan Marks, founder of M1 Performance Group, reveals how leaders, founders, and executives can harness mental performance techniques to pause, reflect, and respond intentionally. Learn how to create mental space for smarter decisions, manage emotions under pressure, and transform your leadership approach for higher productivity and impact. About the Host: Evan Marks is a mental performance coach and the founder of the M1 Performance Group. With decades of experience in finance and executive coaching, he trains C-suite executives, business owners, and founders to make conscious decisions, manage emotions, and optimize performance. His work bridges neuroscience, habit formation, and leadership strategy to help leaders respond intentionally rather than react impulsively. LinkedIn: https://www.linkedin.com/in/evanmarks-m1 About the Guest: Steve Sapato is a CEO, speaker, and small business coach with over 40 years of experience. He helps founders and entrepreneurs grow their businesses, master public speaking, and connect with audiences to drive real results. LinkedIn: https://www.linkedin.com/in/stevesapato/ Episode Summary: In this episode, Evan Marks shares his journey from Wall Street executive to mental performance coach. He explains why leaders often react emotionally and offers actionable strategies to pause, reflect, and respond consciously. Evan teaches practical tools like self-exploratory questioning, mental space creation, and tactical communication techniques to improve decision-making, increase productivity, and lead with clarity and confidence. Listeners will learn how to manage their internal state, handle high-pressure interactions, and implement habits that enhance leadership performance. What You'll Walk Away With: Pause, reflect, and respond under pressure Prioritize important ideas for smarter decisions Improve emotional control and focus Build habits for productivity and teamwork Lead with clarity, influence, and efficiency #MentalPerformance #LeadershipDevelopment #ExecutiveCoaching #Founders #DecisionMaking #ProductivityTips #CeoLeadership #EmotionalIntelligence #BusinessStrategy #PerformanceCoaching #FounderTips #MindsetMatters #HighPerformanceLeadership #BusinessGrowth #WorkSmarter

Episode 128 Steve Sapato reveals how founders and small business owners can captivate audiences, tell powerful stories, and turn speaking opportunities into real business growth. About the Host: Jamie Shanks, the creator and CEO of Get Levrg and host of Outsource to Profit, has over two decades of experience in entrepreneurship and agency management. Throughout his career, he has successfully established and expanded multiple businesses, all while helping business leaders achieve growth through strategic delegation and outsourcing. Jamie engages in open, honest conversations with fellow founders, executives, and trailblazers, sharing valuable insights on scaling businesses, effective leadership, and building robust companies. LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: Steve Sapato is a CEO, speaker, and small business coach with over 40 years of experience. He helps founders and entrepreneurs grow their businesses, master public speaking, and connect with audiences to drive real results.LinkedIn: https://www.linkedin.com/in/stevesapato/ Episode Summary: In this episode, Steve Sapato shares his journey from emceeing family events to coaching founders and entrepreneurs on public speaking and business growth. He breaks down how to craft engaging stories, connect with any audience, and turn speaking opportunities into revenue. Steve emphasizes practical tactics, including recording yourself, asking the right questions, and mastering your presence to become a more confident, persuasive, and impactful leader. What You'll Walk Away With: Engage your audience instantly Turn talks into revenue. Tell stories that stick. Improve stage presence fast. Master voice and body language. #PublicSpeaking #Storytelling #AudienceEngagement #Leadership #FounderTips #BusinessGrowth #SalesStrategy #PersonalBranding #ElitePerformance #SpeakingSkills #Entrepreneurship #CEOInsights #StagePresence #CommunicationSkills #BusinessCoaching

Episode 127 Joanna Horton McPherson is a leadership coach and Forbes Business Council contributor who helps leaders build legacy, boost team performance, and drive growth through self-awareness and elite practices. About the Host: Jamie Shanks, the creator and CEO of Get Levrg and host of Outsource to Profit, has over two decades of experience in entrepreneurship and agency management. Throughout his career, he has successfully established and expanded multiple businesses, all while helping business leaders achieve growth through strategic delegation and outsourcing. Jamie engages in open, honest conversations with fellow founders, executives, and trailblazers, sharing valuable insights on scaling businesses, effective leadership, and building robust companies. LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: Joanna Horton McPherson is a leadership coach, investor, and mentor who helps women leaders build their legacy and grow their businesses. She works with founders, CEOs, and public figures to boost self-awareness, support team well-being, and drive elite performance across organizations. She is also a member of the Forbes Business Council. LinkedIn: linkedin.com/in/joanna-horton-mcpherson Episode Summary: In this episode of Outsource to Profits, Joanna Horton McPherson talks about what it means to be an elite leader. She explains that leadership comes from how you act and show up every day. Joanna highlights the importance of caring for your team, focusing on their well-being, and practicing self-awareness. She shares practical tips for founders and leaders to improve themselves, connect with their teams, and make tough decisions with compassion. This episode shows how people-first leadership can create stronger teams and better business results. What You'll Walk Away With: Lead by example, influence the team. Prioritize wellness, drive business profit. Upskill yourself to model excellence. Connect with empathy, make decisions. Leverage relationships to increase valuation. #EliteLeadership #WomenInLeadership #FounderMindset #LeadershipDevelopment #CEOAdvice #TeamPerformance #PeopleFirstLeadership #CompanyCulture #LeadershipGrowth #ExecutiveCoaching #HighPerformanceTeams #PsychologicalWellness #BusinessStrategy #LeadershipTips #ProfitThroughPeople

Episode 126 Michael D’Aleo, Founder of SalesOrg Solutions LLC, shares practical strategies to help small and mid-sized companies improve sales performance, shorten sales cycles, and close deals more efficiently through coaching, training, and proven sales frameworks. About the Host: Jamie Shanks, the creator and CEO of Get Levrg and host of Outsource to Profit, has over two decades of experience in entrepreneurship and agency management. Throughout his career, he has successfully established and expanded multiple businesses, all while helping business leaders achieve growth through strategic delegation and outsourcing. Jamie engages in open, honest conversations with fellow founders, executives, and trailblazers, sharing valuable insights on scaling businesses, effective leadership, and building robust companies. LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: Michael D’Aleo is the Founder and Principal of SalesOrg Solutions LLC. Based in Boston, he is a seasoned sales consultant, trainer, and coach who helps small and mid-sized companies improve sales performance through tailored workshops and ongoing coaching. Michael specializes in guiding frontline sales reps and managers, equipping them with strategies, frameworks, and tools to increase efficiency, shorten sales cycles, and close deals more consistently. He is a certified partner of Agile in Sales Training, a leading international sales training and coaching firm. LinkedIn: https://www.linkedin.com/in/michael-d-aleo-1599272/ Episode Summary: In this episode of Outsource to Profits, Jamie Shanks sits down with Michael D’Aleo, founder of SalesOrg Solutions LLC, to discuss how founders and sales leaders can slow down to speed up in their sales processes. Michael shares insights on why impatience, over-rotating strategies, and a lack of structured frameworks often derail early-stage and founder-led sales teams. They explore practical approaches for building formal sales processes, engaging prospects through curiosity and education, and implementing frameworks that prevent constant tactical changes. Michael also shares actionable methods for staying focused on ideal customers, prioritizing efforts, and driving consistent sales growth without confusing the team or the market. What You'll Walk Away With: Avoid over-rotating: slow down to speed up. Hire experienced personnel to guide early sales. Educate prospects instead of pushing solutions. Use Level Ten meetings for structured idea management. Focus on ideal customers for maximum impact. #FounderMindset #SalesStrategy #EnterpriseSales #SMBGrowth #SalesCoaching #SalesLeadership #SalesProcess #BusinessGrowth #FounderTips #SalesTraining #LeadConversion #SalesPerformance #ScalingBusiness #SalesFramework #EfficientSales

Episode 125 Most leaders inherit a culture they did not design. Buddy Thornton explains how to understand the people, uncover real pain points, and guide a team toward better habits. This episode shows how to reshape culture intentionally rather than by force. About the Host: Jamie Shanks, the creator and CEO of Get Levrg and host of Outsource to Profit, has over two decades of experience in entrepreneurship and agency management. Throughout his career, he has successfully established and expanded multiple businesses, all while helping business leaders achieve growth through strategic delegation and outsourcing. Jamie engages in open, honest conversations with fellow founders, executives, and trailblazers, sharing valuable insights on scaling businesses, effective leadership, and building robust companies. LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: Buddy Thornton is the founder of Fighters For Hope and a behavioral specialist focused on conflict resolution, culture development, and pro-social leadership. Through Path to Knowing Academy and VCT Mediations, he helps organizations understand their people, address hidden pain points, and create healthier environments where teams can grow with clarity. Buddy’s work blends deep human insight with practical frameworks to build a stronger culture and improve decision-making. LinkedIn: https://www.linkedin.com/in/buddycthornton/ Episode Summary: In this episode, Jamie and Dr. Buddy Thornton discuss how culture is created within a company and who truly shapes it. They explore what happens when a CEO steps into an existing organization, why leaders should understand the culture before trying to change it, and how much influence a new leader actually has. Buddy shares his own experience stepping into a logistics company and explains why listening, identifying pain points, and removing friction matter more than forcing new rules. They also challenge the idea that culture must come from the bottom up and show how leaders can redesign it through clear expectations, honest conversations, and real buy-in. This episode gives founders and operators a practical look at how to build a healthier culture, whether they are starting from scratch or joining an existing team. What You'll Walk Away With: Clarity on how culture actually forms Tools to shift culture intentionally Ways to earn real team buy-in How to remove hidden pain points A framework for co-creating a strong culture #Leadership #CultureBuilding #FounderMindset #OrganizationalHealth #HumanCapital #TeamDynamics #CultureChange #CEOLeadership #ScalingCompanies #BusinessGrowth #BehavioralLeadership #ConflictResolution #WorkplaceCulture #ChangeManagement #ProSocialLeadership

