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More Than Commas

More Than Commas

Paul Adams & Cory Shepherd

363 episodesEN

Show overview

More Than Commas has been publishing since 2016, and across the 10 years since has built a catalogue of 363 episodes, alongside 1 trailer or bonus episode. That works out to roughly 170 hours of audio in total. Releases follow a fortnightly cadence, with the show now in its 6th season.

Episodes typically run twenty to thirty-five minutes — most land between 21 min and 36 min — though episode length varies meaningfully from one episode to the next. None of the episodes are flagged explicit by the publisher. It is catalogued as a EN-language Business show.

The show is actively publishing — the most recent episode landed yesterday, with 6 episodes already out so far this year. The busiest year was 2025, with 53 episodes published. Published by Paul Adams & Cory Shepherd.

Episodes
363
Running
2016–2026 · 10y
Median length
29 min
Cadence
Fortnightly

From the publisher

Join Sound Financial Group CEO Paul Adams and President Cory Shepherd every week, as they help you Design and Build a Good Life™. Through the information provided on this podcast, we give you the ability to do this yourself. Why do we need to do this? Because every other media you're going to engage in has a vested interest in capturing your mindshare, and in having you spend your surplus, rather than you caring for your financial future. Your financial future is inevitable and uncertain. The only question is, will you have a Good Life? No one has one by default, only by design. Most of the financial podcasts out there can be valuable, though you will notice that many of them are from someone who is unlicensed. This podcast is unique in that it is led and hosted by licensed financial advisors who have been in the industry for nearly 2 decades, hence the disclosure below and in the description attached to each our episode. This Material is Intended for General Public Use. By providing this material, we are not undertaking to provide investment advice for any specific individual or situation, or to otherwise act in a fiduciary capacity. Please contact one of our financial professionals for guidance and information specific to your individual situation. Sound Financial Inc. dba Sound Financial Group is a registered investment adviser. Information presented is for educational purposes only and does not intend to make an offer or solicitation for the sale or purchase of any specific securities, investments, or investment strategies. Investments involve risk and, unless otherwise stated, are not guaranteed. Be sure to first consult with a qualified financial adviser and/or tax professional before implementing any strategy discussed herein. Past performance is not indicative of future performance. Insurance products and services are offered and sold through Sound Financial Inc. dba Sound Financial Group and individually licensed and appointed agents in all appropriate jurisdictions. This podcast is meant for general informational purposes and is not to be construed as tax, legal, or investment advice. You should consult a financial professional regarding your individual situation. Guest speakers are not affiliated with Sound Financial Inc. dba Sound Financial Group unless otherwise stated, and their opinions are their own. Opinions, estimates, forecasts, and statements of financial market trends are based on current market conditions and are subject to change without notice. Past performance is not a guarantee of future results.

Latest Episodes

View all 363 episodes

360 - From Financial Teacher to Doom Prophet: The Hidden Cost of Fear-Based Investing

May 13, 202613 min

359 - Financial Guru Predictions Gone Wrong and CyberTruck Sinks

May 6, 20265 min

Why Fear Goes Viral in Investing

Apr 20, 202613 min

Ep 357Oil, War Fears & Market Swings: What Happens Next?

In this episode, Cory addresses recent market volatility and encourages investors to stay calm and disciplined. Recorded amid geopolitical uncertainty in the Middle East and fluctuating oil prices, Cory walks through historical market data, including recovery rates after downturns and the cost of missing the market's best days, to reassure listeners that short-term volatility is normal. His core message: a sound long-term strategy, patience, and staying invested are the keys to financial success. -- -- Timestamps: 00:06 – Introduction and overview of the week's market activity 01:40 – What your portfolio might look like right now 02:15 – Putting the downturn in perspective with a one-year view 03:10 – Looking back at past volatility and market recoveries 04:06 – Breaking down US oil imports and Middle East dependency 05:20 – Historical data since 1926: average returns after a 10% market drop 06:29 – The cost of missing the market's best days 07:45 – Staying the course: why time in the market beats timing the market -- This Material is Intended for General Public Use. By providing this material, we are not undertaking to provide investment advice for any specific individual or situation, or to otherwise act in a fiduciary capacity. Please contact one of our financial professionals for guidance and information specific to your individual situation. Sound Financial Inc. dba Sound Financial Group is a registered investment adviser. Information presented is for educational purposes only and does not intend to make an offer or solicitation for the sale or purchase of any specific securities, investments, or investment strategies. Investments involve risk and, unless otherwise stated, are not guaranteed. Be sure to first consult with a qualified financial adviser and/or tax professional before implementing any strategy discussed herein. Past performance is not indicative of future performance. Insurance products and services are offered and sold through Sound Financial Inc. dba Sound Financial Group and individually licensed and appointed agents in all appropriate jurisdictions. This podcast is meant for general informational purposes and is not to be construed as tax, legal, or investment advice. You should consult a financial professional regarding your individual situation. Guest speakers are not affiliated with Sound Financial Inc. dba Sound Financial Group unless otherwise stated, and their opinions are their own. Opinions, estimates, forecasts, and statements of financial market trends are based on current market conditions and are subject to change without notice. Past performance is not a guarantee of future results.

