Nauti Nerds

What are your plans for digital marketing during recession? A lot of people instinctively want to pull their marketing efforts when in an economic downturn. We reveal what we advise you to do! In this episode of the Nauti Nerds marketing podcast we examine the subject of the looming economic dip, and discuss what you should be planning for digital marketing during recession. The chances are we're in for continued economic difficulties with another recession expected in the autumn. So, should you be dialling back on your marketing? Is that the correct digital marketing strategy for managing your brand reach during a recession? Head nerd Tom talks us through what he feels is the correct response to a state of recession in the UK. New to the Nauti Nerds marketing podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast. Like what you've heard? Leave us a review! Just click here to be taken to your favourite platform to leave us a rating! The Nauti Nerds podcast is part of the Podknows Podcasting Network.

Listen to this episode if you've been sent one of those "buy backlinks cheap!" emails. It's unsurprising so many people are tempted by those emails offering cheap backlinks on high domain authority sites. But what's our official verdict on them? In this episode of the Nauti Nerds marketing podcast we what these cheap back links sites are, and how their services can impact on your business. We've all had them. Those emails offering us the opportunity to "buy backlinks cheap". And a number of our clients have asked us whether we think it's a good deal. Should they buy them? After all, they're great for your SEO! We'll explore that question in this episode! New to the Nauti Nerds marketing podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast. Like what you've heard? Leave us a review! Just click here to be taken to your favourite platform to leave us a rating! The Nauti Nerds podcast is part of the Podknows Podcasting Network.

So why use an SEO agency at all? There are good SEO agencies and bad SEO agencies and sometimes it can be tempting to avoid them all. That's why Tom's talking to a client to understand his experience and perspective on having worked with an SEO agency for a year. In this episode of the Nauti Nerds marketing podcast we explain WHY you might want to use an SEO agency at all! So, why would you use an SEO agency at all? In short, a good SEO agency can make all the difference for your business. But you've got to be careful who you go with! That's why we've decided to release this episode to reassure you that there is still a lot of benefit to hiring a reputable SEO agency. In this instalment of the Nauti Nerds podcast, Podknows Podcasting founder Neal Veglio talks us through his experience of working with an SEO agency - US! Neal describes what it was that first convinced him Nautilus Marketing was the SEO agency he wanted to work with. He also talks about the things he notices about other SEO practitioners and offers some red flags of his own. We mention that episode a few times. Go here to listen if you haven't done so yet. Listen to this new episode as Tom Jauncey talks to Neal Veglio about: The value in outsourcing your SEO to an agency Being approached by SEO scammers Neal's thought's on 'Black Hat' SEO Advice for any business thinking of working with an SEO agency and stepping up their SEO New to the Nauti Nerds marketing podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast. Like what you've heard? Leave us a review! Just click here to be taken to your favourite platform to leave us a rating! The Nauti Nerds podcast is part of the Podknows Podcasting Network.

You seriously need to listen to this if you're looking to take on an SEO agency! It's not easy to find a reputable company to work with, so we're helping you by giving you the questions you need to ask... In this episode of the Nauti Nerds marketing podcast we explain the SEO agency red flags you need to be mindful of! Why should you be careful when it comes to working with an agency on your SEO? Simply put, there is no regulation for SEO. Anybody can set up an SEO agency at any time, and there are no formal license to operate in the space. Furthermore, people working at an SEO agency don't require any formal training or qualifications. As a result, there are a lot of people in the space who don't know what they're actually doing. That's why we're here to help you out by drawing your attention to the SEO agency red flags you need to be aware of before hiring anyone to help you with your SEO and marketing Listen as Tom Jauncey runs us through: Fixed contracts and why they're a bad thing in SEO How important correct SEO reporting is (we use SEMrush) Not telling you what they're going to do to help your SEO Using black hat methods to generate backlinks New to the Nauti Nerds marketing podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast. Like what you've heard? Leave us a review! Just click here to be taken to your favourite platform to leave us a rating! The Nauti Nerds podcast is part of the Podknows Podcasting Network.

You seriously need to listen to this if you're investing in PPC (pay per click)! We get it. It's cool to pay for placement. But still... In this episode of the Nauti Nerds marketing podcast we explain why you still need to factor in SEO! Why do the nerds at Nautilus Marketing love SEO so much? You can buy placement in Google. It's easy. You upload your bank details. and your company name makes it on to the front page of Google every. single. time. But is that enough? Well that's what you need to listen to this episode to learn. Listen as Tom Jauncey runs us through: The mistake one of the UK's biggest 'animal businesses' was making How just paying for placement isn't the final answer The advice Nautilus Marketing has for companies that are only doing PPC and NO SEO New to the Nauti Nerds marketing podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast. Like what you've heard? Leave us a review! Just click here to be taken to your favourite platform to leave us a rating! The Nauti Nerds podcast is part of the Podknows Podcasting Network.