Episode 124 Most founders don’t get stuck because of strategy. They get stuck because of their mindset. Phil Masiello breaks down why comfort zones, fear, and unclear positioning stop brands from growing. He shares real founder stories, painful lessons, and the mindset shifts needed to scale past your limits. About the Host: Jamie Shanks, the creator and CEO of Get Levrg and host of Outsource to Profit, has over two decades of experience in entrepreneurship and agency management. Throughout his career, he has successfully established and expanded multiple businesses, all while helping business leaders achieve growth through strategic delegation and outsourcing. Jamie engages in open, honest conversations with fellow founders, executives, and trailblazers, sharing valuable insights on scaling businesses, effective leadership, and building robust companies. LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: Phil Masiello is the founder and CEO of CrunchGrowth and a three-time bestselling author. He helps consumer brands scale through sharper positioning, stronger strategy, and the mindset shifts founders need to break out of their comfort zone. With decades of experience in e-commerce, retail, and brand building, Phil supports entrepreneurs by identifying growth blockers, clarifying their point of difference, and teaching them how to build teams that can scale with stability. LinkedIn: https://www.linkedin.com/in/phil-masiello/ Episode Summary: In this episode, Jamie and Phil dig into the real reason founders get stuck: mindset. Phil explains why comfort zones, fear, and unclear direction stop brands from growing even when the product is strong. He breaks down how founders misdiagnose their problems, blame agencies, or cling to old habits rather than question their own beliefs. They dive into what a healthy point of difference looks like, why some entrepreneurs resist change, and how effective coaching exposes both gaps and opportunities. Phil shares stories of founders who held their businesses back, those who broke through, and the mindset shift required actually to scale rather than stay safe. It’s a clear look at why growth starts with honesty, awareness, and a willingness to let go of the behaviors that keep your business small. What You'll Walk Away With: Clear signs of mindset blocks • How comfort zones slow growth • Tools to self-diagnose weaknesses • Why founders resist real change • How to think bigger consistently #FounderMindset #EntrepreneurGrowth #LeadershipDevelopment #ScalingBrands #BusinessCoaching #GrowthStrategy #MindsetShift #FounderPsychology #ConsumerBrands #AgencyLife #TeamBuilding #PersonalGrowth #BusinessClarity #SelfAwareness #ScalingStrategy

Episode 123 Daniel Hammond joins Jamie to discuss why founders isolate themselves and how mentorship can help them see their blind spots. He shares how a third-party perspective helps leaders think bigger and make better decisions. This episode breaks down what it takes to build a servant-led company and grow into a well-rounded CEO. About the Host: Jamie Shanks, the creator and CEO of Get Levrg and host of Outsource to Profit, has over two decades of experience in entrepreneurship and agency management. Throughout his career, he has successfully established and expanded multiple businesses, all while helping business leaders achieve growth through strategic delegation and outsourcing. Jamie engages in open, honest conversations with fellow founders, executives, and trailblazers, sharing valuable insights on scaling businesses, effective leadership, and building robust companies. LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: Daniel Hammond is the president of Business Interrogation and the co-creator of the Customer-Driven Leadership system. He supports founders with a third-party perspective, deep questioning, and organizational models built for servant-led teams. With a background in military intelligence and systems thinking, Daniel helps entrepreneurs strengthen their decision-making, uncover blind spots, and build companies that grow with stability. LinkedIn: https://www.linkedin.com/in/daniel-l-hammond/ Episode Summary: Jamie sits down with Daniel Hammond, president of Business Interrogation and co-creator of Customer Driven Leadership. Daniel explains why founders often choose to struggle alone, how isolation limits growth, and why an outside perspective can create breakthroughs. He shares how mentorship changed his own journey and why the right advisor can multiply your thinking. They talk about building servant-led teams, helping employees surface problems early, and developing real competency in finance, operations, and hiring. This episode highlights how founders can grow into well-rounded leaders and build companies that scale with stability. What You'll Walk Away With: Why founders get stuck alone Power of real mentorship Value of the third-party perspective How servant-led systems work Core skills every CEO needs #Leadership #FounderLife #Mentorship #Scaling #EntrepreneurMindset #ServantLeadership #BusinessGrowth #OperationalExcellence #CEODevelopment #FounderWisdom

Episode 122 Most founders don’t have a strategy problem. They have a boundary problem. Stephanie McAuliffe explains why your habits, your pace, and your energy set the rules for everyone around you. If you improve how you present yourself, your team starts moving faster. About the Host: Jamie Shanks, the creator and CEO of Get Levrg and host of Outsource to Profit, has over two decades of experience in entrepreneurship and agency management. Throughout his career, he has successfully established and expanded multiple businesses, all while helping business leaders achieve growth through strategic delegation and outsourcing. Jamie engages in open, honest conversations with fellow founders, executives, and trailblazers, sharing valuable insights on scaling businesses, effective leadership, and building robust companies. LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: Stephanie B. McAuliffe is the Founder & CEO of The Way of the Diamond Warrior. After 27 years on Wall Street, Stephanie now works with conscious leaders to help them clear the blocks that are holding them back from their transformation, so they can stand in their true power and lead with clarity. LinkedIn: https://www.linkedin.com/in/stephaniebmcauliffe/ Episode Summary: Jamie and Stephanie dig into why so many founders struggle to set boundaries and how that lack of structure quietly drains focus, energy, and trust. Stephanie explains why overcommunication feels safe, why context switching destroys productivity, and how childhood patterns often shape leadership behavior. They break down the mindset shift founders need, the skill of giving others their lane, and the power of not taking things personally. This episode offers practical steps founders can take to reclaim their time, protect their energy, and establish a healthier rhythm with partners, teams, and customers. What You'll Walk Away With: A simple way to set boundaries that actually stick. A clearer mind so you can focus on what matters. Tools to stop micromanaging and trust your team. Calmer response to daily stress and triggers. Healthier work rhythm that supports long-term growth. #Leadership #FounderGrowth #BoundarySetting #ConsciousLeadership #BusinessClarity #EmotionalIntelligence #ScalingTeams #HealthyLeadership #PersonalGrowth #MindsetWork #HighPerformanceLeadership #TeamDynamics #FounderMindset #WorkplaceWellbeing #BusinessTransformation

Podcast 121 Meegan Kriley-Mackay, founder of Artes pro Vita Academy (AVA), shares insights on how leaders can effectively balance artificial intelligence with human intelligence. She explains why emotional awareness, integrity, and compassion are crucial for effective leadership in an AI-driven world. About the Host: Jamie Shanks, the creator and CEO of Get Levrg and host of Outsource to Profit, has over two decades of experience in entrepreneurship and agency management. Throughout his career, he has successfully established and expanded multiple businesses, all while helping business leaders achieve growth through strategic delegation and outsourcing. Jamie engages in open, honest conversations with fellow founders, executives, and trailblazers, sharing valuable insights on scaling businesses, effective leadership, and building robust companies. LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: Meegan Kriley-Mackay is the Founder and CEO of Artes pro Vita Academy (AVA). She is a former interrogator and human intelligence specialist with the Department of Defense. With over 30 years of experience studying human behavior, Meegan now helps leaders align human intelligence and emotional awareness with the rise of AI-driven leadership. Her upcoming book, "Leadership in the Age of AI: Rebooting Human Intelligence," teaches how to lead with clarity, empathy, and integrity in a tech-focused world. LinkedIn: https://www.linkedin.com/in/softinterrogator/ Episode Summary: Jamie and Meegan explore how leaders can balance human intelligence with artificial intelligence in today's workplace. Meegan shares insights from her career as a former interrogator and explains why emotional awareness, empathy, and integrity matter more than ever. Together, they discuss using AI as a co-pilot, not a replacement, and how leaders can remain grounded, self-aware, and ethical while expanding their impact in an AI-powered world. What You'll Walk Away With: How to use AI without losing your human touch. Ways to lead with empathy, not just data. Tools to stay grounded in fast-changing tech. A simple method to ask better questions and build trust. How to align emotional intelligence with AI innovation. #HumanIntelligence #LeadershipDevelopment #AIMindset #EthicalAI #FutureOfWork #EmotionalIntelligence #WorkplaceCulture #FounderGrowth #ConsciousLeadership #TeamPerformance