Mar 10, 20269 min

Ep 356356 - Why Your Brain Struggles With Time (And How Visual Timers Fix It)

What if the reason you struggle with time management isn't a lack of discipline, but biology? In this episode, Paul sits down with Dr. Cody Sandzimier, founder and owner of Redmond Spine Center and creator of the Loop Timer, to explore the surprising science behind how humans perceive time. The conversation dives into neuroscience, psychology, productivity, and practical strategies you can use immediately to reduce stress, improve focus, and get more done without burnout. You'll learn why humans don't actually have a "sensory organ" for time, how our brains rely on external cues to understand duration, and why visual timers and progress indicators can dramatically change how you work and live. Learn more about the Loop Timer: https://looptimer.com/ --- Timestamps: 00:00 — Welcome & Episode Intro 01:30 — Meet Dr. Cody & The Loop Timer Origin 05:00 — Why Humans Don't Have a Sense of Time 08:00 — Visual Progress Bars & Time Awareness 12:00 — Time Perception Experiments & Casino Psychology 14:30 — The 90-Minute Productivity Rule 18:00 — ADHD, Neurodivergence & Cognitive Load 22:30 — Practical Time Management Tips --- This Material is Intended for General Public Use. By providing this material, we are not undertaking to provide investment advice for any specific individual or situation, or to otherwise act in a fiduciary capacity. Please contact one of our financial professionals for guidance and information specific to your individual situation. Sound Financial Inc. dba Sound Financial Group is a registered investment adviser. Information presented is for educational purposes only and does not intend to make an offer or solicitation for the sale or purchase of any specific securities, investments, or investment strategies. Investments involve risk and, unless otherwise stated, are not guaranteed. Be sure to first consult with a qualified financial adviser and/or tax professional before implementing any strategy discussed herein. Past performance is not indicative of future performance. Insurance products and services are offered and sold through Sound Financial Inc. dba Sound Financial Group and individually licensed and appointed agents in all appropriate jurisdictions. This podcast is meant for general informational purposes and is not to be construed as tax, legal, or investment advice. You should consult a financial professional regarding your individual situation. Guest speakers are not affiliated with Sound Financial Inc. dba Sound Financial Group unless otherwise stated, and their opinions are their own. Opinions, estimates, forecasts, and statements of financial market trends are based on current market conditions and are subject to change without notice. Past performance is not a guarantee of future results.

Feb 18, 202623 min

Ep 355355 - How the QBI Deduction Works & Smart Tax Strategies for Business Owners

In this episode of More Than Commas, SFG President Cory Shepherd sits down with CEO of Trail CPA, Trent Trailov, to break down the Qualified Business Income (QBI) deduction and how business owners can strategically use it to reduce taxes. If you earn non-W2 income, own a business, or operate as a consultant, financial professional, or service-based business owner, this conversation walks through who qualifies, income thresholds to watch, and real strategies to maximize tax savings. You'll also hear practical examples showing how the right planning decisions, like business expenses, charitable giving, and retirement contributions, can unlock tens of thousands of dollars in tax savings. -- Timestamps: 03:10 – What Is the Qualified Business Income (QBI) Deduction? 06:15 – QBI Income Phaseouts Explained (Single vs. Married Filers) 08:20 – Real Example: Using Business Expenses to Qualify for QBI 10:55 – Which Businesses Need to Be Careful? (SSTB Rules) 14:05 – Business Expenses vs. Charitable Contributions 16:45 – Additional Strategies to Get Below the QBI Threshold 20:40 – Final Takeaways & What to Watch Going Into 2026 -- This Material is Intended for General Public Use. By providing this material, we are not undertaking to provide investment advice for any specific individual or situation, or to otherwise act in a fiduciary capacity. Please contact one of our financial professionals for guidance and information specific to your individual situation. Sound Financial Inc. dba Sound Financial Group is a registered investment adviser. Information presented is for educational purposes only and does not intend to make an offer or solicitation for the sale or purchase of any specific securities, investments, or investment strategies. Investments involve risk and, unless otherwise stated, are not guaranteed. Be sure to first consult with a qualified financial adviser and/or tax professional before implementing any strategy discussed herein. Past performance is not indicative of future performance. Insurance products and services are offered and sold through Sound Financial Inc. dba Sound Financial Group and individually licensed and appointed agents in all appropriate jurisdictions. This podcast is meant for general informational purposes and is not to be construed as tax, legal, or investment advice. You should consult a financial professional regarding your individual situation. Guest speakers are not affiliated with Sound Financial Inc. dba Sound Financial Group unless otherwise stated, and their opinions are their own. Opinions, estimates, forecasts, and statements of financial market trends are based on current market conditions and are subject to change without notice. Past performance is not a guarantee of future results.

Feb 2, 202620 min

Ep 535353 - How to Future-Proof Your Wealth: Essential Estate Planning for Every Life Stage