Even as one of the leading marketing agencies in the UK we still have 'off days'! But we know how to process and take care of our mental health... And in this episode of the Nauti Nerds marketing podcast we explain how! How do the nerds at Nautilus Marketing take care of their mental health? Business is tough. Life can be even tougher. And that's why you need to take steps to prioritise your mental health and ensure you've got the tools in place to overcome all of life's challenges. It's something our senior team are very passionate about. In this heartfelt episode, our 'head nerd' Tom talks us through what he does to ensure he's equipped with the right tools to cope with the pressure of running and owning a marketing business. Listen as Tom Jauncey runs us through: What challenges he faces The epiphany he had after chatting with his therapist What tools he's put in place to help the whole team at Nautilus Marketing to feel they have the right level of support in place New to the Nauti Nerds marketing podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast. Like what you've heard? Leave us a review! Just click here to be taken to your favourite platform to leave us a rating! The Nauti Nerds podcast is part of the Podknows Podcasting Network.

We're one of the leading marketing agencies in the UK so it's little wonder people want to work with us! But we can't work with anyone and everyone... And in this episode of the Nauti Nerds marketing podcast we explain why! Who do the nerds at Nautilus Marketing want to work with? Let's be honest about it, we're not a good fit for everyone. Although we do some amazing things with our marketing services, and we have lovely clients who appreciate all we do for them, we're not able to help every single person on the planet. In this episode, our 'head nerd' Tom talks us through what it takes to be considered for working alongside Nautilus Marketing on digital marketing stuff. Listen as Tom Jauncey runs us through: What one of our favourite prospects asked us. Why we're absolutely adamant we don't work with everyone What kind of things make us not want to work with someone New to the Nauti Nerds marketing podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast. Like what you've heard? Leave us a review! Just click here to be taken to your favourite platform to leave us a rating! The Nauti Nerds podcast is part of the Podknows Podcasting Network.

Where are you getting your website content from? Are you being naughty? In this episode of the Nauti Nerds marketing podcast we tell you what you shouldn't be doing when it comes to content! If you're posting other people's website content as your own, you need to listen to this episode... What content should you be putting out on your website? We all know how important it is to keep website's updated with new and fresh content and that can be a challenge for time-poor business owners and decision makers. And so the temptation for some can be to just grab some content from other places and then repost it as your own. But is this a good idea? In this episode, Tom talks us through when we should be copying and pasting our website content and when we absolutely should not be! Listen as Tom Jauncey runs us through: What website content we can copy What website content we absolutely should not copy What can happen if we get it wrong A useful tool you can start using if you're short on time New to the Nauti Nerds marketing podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast. Like what you've heard? Leave us a review! Just click here to be taken to your favourite platform to leave us a rating! The Nauti Nerds podcast is part of the Podknows Podcasting Network.

When did you last update your blog? In this episode of the Nauti Nerds marketing podcast we tell you how often you need to be doing so! If you're not posting content on your website's blog page, you're hurting your entire brand's online success. But how often should you be posting? In this episode, we tell you... What is a blog? A blog is a website where you write articles and post pictures. Or, ideally, a combo of both! You can post about pretty much whatever you want, which is why they're so great for businesses. But with anything in business, there's a strategy to it. And that includes how often you should post to your blog! Ok great. So how often should I post to it then? Patience, dear listener. We'll have to explain a few things to you, and it's a very nuanced subect, so you'll just have to listen to the episode. If you're not sure how often you should post, or if you're posting but not seeing the results you want, this episode is for you. We'll tell you everything you need to know about frequency and blog posts. Listen as Tom Jauncey runs us through: How often you should post What happens if you don't post enough What happens if you post the wrong kind of stuff Why you shouldn't accept guest posts, unless they fit the criteria explained in the episode... New to the Nauti Nerds marketing podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast. Like what you've heard? Leave us a review! Just click here to be taken to your favourite platform to leave us a rating! The Nauti Nerds podcast is part of the Podknows Podcasting Network.

Seriously, do you know how busy we are? In this episode of the Nauti Nerds marketing podcast we explain why we're just not going to entertain RFPs! If you're wanting to work with us but need us to fill one out for you, this episode will fill you in on why you shouldn't bother... What is an RFP? And RFP is a request for proposal. And we bloody hate them! And so if you use them, we don't want to work with you. Now, don't get us wrong, it's nothing personal. We love working with all types of people, but if the only we can work with you is by filing one of these in, it just isn't going to happen we're afraid. If you've never heard of RFPs or what they're used for, have a listen to this episode because you too might one day be faced with the task of having to complete one. And if the only thing this episode achieves is saving you the nightmare of wasting your time with one, then that will make it worthwhile us recording it! Listen as Tom Jauncey rants walks us through an actual RFP that's landed on his desk this week! New to the Nauti Nerds marketing podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast. Like what you've heard? Leave us a review! Just click here to be taken to your favourite platform to leave us a rating! The Nauti Nerds podcast is part of the Podknows Podcasting Network.

In this latest episode of the Nauti Nerds marketing podcast we literally give you the cheat code for making money in business Unsurprisingly, it's massively dependent on your marketing strategy... An easy way to guarantee you make money Let's face it, most of us spend a lot of time dreaming up ways we can take our brands and businesses to the next level. We lose sleep worrying about our bottom lines and lead gen funnels. We wade through the endless content on the internet that promises to teach us how to ramp our companies up to the next six figure per month business success story. But the truth is, there isn't a golden ticket that will guarantee us some nice cash in the back. Right? Oh but wait! There is. Only, it's not what you think it is. In this episode Tom Jauncey talks us through the one thing you can do today that will guarantee you'll see money pour into your business. New to the Nauti Nerds marketing podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast. Like what you've heard? Leave us a review! Just click here to be taken to your favourite platform to leave us a rating! The Nauti Nerds podcast is part of the Podknows Podcasting Network.