Episode 120 You don’t need a new strategy. You need a new story. Bridget Cook-Burch shares how rewriting the stories you tell yourself can unlock growth, rebuild confidence, and create the clarity every founder needs to lead with authenticity and strength. About the Host: Jamie Shanks, the creator and CEO of Get Levrg and host of Outsource to Profit, has over two decades of experience in entrepreneurship and agency management. Throughout his career, he has successfully established and expanded multiple businesses, all while helping business leaders achieve growth through strategic delegation and outsourcing. Jamie engages in open, honest conversations with fellow founders, executives, and trailblazers, sharing valuable insights on scaling businesses, effective leadership, and building robust companies. LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: Bridget Cook-Burch is a bestselling author and founder of Your Inspired Story. She helps leaders and entrepreneurs transform their life experiences into compelling narratives that inspire, educate, and expand their influence. Through her mentorship, she demonstrates how authentic storytelling fosters trust and creates a lasting impact. LinkedIn: https://www.linkedin.com/in/mbridgetcookburch/ Episode Summary: In this episode, Jamie and Bridget Cook-Burch explore how the stories we tell ourselves impact our business decisions and growth. Bridget shares how reframing limiting beliefs into empowering narratives helps leaders find new options, recover from failure, and lead with authenticity. Together, they discuss why pain can be an influential teacher, how vulnerability creates stronger connections, and why founders must rewrite their internal stories before rewriting their business strategies. The conversation demonstrates that storytelling is not just a marketing skill, but a leadership tool for transformation and building trust. What You'll Walk Away With: How to turn pain into power through storytelling Why authenticity attracts trust and real connection How to rewrite limiting stories that hold your business back The link between self-awareness and leadership growth How your personal story can drive professional impact #Storytelling #LeadershipGrowth #AuthenticLeadership #FounderMindset #PersonalDevelopment #BusinessGrowth #Entrepreneurship #EmotionalIntelligence #MindsetShift #TrustBuilding

Episode 119 You do not need another growth strategy. You need honesty. Alessandra Wall helps founders understand why vulnerability builds trust, how hiding your flaws limits real progress, and how owning your story can turn weakness into strength. About the Host: Jamie Shanks, the creator and CEO of Get Levrg and host of Outsource to Profit, has over two decades of experience in entrepreneurship and agency management. Throughout his career, he has successfully established and expanded multiple businesses, all while helping business leaders achieve growth through strategic delegation and outsourcing. Jamie engages in open, honest conversations with fellow founders, executives, and trailblazers, sharing valuable insights on scaling businesses, effective leadership, and building robust companies. LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: Alessandra Wall is the CEO of Noteworthy Inc. She advises and partners with high-performing leaders across tech, finance, and housing. Alessandra helps founders and executives have the conversations that others avoid, guiding them to lead with greater honesty, vulnerability, and confidence. LinkedIn: https://www.linkedin.com/in/dralessandrawall/ Episode Summary: Jamie and Alessandra discuss the aspect of leadership that most people overlook: vulnerability. They discuss why founders struggle to be open, how fear of imperfection creates distance from their teams, and why sharing mistakes builds credibility. Alessandra explains the psychology of hiding, the freedom that comes from telling the truth, and practical ways leaders can show up fully, even when they don't have all the answers. What You'll Walk Away With: How vulnerability builds trust and respect Why honesty is a growth strategy for leaders How to turn past failures into teachable lessons Simple ways to practice openness with your team How self-awareness improves company culture and speed #Leadership #FounderMindset #TeamCoaching #OrganizationalVelocity #Communication #DecisionMaking #ScalingTeams #Culture #ExecutiveCoaching #Levrg

Episode 118 You don’t have a growth problem. You have a showing-up problem. Benj Miller shares how leaders who are grounded and focused on others help companies move forward more quickly. He explains how to build that mindset with your team in the room together. About the Host: Jamie Shanks, the creator and CEO of Get Levrg and host of Outsource to Profit, has over two decades of experience in entrepreneurship and agency management. Throughout his career, he has successfully established and expanded multiple businesses, all while helping business leaders achieve growth through strategic delegation and outsourcing. Jamie engages in open, honest conversations with fellow founders, executives, and trailblazers, sharing valuable insights on scaling businesses, effective leadership, and building robust companies. LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: Benj Miller is the CEO of System & Soul and an executive coach who works with senior leadership teams across personal, leadership, and organizational development. He brings teams together, not just on one, to build a strong internal identity (inwardly sound) and outward focus (others-focused) to drive organizational velocity. LinkedIn: https://www.linkedin.com/in/benj-miller-business-growth-impact-framework-coach/ Episode Summary: Jamie and Benj discuss why the way leaders present themselves drives company growth. They break down what it means to be inwardly steady and focused on others. They explore how team-based coaching helps leaders see what they miss and how reflection prevents burnout. Benj shares simple shifts: stay curious, give clear feedback, and remove one roadblock each week. These changes enable teams to communicate more effectively, make faster decisions, and scale with confidence. What You'll Walk Away With: Lead from the center Serve to scale Curiosity over ego Feedback that builds Velocity through clarity #Leadership #FounderMindset #TeamCoaching #OrganizationalVelocity #Communication #DecisionMaking #ScalingTeams #Culture #ExecutiveCoaching #Levrg

Episode 117 Weekly 90-minute leadership meetings that actually move work. Trent Clark shows how to set priorities, track KPIs, and use a simple 3D flow to make decisions fast and keep seven-day sprints clean. About the Host: Jamie Shanks, the creator and CEO of Get Levrg and host of Outsource to Profit, has over two decades of experience in entrepreneurship and agency management. Throughout his career, he has successfully established and expanded multiple businesses, all while helping business leaders achieve growth through strategic delegation and outsourcing. Jamie engages in open, honest conversations with fellow founders, executives, and trailblazers, sharing valuable insights on scaling businesses, effective leadership, and building robust companies. LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: Trent Clark is the CEO of Athletic Influencer Marketing and a three-time World Series coach who has built and led winning teams on and off the field. After coaching athletes and organizations to peak performance, he now helps companies scale through leadership systems, accountability, and culture. Trent is also the host of the Winners Find a Way podcast, where he shares lessons on elite performance, mindset, and business growth. LinkedIn: https://www.linkedin.com/in/trentmclark/ Episode Summary: Jamie and Trent discussed how constant interruptions kill focus and why a tight weekly cadence fixes it. They walk through a 90-minute leadership meeting that starts with quick check-ins, reviews quarterly priorities and KPIs, and then runs an O and O list to clear obstacles and leverage opportunities. Trent’s 3D method (download, discuss, decide) forces decisions in minutes, not weeks. They cover modeling leadership behavior, role clarity, coachability, and holding to-dos sacred to keep seven-day sprints on track, especially for distributed and offshore teams. What You'll Walk Away With: Priorities that stick KPIs that matter Meetings with outcomes 3D decision flow Seven-day sprint rhythm #Leadership #FounderTips #OperationalExcellence #MeetingRhythm #KPIs #DecisionMaking #TeamAlignment #Accountability #OffshoreTeams #SevenDaySprints

Episode 116 You do not scale by doing more. You scale by leading yourself first. Clay Hicks shares how self-leadership, daily discipline, and servant leadership turned a team of four into hundreds across countries. About the Host: Jamie Shanks, the creator and CEO of Get Levrg and host of Outsource to Profit, has over two decades of experience in entrepreneurship and agency management. Throughout his career, he has successfully established and expanded multiple businesses, all while helping business leaders achieve growth through strategic delegation and outsourcing. Jamie engages in open, honest conversations with fellow founders, executives, and trailblazers, sharing valuable insights on scaling businesses, effective leadership, and building robust companies. LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: Clay Hicks is the CEO of H7 Network, a B2B networking platform operating in 23 countries with hundreds of members. With 23 years of entrepreneurial experience and no college degree, he transformed his leadership through self-discipline, service, and structure. Clay lives by the principle “If you can’t lead yourself, you cannot lead others,” and now teaches founders how to scale by first becoming the leader their team needs. LinkedIn: https://www.linkedin.com/in/claytonrhicks/ Episode Summary: Jamie and Clay discussed how founders must grow through others by first leading themselves. Clay shared his quote, if you can’t lead yourself, you cannot lead others, and showed how intentional routines, faith, and fitness rebuilt his leadership during the pandemic. They broke down why pride, speed, and lack of mentors keep founders from changing, and why servant leadership unlocks scale. Clay walked through his daily schedule, the shift from doing to serving, and how structure, compounded over time, turned H7 Network into a global community. What You'll Walk Away With: Lead Yourself First Serve To Scale Discipline Beats Talent Let Go To Grow Routines Compound Results #FounderMindset #SelfLeadership #ServantLeadership #FounderRoutines #ScalingTeams #OffshoreGrowth #Discipline #Delegation #DailyHabits #LeadershipDevelopment #B2BNetworking #H7Network