In this episode, Paul sits down with estate planning attorney Derek Wayne Jensen to demystify what estate planning really involves and why it's far more than drafting a simple will. Derek explains how planning evolves over a lifetime, beginning with young adults choosing beneficiaries, through major life milestones, to complex multi-generational legacy planning. They explore the biggest misconceptions, including the belief that estate planning is "one and done," and discuss why outdated beneficiary designations routinely undermine even the best plans. Derek also highlights triggers that should prompt a review: health scares, major purchases, business exits, new children or grandchildren, and significant increases in wealth. The conversation ends with practical guidance for high earners, business owners, and anyone whose documents are more than five years old. -- About Derek: Derek W. Jensen, JD, LLM, is a tax attorney and the founder of the North Seattle law firm, Jensen Estate Law, to assist individuals and their families with complex issues surrounding federal income tax, state and federal estate tax, estate law, business law, elder law and asset protection. Derek is a trusted advisor, with over 25 years of experience helping clients achieve their estate and tax planning goals. He makes it his priority to listen and mold documents for each unique case that happens upon him, while addressing all concerns his clients may have. Podcast: Who Gets What on Apple, Spotify, Amazon, Youtube, and RSS Instagram: @ jensenestatelaw Facebook: Jensen Estate Law X (Twitter): @ JensenEstateLaw -- Timestamps: 01:11 – What estate planning really is (beyond wills and trusts) 02:15 – Why planning starts with young adults and evolves over life 03:37 – Biggest misconception: estate planning is "one and done" 05:05 – When to DIY vs. when to hire an attorney 06:29 – Why beneficiary designations often override your will 09:47 – Estate tax thresholds and the "life-stage" planning framework 13:00 – Essential documents every adult should have (POA, healthcare directives) -- This Material is Intended for General Public Use. By providing this material, we are not undertaking to provide investment advice for any specific individual or situation or to otherwise act in a fiduciary capacity. Please contact one of our financial professionals for guidance and information specific to your individual situation. Sound Financial LLC dba Sound Financial Group is a registered investment adviser. Information presented is for educational purposes only and does not intend to make an offer or solicitation for the sale or purchase of any specific securities, investments, or investment strategies. Investments involve risk and, unless otherwise stated, are not guaranteed. Be sure to first consult with a qualified financial adviser and/or tax professional before implementing any strategy discussed herein. Past performance is not indicative of future performance. Insurance products and services are offered and sold through Sound Financial LLC dba Sound Financial Group and individually licensed and appointed agents in all appropriate jurisdictions. This podcast is meant for general informational purposes and is not to be construed as tax, legal, or investment advice. You should consult a financial professional regarding your individual situation. Guest speakers are not affiliated with Sound Financial LLC dba Sound Financial Group unless otherwise stated, and their opinions are their own. Opinions, estimates, forecasts, and statements of financial market trends are based on current market conditions and are subject to change without notice. Past performance is not a guarantee of future results.

Dec 4, 202531 min

Ep 354354 - Influence, Persuasion, and Reality with Scott Adams (Re-release)

Scott Adams Excerpt: I Will Rewire Your Brains to Relieve Anxiety https://youtu.be/nWhKDqwgyv8?si=vhTXfZzLTLKLwbFa We're excited to share a special throwback edition of this episode, released as a little Christmas gift to you. To set the stage, Paul explains why this conversation still matters and why we felt it was worth revisiting. This episode originally sparked a lot of thoughtful discussion, and listening back now, it's clear just how relevant the insights remain. Whether you're hearing it for the first time or coming back to it with fresh perspective, there's plenty here to reflect on, especially during this season of gratitude, rest, and renewal. Consider this our way of saying thank you for being part of the community and continuing to engage with these conversations. We hope this throwback brings value, perspective, and maybe even a bit of nostalgia as you wrap up the year. Enjoy the episode, and happy holidays! -- This Material is Intended for General Public Use. By providing this material, we are not undertaking to provide investment advice for any specific individual or situation, or to otherwise act in a fiduciary capacity. Please contact one of our financial professionals for guidance and information specific to your individual situation. Sound Financial Inc. dba Sound Financial Group is a registered investment adviser. Information presented is for educational purposes only and does not intend to make an offer or solicitation for the sale or purchase of any specific securities, investments, or investment strategies. Investments involve risk and, unless otherwise stated, are not guaranteed. Be sure to first consult with a qualified financial adviser and/or tax professional before implementing any strategy discussed herein. Past performance is not indicative of future performance. Insurance products and services are offered and sold through Sound Financial Inc. dba Sound Financial Group and individually licensed and appointed agents in all appropriate jurisdictions. This podcast is meant for general informational purposes and is not to be construed as tax, legal, or investment advice. You should consult a financial professional regarding your individual situation. Guest speakers are not affiliated with Sound Financial Inc. dba Sound Financial Group unless otherwise stated, and their opinions are their own. Opinions, estimates, forecasts, and statements of financial market trends are based on current market conditions and are subject to change without notice. Past performance is not a guarantee of future results.

Dec 4, 202550 min

Ep 352352- The AI Money Loop Explained: Are Investors Missing the Risk?