In this episode we spill the secret benefits of using Google Ads as part of your marketing Should you consider Google Ads as part of your wider marketing strategy? The benefits of a GOOD Google Ads strategy Google Ads is one of those mysterious things in marketing (along with the main search engine algorithm itself) that is surrounded in myth and theory. A lot of people claim you don't need them if you have awesome SEO. And while the nerds here at Nautilus wouldn't disagree that your SEO is super important, we also have to urge you to keep an open mind when it comes to paid reach. In a previous episode, we've mentioned how you need to be cautious around the use of Facebook ads when it comes to your pay per click strategy, but is it the same advice for Google Ads? Well, you're just going to have to listen to find out, aren't you 😉 In this episode of the Nauti Nerds marketing podcast, head nerd Tom Jauncey talks us through everything you need to know about integrating Google Ads into your marketing strategy. New to the Nauti Nerds marketing podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast. Like what you've heard? Leave us a review! Just click here to be taken to your favourite platform to leave us a rating! The Nauti Nerds podcast is part of the Podknows Podcasting Network.

This episode covers the unspoken truth about SEO and how long it takes to do properly. Are you paying someone who's promised to get you ranking on the front page of Google within days? Oh dear! Click if you prefer to read a transcript of the episode The truth about SEO There are a lot of so-called SEO experts who offer magic dust to hungry business owners who want their website to do their selling for them. The truth is there's no magic to SEO. It's all about focused effort leading to real results. And sometimes it can take longer than you'd like to get the results you want. In this episode of the Nauti Nerds marketing podcast, head nerd Tom Jauncey talks us through the truth about SEO. Listen now and learn what you need to do to put in place a solid SEO strategy that will be more likely to lead to results for your business! New to the Nauti Nerds marketing podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast. Like what you've heard? Leave us a review! Just click here to be taken to your favourite platform to leave us a rating! The Nauti Nerds podcast is part of the Podknows Podcasting Network.

This episode covers everything you need to know to get your visitor to carry out your website's call to action. Don't let them leave without doing what you want them to do! Your website's call to action Do you want your website to be more successful? Of course you do! And in this episode of the Nauti Nerds podcast, Tom is going to teach you everything you need to know about call to actions. You'll learn how to get your visitors to take the actions you want them to, every time they visit your website. Only if you've properly configured your site can you be certain that you're maximising your conversions, and growing your business towards success! By the end of this episode, you'll be an expert on how to implement the best call to actions and will be able to set up your website for success. You don't want to miss a single thing – so click that play button now! Listen now and learn how to create powerful call to actions for your website! New to the Nauti Nerds marketing podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast. Like what you've heard? Leave us a review! Just click here to be taken to your favourite platform to leave us a rating! The Nauti Nerds podcast is part of the Podknows Podcasting Network.

We're sharing some inspiration for your new marketing strategy. Think a little 'outside the box' with your marketing plans Standard marketing Are you using the same old tired marketing ideas for your business? Standard marketing includes things like leaflets, newspaper ads, radio ads and even billboards. But are these methods in alignment with your business or brand? If you have a forward thinking and modern brand, you might want to consider something a bit different. 'Outside the box' marketing In this episode of the Nauti Nerds podcast, head nerd Tom talks us through a couple of ideas that both he, and a couple of his clients, have had for using outside-the-box marketing strategies. If you're a fan of new and different, you'll love this episode. New to the Nauti Nerds marketing podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast. Like what you've heard? Leave us a review! Just click here to be taken to your favourite platform to leave us a rating! The Nauti Nerds podcast is part of the Podknows Podcasting Network.

It's story time! We're hoping you'll take some inspiration from this one! Business can be tough. Certainly for a new business. Listen as head nerd Tom from Nautilus Marketing tells a crazy story about how he learned a business deal was not right for him, the hard way! This episode contains property, a star, and the po-po. Yes, Her Majesty's ever loyal police. New to the Nauti Nerds marketing podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast. Like what you've heard? Leave us a review! Just click here to be taken to your favourite platform to leave us a rating! The Nauti Nerds podcast is part of the Podknows Podcasting Network.

How are you managing your content schedule? Wait, you are running a content schedule for sorting out your social media posts, right? We really hope so. If not, that's exactly what this episode is about. Listen as head nerd Tom from Nautilus Marketing explains an easy way to get your company messages out there, on a regular basis. Everyone feels the pressure to post, but Tom will talk us through how to maximise the reach of your various channels, in an efficient way. New to the Nauti Nerds marketing podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast. Like what you've heard? Leave us a review! Just click here to be taken to your favourite platform to leave us a rating! The Nauti Nerds podcast is part of the Podknows Podcasting Network.

Which should you be using for your website in 2022? Wix or Wordpress? Great question. We're glad you've asked. Because that's exactly what this episode is about. Listen as head nerd Tom from Nautilus Marketing explains the differences between the two platforms. We all know that they're very different website tools, but how different, and what are the benefits of each? Tom will talk us through those differences and help you decide whether you should use Wix or Wordpress for your website! New to the Nauti Nerds marketing podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast. Like what you've heard? Leave us a review! Just click here to be taken to your favourite platform to leave us a rating! The Nauti Nerds podcast is part of the Podknows Podcasting Network.