Episode 115 Description: Most founders chase cheap labor, which can stall their growth. In this episode, Parker Cox shares how to make smarter, directional hiring decisions that attract A-players, not task-fillers, and how quality offshore talent builds companies that truly scale. About the Host: Jamie Shanks, the creator and CEO of Get Levrg and host of Outsource to Profit, has over two decades of experience in entrepreneurship and agency management. Throughout his career, he has successfully established and expanded multiple businesses, all while helping business leaders achieve growth through strategic delegation and outsourcing. Jamie engages in open and honest conversations with fellow founders, executives, and trailblazers, sharing valuable insights on scaling businesses, effective leadership, and creating robust companies. LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: Parker Cox is the CEO of Pavago, a membership-based offshore recruitment company that helps businesses find top global talent. A lifelong entrepreneur, he’s built and scaled companies across insurance, property management, and marketing. At Pavago, Parker focuses on connecting U.S. companies with A-player talent worldwide and helping founders make smarter, more directional hiring decisions that fuel long-term growth. LinkedIn: https://www.linkedin.com/in/parker-cox-43b Episode Summary: Most entrepreneurs tend to mistakenly prioritize finding cheap overseas workers over building teams that truly drive growth. In this conversation, Jamie and Parker Cox explore the importance of shifting your focus from cost-saving hires to impactful ones. They delve into making decisions that align with your goals, the transformative power of top-notch employees, and the significance of investing in high-quality offshore talent for sustainable growth. What You'll Walk Away With: Hiring clarity that scales Mindset shifts that attract A-players Direction that drives growth Quality over cost in offshore hiring Talent that fuels expansion #OffshoreHiring #GlobalTalent #ScalingSmart #APlayerTeams #FounderGrowth #Leadership #TeamBuilding #OffshoreRecruitment #BusinessStrategy #EntrepreneurMindset

Episode 114 Most creators don’t fail due to a lack of talent. They fail due to wasted time. In this episode, Dillan Taylor shares how accountability and clear deadlines turn scattered work into consistent growth. About the Host: Jamie Shanks, the creator and CEO of Get Levrg and host of Outsource to Profit, has over two decades of experience in entrepreneurship and agency management. Throughout his career, he has successfully established and expanded multiple businesses, all while helping business leaders achieve growth through strategic delegation and outsourcing. Jamie engages in open and honest conversations with fellow founders, executives, and trailblazers, sharing valuable insights on scaling businesses, effective leadership, and creating robust companies. LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: Dillan Taylor is the CEO of Grindstone, an accountability coaching company for video creators. He helps YouTubers, streamers, and content entrepreneurs stay consistent, hit deadlines, and turn their craft into a full-time income. His work focuses on structure, time leverage, and execution discipline. LinkedIn: https://www.linkedin.com/in/dillantaylor/ Episode Summary: Most founders don’t lose to a lack of talent. They lose time to fuzzy goals and lose timelines. In this episode, Jamie and Dillan Taylor discuss how accountability and structured execution help founders move faster and scale smarter. They explore why shrinking timelines, clear priorities, and time discipline turn scattered work into focused growth. What You'll Walk Away With: Accountability that drives Deadlines that deliver Clarity that converts Pressure that pays Focus that scales #FounderGrowth #OffshoreScale #Accountability #Productivity #TimeManagement #ScalingSmart #Leadership #GlobalTeams #FounderMindset #Execution

Episode 113 Speaking isn’t just about being seen. It’s a powerful way to sell, build trust, and sharpen your message. In this episode, Robin Ridlinger shares how founders can turn their story into a real growth engine. About the Host: Jamie Shanks, the creator and CEO of Get Levrg and host of Outsource to Profit, has over two decades of experience in entrepreneurship and agency management. Throughout his career, he has successfully established and expanded multiple businesses, all while helping business leaders achieve growth through strategic delegation and outsourcing. Jamie engages in open and honest conversations with fellow founders, executives, and trailblazers, sharing valuable insights on scaling businesses, effective leadership, and creating robust companies. LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: Robyn Ridlinger is a speaker and coach who helps purpose-driven entrepreneurs share their message with confidence and clarity. She teaches founders to use storytelling to inspire action and grow their business. Through coaching and events, she turns speaking into a powerful sales driver. LinkedIn: https://www.linkedin.com/in/robynriedlinger/ Episode Summary: You don’t need a perfect pitch to sell from the stage. You need a clear story. In this episode, Robin Ridlinger demonstrates how public speaking can become a powerful sales engine. You’ll learn how to turn your story into a funnel, get instant feedback from a live audience, and build trust faster than any ad campaign. Speaking helps you refine your message, grow your reach, and attract the right people to your business. What You'll Walk Away With: Turning story into sales Clarity that converts Why your voice matters How purpose drives revenue Storytelling that sticks #FounderLife #PublicSpeaking #SpeakingTips #Storytelling #SalesGrowth #BusinessGrowth #Leadership #ScalingSmart #SalesStrategy #FounderTips #GrowthEngine #PersonalBrand #SpeakingForLeads #Entrepreneurship #OffshoreGrowth #PurposeDriven #StageToSales #ContentThatConverts #MarketingStrategy #SalesEnablement #BuildTrust #SpeakingBusiness #FounderJourney #AudienceEngagement #SpeakingToSell

Episode 112 In this episode, Ed Thompson explains how recognizing diverse thinking styles can enhance a team's effectiveness. He offers insights on how business owners can develop inclusive, high-performing teams that promote improved communication and collaboration. About the Host: Jamie Shanks is the Founder and CEO of Get Levrg and Pipeline Signals. After training over 250,000 professionals worldwide, Jamie now spends his time helping business owners grow profitably through people, by building systems, teams, and leadership rooted in values, not ego. LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: Ed Thompson is the founder and CEO of Uptimize. His mission is to help businesses build more cohesive teams by recognizing and embracing neurodiversity within the workplace. Through interactive workshops, comprehensive training sessions, and his book, A Hidden Force: Unleashing the Potential of Neurodiversity in the Workplace, Ed educates executives on the importance of effective communication, innovative collaboration, and creating inclusive work environments. LinkedIn: https://www.linkedin.com/in/ed-uptimize/ Episode Summary: This episode explores the impact of recognizing and embracing diverse thinking and working styles on team productivity. Ed Thompson discusses the importance of neurodiversity for founders and their teams, the keys to fostering inclusive cultures that allow every individual to shine, and practical strategies for leaders to prevent common hiring and collaboration pitfalls. The episode highlights how improved communication leads to more effective and agile organizations. What You'll Walk Away With: Foster a leadership style that embraces diversity Embrace and accommodate individual differences Enhance teamwork effectiveness Strengthen skills for working together Lead with clear communication and direction #Neurodiversity #Leadership #FounderLife #ScalingTeams #InclusiveLeadership #TeamCulture #CognitiveDiversity #GrowthMindset #Collaboration #TeamPerformance #WorkplaceCulture #LeadershipTips #StartupGrowth #PeopleFirst #AdaptiveLeadership #HighPerformingTeams #LeadershipMatters #Founders #BusinessStrategy #FutureOfWork

Episode 111 Many entrepreneurs tend to make growth more complicated than it needs to be. Thom Shea, a former Navy SEAL, emphasizes the importance of adopting an offensive, defensive, and strategic approach to help leaders concentrate, take action, and achieve success. About the Host: Jamie Shanks, the creator and CEO of Get Levrg and host of Outsource to Profit, has over two decades of experience in entrepreneurship and agency management. Throughout his career, he has successfully established and expanded multiple businesses, all while helping business leaders achieve growth through strategic delegation and outsourcing. Jamie engages in open and honest conversations with fellow founders, executives, and trailblazers, sharing valuable insights on scaling businesses, effective leadership, and creating robust companies. LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: Thom Shea is a retired Navy SEAL and the founder of The Baseline Experience. After 23 years of service, he now helps leaders and business owners apply SEAL-tested principles to perform under pressure, build discipline, and achieve results in life and business. LinkedIn: https://www.linkedin.com/in/thomshea/ Episode Summary: In this episode of Outsource to Profit, Thom Shea, a former Navy SEAL, shares how the principles of military discipline can significantly enhance business leadership. He introduces a three-part approach consisting of offense, defense, and strategy to help entrepreneurs navigate complexity, maintain focus, and lead with clarity. Thom emphasizes the importance of defining success in seven words or fewer, as well as adhering to simple daily habits, to drive genuine performance and foster growth. What You'll Walk Away With: A strategy for getting things done in three steps Proven techniques for success in the business world Transforming confusion into clear direction Taking action instead of getting stuck in analysis The power of practice in achieving desired outcomes #LeadershipMindset #FocusAndExecute #BusinessDiscipline #FounderGrowth #MentalToughness #SealMindset #EntrepreneurFocus #ExecutionMatters #GrowthStrategy #PeakPerformance