In this episode of More Than Commas, Cory breaks down one of the biggest questions in investing today: Is AI in a bubble? Using clarity, and a Three Stooges analogy, Cory explores how companies like OpenAI, Nvidia, Oracle, and others have created a tightly interwoven financial ecosystem, one that looks innovative, but also suspiciously like a closed loop of money, growth assumptions, and circular investments. He explains how "round tripping" works, why OpenAI loses money on every prompt you enter, and how Nvidia's rapidly aging chips complicate long-term value. Drawing parallels to the dot-com boom, Cory highlights what's different this time, and what isn't. Most importantly, he offers clear guidance: diversify, understand the risks beyond hype, and stay grounded in timeless financial principles. A timely deep-dive for anyone watching AI stocks soar and wondering what's really happening behind the scenes. -- Hank Green (The State of the AI Industry is Freaking Me Out): https://www.youtube.com/watch?v=Q0TpWitfxPk The Knowledge Project (Anthony Scilipoti: The Bubble No One is Talking About): https://podcasts.apple.com/us/podcast/anthony-scilipoti-the-bubble-no-one-is-talking-about/id990149481?i=1000733851707 -- Timestamps: 01:00 – Three Stooges clip and fractional-reserve analogy 02:20 – How banks differ from AI company structures 03:10 – OpenAI, Nvidia, Oracle and the AI investment loop 05:30 – Visualizing round-tripping (Bloomberg + Hank Green) 06:55 – Why AI firms lose money on every user interaction 08:20 – Lessons from the dot-com bubble and infrastructure 09:40 – Diversification: why owning the whole market matters 11:20 – Closing thoughts: bubble, boom, or something bigger? -- This Material is Intended for General Public Use. By providing this material, we are not undertaking to provide investment advice for any specific individual or situation or to otherwise act in a fiduciary capacity. Please contact one of our financial professionals for guidance and information specific to your individual situation. Sound Financial LLC dba Sound Financial Group is a registered investment adviser. Information presented is for educational purposes only and does not intend to make an offer or solicitation for the sale or purchase of any specific securities, investments, or investment strategies. Investments involve risk and, unless otherwise stated, are not guaranteed. Be sure to first consult with a qualified financial adviser and/or tax professional before implementing any strategy discussed herein. Past performance is not indicative of future performance. Insurance products and services are offered and sold through Sound Financial LLC dba Sound Financial Group and individually licensed and appointed agents in all appropriate jurisdictions. This podcast is meant for general informational purposes and is not to be construed as tax, legal, or investment advice. You should consult a financial professional regarding your individual situation. Guest speakers are not affiliated with Sound Financial LLC dba Sound Financial Group unless otherwise stated, and their opinions are their own. Opinions, estimates, forecasts, and statements of financial market trends are based on current market conditions and are subject to change without notice. Past performance is not a guarantee of future results.

Nov 27, 202512 min

351 - What Will Your Life Look Like in 2026?

In this episode, Paul challenges the traditional approach to planning for the new year, urging listeners to stop setting goals and start setting aims. He explains that most people design their lives backward, focusing on career first and hoping life fits around it. Instead, Paul walks through a practical reframe: define the life you want, then determine the financial aims required to support that life, and only then plan your career or business strategy. He introduces the concept of "sufficiency" versus "surplus" lifestyles and explains why identifying both is essential to long-term freedom. Paul also explores the 13 Permanent Domains of Human Concern, encouraging listeners to anchor their planning in areas like health, family, and relationships rather than money. Through examples and clear steps, he shows how aiming allows for continual adjustment, new information, and a healthier relationship with progress. Ultimately, he invites listeners to design a future they can intentionally pursue, with clarity rather than pressure. -- Timestamps: 00:42 – The problem with traditional goal-setting 01:30 – How careers trap people into backward planning 02:13 – Start with life design, not income targets 03:00 – Sufficiency vs. surplus lifestyles 04:30 – Introducing the 13 Permanent Domains 06:36 – Turning lifestyle aims into financial aims 08:40 – Why aims beat goals (and how to use them) -- This Material is Intended for General Public Use. By providing this material, we are not undertaking to provide investment advice for any specific individual or situation or to otherwise act in a fiduciary capacity. Please contact one of our financial professionals for guidance and information specific to your individual situation. Sound Financial LLC dba Sound Financial Group is a registered investment adviser. Information presented is for educational purposes only and does not intend to make an offer or solicitation for the sale or purchase of any specific securities, investments, or investment strategies. Investments involve risk and, unless otherwise stated, are not guaranteed. Be sure to first consult with a qualified financial adviser and/or tax professional before implementing any strategy discussed herein. Past performance is not indicative of future performance. Insurance products and services are offered and sold through Sound Financial LLC dba Sound Financial Group and individually licensed and appointed agents in all appropriate jurisdictions. This podcast is meant for general informational purposes and is not to be construed as tax, legal, or investment advice. You should consult a financial professional regarding your individual situation. Guest speakers are not affiliated with Sound Financial LLC dba Sound Financial Group unless otherwise stated, and their opinions are their own. Opinions, estimates, forecasts, and statements of financial market trends are based on current market conditions and are subject to change without notice. Past performance is not a guarantee of future results.

Nov 21, 202515 min

Ep 350350 - Financial Advisors React: What This $5 Million Roth Story Gets Wrong About Retirement Planning

In this episode of More Than Commas, Paul is joined by the SFG team for a lively roundtable on a Wall Street Journal article about an 80-year-old couple debating a multi-million dollar Roth conversion. The team dives deep into what the article doesn't say, from tax realities to financial leadership within marriages. Paul highlights the importance of both spouses understanding their family finances, while Cory and Lance warn about the dangers of financial illiteracy in later life. Together, they discuss legacy planning, donor-advised funds, and how generational wealth can be built through intentional Roth strategies and charitable giving. With humor and practical insight, the team reminds listeners that real financial planning isn't about products, it's about stewardship, education, and empowering your loved ones to make wise choices long after you're gone. -- Timestamps: 02:30 – The 80-year-old couple and the Roth conversion dilemma 05:00 – What "estate planning" really means for most families 07:30 – Financial leadership inside a marriage 10:00 – The risks of financial illiteracy in later years 13:00 – Charitable giving and donor-advised fund strategies 15:30 – Building generational wealth through Roth contributions 18:00 – Closing reflections: teaching stewardship across generations -- This Material is Intended for General Public Use. By providing this material, we are not undertaking to provide investment advice for any specific individual or situation or to otherwise act in a fiduciary capacity. Please contact one of our financial professionals for guidance and information specific to your individual situation. Sound Financial LLC dba Sound Financial Group is a registered investment adviser. Information presented is for educational purposes only and does not intend to make an offer or solicitation for the sale or purchase of any specific securities, investments, or investment strategies. Investments involve risk and, unless otherwise stated, are not guaranteed. Be sure to first consult with a qualified financial adviser and/or tax professional before implementing any strategy discussed herein. Past performance is not indicative of future performance. Insurance products and services are offered and sold through Sound Financial LLC dba Sound Financial Group and individually licensed and appointed agents in all appropriate jurisdictions. This podcast is meant for general informational purposes and is not to be construed as tax, legal, or investment advice. You should consult a financial professional regarding your individual situation. Guest speakers are not affiliated with Sound Financial LLC dba Sound Financial Group unless otherwise stated, and their opinions are their own. Opinions, estimates, forecasts, and statements of financial market trends are based on current market conditions and are subject to change without notice. Past performance is not a guarantee of future results.