What makes Nautilus different from other marketing agencies? Great question. We're glad you've asked. Because that's exactly what this episode is about. Listen as head nerd Tom from Nautilus Marketing explains the origin story of Nautilus, and why the oceans are so important to him. He talks us through what he's proactively doing with the business to 'give back' and help sustain ocean and marine life. Have a listen to this episode and then once you've learned how we do it, have a think about what your current marketing agency is up to. Is there still a good fit? New to the Nauti Nerds marketing podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast. Like what you've heard? Leave us a review! Just click here to be taken to your favourite platform to leave us a rating! The Nauti Nerds podcast is part of the Podknows Podcasting Network.

Want to make sure you do NOT lose online customers? If you want to ensure you're not leaving any customers deciding not to buy from you, you definitely need to follow the advice contained in this episode. Listen as head nerd Tom from Nautilus Marketing explains why you might be accidentally turning away your potential customers and sending them straight into the inboxes of your fiercest competitors. New to the Nauti Nerds marketing podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast. Like what you've heard? Leave us a review! Just click here to be taken to your favourite platform to leave us a rating! The Nauti Nerds podcast is part of the Podknows Podcasting Network.

Who does your SEO? Are they sending you a regular SEO strategy report? Head nerd Tom from Nautilus Marketing explains why that document they're sending you is just not enough! If you're paying for an external marketing agency to help you with your SEO, they're probably sending you a regular SEO strategy report. And they've probably gleefully sold you on that as one of the benefits of working with them. But are you getting your money's worth? Is a printable document arriving in your inbox once per month that details and outlines all the SEO activity on your site, enough? Head nerd Tom Jauncey from Nautilus Marketing doesn't think so, and he explains exactly why in this very insightful and specific episode!

Want to get all the Nauti Nerds' secrets of SEO? Head nerd Tom from Nautilus Marketing tells you all the top secrets of SEO and the tips and tricks they're using to get great SEO results for their clients! It contains more mystery than a Scooby Doo episode. But if you figure it out, it offers so much benefit for your brand. But only the most informed know of its dark and sinister ways. And that's why this episode is going to be so good for you to hear. We're talking about the secrets of SEO. How is your SEO? Is it delivering the results you want? If not, it's time to click play on this episode and listen! New to the podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast. Like what you've heard? Leave us a review! Just click here to be taken to your favourite platform to leave us a rating! The Nauti Nerds podcast is part of the Podknows Podcasting Network.

All you need to know about the new Tik Tok shopping trend! Head nerd Tom from Nautilus Marketing explains what it is and how it works! This is not the first episode in which we've talked about Tik Tok. It IS the first episode in which we've talked about Tik Tok shopping though. Have you seen it yet? In this episode of the Nauti Nerds podcast, Tom explains how you could use Tik Tok shopping 'lives' to seriously propel your business and its sales potential to new heights! He describes what he's seen while browsing Tik Tok as well as what seems to be working well, and where your opportunities might be. Once you've listened to this episode of the Nauti Nerds marketing podcast, make sure you follow Tom on Tik Tok! New to the podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast. Like what you've heard? Leave us a review! Just click here to be taken to your favourite platform to leave us a rating! The Nauti Nerds podcast is part of the Podknows Podcasting Network.

You've probably seen them - pop up ads that try to get you to sign up for a mailing list. They can be annoying, but do they actually work? In this episode of the Nauti Nerds podcast, Tom explains how to use pop ups on your website to generate more revenue. He discusses the dos and don'ts of pop up ads, and provides tips on how to make them effective without annoying your visitors. Some of the alternatives he suggests include a way of leaving your customers feeling GOOD about getting something for nothing, just by being on the website! If you're looking to increase your conversion rate, listen in to this new episode of Nauti Nerds!

Do you worry about the impression your clothing gives off to your potential clients? We don't... Head nerd Tom from Nautilus Marketing explains why he thinks you should wear what you want in the office, and he'll wear what he wants! This week's episode of the Nauti Nerds marketing podcast is a bit of a rant, and we make zero apologies for that. This stuff is important to talk about. When you're having meetings with clients either in person or via Zoom or Teams, do you worry about what you're wearing? Tom and his nerds don't. They let their work speak for itself. However, not every client 'gets' this. Listen to learn what happened when Tom and the team had a meeting with a prospect who wasn't impressed with their dress code! New to the podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast. Like what you've heard? Leave us a review! Just click here to be taken to your favourite platform to leave us a rating! The Nauti Nerds podcast is part of the Podknows Podcasting Network.

Are you doing everything you can to ensure you're growing your Instagram followers, organically?... Head nerd Tom from Nautilus Marketing explains how to do it, and why you should! Prefer to read a transcript? Here it is. This week's episode of the Nauti Nerds marketing podcast lifts the lid on Instagram, and social media community management in general. Do you have an Instagram page for your business? Are you uploading content to it? Is it bringing the results you're hoping for? No? That's probably because you're overlooking the most important aspect of community management. Listen to this episode as Tom talks you through everything you need to do about turning your Instagram into an Instasuccess! So click play to find out why you need to start thinking about running your Instagram properly! And as always, if you need to talk it through with Tom, he's always happy to help. Get in touch here. New to the podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast. Like what you've heard? Leave us a review! Just click here to be taken to your favourite platform to leave us a rating! The Nauti Nerds podcast is part of the Podknows Podcasting Network.