Episode 110 Feeling stuck building your business alone? Peer groups can change that. In this episode, Leo Bottary, founder of Peernovation LLC, shares how trust, accountability, and shared experience help entrepreneurs grow faster and make better decisions together. About the Host: Jamie Shanks, the creator and CEO of Get Levrg and host of Outsource to Profit, has over two decades of experience in entrepreneurship and agency management. Throughout his career, he has successfully established and expanded multiple businesses, all while helping business leaders achieve growth through strategic delegation and outsourcing. Jamie engages in open and honest conversations with fellow founders, executives, and trailblazers, sharing valuable insights on scaling businesses, effective leadership, and creating robust companies. LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: Leo Bottary is the founder and CEO of Peernovation LLC. He’s an author, speaker, and expert on how peer groups drive personal and business growth. Through his work, Leo helps leaders build trust-based communities where collaboration, accountability, and shared learning lead to stronger teams and better results. LinkedIn: https://www.linkedin.com/in/leobottary/ Episode Summary: In this episode, Jamie talks with Leo Bottary, founder of Peernovation LLC, about how peer groups can help entrepreneurs grow and thrive. Leo explains how joining a supportive group helps founders overcome isolation, share genuine experiences, and make more informed decisions. He breaks down the key ingredients of strong groups: trust, vulnerability, and accountability. Leo also shares practical advice on selecting the right peer group, striking a balance between industry focus and diversity, and leveraging peer learning to develop leadership skills and drive long-term growth. What You'll Walk Away With: Why Founders Feel Alone & How to Fix It. How to choose the right peer group. What makes forums work? The mindset that drives real value. Why trust fuels founder growth. #PeerLearning, #FounderGrowth, #LeadershipDevelopment, #EntrepreneurCommunity, #PeerGroups, #EO, #YPO, #FounderSupport, #ScaleWithPeers, #LeadershipJourney, #BusinessGrowth, #CEOCommunity, #FounderMindset, #CollectiveWisdom, #TeamBuilding

Episode 109 Description: Jenna Evola is the founder of Evolve Systems, where she helps medical clinics cut overhead and scale by hiring skilled offshore talent from the Philippines. About the Host: What truly influences the essence of a company's culture? In this episode, workplace culture expert Shelly Smith joins Jamie to explore how founders can either shape or damage their team's culture without even realizing it. From simple daily routines to strategic decisions concerning personnel, learn what is truly necessary to cultivate a culture that can grow alongside your business. LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: Jenna Evola is the founder of Evolve Systems, a growth agency that helps service-based businesses, especially private medical clinics, reduce overhead and reclaim time by leveraging offshore talent from the Philippines. Drawing on her own experience as a clinic owner, Jenna specializes in helping business leaders overcome staffing challenges, reduce operational costs, and build loyal offshore teams that support long-term growth. LinkedIn: https://www.linkedin.com/in/jenna-evola/ Episode Summary: In this episode of "Outsource to Profit," Jenna Evola, founder of Evolve Systems, discusses how she helps medical clinics reduce expenses and reclaim time by utilizing offshore talent from the Philippines. Based on her own experience as a clinic owner, Jenna discusses the financial benefits of outsourcing support roles overseas, the mental hurdles that clinic owners often encounter, and the reasons why the Philippines is a rich source of skilled professionals. She also explains how delegating administrative tasks not only cuts costs but also eases stress and opens up opportunities for expansion. What You'll Walk Away With: Save time and money offshore Overcome barriers to offshore hiring Cut clinic overhead costs Loyal healthcare talent in the Philippines Offload tasks, prevent burnout #HealthcareOutsourcing #OffshoreStaffing #ClinicGrowth #VirtualAssistants #MedicalSupport #ReduceOverhead #DelegateToScale #PhilippinesTalent #OutsourceSmart #ClinicEfficiency

Episode 107 Bob Knakal shares why visibility matters more than hard work, how “who knows you” drives growth, and how social media transformed his real estate business into $100M+ opportunities. About the Host: Jamie Shanks, the creator and CEO of Get Levrg and host of Outsource to Profit, has over two decades of experience in entrepreneurship and agency management. Throughout his career, he has successfully established and expanded multiple businesses, all while helping business leaders achieve growth through strategic delegation and outsourcing. Jamie engages in open and honest conversations with fellow founders, executives, and trailblazers, sharing valuable insights on scaling businesses, effective leadership, and creating robust companies. LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: Bob Knakal is Chairman & CEO of BK Real Estate Advisors. Based in Midtown Manhattan, he has been one of New York City’s most respected real estate brokers for over 40 years. He sold his previous firm, Massey Knakal Realty Services, to Cushman & Wakefield for $100 million in 2014. Bob is known for his belief that business success isn’t just about who you know, but who knows you. LinkedIn: https://www.linkedin.com/in/bobknakal/ Episode Summary: In this episode of Outsource to Profit, Bob Knakal shares why visibility is everything in business. From building one of New York’s top real estate firms to embracing social media after years of skepticism, Bob shows how market presence creates opportunities that cold calls and networking alone can’t deliver. His message is simple: staying top of mind with your audience matters more than ever. What You'll Walk Away With: Social media that sells Staying top of mind Turning presence into deals Why visibility matters more than hard work How “who knows you” drives growth #Entrepreneurship, #FounderLife, #BusinessGrowth, #ScalingSmart, #Outsourcing, #RemoteTeams, #Leadership, #PublicSpeaking, #SalesTips, #GrowthHacks, #FounderMindset, #StartupGrowth, #ContentMadeEasy, #Delegation, #MarketPresence, #Trust, #Authority, #Networking, #Success, #BusinessEvolution

Episode 106 Description: Jamie Shanks has a conversation with Tania Sayegh Bartolini, the founder of Business and Beyond LLC, to discuss how entrepreneurs can effectively delegate tasks, lead with authority, and implement the necessary systems to grow their businesses with confidence. About the Host: Jamie Shanks, the creator and CEO of Get Levrg and host of Outsource to Profit, has over two decades of experience in entrepreneurship and agency management. Throughout his career, he has successfully established and expanded multiple businesses, all while helping business leaders achieve growth through strategic delegation and outsourcing. Jamie engages in open and honest conversations with fellow founders, executives, and trailblazers, sharing valuable insights on scaling businesses, effective leadership, and creating robust companies. LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: Tania Sayegh Bartolini is the passionate Founder and CEO of Business and Beyond LLC. With a mission to support entrepreneurs in their growth journey, she specializes in helping them enhance their systems, effectively delegate tasks, and lead authentically. Tania's approach combines strategic planning and leadership training, empowering business owners with the necessary skills to expand their ventures sustainably while fostering a strong team culture. LinkedIn: https://www.linkedin.com/in/taniabartolini/ Episode Summary: In this interview, Jamie Shanks chats with Tania Sayegh Bartolini, the brains behind Business and Beyond LLC. Together, they explore how entrepreneurs can accelerate their growth by freeing themselves from minor tasks, leveraging their strengths, and leading with genuineness. Tania emphasizes the importance of intelligent delegation and solid systems, not only in saving time but also in creating room for strategic thinking and creativity. She also highlights how authenticity can foster trust, boost team performance, and drive long-term sustainable development. What You'll Walk Away With: Letting go of small tasks frees time for growth. Using your strengths enables the business to run smoothly. Delegating without losing control streamlines work. Turning procrastination into action moves you forward. Leading with authenticity strengthens your impact. #Delegation, #BusinessGrowth, #FounderMindset, #Entrepreneurship, #Scaling, #Leadership, #Authenticity

Episode 105 Description: Michael Esposito, founder of Michael Esposito Inc., joins Outsource to Profit to share how founders can master public speaking to drive sales, build trust, and inspire teams. He breaks down the pillars of passion, sales, and knowledge, and explains why strong communication creates lasting business growth. About the Host: Jamie Shanks, the creator and CEO of Get Levrg and host of Outsource to Profit, has a wealth of experience in entrepreneurship and agency management, spanning over two decades. Throughout his career, he has successfully established and expanded multiple businesses, all while helping business leaders achieve growth through strategic delegation and outsourcing. Jamie engages in open and honest conversations with fellow founders, executives, and trailblazers, sharing valuable insights on scaling businesses, effective leadership, and creating robust companies. LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: Michael Esposito is the founder of Michael Esposito Inc. He helps entrepreneurs and executives master public speaking for pitches, sales, leadership, and media. Through one-on-one coaching, mastermind communities, and workshops, Michael teaches founders how to communicate with confidence and authority. He works with leaders to sharpen their message on stage, in the boardroom, and in front of investors. Michael also ties an altruistic mission into his business. He has raised funds for global causes, such as those in Haiti, through endurance challenges. His passion is helping leaders use their voice to build trust, inspire action, and create lasting impact. LinkedIn: www.linkedin.com/in/michaelespositoinc/details/experience/ Episode Summary: Public speaking is more than being on stage. It is a growth engine for founders. In this episode of Outsource to Profit, Jamie Shanks talks with Michael Esposito, founder of Michael Esposito Inc., about mastering communication for pitches, sales, and leadership. Michael shares the three pillars of powerful speaking: passion, sales, and knowledge. He explains how founders can avoid common pitfalls, such as sounding scripted or losing the room. He also reveals the power of the pause, practical tactics for building trust, and why speaking creates long-term lead generation. Alongside business growth, Michael highlights his mission-driven work, including raising funds for Haiti through endurance challenges, demonstrating how leadership and impact are closely intertwined. What You'll Walk Away With: How public speaking drives sales, leads & credibility The three pillars: passion, sales, and knowledge Why pausing is your most powerful tool Trust-killing mistakes and how to avoid them How your voice fuels growth and leadership #PublicSpeaking, #BusinessGrowth, #FounderMindset, #LeadershipSkills, #EntrepreneurLife, #PitchPerfect, #SalesGrowth, #InvestorPitch, #CommunicationSkills, #ScalingBusiness

