holiday season planning (oct-jan) for non-alc entrepreneurs
Mocktails with Marina · Marina Castillo
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Show Notes
Welcome back to Mocktails with Marina! In this episode, Marina breaks down how non-alcoholic business owners, kava bar operators, and sober entrepreneurs can strategically plan for the holiday season from October through January.
If you've ever felt overwhelmed by seasonal chaos, scrambling to launch in two weeks, or struggling to capture momentum from big seasons like Dry January, this episode is your wake-up call. Marina shares:
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October: Why it's your set-up month and the danger of rushing launches without a 30-day lead time.
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November: How to lean into gratitude and loyalty instead of getting lost in Black Friday noise.
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December: The importance of curated clarity; less is more when your customers are overbooked.
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January: Why it's the ultimate launchpad for non-alc businesses and how to be ready before the ball drops.
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Seasons of growth & rest: How reflection and note-taking are the hidden keys to sustainable success.
This is a problem-aware episode designed to help you see where you might be getting stuck. And if you want the holistic solutions from operations systems to sales strategies to event planning, that's exactly what Marina and her team are here to help with.
Whether you're running a kava bar, launching a non-alc brand, or growing a sober community space, this episode will help you navigate the holiday season with confidence, clarity, and calm.
Listen in and learn how to stop scrambling, start planning, and finally feel in control of your busiest season.
Email: [email protected]
Learn more: www.marinamars.com/themodernmocktail