If you're rebuilding your website, have you thought about SEO migration?... Head nerd Tom from Nautilus Marketing explains the risks attached to not carrying out an SEO migration! Hard of hearing? Read the episode as a transcript, here) In this episode of the Nauti Nerds marketing podcast, we talk about SEO migration. It's an often-forgotten part of any website rebuild, but one that should not be ignored. We get into the nitty gritty and discuss exactly why this is such an important process to carry out! Every time a change happens within your digital property, it affects how Google indexes us. And that can affect our website's page ranking. And we don't want them missing these changes because they're being indexed in cache rather than seeing what's changed for themselves. By migrating properly during a big redesign, we give ourselves the best chance at ranking well after launch - which can really drive business towards us! So take a listen to the episode to find out why you need to give serious consideration to integrating SEO migration into your rebuild. And as always, if you need to talk it through with Tom, he's always happy to help. Get in touch here. New to the podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast. Like what you've heard? Leave us a review! Just click here to be taken to your favourite platform to leave us a rating! The Nauti Nerds podcast is part of the Podknows Podcasting Network.

An existing Wordpress theme is a great option for building an affordable website - but is it right for YOUR business? Head nerd Tom from Nautilus Marketing explains the pros and cons of using an existing Wordpress theme to build your website on! In this episode of the Nauti Nerds marketing podcast, we talk about pre-made WordPress themes. We look at some popular ones like Elementor and WP Bakery and discuss the advantages and disadvantages of using one for your site. Head of the Nauti Nerds Tom Jauncey talks us through some of the themes Nautilus Marketing use for building websites for customers. He explains some of the benefits but also issues warnings about some of the potential pitfalls. He also gets into how the Nautilus team of Wordpress experts can offer custom build websites that are truly bespoke to each client, and why that might be a good option! If you're looking for a quick and easy way to get your website up and running, then using a pre-made WordPress theme could be the perfect solution for you. There are tens of thousands of themes to choose from, so you're sure to find one that fits your business perfectly. So take a listen to the episode to learn whether or not a theme or a custom solution is best for you, and your business goals. New to the podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast. Like what you've heard? Leave us a review! Just click here to be taken to your favourite platform to leave us a rating! The Nauti Nerds podcast is part of the Podknows Podcasting Network.

Wix is great for building websites now - and Nautilus Marketing can help you build them! Head nerd Tom says the website builder tool creates a lot of opportunities for smaller businesses! Nautilus Marketing have some incredible news! We're now an officially approved Wix partner. But what does this mean? And why is it great news for smaller businesses? Well, Wix is an incredible website builder. It's easy to use and it's perfect for small businesses who want a professional looking website, but don't have the budget for a custom built site. With Nautilus Marketing's help, smaller businesses can now take advantage of Wix's great features and build a website that will help them succeed online. In this episode of the Nauti Nerds podcast, head nerd Tom explains how Nautilus can help take care of all the design and development work, while you focus on running your business! So what are you waiting for? If you're a small business owner with limited marketing budget, listen to this episode now. And if you want to, get in touch with Tom today and let him help you get started with Wix! New to the podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast. Like what you've heard? Leave us a review! Just click here to be taken to your favourite platform to leave us a rating! The Nauti Nerds podcast is part of the Podknows Podcasting Network.

Does your website have more than three pages? No? Oh dear. You'd best listen to this episode of the "Nauti Nerds" podcast! You should listen to this episode if: You have a website set up but you only have three or fewer pages. There's no blog page on your site. Your brand is a service. Every single day, the nerds at Nautilus Marketing get approached by frustrated business owners who aren't getting noticed by Google. And if they are, the visitors are not converting into customers. (Ooooh by the way, we covered converting visitors into customers in the previous episode. Give it a listen, here) And when head nerd Tom takes a look at their site, he instantly realises what the problem is. It's a one page, or has three or fewer pages. And there's no dynamic content like a blog or interesting updates. The great news is this episode will explain to you why those issues are really bad for your online presence. Take a listen, and then reach out to Tom and the team of nerds to get a free audit of your site and its pain points! New to the podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast. Like what you've heard? Leave us a review! Just click here to be taken to your favourite platform to leave us a rating! The Nauti Nerds podcast is part of the Podknows Podcasting Network.

Is your website converting? Are you making sales and getting leads? No? Oh. You'd best listen to this episode of the "Nauti Nerds" podcast! You should listen to this episode if: You have a website set up with Google Analytics, but it's absolute crickets! You're not getting anyone filling in your contact forms. Your stats are non-existent. First off you need to identify if there actually is a problem! Do this by checking your stats, including email sign ups etc. But once you've established that it isn't working, what can you do? Well this is the question that head nerd Tom addresses in this info packed episode of Nauti Nerds! So, strap in, Dorothy. We've got you! New to the podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast. Like what you've heard? Leave us a review! Just click here to be taken to your favourite platform to leave us a rating! The Nauti Nerds podcast is part of the Podknows Podcasting Network.