Episode 104 Jamie Shanks sits down with Stefan Doering, Founder & CEO of BEST Coaches, Inc., to explore how profit and sustainability can grow together. Stefan shares real-world examples of ESG in action and a simple framework any founder can use to turn purpose into profit. About the Host: Jamie Shanks, the creator and CEO of Get Levrg and the host of Outsource to Profit, has a wealth of experience in entrepreneurship and running agencies, spanning over two decades. Throughout his career, he has successfully established and expanded multiple businesses, all while assisting business leaders in achieving growth through strategic delegation and outsourcing. Jamie engages in open and honest conversations with fellow founders, executives, and trailblazers, sharing valuable insights on scaling businesses, effective leadership, and creating robust companies. LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: Stefan Doering, Founder & CEO, BEST Coaches, Inc., has founded seven companies, taught environmental entrepreneurship at Columbia University and other institutions, and for nearly 30 years has coached more than 40,000 entrepreneurs worldwide. Through BEST Coaches, Inc., he helps leaders integrate sustainability into their business models, proving that profit and environmental impact can scale together. LinkedIn: https://www.linkedin.com/in/bestcoaches/ Episode Summary: In this episode of Outsource to Profit, Jamie Shanks talks with Stefan Doering, Founder and CEO of BEST Coaches, Inc. Stefan has built seven companies, taught environmental entrepreneurship at Columbia University, and coached more than 40,000 entrepreneurs worldwide. The discussion dives into how profit and sustainability can grow side by side, why ESG isn’t just about compliance but a powerful differentiator, and how companies can use environmental impact to build trust, expand their market, and attract loyal buyers. Stefan shares practical examples from both B2B and B2C businesses and breaks down a simple framework any founder can use to test and scale ESG initiatives. What You'll Walk Away With: How profit and sustainability work together Why ESG grows your market The three pillars: trust, differentiation, emotion Real B2B and B2C success stories A simple framework to test ESG in your business #ProfitWithPurpose, #Sustainability, #ESG, #BusinessGrowth, #FounderMindset, #Leadership, #Scaling, #CultureWins, #Entrepreneurship, #ImpactDriven, #SustainableBusiness, #PurposeDriven, #B2BMarketing, #TrustFactor, #Differentiation

Episode 103 Jamie Shanks has a conversation with Gaby Jordan, the CEO of Source Elements Group, discussing how founders can transform their strengths into blind spots, emphasizing the importance of company culture in driving success, and sharing insights on building high-performing teams that can grow effectively. About the Host: Jamie Shanks, the creator and CEO of Get Levrg and the host of Outsource to Profit, has a wealth of experience in entrepreneurship and running agencies, spanning over two decades. Throughout his career, he has successfully established and expanded multiple businesses, all while assisting business leaders in achieving growth through strategic delegation and outsourcing. Jamie engages in open and honest conversations with fellow founders, executives, and trailblazers, sharing valuable insights on scaling businesses, effective leadership, and creating robust companies. LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: Gaby Jordan is the CEO of Source Elements Group, an executive coaching and consulting company. She is also a global educator and runs an education nonprofit, aligning her work to help leaders, teams, and organizations unlock their full potential. With deep expertise in leadership development, team culture, and executive coaching, Gaby focuses on building champion teams, creating accountability, and empowering leaders to drive sustainable growth. LinkedIn: https://www.linkedin.com/in/gaby-jordan/ Episode Summary: In this episode of "Outsource to Profit," Jamie Shanks chats with Gaby Jordan, the CEO of Source Elements Group, about how the strengths of founders can also be their weaknesses. Gaby emphasizes the importance of self-awareness in effective leadership, highlighting how feedback can bring to light our blind spots. She explains that it is not only strategy but also culture that drives results, and she offers her strategies for creating strong teams and productive conversations. By empowering employees, addressing conflicts, and fostering alignment, leaders can build a scalable culture. This insightful discussion, filled with real-life examples, will guide aspiring founders on stepping away from overwhelming roles and cultivating an environment that promotes growth. What You'll Walk Away With: Spotting founder blind spots. Leading with a deep understanding of oneself. Receiving candid feedback from team members. Fostering a culture that drives growth. Creating strong, supportive teams. #FounderMindset, #Leadership, #BusinessGrowth, #CultureWins, #ExecutiveCoaching, #Scaling, #TeamDevelopment, #Entrepreneurship, #FounderLife, #LeadershipDevelopment

Episode 102 Aviva Leebow Wolmer, the CEO of Empower Leadership, discusses how entrepreneurs often hinder their own progress by relying too heavily on their strengths. She explains the importance of peer groups in uncovering blind spots, the role of coaching in helping leaders surpass their limitations, and the key elements necessary for growing a company from 70 to 500 employees. About the Host: Jamie Shanks, the host of Outsource to Profit, is a successful entrepreneur with a skill for sales and a passion for innovation. With a wealth of experience in building and growing multiple agencies, he brings a unique perspective on the challenges and rewards of entrepreneurship. Through his podcast, Jammie engages in open and honest conversations with industry disruptors, CEOs, and founders who are making a lasting impact in their fields. He aims to uncover the strategies, insights, and mindset shifts that can help entrepreneurs scale their businesses effectively and avoid common pitfalls. About the Guest: Aviva Leebow Wolmer serves as the CEO of Empower Leadership, LLC, and also holds the role of Vistage Chair in Atlanta, Georgia. She specializes in working with CEOs, business owners, and executives who aspire to elevate, change, or revolutionize their industries, recognizing the importance of collaboration and support in achieving these goals. Through personalized leadership coaching and carefully curated peer groups, Aviva guides leaders in pushing past their comfort zones, addressing their blind spots, and establishing the teams and structures necessary for sustained growth and success. Episode Summary: In this episode of Outsource to Profit, Jamie chats with Aviva Leebow Wolmer, the CEO of Empower Leadership, LLC, about the obstacles that founders encounter when their greatest strengths begin to hinder their progress. Aviva explains how entrepreneurs often find themselves stuck in their comfort zones, whether it’s sales, marketing, or finance, and how these blind spots can unknowingly limit a company’s potential. She highlights the importance of peer groups, where CEOs and executives challenge each other with honest feedback, uncover hidden obstacles, and offer perspectives founders might miss. Aviva also breaks down the process of building the right team and structure when growing from 70 employees to 500. She shares how coaching helps leaders move past their own limitations and unlock new levels of growth. This episode is full of practical insights for ambitious founders ready to innovate, disrupt, and build businesses that last. What You'll Walk Away With: Strengths can limit your growth. Overlooking blind spots can hinder your ability to expand. Receiving coaching can facilitate your development. Staying within your comfort zone can impede your progress. Having structure in place is crucial for achieving success. #Leadership #FounderMindset #BusinessGrowth #Scaling #Entrepreneurship #CEO #FounderLife #TeamBuilding #LeadershipDevelopment #PeerGroups #Coaching #StartupLife #ScaleSmart #BusinessStrategy #Vision

Episode 101 On this episode of Outsource to Profit, I sit down with David Pennington, Founder & Owner of Penn Coaching & Consulting. For almost ten years, David has been helping small and mid-sized business owners cut their workload in half, build high-performing teams they can rely on, and increase the value of their companies so they can scale or sell for more. We explore the moment when a founder’s most significant strength becomes their biggest trap, the impact of ignoring one-on-ones on culture, and why actual growth begins when leaders finally let go. About the Host: Jamie Shanks is the Founder and CEO of Get Levrg and Pipeline Signals. With over 250,000 professionals trained globally, he now focuses on helping business owners grow with purpose. His work focuses on building systems that grow, leading with values (not ego), and creating strong teams. You can connect with Jamie on LinkedIn: LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: David Pennington is the Founder & Owner of Penn Coaching & Consulting, a firm he’s been building for nearly a decade. He works directly with small and mid-sized business owners to help them cut their personal workload by 30–50%, create a dream team that can scale the business, and increase company value for long-term growth or a future exit. David’s philosophy is simple: every leader has one or two super strengths, but nobody is great at everything. His mission is to help founders focus on what they do best, hand off the rest to people who love that work, and develop teams that can thrive at the highest level. LinkedIn: https://www.linkedin.com/in/david-pennington-phd-35042714/ Episode Summary: In this episode of Outsource to Profit, I sit down with David Pennington, Founder and Owner of Penn Coaching & Consulting, to talk about the challenges every founder faces when growth starts to stall. David shares how he helps small and mid-sized business owners cut their personal workload by 30 to 50 percent, build a dream team that loves the work they don’t, and increase the value of their companies so they can scale or eventually sell for more. We dive into why a leader’s calendar always reveals their true priorities, how skipping one-on-ones quietly damages culture, and why holding on to your most significant strength for too long can turn you into a prisoner of your own business. David also shares the story of a founder who doubled revenue in just 18 months after stepping away from operations and focusing on his gift in sales. This conversation is a must-listen if you want to reclaim your time, invest in your people, and grow without burning out. What You'll Walk Away With: Spot priorities by checking your calendar. Delegate using the 80% rule to scale faster. Stop the founder hero trap before it burns you out. Build a dream team that frees you up. Know when it’s time to hire an operations leader.