Nov 14, 202510 min

Ep 349349 - Financial Advisors React to ChatGPT's Retirement Plan!

In this episode of More Than Commas, the Sound Financial Group team dive into a headline-grabbing article: "I Asked ChatGPT to Plan My Retirement." The panel unpacks what happens when artificial intelligence is trusted with life-changing financial planning. They discuss missing details like inflation, taxes, and real expenses, and why AI can't yet replace human discernment or accountability. The team explores the dangers of overconfidence, explaining how small errors compound into massive risks when unverified data drives big financial decisions. They also share insights on how advisors responsibly use AI for efficiency and analysis, not as a substitute for wisdom and coaching. This engaging, thought-provoking discussion helps listeners understand where technology helps, and where it can dangerously mislead, when building lasting wealth. -- Timestamps: 02:30 – The article: "I Asked ChatGPT to Plan My Retirement" 04:00 – What AI gets wrong about financial planning 06:30 – The missing context: taxes, inflation & lifestyle 09:00 – Overconfidence, errors & the illusion of precision 12:00 – Why good prompts still need human judgment 15:00 – Using AI responsibly in financial planning 18:00 – Final takeaways: tech as a tool, not a teacher -- This Material is Intended for General Public Use. By providing this material, we are not undertaking to provide investment advice for any specific individual or situation or to otherwise act in a fiduciary capacity. Please contact one of our financial professionals for guidance and information specific to your individual situation. Sound Financial LLC dba Sound Financial Group is a registered investment adviser. Information presented is for educational purposes only and does not intend to make an offer or solicitation for the sale or purchase of any specific securities, investments, or investment strategies. Investments involve risk and, unless otherwise stated, are not guaranteed. Be sure to first consult with a qualified financial adviser and/or tax professional before implementing any strategy discussed herein. Past performance is not indicative of future performance. Insurance products and services are offered and sold through Sound Financial LLC dba Sound Financial Group and individually licensed and appointed agents in all appropriate jurisdictions. This podcast is meant for general informational purposes and is not to be construed as tax, legal, or investment advice. You should consult a financial professional regarding your individual situation. Guest speakers are not affiliated with Sound Financial LLC dba Sound Financial Group unless otherwise stated, and their opinions are their own. Opinions, estimates, forecasts, and statements of financial market trends are based on current market conditions and are subject to change without notice. Past performance is not a guarantee of future results.

Nov 5, 202529 min

Ep 348348 - Why Financial Samurai Says He's No Longer Financially Independent

In this episode, Lance and Paul unpack the viral post from Financial Samurai founder Sam Dogen, who recently admitted he's no longer financially independent after more than a decade in early retirement. Lance and Paul explore what this moment reveals about the FIRE movement, its strengths, blind spots, and the danger of mistaking "passive" for "permanent" income. They discuss the tension between influence and authenticity, the challenge of lifestyle creep, and the difference between financial sufficiency and true independence. Drawing on real-world client insights and expert perspectives, they highlight the importance of flexibility, contentment, and understanding the math behind your own strategy. Whether you're chasing FIRE or simply planning your financial future, this conversation offers a grounded, thoughtful look at how to build wealth that bends without breaking, and how to live freely without letting your finances define you. -- Timestamps: 01:50 – Financial Samurai's FIRE update 03:20 – The $3M net worth and the early retirement backstory 04:10 – Where the missing numbers went 05:40 – Breaking down why passive income isn't always permanent 08:30 – Lifestyle creep, consumption, and breaking your own strategy 12:15 – Influencer advice vs fiduciary financial planning 15:30 – Dr. Wade Pfau's one-word retirement advice: Flexibility 19:20 – Redefining FIRE -- This Material is Intended for General Public Use. By providing this material, we are not undertaking to provide investment advice for any specific individual or situation or to otherwise act in a fiduciary capacity. Please contact one of our financial professionals for guidance and information specific to your individual situation. Sound Financial LLC dba Sound Financial Group is a registered investment adviser. Information presented is for educational purposes only and does not intend to make an offer or solicitation for the sale or purchase of any specific securities, investments, or investment strategies. Investments involve risk and, unless otherwise stated, are not guaranteed. Be sure to first consult with a qualified financial adviser and/or tax professional before implementing any strategy discussed herein. Past performance is not indicative of future performance. Insurance products and services are offered and sold through Sound Financial LLC dba Sound Financial Group and individually licensed and appointed agents in all appropriate jurisdictions. This podcast is meant for general informational purposes and is not to be construed as tax, legal, or investment advice. You should consult a financial professional regarding your individual situation. Guest speakers are not affiliated with Sound Financial LLC dba Sound Financial Group unless otherwise stated, and their opinions are their own. Opinions, estimates, forecasts, and statements of financial market trends are based on current market conditions and are subject to change without notice. Past performance is not a guarantee of future results.

