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Obesity: modelling the effects of TV ads
Episode 825

Obesity: modelling the effects of TV ads

Scientists estimate that as many as 1 in 22 cases of childhood obesity could be due to advertising

Naked Scientists, In Short Special Editions Podcast · The Naked Scientists

December 1, 20204m 10s

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Show Notes

As part of their obesity strategy the UK government announced plans to restrict the advertising of unhealthy foods on TV. And in a paper out recently, Oliver Mytton, of Cambridge University, and colleagues have modelled the potential impact of the TV ban on rates of obesity and overweight among children in the UK. Katie Haylor spoke to Oliver. Like this podcast? Please help us by supporting the Naked Scientists

Topics

oliver myttonchildhood obesityobesity and advertisingmodelling tv advertising