In this episode of the Nauti Nerds podcast, we have a special 'state of the nerds' address.... 'Head nerd' Tom Jauncey is feeling a bit under the weather... In this not-quite-an-episode-episode of the "Nauti Nerds" podcast, Tom Jauncey from Nautilus Marketing explains the reason why he currently sounds kinda like Barry White - (but not in a good way.) Unfortunately this week's "Nauti Nerds" marketing podcast episode is a bit lacking, so this is a great opportunity to discover any of the previous episodes you might have missed, here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast. Like what you've heard? Leave us a review! Just click here to be taken to your favourite platform to leave us a rating! The Nauti Nerds podcast is part of the Podknows Podcasting Network.

In this episode of the Nauti Nerds podcast, we address the common question "how much does marketing cost?" What you need to know about effective marketing and its associated costs! "What marketing can I do? And what will it cost me?" There are a number of ways marketing can be done, and it's a balance between the marketing strategy being put out, and keeping within your marketing budget. If you have no marketing budget, all is not lost! The truth about low-budget marketing! People often think that marketing costs a lot of cash upfront but this isn't always the case. There are also different options for how to go about marketing depending on what type of business you're running. In this episode of the "Nauti Nerds" podcast, Tom Jauncey from Nautilus Marketing talks us through all these points in more detail and offers some great advice on how people can plan their marketing strategies without busting their marketing budgets. He tells us: A way we can start financing our marketing campaigns with no current budget whatsoever. How to solve the problem of overcoming marketing duties we don't like! The marketing methods to use when starting out on a budget. The first marketing step you should take, no matter how small or big your marketing budget is. What to do if you're only focusing on one marketing strategy right now. Tom talks about all this and more on this "Nauti Nerds" marketing podcast episode, so check it out! New to the podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast. Like what you've heard? Leave us a review! Just click here to be taken to your favourite platform to leave us a rating! The Nauti Nerds podcast is part of the Podknows Podcasting Network.

How to get your site on the first page of Google! What is SEO and why does it matter for your marketing? This week, Tom from Nautilus Marketing wants to talk with you about SEO. He wants to explain why SEO matters for your marketing, and how you can make sure you're getting it right. First things first, what SEO actually stands for SEO- Search Engine Optimisation; the process of making websites more visible on search engines like Google or Bing through both off-site (ex.: other people linking to your website) and onsite (changes made directly to the page itself). SEO is about many things, including keywords! So now that we know this let's take a deep dive into SEO and how it relates to marketing! New to the podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast. Like what you've heard? Leave us a review! Just click here to be taken to your favourite platform to leave us a rating! The Nauti Nerds podcast is part of the Podknows Podcasting Network.

Nautilus Marketing boss man Tom Jauncey, host of the Nauti Nerds podcast talks us through how to be on top at those key times of the year. This weekend is Halloween. Is your marketing team prepared with some suitably spooky content that will resonate with the mood of your followers? Don't worry if you missed the boat on Halloween. Tom Jauncey explains how you can easily do some planning to ensure your marketing is sparkling brighter than your competitors during the Christmas months. Want your marketing messaging to pop louder than the cork on your drunk Aunt's favourite Prosecco? Then you need to listen to this episode. Tom offers a whole bunch of great marketing ideas you can put to action, right now! He also talks about the importance of giving consideration to your followers and customers in the LGBTQ+ community. What's cooking for Christmas: Your social media festive product offering plan One of the most important things for any business to consider when they're looking at their social strategy during this time of year is their product offering, and what kind of content they should be creating as a result of it. New to the podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast. Like what you've heard? Leave us a review! Just click here to be taken to your favourite platform to leave us a rating! The Nauti Nerds podcast is part of the Podknows Podcasting Network.

Learn what you need to do to always be a step ahead of your competition with Nautilus Marketing boss man Tom Jauncey, host of the Nauti Nerds podcast. A successful business is all about mastering what you do and making sure you're standing out from the crowd. With that in mind, there's a few things we can always be doing to give ourselves an edge over our competitors and make sure we're kicking every single day! We often get asked how we manage to be so ahead of the curve with marketing and social media here at Nauti HQ, so we thought it was time to share some of our top tips. Let's start with your website... Whether you've recently launched your site or you've been live for years, chances are there's still a little bit more work that can go into it. It's not just about having an active site (and if you are, making sure it's not a cheap underperforming one like from Squarespace or Wix) - you also need to make sure it's optimised. What does that mean? Well, the search engines look at how well your site responds and loads, so it pays to keep things simple and quick. You'll find out pretty quickly if everything is working as it should or not by visiting Google's PageSpeed Insights tool - we'd be shocked if your site got a good score considering how many people aren't following best internet practices! We've actually posted an episode about this before in more detail Believe us when we say investing in getting this sorted will be the best thing you can do. And once you've listened to that episode, and realised how important it is to get your website sorted, feel very welcomed to book a free call with our nerds to get yours sorted and firing on all cylinders for you! But this brings us on nicely to the one thing that you cannot afford for your website to be poor on - speed. Think of your competitors website as an analogy, they're trying to get across that they are fast just like how your site needs to be! Having a slow website is detrimental to both your business and even if you're putting out great content - people will bounce off it very quickly. Make sure you listen to the episode to be given information on a really easy way to speed up your website, right now! The one drawback is that you need a bit of a knowledge on how it works, this might seem like a pain but actually isn't hard - you might not know much about the nerds but Tom will tell you why you should get to know them! One of the biggest challenges businesses face is keeping up with social media. You probably have 1 or 2 people managing your page and by themselves they can only do so much, especially if they are doing other jobs for your company. New to the podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast. Like what you've heard? Leave us a review! Just click here to be taken to your favourite platform to leave us a rating! The Nauti Nerds podcast is part of the Podknows Podcasting Network.