Oct 27, 202518 min

Ep 347347 - Why Start Financial Planning Early

In this episode, Elijah explores why beginning your financial planning journey early can transform not just your bank balance, but your entire life. He breaks down the compounding power of time, showing how consistent habits, even with modest amounts, lead to lasting financial freedom and flexibility. Drawing on real-life stories, Elijah explains how starting early creates margin, reduces stress, and gives you options that money alone can't buy. He also discusses the deeper meaning of stewardship, encouraging listeners to model healthy financial habits for their children and future generations. -- Timestamps: 00:00 – Introduction 01:05 – Why People Delay Planning 02:20 – The Power of Compounding 04:10 – A Client Story 06:00 – Faith and Stewardship 07:15 – Freedom from Fear 08:25 – Building Habits for the Future 09:45 – Final Challenge -- This Material is Intended for General Public Use. By providing this material, we are not undertaking to provide investment advice for any specific individual or situation or to otherwise act in a fiduciary capacity. Please contact one of our financial professionals for guidance and information specific to your individual situation. Sound Financial LLC dba Sound Financial Group is a registered investment adviser. Information presented is for educational purposes only and does not intend to make an offer or solicitation for the sale or purchase of any specific securities, investments, or investment strategies. Investments involve risk and, unless otherwise stated, are not guaranteed. Be sure to first consult with a qualified financial adviser and/or tax professional before implementing any strategy discussed herein. Past performance is not indicative of future performance. Insurance products and services are offered and sold through Sound Financial LLC dba Sound Financial Group and individually licensed and appointed agents in all appropriate jurisdictions. This podcast is meant for general informational purposes and is not to be construed as tax, legal, or investment advice. You should consult a financial professional regarding your individual situation. Guest speakers are not affiliated with Sound Financial LLC dba Sound Financial Group unless otherwise stated, and their opinions are their own. Opinions, estimates, forecasts, and statements of financial market trends are based on current market conditions and are subject to change without notice. Past performance is not a guarantee of future results.

Oct 20, 20256 min

Ep 346346 - The Truth About 529 Plans | Smarter Ways to Fund College and Your Child's Future

In this episode, Cory unpacks the truth behind 529 college savings plans, their benefits, drawbacks, and what families should consider before committing their money. While 529s promise tax-free growth for education, Cory explains how they can also limit flexibility, impact financial aid, and tie up funds that could serve broader family goals. Using real-world comparisons, he explores alternative strategies, from taxable brokerage accounts and student loans to securities-backed lines of credit, and how each affects long-term financial outcomes. Full spreadsheet demo: https://youtu.be/wCXOaJx0lD0 The episode also highlights a creative use of the new 529-to-Roth IRA conversion rule, turning leftover education savings into a lasting wealth-building tool. Cory's takeaway: 529s aren't good or bad, just situational. The real aim isn't to buy college, but to buy choice and opportunity for your child's future. -- Timestamps: 00:00 – Introduction: The 529 plan debate 01:05 – How 529s work and their tax appeal 02:40 – Real-life model: comparing college funding paths 04:30 – Student loans vs 529 performance 06:00 – The value of flexibility and liquidity 08:05 – New 529-to-Roth conversion strategy 10:30 – Opportunity funds and financial independence 12:50 – When 529s make sense (and when they don't) 14:30 – Closing thoughts: funding choice, not just college -- This Material is Intended for General Public Use. By providing this material, we are not undertaking to provide investment advice for any specific individual or situation or to otherwise act in a fiduciary capacity. Please contact one of our financial professionals for guidance and information specific to your individual situation. Sound Financial LLC dba Sound Financial Group is a registered investment adviser. Information presented is for educational purposes only and does not intend to make an offer or solicitation for the sale or purchase of any specific securities, investments, or investment strategies. Investments involve risk and, unless otherwise stated, are not guaranteed. Be sure to first consult with a qualified financial adviser and/or tax professional before implementing any strategy discussed herein. Past performance is not indicative of future performance. Insurance products and services are offered and sold through Sound Financial LLC dba Sound Financial Group and individually licensed and appointed agents in all appropriate jurisdictions. This podcast is meant for general informational purposes and is not to be construed as tax, legal, or investment advice. You should consult a financial professional regarding your individual situation. Guest speakers are not affiliated with Sound Financial LLC dba Sound Financial Group unless otherwise stated, and their opinions are their own. Opinions, estimates, forecasts, and statements of financial market trends are based on current market conditions and are subject to change without notice. Past performance is not a guarantee of future results.