Episode 100 Dr. Ty Richardson, the CEO of Pinnacle & Beyond Enterprises, joins us to discuss the mindset, resilience, and strategies needed for long-term success as an entrepreneur. Ty will share insights on bouncing back after failure, navigating the corporate and startup worlds, and staying focused on your goals even when facing challenges. Discover how to adapt to change while maintaining your ultimate vision with Ty's valuable lessons. About the Host: What truly influences the essence of a company's culture? In this episode, workplace culture expert Shelly Smith joins Jamie to explore how founders can either shape or damage their team's culture without even realizing it. From simple daily routines to strategic decisions concerning personnel, learn what is truly necessary to cultivate a culture that can grow alongside your business. LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: Dr. Ty Richardson is the CEO of Pinnacle & Beyond Enterprises and the founder of CoachCon. With a background spanning corporate leadership and entrepreneurship, he helps early-stage founders and coaches build businesses with clarity, resilience, and strategy. LinkedIn: https://www.linkedin.com/in/drtyrich/ Episode Summary: In this inspiring episode of Outsource to Profit, Dr. Ty Richardson, CEO of Pinnacle & Beyond and creator of CoachCon, teams up with Jamie to explore the delicate balance between persistence and adaptability. Together, they delve into Ty's transition from the corporate world to entrepreneurship, drawing insights from setbacks, reinvention, and the importance of keeping your eyes on the bigger picture. Ty shares how remaining true to a guiding principle while adjusting tactics allowed him to cultivate resilience across various industries and business endeavors. The conversation challenges conventional entrepreneurial wisdom - Is it always best to never give up? Or should you fail quickly? Ty proposes a different approach: pivot deliberately, all the while keeping your ultimate goal in mind. Listeners will learn how to craft effective strategies based on personal experiences, why recognizing your strengths and weaknesses is crucial for making informed decisions, and how to safeguard your long-term vision regardless of the business ventures you undertake. What You'll Walk Away With: Grit is not enough; you need a strategy Pivoting shows growth, not failure. Keep the vision steady, adjust the path. Failures become your best assets. Know your strengths before you outsource Structure wins over pure hustle. Dreams need tactics to become reality. #EntrepreneurMindset #StartupStrategy #BusinessGrowth #PivotOrPersevere #FounderJourney #LeadershipLessons #FailForward #ResilientMindset #BusinessClarity #CoachCon

Episode 99 What truly influences the essence of a company's culture? In this episode, workplace culture expert Shelly Smith joins Jamie to explore how founders can either shape or damage their team's culture without even realizing it. From simple daily routines to strategic decisions concerning personnel, learn what is truly necessary to cultivate a culture that can grow alongside your business. About the Host: What truly influences the essence of a company's culture? In this episode, workplace culture expert Shelly Smith joins Jamie to explore how founders can either shape or damage their team's culture without even realizing it. From simple daily routines to strategic decisions concerning personnel, learn what is truly necessary to cultivate a culture that can grow alongside your business. LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: Shelley Smith is the Founder and CEO of Premier Rapport, a consultancy focused on shaping high-performance workplace cultures. With decades of experience, she helps business owners and leaders align people strategies with business goals. Her approach is grounded in clarity, accountability, and daily cultural reinforcement, empowering organizations to improve both top-line growth and bottom-line results. LinkedIn: https://www.linkedin.com/in/shelleydsmithpremierrapport/ Episode Summary: In this episode of Outsource to Profit, Jamie discusses team culture with workplace culture strategist Shelly Smith, the founder of Premier Rapport. They explore the key factors that drive scalable team culture, such as how founders inadvertently influence the cultural tone, often without even realizing it. They emphasize that building a strong culture is an ongoing process that requires daily effort. Jamie shares some real-life examples, like when his company helped a team member in Bangladesh with a home down payment, and how these gestures can significantly impact company morale beyond just policies and perks. Shelly explains the importance of intentionally creating, documenting, and reinforcing culture daily, and provides insights into signs that founders should be attentive to, such as when previously vocal team members become quiet. Through vivid metaphors like hydration versus dehydration, and nurturing culture like tending a garden every day, Shelly underscores the importance of spending time with employees to build culture. She also points out that subtle signals often precede larger issues like disengagement or high turnover, and suggests simple actions like casual chats, walking around the office, and regular one-on-one meetings to strengthen company culture. From identifying early signs of trouble to empowering "culture carriers" within the organization, this episode serves as a practical guide for founders looking to cultivate a positive and thriving company culture. What You'll Walk Away With: Culture is not created in a single day. It is continuous daily. Dehydrated teams result from neglected values. Founders shape the culture, but everyone contributes Psychological safety reveals proper team health Silence is the early warning sign of disengagement #WorkplaceCulture, #PeopleFirst, #FounderLeadership, #PsychologicalSafety, #EmployeeEngagement, #CultureMatters, #HRLeadership, #RetentionStrategy, #TeamAlignment, #ModernLeadership

Episode 98 Leadership coach Mark Caplan joins Jamie to examine why many founders struggle to empower their teams. From micromanagement to essential mindset shifts, they explore how to build psychologically safe environments, develop autonomous middle managers, and scale leadership through trust rather than control. About the Host: Jamie Shanks is the CEO of Get Levrg and Pipeline Signals. After training over 250,000 professionals globally, he now focuses on helping founders build systems that scale and teams that lead with values, not ego. LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: Mark Caplan is the founder of The Leadership Institute, a veteran leadership coach, and author of 30+ books on mindset, leadership, and empowerment. With three decades of experience, Mark helps organizations unlock growth by empowering teams from the inside out. His work focuses on shifting leaders from micromanagement to mentorship. LinkedIn: https://www.linkedin.com/in/markkaplan1/ Episode Summary: In this episode, Jamie speaks with Mark Caplan, founder of The Leadership Institute and author of more than thirty books, to discuss what it takes to empower middle management. Mark explains the difference between fixed and growth mindset organizations, highlights the role of psychological safety, and shares why leaders must relinquish control to scale effectively. Jamie opens with a personal story about falling into the trap of solving problems for his team, only to realize it undermined their autonomy. Together, they outline what it means to coach rather than command, and the mindset shift founders must embrace to build truly self-sufficient teams. What You'll Walk Away With: Empowerment starts with clarity and trust Founders must shift from command to coaching. Middle managers need room to fail and grow. Psychological safety isn’t a luxury; it’s a requirement. Scaling requires letting go of being the smartest in the room. #LeadershipDevelopment, #Empowerment, #StartupCulture, #FounderMindset, #GrowthMindset, #MiddleManagement, #PsychologicalSafety, #TeamAutonomy, #ScaleWithSystems, #CoachingLeadership

Episode 97 What if your successful business isn't suitable for franchising? In this episode, Don Shin, the Founder of Franchise Building Expert, breaks down the common mistakes that entrepreneurs make when attempting to expand through franchising. From understanding the financial aspects of each unit to creating a systematic approach, Don shares what separates brands that hit 100+ units from those that stall at 10. About the Host: Jamie Shanks is the CEO of Get Levrg and Pipeline Signals. He’s helped over 250,000 professionals grow with systems, not stress. Today, he coaches founders on scaling smart through trust-led teams and proven playbooks. LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: Don Schin is the Founder and CEO of Franchise Building Expert, a company that helps business owners scale through franchising the right way. Don’s team works hands-on with brands to transform high-performing businesses into franchise-ready systems while avoiding the common traps that stall growth. With decades of franchising experience, Don has helped emerging brands enter the market, build effective networks, and connect the right people with the right brands. Whether you're an entrepreneur seeking growth or a potential business owner looking for the right opportunity, Don has created a detailed plan for both. LinkedIn: https://www.linkedin.com/in/eladstern/ Episode Summary: In this episode of "Outsource to Profit," Jamie Shanks chats with Don Shin, the founder of Franchise Building Expert, to delve into the challenges of expanding through franchising. Don highlights that franchising is not just an expansion of your business, but a distinct business model that many founders underestimate. They discuss the common reasons why many brands struggle to grow beyond 100 units, including weak unit economics, lack of systemization, and mismatched franchisees. Don stresses the importance of not only being profitable but also having clear, repeatable, and scalable systems in place. He also underscores the significance of attracting the right partners and focusing on their profitability at the unit level for success in franchising. This episode provides practical insights for founders considering franchise expansion or facing difficulties in growing an existing franchise network. It offers a candid look at the essential elements needed to build a successful franchise system. What You'll Walk Away With: Franchising only works if your business is wildly profitable Your operations must be systematized before you scale Running a franchise is a separate business entirely Most brands stall under 100 units due to weak unit economics Franchisee fit matters more than brand strength #FranchiseGrowth, #FranchiseTips, #BusinessSystems, #UnitEconomics, #EmergingBrands, #ScalableOps, #FounderLessons, #FranchiseStrategy, #StartupMistakes, #GrowthLevers