There are stories everywhere you look! People are posting stories on Facebook, Instagram and Tik Tok... But have you ever found yourself wishing people were telling actual stories more often on social media? We've got good news for you - stories are an underused feature, and we're going to help you change that in this episode! You can use stories to increase engagement with your content by up to 400%!!! That's not a small number. However there is a catch: the best stories take time and effort - they need planning and promotion. They're well worth the effort, but we know that it's hard to find time when you're already chugging along like a busy bee in your business, trying to keep one step ahead of the competition. So we want to give you a helping hand. We want to help you get over that creative mind block you've got when it comes to your social media stories. And that's what this episode of "Nauti Nerds" is for! We've got heaps of ideas and stories suggestions that we want to share with you - so we're giving them away in one short episode... And they won't cost you a penny. We just want to get our nerd on, because we are the Nauti Nerds! Why stories? Why bother? Ok let's do it the smart way: stories are easy to use, versatile and they can be watched everywhere. That last one is huge. Every time someone opens their phone, there's your story sitting there reminding people about your brand... Stories help embed your message into the mind of your potential customers who might not yet be ready to do business with you. But eventually, they will be. You just need to entice them into your customer journey sales process. And stories are a great way to get them there. Pretend you're in your target market's shoes - scrolling through stories while you wait for the bus, at the park with the dog, while waiting for coffee... all these times could be opportunities for stories. How are stories different from other social media posts? Stories are being seen more often than any other type of post on social media. And they aren't just popular themselves, stories have increased consumption of other types of posts by 19%. Ultimately stories help increase engagement with your company and create more ROI. By putting your message into stories that people actually want to see it will result in being viewed more often. Listen to this episode now to hear how much more exposure your business could be getting! New to the podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast. Like what you've heard? Leave us a review! Just click here to be taken to your favourite platform to leave us a rating! The Nauti Nerds podcast is part of the Podknows Podcasting Network.

Do you want to grow your business with social media? This episode of the Nauti Nerds marketing podcast features head nerd Tom explaining everything you need to know about live chat bots on your site. We’re Nauti Nerds, and we know how to use social media channels like Instagram, Facebook, and Linkedin. We can help you get more customers by using these platforms in the right way. Led by head nerd 'Tom', our team of marketing experts are here to make sure that your company is seen on all the best-performing platforms out there today! We know. You don’t have time for this stuff, but it’s important for growing your business. Listen to this episode to find out how easy it is to get this job automated so you can focus on what really matters – running a successful company! We'll talk you through how you can just sit back and watch as our proven strategies start bringing in new leads every day. It doesn't matter if you're just starting out or if your brand has been around forever - we've got something for everyone! And remember... we offer free consultations so why not get in touch today. What have you got to lose? Listen to this episode now to hear how much more exposure your business could be getting! New to the podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast. Like what you've heard? Leave us a review! Just click here to be taken to your favourite platform to leave us a rating! The Nauti Nerds podcast is part of the Podknows Podcasting Network.

This episode of the Nauti Nerds marketing podcast features head nerd Tom explaining everything you need to know about live chat bots on your site. Are you using a live chat bot on your website? In this episode of the "Nauti Nerds" podcast, head nerd Tom Jauncey tells us all about chat bots, and how they can help your business maximise leads and sales. Live chat bots, if you don't know already, are like personalized customer service reps that users can interact with through your website! You can build your website's chatbot to answer all the typical website questions a user might ask at any given time. What about an ecommerce website? Live chat bots on ecommerce websites are a great way to provide excellent customer service without having a full-time department for it! Users can interact with your website's chat bot as they're perusing through your website and find answers to their FAQs as they need them. Do you have high traffic days? If you have peak season or high traffic days, running a live chat on those peak times is going to help answer those questions from website visitors that lead into conversions or sales. Do you ever have questions on your website? Website visitors will ask basic questions about your website and its content, so why not leave it to the website's chat bot! The website chat bot can answer website visitors' questions or direct them to where they need to go if they're new website users. How do I know my website is safe? If you are running an ecommerce website that requires payment information, then using a live chat service can ease some of that fears by having someone available for customers to talk with about any concerns they might have. What are your hours? Or what time zone are you in right now? All of this stuff can easily be handled by a chat bot. Listen to the episode to hear and understand all of the benefits of running a live chat bot. New to the podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast.

This episode of the Nauti Nerds marketing podcast features head nerd Tom explaining how to stay up-to-date with wordpress and wordpress plugins! WordPress has been around since 2003 as a blogging platform, but now it is used as a fully fledged Content Management System. In the current market however, Wordpress powers more than 27% of all live websites! That means that Wordpress is facing A LOT of attacks from cybercriminals who want to deface or hack Wordpress sites. And your business website could easily be one of them! A Wordpress site that is hacked or defaced can be very harmful to your brand, but also to your business. The truth is Wordpress hackers are becoming more and more sophisticated in their attacks, so even if you have Wordpress running the latest version of the software, you might still get hacked! So today Nauti Nerds will give you some Wordpress maintenance tips to keep your website protected from these threats, so that you can feel safe in the knowledge that everything is working at its best. Plugins for Wordpress are essential nowadays. They allow you to add new functionalities to your Wordpress site without being a programming genius! But there are thousands of plugins out there, which ones do you need? And if you get them, how can you be sure they'll keep working as you want them to? Tom Jauncey talks you through this very topic, and more, in this latest episode of "Nauti Nerds" from the Nautilus Marketing team. New to the podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast.