Oct 13, 202517 min

Ep 346346 - The Truth About 529 Plans | Full Spreadsheet Demo

In this special "Behind the Numbers" edition, Cory takes you deeper into the 529 plan conversation with a full spreadsheet walkthrough. He breaks down every scenario from Part 1: Comparing 529 plans, brokerage accounts, student loan strategies, and new Roth IRA conversion rules, using real S&P return data and clear assumptions. Cory demonstrates how small differences in tax treatment, timing, or risk allocation can completely change long-term results, and he highlights the surprising cases where a 529 wins, and where it doesn't. You'll see the real math behind college savings, including scenarios for state tax deductions, financial turbulence, and the powerful "collegium Roth" approach. Whether you're a parent, planner, or investor, this episode turns abstract strategy into numbers you can actually understand. Check out Part 1: https://youtu.be/RQLGY1OE1vs -- Timestamps: 00:40 – Rate of Return (ROR) Assumptions 01:48 – Scenario 1: Brokerage Account ($100K total over 18 years, pay cash for school) 04:25 – Scenario 2: 529 Plan ($100K total over 18 years) 07:37 – Scenario 3: Brokerage Account + Student Loans (use loans first, pay off later) 12:54 – Scenario 4: 529 with State Tax Deduction (South Carolina Example) -- This Material is Intended for General Public Use. By providing this material, we are not undertaking to provide investment advice for any specific individual or situation or to otherwise act in a fiduciary capacity. Please contact one of our financial professionals for guidance and information specific to your individual situation. Sound Financial LLC dba Sound Financial Group is a registered investment adviser. Information presented is for educational purposes only and does not intend to make an offer or solicitation for the sale or purchase of any specific securities, investments, or investment strategies. Investments involve risk and, unless otherwise stated, are not guaranteed. Be sure to first consult with a qualified financial adviser and/or tax professional before implementing any strategy discussed herein. Past performance is not indicative of future performance. Insurance products and services are offered and sold through Sound Financial LLC dba Sound Financial Group and individually licensed and appointed agents in all appropriate jurisdictions. This podcast is meant for general informational purposes and is not to be construed as tax, legal, or investment advice. You should consult a financial professional regarding your individual situation. Guest speakers are not affiliated with Sound Financial LLC dba Sound Financial Group unless otherwise stated, and their opinions are their own. Opinions, estimates, forecasts, and statements of financial market trends are based on current market conditions and are subject to change without notice. Past performance is not a guarantee of future results.

Oct 13, 202523 min

Ep 345345 - Is This the Most Powerful Speech About Money Ever?

In this episode of More Than Commas, Paul Adams challenges listeners to consider whether their wealth is a tool or a trophy. Drawing on Dr. Thomas Stanley's The Millionaire Next Door and Stop Acting Rich, Paul explains how wealth flaunted for status can trap us in comparison, distraction, and fragility, while wealth used as a tool creates freedom, impact, and legacy. He highlights the virtue of frugality once admired in America, contrasting it with today's obsession with visible success. True wealth, he argues, often hides in 401(k)s, rental properties, and investments no one sees. Paul also shares a personal story about his new Tesla Cybertruck and how visibility has changed how others perceive him. With humility and reflection, he invites listeners to examine their own spending habits and ask: Are you building tools for a meaningful life, or collecting trophies for display? -- Timestamps: 01:15 – The fragile nature of status-based wealth 02:40 – Wealth as a tool for impact and legacy 03:25 – Biblical wisdom: contentment and generosity 05:00 – The traps of comparison, distraction, and fragility 06:40 – The lost virtue of frugality and visible wealth 08:20 – Hidden wealth: assets no one sees 09:50 – Paul's Cybertruck story & final reflections -- This Material is Intended for General Public Use. By providing this material, we are not undertaking to provide investment advice for any specific individual or situation or to otherwise act in a fiduciary capacity. Please contact one of our financial professionals for guidance and information specific to your individual situation. Sound Financial LLC dba Sound Financial Group is a registered investment adviser. Information presented is for educational purposes only and does not intend to make an offer or solicitation for the sale or purchase of any specific securities, investments, or investment strategies. Investments involve risk and, unless otherwise stated, are not guaranteed. Be sure to first consult with a qualified financial adviser and/or tax professional before implementing any strategy discussed herein. Past performance is not indicative of future performance. Insurance products and services are offered and sold through Sound Financial LLC dba Sound Financial Group and individually licensed and appointed agents in all appropriate jurisdictions. This podcast is meant for general informational purposes and is not to be construed as tax, legal, or investment advice. You should consult a financial professional regarding your individual situation. Guest speakers are not affiliated with Sound Financial LLC dba Sound Financial Group unless otherwise stated, and their opinions are their own. Opinions, estimates, forecasts, and statements of financial market trends are based on current market conditions and are subject to change without notice. Past performance is not a guarantee of future results.

Oct 6, 202512 min

Ep 344344 - The Hidden Cost of Chasing More

In Episode 344 of More Than Commas, Paul uncovers the hidden cost of chasing "more." From bigger homes and cars to the pursuit of higher income, we often find ourselves on a treadmill, running faster without feeling more fulfilled. Drawing on The Millionaire Next Door by Dr. Thomas Stanley, Paul explains how lifestyle creep can erode wealth across generations. He introduces the concept of the hedonic treadmill, where joy quickly fades as new comforts become the norm. With insights from psychology, scripture, and even Joe Rogan, he highlights the trade-offs of time, flexibility, and joy that come with chasing more. The antidote is defining "enough." By clarifying what enough means, families can align money with values, find peace, and cultivate contentment while still pursuing financial independence. This episode challenges listeners to rethink wealth, not as endless accumulation, but as freedom to live meaningfully. -- Timestamps: 01:15 – The story of the treadmill lifestyle 02:30 – Lessons from The Millionaire Next Door 03:40 – The hedonic treadmill explained 04:50 – Biblical wisdom on money and contentment 06:00 – The real costs: time, flexibility, joy 07:30 – Redefining wealth through "enough" -- This Material is Intended for General Public Use. By providing this material, we are not undertaking to provide investment advice for any specific individual or situation or to otherwise act in a fiduciary capacity. Please contact one of our financial professionals for guidance and information specific to your individual situation. Sound Financial LLC dba Sound Financial Group is a registered investment adviser. Information presented is for educational purposes only and does not intend to make an offer or solicitation for the sale or purchase of any specific securities, investments, or investment strategies. Investments involve risk and, unless otherwise stated, are not guaranteed. Be sure to first consult with a qualified financial adviser and/or tax professional before implementing any strategy discussed herein. Past performance is not indicative of future performance. Insurance products and services are offered and sold through Sound Financial LLC dba Sound Financial Group and individually licensed and appointed agents in all appropriate jurisdictions. This podcast is meant for general informational purposes and is not to be construed as tax, legal, or investment advice. You should consult a financial professional regarding your individual situation. Guest speakers are not affiliated with Sound Financial LLC dba Sound Financial Group unless otherwise stated, and their opinions are their own. Opinions, estimates, forecasts, and statements of financial market trends are based on current market conditions and are subject to change without notice. Past performance is not a guarantee of future results.