Episode 96 Elad Stern discusses his experience introducing non-disruptive audio ads to mobile games and the challenges of educating the market when his idea was initially misunderstood. About the Host: Jamie Shanks is the Founder and CEO of Get Levrg and Pipeline Signals. With over 250,000 professionals trained globally, he now focuses on helping business owners grow with purpose. His work focuses on building systems that grow, leading with values (not ego), and creating strong teams. You can connect with Jamie on LinkedIn: LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: Elad Stern co-founded Odeeo, a company that is revolutionizing the way advertisements function within mobile games. Instead of loud, annoying pop-ups, they use non-intrusive audio ads that fit smoothly into gameplay. With years of experience in mobile monetization, Elad saw a gap in the market and filled it. He’s passionate about pushing new ideas, helping the industry grow, and showing brands a better way to reach gamers. LinkedIn: https://www.linkedin.com/in/eladstern/ Episode Summary: In this episode of Outsource to Profit, Jamie interviews Elad Stern, Co-Founder of Odeeo, to discuss the challenges of introducing a new idea in a traditional industry. Elad discusses how Odeeo revolutionized mobile gaming by introducing non-intrusive audio ads, a concept previously unheard of in the market. He shares the difficulties they faced in educating the industry, dealing with skepticism, and gaining early adopters. Elad also explains the importance of patience and the strategies they used to showcase their innovation through their first successful case study. This episode offers valuable insights for those working on cutting-edge ideas, highlighting the perseverance and mindset required to pave the way for innovation. What You'll Walk Away With: Teaching the market takes time and patience. Trust builds through consistent action. You have to repeat your message often. One strong case study can shift everything. Being early is tough, but worth it.

Episode 95 Ever feel like giving up on your business? In this episode, Jamie and Shruti talk about the emotional ups and downs of entrepreneurship, how to handle burnout, and what to do when you feel like quitting. About the Host: Jamie Shanks is the Founder and CEO of Get Levrg and Pipeline Signals. With over 250,000 professionals trained globally, he now focuses on helping business owners grow with purpose. His work focuses on building systems that grow, leading with values (not ego), and creating strong teams. You can connect with Jamie on LinkedIn: LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: Shruti Swaroop is the Founder and CEO of Embrace Consulting, a global learning and development firm serving B2B clients. She specializes in coaching, inclusion, and leadership development, helping entrepreneurs and organizations stay connected to their purpose while navigating change and growth. Shruti shares helpful insights on LinkedIn, Instagram, and other platforms, where she supports leaders from all over the world. LinkedIn: https://www.linkedin.com/in/shrutiswaroop/ Episode Summary: In this episode of "Outsource to Profit," Jamie, the host, chats with Shruti, an expert in learning and development, on the common struggle that entrepreneurs face: the temptation to give up. Jamie shares personal anecdotes of his close calls with bankruptcy and major deals, delving into the emotional ups and downs of running a business. They explore the reasons behind why entrepreneurs may consider giving up, how to detect burnout at an early stage, and what measures can be taken to rekindle their passion and motivation. Shorty brings valuable insights from her experiences working with business leaders worldwide, emphasizing the significance of motivation, self-awareness, and the bravery to make changes. They touch on the idea that transforming your business isn't a sign of failure but rather a natural part of entrepreneurial progression. If you've ever doubted your path or felt like quitting, this discussion serves as a reminder that you're not alone, that the journey is worthwhile, and that, as Tom Hanks once said, tough times will eventually pass. What You'll Walk Away With: What to do when giving up feels easier than going on. How to tell if you're burned out or just disconnected from your why Why it's okay to evolve your business without feeling like a failure The mindset that keeps founders going through the worst days A simple shift that helps you bounce back when things fall apart

Episode 94 Why do some companies magnetize talent even during crises? This episode reveals how culture, passion, and alignment are the real ‘hiring’ game changers. About the Host: Jamie Shanks is the Founder and CEO of Get Levrg and Pipeline Signals. After training over 250,000 professionals worldwide, Jamie now spends his time helping business owners grow profitably through people, by building systems, teams, and leadership rooted in values, not ego. LinkedIn: https://www.linkedin.com/in/jamestshanks About the Guest: Charbel Daniel is the President & CEO of Northwood, bringing over 20 years of leadership experience in healthcare, including seniors care, long-term care, emergency medical services, and healthcare education. His career spans roles such as COO and Executive Director of Provincial Operations, where he honed expertise in strategic planning, workforce management, and operational growth. Aside from his extensive knowledge in healthcare, Charbel also has over twenty years of experience as an entrepreneur, specializing in property management, retail sales, and real estate development. His combination of hands-on leadership and business savvy has earned him a reputation as a reliable consultant for fostering strong teams and promoting organizational expansion. LinkedIn: https://linkedin.com/in/charbel-daniel-60671563 Episode Summary: In this episode of "Outsource to Profits," Jamie and Charbel Daniel discuss the concept of "recruitment" and how it originated from the military, portraying employees as replaceable rather than valuable. Charbel shares insights from his experience in healthcare leadership, examples from companies like Costco and Apple to highlight why some organizations effortlessly attract talent, even during challenging times like the COVID-19 crisis. He emphasizes the importance of creating a culture that attracts employees rather than constantly chasing after them, focusing on a clear vision, shared values, and a genuine passion for the work. This conversation will change how business leaders approach the hiring process. You'll discover why passion is more important than skill, how retention becomes natural when values are aligned, and strategies to transform your company into a place where people actively want to be a part of, without relying solely on perks or financial incentives. What You'll Walk Away With: An innovative approach that transforms recruitment into a process of attraction. Realize why culture matters more than perks or pay. Exploring real examples of companies that magnetize talent. Uncovering the secret to hiring passion, not just skills. Ways small businesses could compete for great talent. Simple steps to create a workplace people love. #TalentAttraction #HiringStrategies #RecruitmentTips #EmployerBranding #CompanyCulture #WorkplaceCulture #TeamBuilding #LeadershipDevelopment #SmallBusinessHiring #EmployeeRetention #StartupGrowth #HRLeadership #RecruitmentIsDead #MagnetCulture #PassionOverSkills

Episode 93 This episode of Outsource to Profits features Erin Locks, founder of the National Academy of Athletics, sharing his journey from coaching NBA legends to building a youth sports franchise in 1,300 communities. He discusses why kids are leaving sports too early, the impact of early specialization, and what makes a successful franchisee in this growing industry. ABOUT THE HOST Jamie Shanks is the Founder and CEO of Get Levrg and Pipeline Signals. After training over 250,000 professionals worldwide, Jamie now spends his time helping business owners grow profitably through people, by building systems, teams, and leadership rooted in values, not ego. LinkedIn: https://www.linkedin.com/in/jamestshanks/ ABOUT THE GUEST Aaron Locks is the Founder and CEO of the National Academy of Athletics, a thriving franchise system focused on bringing accessible and fun youth sports programs to communities across North America. With over 40 years of experience coaching elite athletes and working alongside legends in the sports world, Aaron combines his passion for sports with strong entrepreneurial skills. He is dedicated to helping franchisees succeed while making a positive impact on the lives of young athletes and their communities. LinkedIn: https://www.linkedin.com/in/aaron-locks-a4a13513/ EPISODE SUMMARY: In this episode of "Outsource to Profits," we have a conversation with Erin Locks, who is the founder and CEO of the National Academy of Athletics. He shares his incredible 40-year journey from coaching NBA legends to establishing a successful franchise system that now operates in over 1,300 communities. Erin discusses the importance of making youth sports both meaningful and profitable, highlighting the trend of kids leaving sports at a younger age and the negative impact of early specialization. He emphasizes the value of recreational programs in bringing back the joy of playing sports. Throughout the discussion, Erin delves into what qualities make a successful franchisee, emphasizing the need for a blend of entrepreneurial drive, competitive spirit, and the ability to adhere to proven systems. He explains the process his team follows to select the right markets, identify individuals with grit, and support franchise owners in making a positive impact in their communities while achieving success. This episode is sure to inspire anyone interested in turning their passion into a purposeful and profitable venture. WHAT YOU’LL WALK AWAY WITH Use proven systems to scale. Pick markets with real data. Find partners with grit. Mix passion with a plan. Build a purpose-driven brand. #YouthSports, #FranchiseBusiness, #FranchiseSuccess, #Entrepreneurship, #SportsFranchise, #FranchiseGrowth, #RecreationalSports, #FranchiseTips, #BusinessLeadership, #CommunityImpact, #FranchiseOpportunity, #EntrepreneurLife, #PurposeDrivenBusiness, #FranchiseOwner, #SportsEntrepreneur