You're a busy business owner so you need your sleep! Are you using blue light blockers? Something a bit different this week. After sharing lots of awesome digital marketing tips with you that you can apply to your business, recently, here's a personal one for you. Head of the Nauti Nerds Tom Jauncey from Nautilus Marketing has had his own fair share of sleepless nights caused by spending too much time on his devices. Thankfully, he discovered something that massively helped. In this episode, he'll explain what blue light blockers are, and why you need to consider using them so you can get on with the serious business of...ermmmm.... running your business. And, blue light free! New to the podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast.

Do you keep your customers up to date with regular emails? You answered no, didn't you? Oh no! We need to sort you out! Don't worry. You're not alone. This is a very commonly overlooked aspect of marketing for a lot of businesses. Thankfully, the Nauti Nerds can walk you through why you absolutely need to get moving on your next email marketing campaign as soon as humanly possible! Head of the Nauti Nerds Tom Jauncey from Nautilus Marketing is here to help you! New to the podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast.

Are you one of those people who's boosting your Facebook posts to get more engagement? In this episode, the Nauti Nerds walk you through why you absolutely need to STOP doing that! Honestly, no one can blame you. It's tempting. Facebook make it so easy to boost a post, and make all the promises in the world about how you can get your content in front of thousands of would-be new fans for just a crisp tenner. But, head of the Nauti Nerds Tom Jauncey from Nautilus Marketing is here to tell you that you should save your cash! You won't get the results you'll be wanting, and he'll explain exactly why! It's our hope that once you've finished listening to this episode, you'll STOP boosting your Facebook posts! New to the podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast.

Who's coming to your website? And how long are they staying there? The Nauti Nerds explain the importance of your analytics! Websites need love. Not only do they require regular updating for the sake of your SEO, but you should also be looking into the 'back end' of things too! Are you frequently checking your Google Analytics page? Did you just say "What??!" Oh dear. It seems you'd better listen to this episode. Don't worry, Tom Jauncey from Nautilus Marketing is here to talk you through everything you need to know to get your KPIs under control! New to the podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast.

"You don't need a degree to look after someone's SEO! Our nerds are chosen based on ability not education!" It's time for taking on some new Nauti Nerds! As the business has grown, so has our need to get more nerds on deck! We've been working with previous guest Harry at HM Staffing on the recruitment aspect of the Nauti Nerds team. During the process of securing these new additional nerds, it triggered a thought in Tom's mind - what is important to him when working with new talent? And so the idea for this episode was born! Our head of the Nauti Nerds Tom Jauncey from Nautilus Marketing is here to explain why he doesn't get too caught up in someone's educational background when recruiting his newest nerds! New to the podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast.

Have you got a company looking after your SEO? Don't assume they're doing it properly. We talk to someone who was burned by the people handling their SEO!! In this episode of Nauti Nerds we talk to Kate Ibbotson from A Tidy Mind. We think this episode will be particularly interesting. The reason? Well, not only is it all about running a small business. It also acts as a cautionary tale when it comes to sorting out your website SEO. Kate had a duff company looking after hers. We say 'looking after' very loosely. In this episode, our head of the Nauti Nerds Tom Jauncey from Nautilus Marketing is here to explain to you why you want to avoid doing your own website! New to the podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast.

Are you planning on building your own website to promote your business? Nope! Thank the lord the Nauti Nerds are here to help you doing a TERRIBLE job!! Let's face it, with so many options available to quickly and easily build a website using ready made templates, and all for a low monthly fee, it's not surprising so many go the DIY route! Companies like Squarespace, Wix and Weebly make it look so easy to build a successful website that attracts lots and lots of traffic. However, the truth is quite different. In this episode, our head of the Nauti Nerds Tom Jauncey from Nautilus Marketing is here to explain to you why you want to avoid doing your own website! New to the podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast.

Are you using Facebook ads to advertise your business? Stop!! The Nauti Nerds are here to help you stop wasting your money! One of the easiest things in the world to do when it comes to your paid social, is to pop a few quid on to Facebook, and boost a post. But that is not the most sensible use of your money. There are a few reasons why you should instead consider a Google Ads campaign instead, and Tom Jauncey from Nautilus Marketing is here to explain all to you! New to the podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast.

How important are landing pages for your website and your marketing plan for your business? When most people think of landing pages, they think of the home page of their website. But if that's the only page you're putting out to the world, you might be underserving your marketing strategy and overall SEO. In this episode, Tom Jauncey from Nautilus Marketing, the Nauti Nerds head nerd, tackle the complicated subject of landing pages, and talk you through how you can benefit from setting them up. New to the podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast.

Have you sorted out your Google My Business page yet? What do you mean, "is it worth it?" Oh yes! And in this episode, head of the 'nerds' Tom Jauncey from Nautilus Marketing talks you through all the benefits of having a well thought-out Google My Business page. New to the podcast? You can catch all previous episodes here. Please do click whichever button your favourite app uses to keep you updated with new episodes, whether that's subscribe or follow! The Nauti Nerds is a Nautilus Marketing podcast.