Sep 29, 202511 min

Ep 343343 - Financial Advisors Explained: Beyond Investments to Real Peace of Mind

In this episode of More Than Commas, Cory explores one of the most overlooked roles of a financial advisor: protecting clients from their own instincts. It's not just about picking investments or predicting the market, it's about acting as a guardrail when fear and desire tempt us into costly mistakes. Cory illustrates how emotions drive poor financial decisions, from panic-selling during downturns to chasing trends at market peaks. Advisors provide perspective, discipline, and strategy, ensuring clients stay aligned with their long-term goals. Using vivid analogies, Cory shows how advisors add real value, especially during turbulent times. He challenges listeners to rethink what they expect from an advisor, focusing less on promised returns and more on partnership, clarity, and peace of mind in building a life that truly matters. -- Timestamps: 00:50 – March 2020: emotions vs. the market 01:40 – Fear, desire & behavioral finance traps 02:50 – Advisors as guardrails against bad decisions 04:10 – Why outside perspective matters in money decisions 05:20 – Guardrails, budgets & freedom through discipline 06:40 – Advisors as chefs: strategy vs. randomness 07:50 – Final takeaway: advisors help you live better, not just invest better -- This Material is Intended for General Public Use. By providing this material, we are not undertaking to provide investment advice for any specific individual or situation or to otherwise act in a fiduciary capacity. Please contact one of our financial professionals for guidance and information specific to your individual situation. Sound Financial LLC dba Sound Financial Group is a registered investment adviser. Information presented is for educational purposes only and does not intend to make an offer or solicitation for the sale or purchase of any specific securities, investments, or investment strategies. Investments involve risk and, unless otherwise stated, are not guaranteed. Be sure to first consult with a qualified financial adviser and/or tax professional before implementing any strategy discussed herein. Past performance is not indicative of future performance. Insurance products and services are offered and sold through Sound Financial LLC dba Sound Financial Group and individually licensed and appointed agents in all appropriate jurisdictions. This podcast is meant for general informational purposes and is not to be construed as tax, legal, or investment advice. You should consult a financial professional regarding your individual situation. Guest speakers are not affiliated with Sound Financial LLC dba Sound Financial Group unless otherwise stated, and their opinions are their own. Opinions, estimates, forecasts, and statements of financial market trends are based on current market conditions and are subject to change without notice. Past performance is not a guarantee of future results.

Sep 22, 20257 min

Ep 342342 - Dave Ramsey vs Real Financial Advice

In this episode, Paul is joined by SFG's new advisor Lance Chisum for a candid review of a Dave Ramsey video on housing and post-divorce financial decisions. Together, they unpack the caller's circumstances, substantial home equity, low-rate mortgage, and the possibility of a HELOC, while questioning whether Ramsey's quick advice fully addresses the bigger financial picture. Paul and Lance highlight what's missing: tax planning opportunities, liquidity strategies, retirement contributions, and vital insurance protection. They also explore the emotional side of money, from staying in a home for sentimental reasons to making choices influenced by future relationships. Drawing on Lance's decades of experience, the discussion contrasts the limitations of financial "counseling" with the depth of true financial advising. The episode ultimately underscores why tailored, goal-focused advice matters far more than one-size-fits-all solutions. -- Timestamps: 00:00 – Introduction: reviewing a Dave Ramsey video 01:40 – Mortgage, equity & HELOC breakdown 03:40 – Debt redeployment and emotional decisions 06:10 – Where Ramsey's advice falls short 08:00 – Divorce, remarriage & housing considerations 09:50 – Tax exclusions & planning opportunities 12:10 – Overlooked factors: retirement & insurance 4:30 – Financial counseling vs. real financial advising -- This Material is Intended for General Public Use. By providing this material, we are not undertaking to provide investment advice for any specific individual or situation or to otherwise act in a fiduciary capacity. Please contact one of our financial professionals for guidance and information specific to your individual situation. Sound Financial LLC dba Sound Financial Group is a registered investment adviser. Information presented is for educational purposes only and does not intend to make an offer or solicitation for the sale or purchase of any specific securities, investments, or investment strategies. Investments involve risk and, unless otherwise stated, are not guaranteed. Be sure to first consult with a qualified financial adviser and/or tax professional before implementing any strategy discussed herein. Past performance is not indicative of future performance. Insurance products and services are offered and sold through Sound Financial LLC dba Sound Financial Group and individually licensed and appointed agents in all appropriate jurisdictions. This podcast is meant for general informational purposes and is not to be construed as tax, legal, or investment advice. You should consult a financial professional regarding your individual situation. Guest speakers are not affiliated with Sound Financial LLC dba Sound Financial Group unless otherwise stated, and their opinions are their own. Opinions, estimates, forecasts, and statements of financial market trends are based on current market conditions and are subject to change without notice. Past performance is not a guarantee of future results.

Sep 15, 202519 min
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